Agir pour la Petite Enfance

What Agir pour la Petite Enfance does

Agir pour la Petite Enfance is a French non-profit association (loi 1901) headquartered in Boulogne-Billancourt, founded in 2011, that operates the Semaine Nationale de la Petite Enfance (SNPE), an annual national mobilization event now in its 13th edition. The 2026 SNPE engaged 10,700 project leaders, 196,000 frontline professionals, 1.135 million parents, and reached 2.3 million beneficiaries across France. The association also runs the Girafes Awards, a 24-prize annual recognition program held at the Ministry of Health, and develops the ECLA (Eveil Culturel et Lien Artistique) pedagogical approach featuring immersive installations for children aged 6 months to 10 years.

The association's core technology is the ECLA methodology, a framework for immersive cultural-artistic installations in early childhood settings, codified through a content library of 10 years of workshops, an annual La Voix des Girafes pedagogical guide, and a digital resource portal. The product portfolio is split between low-priced physical and digital educational materials (€10 guide, €32 pedagogical box, €70 support pack), mid-tier training and mobilization services (€100–€450), and higher-priced on-site installation and expert intervention packages (€450–€1,200). Product sales occur through the association's e-commerce site and through territorial networks, with CAF (Caisse d'Allocations Familiales) subsidizing the Pack Accompagnement in 20 eligible departments.

Revenue mechanics combine free-content community engagement (driving event participation and social reach of 50,000 followers across Facebook, LinkedIn, and Instagram) with monetized tiers for professional services and territorial buyers. Institutional partnerships with two French ministries (Solidarités/Familles and Culture) and industry federations (FFEC, Crescendo, VYV Enfance) provide governmental legitimacy and demand-side support. The association is governed by a board led by Hervé De Vaublanc (president) with co-founder Gilles Colomb active in operations; total headcount is 31 employees.

Name

Agir pour la Petite Enfance

Legal name

Agir pour la Petite Enfance

Website

https://semainepetiteenfance.fr

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Agir pour la Petite Enfance is a French non-profit association that runs the annual Semaine Nationale de la Petite Enfance, the Girafes Awards, and the ECLA pedagogical approach, serving early childhood professionals, parents, and territorial authorities across France.

Ownership category

akta.pro rank

Product category

Early childhood education services

NAICS

Educational Support Services (611710), Educational Support Services (61171), Professional and Management Development Training (611430)

SIC

Services-Educational Services (8200)

akta.pro primary industry

In-Service Professional Development (Workshops/Institutes/Short Courses) (EDACAIAB)

akta.pro secondary industries

Standards Alignment & Curriculum Mapping Resources (State/NAEYC/Head Start) (EDACAJAN), Nursery School Readiness & Transition Programs (EDACACAL)

Keywords

• Early childhood education
• Pedagogical workshops
• Cultural awakening
• Immersive installations
• Professional training

Headquarters

HQ city

Boulogne-Billancourt

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others, Technology or R&D

Revenue model

1. Pedagogical Product Sales: Sale of physical and digital pedagogical materials including the annual pedagogical box (boîte pédagogique), guide La Voix des Girafes, and various support materials. Products are sold directly through the website.
2. Training and Installation Services: On-site installation services (Forfait installations terrain) delivering 3 ECLA-based installations with team members, materials, and transport. Also includes expert intervention services and in-person training sessions.
3. Mobilization and Support Packages: Comprehensive support packages for territorial actors (collectivités, departments, networks) including mobilization webinars, customized communication tools, and social media amplification services.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Agir pour la Petite Enfance organizes the annual Semaine Nationale de la Petite Enfance, sells pedagogical kits, guides, and ECLA-based immersive installation services, and delivers training programs for early childhood professionals. It also runs the Girafes Awards recognition program at the Ministry of Health and provides mobilization support packages for territorial authorities across France.

Product overview

Agir pour la Petite Enfance operates as an association managing a portfolio of interconnected products and services centered on early childhood education. The core offerings include the Semaine Nationale de la Petite Enfance (annual national week event), the Girafes Awards (recognition program), and the ECLA pedagogical approach (immersive cultural-artistic installations). Physical products include the Boîte pédagogique (€32) containing guides and workshop materials, the Pack Accompagnement (€70) with webinars and referent support, and the Pack mobilisation (€450) for territorial mobilization. Digital offerings include a free downloadable kit. Services comprise on-site ECLA installations (€750-€1,200), expert intervention packages (€450), and training programs. Publications include the annual La Voix des Girafes guide magazine (€10 standalone). The offerings are designed to work together, with physical kits supporting the annual themed events while training and installation services extend the ECLA methodology to childcare facilities.

Differentiator

Problem solved

Functional benefit

Products and services

• Semaine Nationale de la Petite Enfance Annual national event dedicated to early childhood that mobilizes parents, children, and professionals around pedagogical activities, workshops, and immersive installations themed around an annual topic. The 2026 (13th) edition reached 10,700 project leaders, 2,300,000 beneficiaries, 196,000 professionals, and 1,135,000 parents.
• Boîte pédagogique (Pedagogical Kit) Physical annual pedagogical kit containing 2 official posters, 2 program posters, 3 copies of the La Voix des Girafes guide (~60 pages), 15 detailed workshop sheets, 4 pedagogical posters, and partner materials. Priced at €32 TTC with delivery in France. Currently out of stock.
• Kit numérique (Digital Kit) Free downloadable digital package containing pedagogical tools, communication materials, workshops, articles, illustrated boards, bibliographies, and posters accessible from a personal account.
• Pack Accompagnement (Support Package) Comprehensive support package including project methodology sheet, 3 exclusive webinars, 30-minute exchange with association pedagogical referent, 1 downloadable pedagogical poster, and 1 pedagogical kit. Priced at €70 TTC, free for certain CAF-subsidized departments.
• Pack mobilisation (Mobilization Package) Territory mobilization package for local authorities and networks including a virtual mobilization meeting, customized communication tools with edition branding, and social media relay of actions on SNPE networks (50,000 followers across Facebook, LinkedIn, Instagram). Priced at €450 TTC.
• ECLA – Eveil Culturel et Lien Artistique Pedagogical approach conceived by a team of qualified pedagogues and artists that delivers immersive installations for early development of young children aged 6 months to 10 years, combined with training programs enabling professionals to design their own ECLA-type installations.
• Forfait installations terrain (On-site Installation Package) On-site installation service providing 3 ECLA-based immersive installations with equipment, two association team members, transportation (<200km), materials, and assessment. Full day at €1,200 TTC; half day at €750 TTC.
• Forfait Intervention (Intervention Package) Expert intervention service for territorial authorities, departments, networks, and CCAS/CIAS including intervention preparation, a 1-2 hour expert presentation, transport and logistics. Priced at €450 TTC.
• La Voix des Girafes (Pedagogical Guide Magazine) Annual pedagogical guide published once per year containing interviews, thematic files, encounters and discoveries, 15 workshop sheets, and 4 pedagogical plate descriptions. Available standalone at €10 TTC or included in the pedagogical kit.
• Girafes Awards Annual awards program recognizing innovative and creative pedagogical installations in early childhood, awarding 24 prizes including the Girafe d'Or, Girafe d'Argent, and Girafe de Bronze. Ceremony held at the Ministry of Health with ministerial participation.
• Formations ECLA (ECLA Training) Training programs on the ECLA pedagogical approach, including monthly VISIO sessions led by Thomas Ulmann (5-10 participants) and in-person training in partnership with organizations such as l'école des loisirs and Babille. Partner sessions priced at €100 TTC.

Quantifiable outcome

• 2.3 million beneficiaries reached in 2026 alone
• +2 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

20 partnerships are on record, tiered core, major and minor.

• Ministère des Solidarités et des FamillescoreStrategic or Co-development PartnerOfficial institutional partner providing governmental backing for the Semaine Nationale de la Petite Enfance and Girafes Awards. The annual ceremony is held at the ministry, and the minister personally presents awards (e.g., Aurore Bergé in 2023).
• Ministère de la CulturecoreStrategic or Co-development PartnerOfficial institutional partner supporting cultural awakening initiatives in early childhood. Provides endorsement for ECLA pedagogical approach and cultural programming.
• L'École des LoisirsmajorStrategic or Co-development PartnerMajor publishing partner contributing pedagogical content and literary patronage. Author/illustrator Emile Jadoul served as literary patron for SNPE 2024. Hosted ECLA training session in Paris 6ème.
• ADMRmajorStrategic or Co-development PartnerRural home services federation partnering on early childhood development in rural areas. Joint project to make rural environments welcoming for early childhood services.
• Des Idées Pour GrandircoreStrategic or Co-development PartnerKey operational partner handling press relations ([email protected]) and ECLA training programs. Appears on website navigation as major partner.
• Babille (Milan Bayard)majorStrategic or Co-development PartnerPublishing house partner hosting ECLA training sessions at their Toulouse location (December 17). Part of the Des Idées Pour Grandir ecosystem.
• CrescendomajorStrategic or Co-development PartnerEarly childhood network partnership for 'Les épicènes' gender equality program. Training deployed across Crescendo network with ~900 professionals trained. Supported by national poverty strategy, DGCS, Caf de Paris, and Caf Seine-Saint-Denis.
• Centre Malaguzzi / Reggio ChildrenmajorStrategic or Co-development PartnerInternational partnership with Italian early childhood education center. Awarded International Prize 2020 for 'La Nuit des Contes' project. 7-year collaboration history bringing Reggio Emilia approach to French teams.
• Du Pain Sur la PlancheminorStrategic or Co-development PartnerNutrition-focused association partnering on early childhood nutrition workshops in Pays de Loire region. Provides public health dietitians for structure workshops at €150 per session.
• VYV EnfancemajorStrategic or Co-development PartnerMutual insurance group early childhood division. Partner providing territorial coordination support and hosting application training crèches. Part of VYV group with ~1000 collaborators.
• Fédération Française des Entreprises de Crèches (FFEC)majorStrategic or Co-development PartnerMajor industry federation representing childcare companies. Official partnership supporting SNPE initiatives.
• Caisse d'Allocations Familiales (CAF)coreChannel Partner/ Reseller/ DistributorFamily benefits agency subsidizing Pack Accompagnement for professionals in 20 eligible departments. Co-finances early childhood projects and initiatives.
• People&babyminorStrategic or Co-development PartnerChildcare company partnership for student training program. 21 CAP AEPE students in alternating contracts across people&baby crèches in Ile-de-France.
• Marmott'BabyboxminorGTM or Marketing PartnerInnovative baby box concept supported by Agir pour la Petite Enfance. pediatrician and midwife approved evolutive cradle promoting equality from birth.
• FournicrecheminorGTM or Marketing PartnerOnline supply store for early childhood professionals. Featured partner providing product recommendations and discounts to SNPE community.
• CENTEXminorGTM or Marketing PartnerTextile brand specialist for early childhood sector (Granjard Group). Market leader providing professional uniforms and textile products. Partner for educational giveaways.
• JocareminorGTM or Marketing PartnerFirst recruitment platform for early childhood sector. Connects EAJE facilities with qualified professionals through profile matching and CV database.
• Palais des Beaux-Arts LilleminorStrategic or Co-development PartnerCultural partner hosting early childhood art exhibitions and workshops (e.g., '1,2,3 couleurs' exhibition).
• Cité des Sciences et de l'Industrie, ParismajorStrategic or Co-development PartnerScience museum hosting Le Lab de la Cité des Béboulements, awarded Prix du Lieu culturel 2020. Leading cultural institution for early childhood programming.
• Institut Saint HonoréminorStrategic or Co-development PartnerEducational institution hosting webinars and in-person events (e.g., Adrien Blanc 'Le jeu comme rencontre avec le monde').

Scale indicators8 records

Recent moves6 records

Expansion highlights10 records

Broad incumbents

• People&baby: Major French commercial childcare operator and Agir pour la Petite Enfance partner (21 CAP AEPE apprentices in alternating contracts). Comparable as a large-scale early childhood institution with internal training needs and policy influence.
• Babilou: One of the largest French and European commercial childcare networks. Comparable as a scaled early childhood operator competing for the same educator and parent mindshare, with in-house pedagogical programs and training infrastructure.
• L'école des loisirs: Major French children's book publisher and partner of Agir pour la Petite Enfance; hosted ECLA training in Paris and provided literary patronage for SNPE 2024. Comparable as an established pedagogical content provider reaching the same early childhood professional audience.
• Les Petits Chaperons Rouges: Large French commercial childcare network operating hundreds of crèches nationwide. Comparable as a scaled ecosystem player competing for the same early childhood educators, parents, and policy influence.

Direct peers

• Crescendo: Network of crèches and partner on 'Les épicènes' gender equality program (10 pilot structures, 900+ professionals trained). Comparable as a French early childhood network that delivers professional development and pedagogical training at scale.
• Fédération Française des Entreprises de Crèches (FFEC): Official industry federation representing French childcare companies and a core partner of Agir pour la Petite Enfance. Comparable as an aggregating body that shapes early childhood pedagogical standards and policy across France.
• Des Idées Pour Grandir: Closest partner and operational cousin of Agir pour la Petite Enfance; handles press relations, ECLA training programs, and hosts major pedagogical webinar series. Operates in the same French early childhood education/training space with overlapping target audiences of childcare professionals.
• ACEPP: French federation of parent-run early childhood structures (crèches parentales, multi-accueils). Comparable as a national aggregator representing early childhood facilities and shaping pedagogical and policy discourse in France.

Regional players

• Reggio Children: Italian early childhood education organization and 7-year international partner of Agir pour la Petite Enfance (awarded International Prize 2020). Comparable as a thought leader promoting an alternative pedagogical approach and exporting methodology internationally.

Emerging players

• Association Montessori France: French federation promoting Montessori pedagogy in early childhood. Comparable as an alternative-pedagogy advocate delivering training, certifications, and content to early childhood educators across France.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/SNPEofficielle
• YouTubeyoutube.com/@telegirafe
• Facebookfacebook.com/SNPEofficielle
• Instagraminstagram.com/agirpourlapetiteenfance
• LinkedInlinkedin.com/company/semainepetiteenfance

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Agir pour la Petite Enfance