What Demand Vape does

Demand Vape is a privately held B2B wholesale distributor of vapor and adjacent smoke-shop products, founded in 2011 and headquartered in Buffalo, New York. The company operates a wholesale e-commerce platform at demandvape.com that serves smoke shops, vape retailers, and other approved business customers in the United States, with buyer accounts requiring registration and business verification (questions on business duration, location count, and monthly hardware and e-liquid sales volumes).

The product catalog is the company's central asset. It spans e-liquids from more than 80 brands (NAKED 100, Dinner Lady, Air Factory, Humble E-Liquid, Monster Vape Labs, Alt Zero, Aqua, and others) in freebase, salt, and synthetic nicotine formats; vapor hardware and devices (pod systems, mods, tanks, coils, rebuildables, cartridges) from brands including GeekVape, Smoktech, Vaporesso, UWELL, Lost Vape, OXVA, and Voopoo; disposables; alternative smoke-shop hardware (vaporizers, hookahs, rigs, water pipes, nectar collectors, torches, dab tools, digital scales) from PuffCo, Dr. Dabber, Stundenglass, Yocan, and Cheech Glass; nicotine pouches (ALP, Juice Head, KADOBAR, Mr. Fog, NYKD, Czar, Sapphyre); Alt Nic products (FIFTY BAR, Gold Bar, OXBAR, Lost Mary); and a narrower line of nicotine strips and gum under Hyde. The platform features account login, order history, wish lists, reward points, and recurring payment management, and is supported by dedicated sales representatives assigned per wholesale account.

The business model is straightforward B2B wholesale: revenue is generated by selling hardware, e-liquids, and related SKUs at wholesale to approved retailer accounts; pricing is not publicly disclosed and is presented post-login with base prices subject to option-based variation. Marketing and customer acquisition are primarily conducted through direct sales relationships with assigned reps rather than broad digital marketing, and distribution is domestic US only. The company does not publish revenue, funding, or ownership details, and the data set contains no information on strategic transactions, leadership changes, or capital raises.

Name

Demand Vape

Legal name

Demand Vape

Website

https://demandvape.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

101–250 employees

Short description

Demand Vape is a private, Buffalo-based B2B wholesale distributor (founded 2011) that sells vaping hardware, e-liquids from 80+ brands, disposables, nicotine pouches, and alternative smoke-shop hardware to registered US smoke-shop and vape-retailer accounts through demandvape.com, supported by dedicated sales reps.

Ownership category

akta.pro rank

Product category

Vaping Products Wholesale Distribution

NAICS

Tobacco Product and Electronic Cigarette Merchant Wholesalers (42494), Tobacco Product and Electronic Cigarette Merchant Wholesalers (424940)

SIC

Wholesale-Drugs, Proprietaries & Druggists' Sundries (5122)

akta.pro primary industry

Vape Wholesale Cash & Carry / Trade Retail (CRANAEAF)

akta.pro secondary industries

Vape & E-Cig Accessories Retail (Mods, Pods, Coils, Batteries, Chargers) (CRANAEAG), Disposable Vape Retail (CRANAEAI)

Keywords

• Vape wholesale distribution
• E-liquid distribution
• Vapor hardware supply
• Smoke shop wholesale
• B2B vape e-commerce

Headquarters

HQ city

Buffalo

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. B2B Wholesale of Vaping Products: Revenue generated through wholesale distribution of vapor hardware, e-liquids, and accessories to registered business customers including smoke shops and vape retailers. Products include devices, coils, tanks, mods, rebuildables, and a wide variety of e-liquid brands.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Demand Vape is a B2B wholesale distributor that sells vaping hardware, e-liquids, disposables, nicotine pouches, and smoke shop accessories to approved retail smoke shops and vape retailers. Customers purchase through a login-gated wholesale e-commerce portal at demandvape.com, supported by a dedicated sales representative assigned to each account.

Product overview

Demand Vape operates a B2B wholesale e-commerce platform for the vapor and smoke shop industry. The platform distributes a comprehensive portfolio of products including e-liquids from over 80 brands (such as Monster Vape Labs, NAKED 100, Air Factory, Humble E-Liquid, and Dinner Lady), vapor hardware and devices (pod systems, mods, tanks, coils from brands like GeekVape, Smoktech, and Vaporesso), disposable vaping products, alternative hardware (vaporizers, hookahs, dab rigs, water pipes), nicotine pouches (ALP, KADOBAR, Juice Head), Alt Nic products (FIFTY BAR, Gold Bar), nicotine strips and gum, and general accessories. The platform serves approved wholesale business customers including smoke shops and vapor retailers.

Differentiator

Problem solved

Functional benefit

Products and services

• B2B Wholesale E-Commerce Platform A business-to-business wholesale online portal at demandvape.com enabling approved smoke shops, vapor retailers, and related business customers to purchase vapor hardware, e-liquids, disposables, nicotine pouches, alt-nic products, and smoke shop accessories. Account registration and business verification (business duration, number of locations, and monthly hardware/liquid sales) are required before login-gated wholesale pricing is granted; the platform supports order history, wish list, and a reward points system.
• E-Liquids Wholesale catalog of e-liquid products from more than 80 brands including Air Factory, Monster Vape Labs, Humble E-Liquid, NAKED 100, and Dinner Lady, offered in multiple sizes and nicotine types (freebase, salt, synthetic). Sold to approved wholesale accounts for retail resale.
• Vapor Hardware and Devices Wholesale supply of vaping hardware including pod systems, starter kits, mods, tanks, coils, cartridges, and rebuildables from brands such as GeekVape, Smoktech, Vaporesso, UWELL, Lost Vape, and OXVA. Sold to approved wholesale accounts for retail resale.
• Disposables Wholesale supply of disposable vaping devices and products for retail smoke shops and vape retailers.
• Smoke Shop / Alternative Hardware Wholesale supply of smoking accessories and alternative hardware including vaporizers, hookahs, nectar collectors, rigs, torches, dab tools, water pipes, glass pieces, and digital scales from brands such as PuffCo, Dr. Dabber, Stundenglass, and Yocan.
• Nicotine Pouches Wholesale supply of nicotine pouch products from brands including ALP, Juice Head, KADOBAR, Mr. Fog, and NYKD for retail smoke shop and vape retailer accounts.
• Accessories Wholesale supply of vaping accessories including replacement glass, chargers, rebuildable tools, drip tips, mod covers, and squonk accessories for retail smoke shop and vape retailer accounts.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Eby-Brown: Large convenience-store wholesale distributor carrying tobacco, nicotine, and adjacent categories. Comparable as a B2B distributor selling nicotine-adjacent products to smoke shops and convenience retailers, but operates at much greater scale and with a much broader assortment beyond vape.
• Core-Mark International: Major convenience-store distributor (now part of Performance Food Group) supplying tobacco, nicotine, and smoke-shop categories to independent and chain c-stores. Comparable distribution model and customer base for the tobacco/nicotine slice of Demand Vape's business, but at substantially larger scale.
• Greenlane Holdings: Publicly traded (NASDAQ: GNLN) vape and smoke-shop wholesale distributor serving retailers across North America. Closest scaled analog to Demand Vape, though it operates a much broader portfolio (cannabis accessories, glass, packaging) and has gone through significant restructuring — making it a direct comparable for business model and customer base, but with materially larger and more diversified scale.
• McLane Company: Massive wholesale distributor serving convenience stores and chain retailers with tobacco and nicotine products alongside food/beverage. Overlaps with Demand Vape in tobacco and nicotine distribution to similar retail end-markets but is many times larger and far more diversified.

Direct peers

• DashVapes: Canadian-based vape retailer and wholesaler carrying hardware, e-liquids, and accessories. Directly comparable wholesale-plus-retail model; primary geographic overlap is the North American vape distributor landscape, with Demand Vape focused on the U.S. and DashVapes anchored in Canada.
• Vape Wholesale Supply: U.S. B2B vape wholesale distributor serving smoke shops with hardware, e-liquids, and accessories. Same product mix and same end customers as Demand Vape, typically at a smaller independent scale.
• Discount Vape Supply: U.S. wholesale distributor of vape hardware, e-liquids, and disposables to smoke shops and vape retailers. Most direct competitive peer — same B2B wholesale model, same product categories, same customer segment as Demand Vape, differing mainly on catalog breadth and regional reach.
• Halfmoon Vape Wholesale: B2B vape wholesale distributor offering hardware and e-liquids to retailers. Direct competitor in the same product categories and same wholesale-to-smoke-shop motion as Demand Vape, typically with a narrower catalog and smaller footprint.
• Vape Distro: B2B wholesale distributor of vaping products and accessories to retailers. Comparable model (online wholesale portal, account-based ordering, broad multi-brand catalog) and overlapping customer base of smoke shops and vape stores.

Emerging players

• JDI Distribution: Wholesale distributor operating in hemp, CBD, and vaping categories with a B2B portal serving smoke shops. Comparable distribution infrastructure and retail customer base, but with a more emerging-product mix (hemp/CBD) and smaller scale than Demand Vape.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/demand_vape
• Facebookfacebook.com/demandvape
• LinkedInlinkedin.com/company/demand-vape

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Demand Vape