Karl Kolariks Schweizerhaus

What Karl Kolariks Schweizerhaus does

Karl Kolarik's Schweizerhaus is a privately held Austrian limited liability company (Karl Kolarik's Schweizerhaus Gesellschaft m.b.H.) operating a single traditional Viennese Wirtshaus and seasonal beer garden in Vienna's Prater amusement park. The site has recorded history dating to 1716 and has been owned by the Kolarik family since 1920, currently in its third generation under Regina and Karl Hans Kolarik (transition completed in 2020, the company's centennial year). The venue operates seasonally from March 15 to October 31, daily 11:00–23:00, with 800+ indoor seats across six themed rooms and total beer-garden capacity of 1,500 guests, supported by a kitchen team of approximately 45+ staff and a beer cellar holding up to 600 barrels simultaneously.

Core products center on traditional Bohemian-Austrian cuisine: the signature grilled pork knuckle (Schweizerhaus Stelze, carved tableside and serving 2–3 persons at €25.60/kg), Budweiser Budvar draft beer served using a proprietary three-stage tapping method in the in-house Schweizerhaus-Bunkerl glass, and original homemade Rohscheiben potato crisps dating to the 1920s. Supporting offerings include a full schnitzel, goulash and grilled-chicken menu, take-away via the Gassenverkauf alley counter, group reservations and private-event catering for 19+ persons, and online gift vouchers in €25/€50/€100 denominations.

The business runs on standard hospitality technology with no proprietary stack: Tablex Gastro Software for reservations and newsletter, Sage for recruitment, Global Payments for voucher and card processing, Cloudflare for security, and Google Analytics/Ads Remarketing for web analytics. All revenue is generated transactionally through on-site dining, take-away, gift voucher sales and group events from one physical location, with distribution channels limited to the Prater site and the schweizerhaus.at voucher storefront. The GTM motion is direct-to-consumer and heavily dependent on Prater foot traffic and Viennese/Austrian word-of-mouth brand recognition.

Name

Karl Kolariks Schweizerhaus

Legal name

Karl Kolarik's Schweizerhaus Gesellschaft m.b.H.

Website

https://schweizerhaus.at

Company type

Private

Founded year

1920

Operating status

Operating

Headcount range

1–10 employees

Short description

Karl Kolarik's Schweizerhaus is a family-owned (third generation, since 1920) traditional Viennese beer garden and restaurant in Vienna's Prater amusement park, serving signature pork knuckle and Budweiser Budvar draft beer to tourists and locals seasonally (March–October) with 1,500-guest capacity.

Ownership category

akta.pro rank

Product category

Traditional Austrian Restaurant & Beer Garden

NAICS

Drinking Places (Alcoholic Beverages) (722410), Restaurants and Other Eating Places (72251)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Brewpubs & Taprooms (On-site Beer Service) (THAFALAA)

Keywords

• Traditional Austrian cuisine
• Beer garden dining
• Viennese restaurant
• Pork knuckle specialty
• Draught beer service

Headquarters

HQ city

Vienna

HQ country

Austria

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. On-site dining (food and beverages): Core revenue stream from food and beverage sales consumed on premises. Customers pay per menu item; draught beer is a flagship category. No table service charge mentioned.
2. Take-away / Gassenverkauf: Full menu available for takeaway via alley counter without advance ordering, during regular kitchen hours.
3. Gift vouchers (Gutscheine): Gift vouchers sold in €25, €50, and €100 denominations in four designs, available for purchase online and delivered by email for home printing.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Karl Kolarik's Schweizerhaus operates a traditional Austrian Wirtshaus and seasonal beer garden in Vienna's Prater, serving signature dishes (notably the grilled Schweizerhaus Stelze pork knuckle carved tableside, homemade Rohscheiben potato crisps, and traditional Austrian mains) alongside draught beer led by Budweiser Budvar served in the proprietary Bunkerl glass. The single-location venue offers dine-in service for up to 1,500 guests, a takeaway alley counter (Gassenverkauf), gift vouchers sold online, and private event hosting for groups of 19+. Operations are seasonal, running from March 15 to October 31 daily from 11:00 to 23:00.

Product overview

Karl Kolarik's Schweizerhaus is a traditional Austrian beer garden and restaurant in Vienna's Prater, operated by the Kolarik family since 1920 (now in its third generation). The core offering centers on traditional Bohemian-Austrian cuisine, most notably the signature Schweizerhaus Stelze (grilled pork knuckle) and original Budweiser Budvar draft beer served using a traditional three-stage tapping method. Additional offerings include their famous homemade Rohscheiben potato chips, full restaurant service with over 800 indoor seats and 1500 beer garden capacity, gift vouchers, table reservations, take-away service, and private event hosting. The establishment operates seasonally from March 15 to October 31 daily from 11:00-23:00.

Differentiator

Problem solved

Functional benefit

Brands

• Schweizerhaus-Rohscheiben: Homemade potato crisps/chips, originally invented in the 1920s when Karl Kolarik asked to cut potatoes thinner for testing oil temperature. They became a signature dish.
• Schweizerhaus Stelze
• Bunkerl

Products and services

• Schweizerhaus Beer Garden & Restaurant Dining

Quantifiable outcome

• Capacity to serve up to 1,500 guests across beer garden and indoor areas simultaneously
• +3 more outcomes

Named customers2 records

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators5 records

Recent moves9 records

Expansion highlights4 records

Direct peers

• Zum Schwarzen Kameel: Historic Viennese restaurant and bar institution dating back centuries, located in central Vienna. Comparable as a long-standing, family-rooted Viennese dining institution with a mixed food-and-drink offering and a strong tourist presence.
• Plachutta: Multi-location Viennese restaurant group famous for its Tafelspitz. Comparable as a destination traditional Austrian cuisine brand with strong tourist appeal and a tightly defined signature-dish identity, though operating multiple branches rather than a single site.
• Esterházykeller: Traditional Viennese Heuriger-style cellar restaurant and event venue. Comparable as a long-standing Viennese institution serving Austrian classics alongside Austrian wine/beer to tourists and locals, with a similarly heritage-driven value proposition.
• Figlmüller: Iconic Viennese restaurant famous for its schnitzel, operating a small set of locations in central Vienna. Comparable as a destination traditional Austrian restaurant with strong brand recognition, signature dish focus, and tourist-local customer mix.
• Augustinerkeller München: Historic Munich beer hall and one of Germany's most iconic traditional beer gardens, comparable to Schweizerhaus as a large-capacity, family-rooted, single-site Bavarian-style Wirtshaus serving traditional cuisine alongside draught beer to a mix of locals and tourists.
• Sternbräu: Multi-room traditional Austrian restaurant and beer garden in Salzburg's old town, comparable to Schweizerhaus as a heritage Austrian Wirtshaus with multiple indoor rooms, outdoor garden seating, and a tourist-and-local customer base centered on traditional Austrian cuisine.

Broad incumbents

• Weihenstephan: One of the world's oldest breweries operating brewery-run restaurants and beer gardens in Bavaria. Comparable as a heritage-anchored brewery-and-food brand with on-site consumption and a signature house beer tradition, though at a different geographic scale.
• Hofbräuhaus München: The world's most famous beer hall, operating a similar high-volume traditional beer-and-food model with multi-thousand-guest daily throughput. Comparable as a heritage-anchored destination venue, though at substantially greater scale and global brand reach than Schweizerhaus.

Regional players

• Gösser Bierklinik: Austrian brewery-operated beer restaurant in Vienna serving traditional Austrian fare with house-brewed beer. Comparable as a brewery-branded destination combining draught beer with traditional cuisine, though owned by a large industrial brewer rather than a family.
• Salm Bräu: Brewpub and Austrian cuisine restaurant located in Vienna's Stadtpark with house-brewed beer. Comparable as a Viennese beer-and-traditional-food destination with on-site brewing and a similar tourist-local audience.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/schweizerhaus.wien
• Instagraminstagram.com/schweizerhaus
• LinkedInlinkedin.com/company/karl-kolariks-schweizerhaus

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Karl Kolariks Schweizerhaus