Seacoast United Maine

What Seacoast United Maine does

Seacoast United Maine is a regional youth soccer club and part of the Seacoast United Soccer Club network serving approximately 4,000 players aged 3-23 across New Hampshire, Maine, and Massachusetts. Founded in 1993 and headquartered in New Hampshire, the organization is owned by 3 Step Sports and operates through six regional club territories (NH Bedford, NH Concord, NH South, Maine South, MA North, MA South) supported by five physical facilities in Bedford, Concord, Epping, Hampton, and Kingston. The club offers a vertically integrated player pathway spanning grassroots youth programs, Junior Academy, Elite Regional Program, MLS NEXT Academy (boys), Girls Academy, and the SUSC Phantoms USL League Two semi-professional team.

The product portfolio includes seasonal youth programs, goalkeeper training, youth/advanced/residential camps, international travel programs, birthday parties, league play, and a tournament business (Labor Day Tournament, Ocean Cup, Capitol Cup, March College Showcase, Girls Showcase hosting 60+ teams and 20-30 college coaches). Technology integrations include Veo video capture and STATSports GPS wearables as third-party vendor tools for player development rather than proprietary systems. The company has no disclosed AI/ML capabilities and is positioned as an operations-led youth sports organization rather than a technology company.

Revenue is generated primarily through seasonal program registration fees collected via the Playerfirst registration portal, supplemented by tournament participation fees, camp registrations, and ancillary programs. Pricing is not publicly disclosed. The club operates a community-led, event-driven go-to-market model with regional tryouts and ID events as the primary acquisition channel, supplemented by Instagram, Facebook, YouTube, Twitter/X, and tournament-based organic marketing. Distribution relies on direct registration through owned facilities plus facility partnerships with Epping Sports Complex and Hampton Sports Complex. Notable partnerships include a flagship adidas apparel agreement announced June 2026, MLS NEXT and Girls Academy affiliations, and operational support from parent company 3 Step Sports.

Name

Seacoast United Maine

Legal name

Seacoast United Soccer Club

Website

https://seacoastunitedmaine.com

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

1–10 employees

Short description

Seacoast United Maine is a youth soccer club serving 4,000+ players aged 3-23 across New Hampshire, Maine, and Massachusetts, operating MLS NEXT, Girls Academy, and USL League Two pathways under 3 Step Sports ownership.

Ownership category

akta.pro rank

Product category

Youth Soccer Club Operations

NAICS

Sports and Recreation Instruction (61162)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Local Amateur Clubs & Community Sports Organizations (MPAKACAE)

Keywords

• Youth soccer
• Soccer development
• Youth sports
• Soccer training
• Soccer club programs

Headquarters

HQ city

Maine South

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Program Registration Fees: Fees collected for youth programs, camps, leagues, and training programs across all age groups (3-23 years old). Revenue generated through seasonal registration periods.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Seacoast United Maine operates as a regional youth soccer club providing age-group training, seasonal skills and scrimmage programs, and competitive team play for players in southern Maine. It is part of the broader Seacoast United Soccer Club network delivering MLS NEXT Academy, Girls Academy, USL League Two, camps, leagues, and tournaments across New Hampshire, Maine, and Massachusetts.

Product overview

Seacoast United is a youth soccer club organization providing a comprehensive portfolio of programs across New Hampshire, Maine, and Massachusetts. The organization operates through multiple club tiers including elite academy programs (MLS Next Academy, Girls Academy, USL2 Phantoms), regional club programs (Maine South, MA North, MA South, NH Concord, NH South, NH Bedford), and recreational/development programs (Youth Programs, Junior Academy, Goalkeeper Programs, various Camps, Elite Regional Program, International Travel, Birthday Parties). The club also organizes tournaments (Labor Day Tournament, Ocean Cup, Capitol Cup, March College Showcase, March Invitational, Nate Hardy Memorial Day Tournament), runs league programs (Hampton Leagues, Epping Leagues), and hosts ID Events for player identification. With 31 years of operation and approximately 4,000 players aged 3-23, it is one of the largest youth sports organizations in New England. The organization recently announced a partnership with adidas (June 2026) and maintains partnerships with Veo, STATSports, Soccer.com, Gatorade, and other sports brands.

Differentiator

Problem solved

Functional benefit

Brands

• SUSC Phantoms: Semi-professional USL League Two team operating under the Seacoast United brand.
• Junior Academy
• United Sports Foundation

Products and services

• SUSC Maine South Regional competitive youth soccer club program serving the southern Maine area, providing team-based training and competitive match play for players of various age groups.
• MLS NEXT Academy Elite competitive club program for youth soccer players, part of the MLS NEXT national academy system providing the top youth development pathway in the United States.
• Girls Academy Competitive club program for girls' youth soccer players providing elite development pathways under the national Girls Academy league.
• SUSC Phantoms USL2 Semi-professional USL League Two team offering high-level competitive play for advanced players transitioning toward professional soccer.
• Youth Programs Grassroots soccer programs including seasonal skills and scrimmage sessions for young players across multiple regions.
• Junior Academy Youth development academy program offering training opportunities in MA, ME, and NH regions for younger players.
• Goalkeeper Programs Specialized goalkeeper training programs for developing goalkeepers at all levels.
• Youth Summer Camps Summer camp programs offering soccer training for youth players of various skill levels.
• Advanced Camps Higher-level camp programs for players seeking more intensive training.
• Residential Camps Overnight camp programs offering immersive soccer training experiences.
• Elite Regional Program Regional elite training program for advanced players seeking higher-level competition.
• International Travel International soccer travel programs providing opportunities to play abroad.
• Birthday Parties Soccer-themed birthday party packages for children.
• Labor Day Tournament Annual tournament held during Labor Day weekend.
• Ocean Cup Annual tournament event hosted by Seacoast United.
• Capitol Cup Annual tournament event hosted by Seacoast United.
• March College Showcase Tournament event featuring college recruiting opportunities for players.
• March Invitational Annual invitational tournament held in March.
• Nate Hardy Memorial Day Tournament Memorial Day weekend tournament honoring Nate Hardy.
• Hampton Leagues Soccer league programs held at the Hampton facility.
• Epping Leagues Soccer league programs held at the Epping facility.
• ID Events Identification events for player evaluation including MA North Spring ID Event and MA South Spring ID Event.

Quantifiable outcome

• 4,000+ players served across New England region
• +2 more outcomes

Named customers9 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• AdidascoreStrategic or Co-development Partner · 1 June 2026Seacoast United announced a new partnership with Adidas on June 1, 2026, describing it as entering 'a brand-new era' with one of the world's most iconic soccer brands. This is a flagship partnership providing apparel and equipment.
• Opal CollectionsminorGTM or Marketing PartnerOpal Collections is a hospitality/lodging partner, likely providing accommodation services for traveling teams and tournaments.
• Soccer.comminorGTM or Marketing PartnerSoccer.com is an equipment retailer partner, providing gear and equipment access for Seacoast United players.
• GatorademinorGTM or Marketing PartnerGatorade is a beverage/nutrition partner providing hydration products for players during games and training.
• Irving OilminorGTM or Marketing PartnerRegional energy company partner supporting Seacoast United operations in the New England area.
• YetiminorGTM or Marketing PartnerYeti provides coolers and equipment for storing food and beverages during tournaments and events.
• Access Sports MedminorStrategic or Co-development PartnerAccess Sports Med provides sports medicine and athletic training services, supporting player health and injury care.
• Team Travel SourceminorChannel Partner/ Reseller/ DistributorTeam Travel Source provides travel and hotel booking services for Seacoast United tournaments and away games.
• MLS NEXTcoreStrategic or Co-development PartnerSeacoast United operates MLS NEXT Academy teams, which is the top youth soccer development platform in the US. This affiliation provides elite pathway for players.
• Girls AcademycoreStrategic or Co-development PartnerSeacoast United operates Girls Academy teams, providing elite development pathway for female soccer players.
• USL League Two (Phantoms)coreStrategic or Co-development PartnerSeacoast United Phantoms competes in USL League Two, providing pre-professional development pathway for elite players.
• 3 Step SportscoreStrategic or Co-development Partner3 Step Sports is the parent organization of Seacoast United, providing administrative infrastructure, registration systems (Playerfirst), and organizational support.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• IMG Academy: Large multi-sport academy offering elite youth soccer alongside other sports. Comparable in targeting ambitious families seeking elite development pathways, but operates at much larger scale and broader geography.
• New England Revolution Academy: MLS professional club's academy serving elite youth players across New England. Competes for top talent at the upper age tiers and represents a larger, professionally backed incumbent in the same region.
• AYSO (American Youth Soccer Organization): National grassroots youth soccer organization with extensive local chapter network. Provides a low-cost recreational alternative to Seacoast United's competitive club programming and competes for entry-level players.

Direct peers

• Vale FC: New England-based youth soccer club with competitive travel programs and development pathways. Directly competes with Seacoast United for elite-level players in overlapping geographies.
• FC Stars: Massachusetts-based youth soccer club with MLS NEXT and Girls Academy affiliations serving similar age groups and competitive tiers in the same New England region. Directly comparable elite-level club competing for the same player families.
• Oakwood Soccer Club: Connecticut-based youth soccer club with MLS NEXT and Girls Academy affiliations offering comparable age-group programming and college showcase opportunities. Regional direct competitor in the broader New England market.
• Players Development Academy (PDA): Long-established New Jersey-based youth soccer club with elite national teams and strong college placement pipeline. Comparable in pathway depth (grassroots to elite academy) and similar operating model.
• Boston Bolts: Massachusetts-based youth soccer club with multi-state New England presence and elite competitive pathways. Competes with Seacoast United for the same player pool and provides a direct head-to-head benchmark.

Others

• 3 Step Sports: Parent organization of Seacoast United and operator of a broader portfolio of youth sports clubs and events. Provides direct insight into the strategic and operational context within which Seacoast United operates.

Regional players

• Sockers FC Chicago: Top-tier Illinois youth soccer club with MLS NEXT and elite national programming. Comparable in club structure and championship pedigree, but operating in a different geographic region with no direct territorial overlap.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/SeacoastUnited
• YouTubeyoutube.com/c/SeacoastUnitedTV
• Facebookfacebook.com/Seacoast-United-US-Soccer-Development-Academy
• Instagraminstagram.com/seacoastunited
• LinkedInlinkedin.com/company/seacoast-united-maine

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Seacoast United Maine