Selectron Ltd
Selectron Ltd is a Bermuda-based security systems integrator that designs, installs, and monitors intruder alarms, fire alarms, CCTV, access control, and automation systems for residential and commercial customers across Bermuda.
- Company typePrivate
- Founded-
- HeadquartersSmiths, Bermuda
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What Selectron Ltd does
Selectron Ltd is a Bermuda-based security systems integrator founded in 2004 that designs, installs, and services residential and commercial security solutions across the island. Its core offerings span intruder alarms, fire alarms, CCTV and video surveillance, access control, gate operators, lighting control and automation, water leak management, and a cloud video surveillance platform, anchored by partner technologies from Honeywell (including the Resideo line), Inaxsys (Arkiv VMS, Storm cameras, Eqlipse access control), Hochiki (FireLink aspirating detection), Axis, LiftMaster, and Nightingale Security (autonomous drone monitoring). Operationally, the company runs a consultative, sales-led motion: free, no-obligation quotes, professional installation, ongoing Customer Care Plans, and 24/7 central-station monitoring subscriptions typically priced at $15-$30 per month.
The business is privately held, headquartered in Smiths, Bermuda, and led by President Martin Jones; it has no external investors, no subsidiaries, and no disclosed funding history. Revenue is generated through a hybrid model combining one-time installation fees with recurring monitoring and maintenance contracts; the company reports serving "hundreds of homeowners and businesses" and has documented 88 case studies. Long-tenured commercial accounts (Orange Valley Warehouse since 2005) and consecutive Island Property News Contractor of the Year awards (2016, 2018, 2019, 2020, 2022, 2023) indicate durable customer relationships within Bermuda's geographically constrained market. The company has no proprietary AI, patents, or external ownership, and operates exclusively on Bermuda with no disclosed geographic expansion plans.
Selectron Ltd firmographics
Firmographics- Name
- Selectron Ltd
- Legal name
- Selectron LTD
- Website
- https://selectron.bm
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Selectron Ltd is a Bermuda-based security systems integrator that designs, installs, and monitors intruder alarms, fire alarms, CCTV, access control, and automation systems for residential and commercial customers across Bermuda.
- Ownership category
- akta.pro rank
Selectron Ltd industry classification
Industry- Product category
- Security Systems Integration and Monitoring Services
- NAICS
- Security Systems Services (except Locksmiths) (561621)
- SIC
- Auto Controls For Regulating Residential & Comml Environments (3822)
- akta.pro primary industry
- Physical Security, Access Control & Visitor Management (HSAPAPAD)
- akta.pro secondary industries
- Security Operations Center (SOC) & Remote Video Guarding (VSOC) (BPABAMAF), Multi-Sensor Environmental Monitoring Hubs & Smart Home Integrations (HSAHAGAJ), Cloud Video Doorbell Storage & Monitoring Subscriptions (HSAHAIAK)
Keywords
Where Selectron Ltd is headquartered
LocationHeadquarters
- HQ city
- Smiths
- HQ country
- Bermuda
Offices1 record
Markets served
Selectron Ltd business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel
Revenue model
- Security System Installation: One-time sale and professional installation of security systems including intruder alarms, CCTV, fire alarms, access control, gate operators, and related equipment.
- 24/7 Monitoring Services: Monthly monitoring services for property surveillance. Typically ranges $15-30 per month for central station monitoring with emergency response.
- Customer Care Plans (CCP): Ongoing maintenance and support plans including annual, bi-annual or quarterly visits with full reporting, extended warranty on parts and labour after initial warranty expires.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | 24/7 Monitoring Services |
| Hybrid | Annual | Residential Fire Detection Package |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Selectron Ltd product offering
Product offeringCore offering
Selectron Ltd sells, installs, and monitors integrated security, automation, and controlled lighting systems for residential and commercial properties throughout Bermuda. Core offerings include intruder alarms, fire detection, CCTV/video surveillance, access control, gate operators, lighting automation, and water leak management, supported by 24/7 central-station monitoring subscriptions, Customer Care Plan maintenance, and cloud-based remote access via Honeywell Total Connect.
Product overview
Selectron Ltd is a Bermuda-based security systems integrator offering a comprehensive portfolio of residential and commercial security products and services. The core offering spans intruder alarms, fire alarms, CCTV and video surveillance, gate operators, lighting control and automation, water and leak management, and access control — all supported by a 24/7 monitoring capability and a cloud video surveillance platform. Products are sourced from major technology partners including Honeywell (including Resideo), Inaxsys, Hochiki, Honeywell, Axis, and Storm, and are complemented by Selectron's own installation, maintenance, and monitoring services. The company also offers Total Connect remote services (the first on the Island) for mobile-armed security control, video viewing, and alerts. Customer care plans (CCP) provide ongoing maintenance including battery replacement and firmware updates. Selectron serves both residential homeowners and commercial/business clients throughout Bermuda.
Differentiator
Problem solved
Functional benefit
Products and services
- Residential Intruder Alarms
Quantifiable outcome
- 16% decrease in crime in areas with neighbourhood watch schemes
- +1 more outcomes
Companies that use Selectron Ltd
Customer profileNamed customers7 records
Segments2 records
Ideal customer profiles2 records
Selectron Ltd technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature7 records
Selectron Ltd partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- HoneywellcoreLong-standing relationship with Honeywell as their most trusted supplier. Offers Honeywell intruder alarms, Total Connect remote services, smoke detectors, and access control products. First security company in Bermuda to offer Honeywell Total Connect.
- InaxsyscoreKey supplier of Selectron, providing Storm cameras and Eqlipse access control systems. Inaxsys showcased products at ISC West with Selectron as exclusive Bermuda distributor for Arkiv VMS.
Scale indicators4 records
Recent moves6 records
Expansion highlights4 records
Selectron Ltd competitors and assessment
Company assessmentBroad incumbents
- ADT Inc. Largest US-listed residential and commercial security installer and monitoring provider. Highly comparable to Selectron as a vertically integrated installer/monitoring business, though at vastly greater scale and geographic reach.
- Brinks Home: National US home security provider offering professionally installed intruder alarms, video, and 24/7 monitoring. Direct functional analog to Selectron's residential install-plus-monitoring model.
- Vivint Smart Home: Smart home security specialist combining professionally installed intrusion, video, access, and lighting/automation with subscription monitoring. Closely aligned with Selectron's residential smart-security-plus-automation offering.
Direct peers
- Frontpoint Security: DIY-installed wireless home security with professional monitoring subscription. Targets the same SMB/residential segment Selectron serves, though through a self-install rather than professional-install model.
- Guardian Protection: Regional security installer offering home and business intrusion, fire, video, and monitored services. Comparable business model to Selectron as a multi-product integrator with recurring monitoring revenue.
- SimpliSafe: Direct-to-consumer home security with optional professional monitoring. Competes for the same residential intruder-alarm buyers as Selectron, particularly in the connected/self-install segment.
- Vector Security: US-based regional security systems integrator providing intrusion, video surveillance, access control, fire detection, and 24/7 monitoring for residential and commercial customers. Closely matches Selectron's full-stack installer/integrator model.
- CPI Security: Southeastern US integrator of intruder alarms, video surveillance, fire detection, and access control with in-house monitoring. Directly comparable install-plus-monitoring business model.
- Ackerman Security: Regional US security integrator and central-station monitoring operator serving residential and commercial accounts. Comparable full-service installer/monitor to Selectron.
Others
- Alarm.com: Cloud platform powering many professional security installers' connected panels, video, and automation. Functions as an enabling technology layer that complements integrators like Selectron and represents a potential partner or competitive substitute at the software layer.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Selectron Ltd social profiles
Digital presenceSelectron Ltd financial estimates
Financial estimateRevenue estimate
Valuation estimate
Selectron Ltd leadership team
Management profileNumber of profiles
Profiles1 record
Selectron Ltd funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Selectron Ltd M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Selectron Ltd
What does Selectron Ltd do?
Selectron Ltd sells, installs, and monitors integrated security, automation, and controlled lighting systems for residential and commercial properties throughout Bermuda. Core offerings include intruder alarms, fire detection, CCTV/video surveillance, access control, gate operators, lighting automation, and water leak management, supported by 24/7 central-station monitoring subscriptions, Customer Care Plan maintenance, and cloud-based remote access via Honeywell Total Connect.
Is Selectron Ltd a public or private company?
Selectron Ltd is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Selectron Ltd founded?
Selectron Ltd was founded in -1. It employs 1 to 10 people.
Where is Selectron Ltd based?
Selectron Ltd is headquartered in Smiths, Bermuda.
How does Selectron Ltd make money?
Three revenue lines are on record. Security System Installation is the primary driver. The others are 24/7 Monitoring Services and customer Care Plans (CCP).
Who are Selectron Ltd's main competitors?
Broad incumbents on record are ADT Inc., Brinks Home and Vivint Smart Home. Direct peers are Frontpoint Security, Guardian Protection, SimpliSafe, Vector Security, CPI Security and Ackerman Security. Alarm.com is listed as an others.
Does Selectron Ltd have an API?
No public API is recorded for Selectron Ltd.
What industry is Selectron Ltd in?
Selectron Ltd's product category is Security Systems Integration and Monitoring Services. Its primary akta.pro industry code is HSAPAPAD, Physical Security, Access Control & Visitor Management, with a secondary code of BPABAMAF, Security Operations Center (SOC) & Remote Video Guarding (VSOC). Its NAICS code is 561621 and its SIC code is 3822.