SERKONDER (Turkish Greenhouse Construction and Equipment Manufacturers and Exporters Association)

What SERKONDER (Turkish Greenhouse Construction and Equipment Manufacturers and Exporters Association) does

SERKONDER is a non-profit industry association established on January 18, 2012, and headquartered in Kepez, Antalya, Turkey. It represents Turkish greenhouse construction, equipment manufacturers, and exporters, with a roster of more than 80 member companies spanning the full greenhouse value chain—construction systems, covering materials, climate control technologies, irrigation systems, automation solutions, energy applications, and soilless cultivation. The organization operates with a small core staff of approximately 5 employees and is governed by a Board of Directors chaired by Ufuk Salih Uslu (also CEO of US-KA Mimarlık Mühendislik), with board representation from Bizcanlı Redüktör, Agrilion Plastik, Sepaş Plastik, Fiberli, Etha Mühendislik, and Targe Otomasyon.

SERKONDER's service portfolio is organized around three operational platforms and recurring event programs. The B2B Connection System matches greenhouse manufacturers with international agricultural buyers, importers, and distributors to grow export volume. The Investment Platform provides feasibility information, government incentive details, and foreign opportunity intelligence, connecting investors with greenhouse projects and Organized Agricultural Zones. The Sector News Center publishes continuous content on technology, export, and global sector developments. Recurring events include the annual Sera Yatırım Günleri (Greenhouse Investment Days), B2B Meetings connecting Organized Agricultural Zone investors with technology providers, and collaboration with GROWWTECH ANTALYA, the world's largest greenhouse agriculture fair, which attracted 38,634 visitors from 135 countries in its most recent edition.

The association generates revenue through membership fees and event sponsorships rather than product sales. Named partners include Ziraat Bank, Linde, Aytekin Group, Kozanlar Grup, Çıvgın Boya, and Mega Tarım as event sponsors, alongside strategic collaborators such as GROWWTECH ANTALYA, Adana Chamber of Commerce, and the Turkish Ministry of Agriculture's Organized Agricultural Zones Department. SERKONDER positions itself around Turkey's greenhouse sector statistics—77,600 hectares of production area (~9 million tons annual output, with tomatoes at ~4.1 million tons), the country ranking 4th globally and 2nd in Europe in greenhouse area, and Antalya accounting for ~40% of the national footprint. The association has articulated a 'Goal 2030' targeting a 100% increase in fresh vegetable greenhouse exports.

Name

SERKONDER (Turkish Greenhouse Construction and Equipment Manufacturers and Exporters Association)

Legal name

Sera Konstrüksiyon, Donanım ve Ekipman Üreticileri ve İhracatçıları Derneği

Website

https://serkonder.org.tr

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

SERKONDER is a non-profit industry association founded in 2012 in Antalya, Turkey, representing 80+ Turkish greenhouse construction, equipment manufacturers, and exporters through B2B matchmaking, investment platforms, sector news, and major industry events including GROWWTECH ANTALYA.

Ownership category

akta.pro rank

Product category

Industry Association Services for Controlled-Environment Agriculture

NAICS

Farm Management Services (115116)

SIC

Agricultural Services (700)

akta.pro industry

PRIMARYAFACACAI

Machine Guidance & Automation Services (RTK, Autosteer Install/Support, Section Control)

Agriculture & Food Production/Agricultural Services (Custom Farming, Agronomy, Veterinary)/Precision Agriculture Services (Remote Sensing, Variable Rate, Farm Data Services)

Keywords

• Greenhouse construction systems
• Agricultural equipment manufacturing
• Controlled environment agriculture
• Greenhouse export services
• Industry association services

Headquarters

HQ city

Antalya

HQ country

Türkiye

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Membership Fees: SERKONDER operates as a non-profit industry association funded through membership fees from greenhouse construction, equipment manufacturers, and exporters. The association provides value to members through networking platforms, B2B matchmaking, investment connection services, and international visibility.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

SERKONDER is a non-profit industry association that represents and serves Turkish greenhouse construction and equipment manufacturers and exporters. It operates a B2B Connection System linking producers with buyers, an Investment Platform pairing greenhouse projects with investors, a Sector News Center, and runs flagship events such as Greenhouse Investment Days (Sera Yatırım Günleri) and the GROWWTECH ANTALYA trade fair.

Product overview

SERKONDER is a trade association (not a product company) that represents Turkish greenhouse construction, equipment manufacturers, and exporters. The association offers a B2B Connection System for matching producers with international buyers, a Sector News Center for industry information, and an Investment Platform for connecting investors with greenhouse projects. The association also organizes major events including GROWWTECH. ANTALYA (the world's largest greenhouse agriculture fair), Sera Yatırım Günleri (Greenhouse Investment Days), and B2B Meetings.

Differentiator

Problem solved

Functional benefit

Products and services

• SERKONDER Membership Industry-association membership for Turkish greenhouse construction and equipment manufacturers and exporters, providing sector representation and access to SERKONDER's B2B, investment and event platforms.
• SERKONDER B2B Connection System Web-based matchmaking service that links greenhouse construction and equipment manufacturers (producers) with buyers and project owners seeking Turkish suppliers.
• SERKONDER Investment Platform Online platform that pairs greenhouse project owners with potential investors and financiers, used to channel capital into Turkish greenhouse projects via SERKONDER member firms.
• Sector News Center Online sector news portal operated by SERKONDER that curates and publishes news relevant to greenhouse construction and equipment manufacturers and exporters.
• Sector Data Center Online sector data resource operated by SERKONDER providing industry-level data and statistics relevant to the Turkish greenhouse construction and equipment sector.
• Sera Yatırım Günleri (Greenhouse Investment Days) Recurring SERKONDER-hosted event focused on connecting greenhouse project owners with investors and project finance stakeholders.
• B2B Meetings Organised B2B meeting sessions, typically held alongside SERKONDER events, that arrange pre-scheduled introductions between member manufacturers and prospective buyers/investors.
• GROWWTECH ANTALYA Trade fair focused on the greenhouse and controlled-environment agriculture sector held in Antalya, with SERKONDER involvement in the organiser stack and member participation.

Quantifiable outcome

• 100% increase target in fresh vegetable greenhouse exports by 2030
• +2 more outcomes

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core and minor.

• GROWTECH ANTALYAcoreStrategic or Co-development Partner · 24 November 2026SERKONDER collaborates closely with GROWWTECH ANTALYA, the world's largest controlled agriculture sector fair. The association supports member participation and promotion of Turkish greenhouse technologies at this major international event. GROWWTECH ANTALYA brings together leading firms in greenhouse and technologies, irrigation systems, seed industry, and plant protection with international visitors, featuring conferences, 'GROWTECH Agricultural Conversations,' and 'ATSO GROWWTECH Agricultural Innovation Awards'.
• Adana Chamber of Commerce (Adana Ticaret Odası)coreStrategic or Co-development Partner · 1 January 2025SERKONDER partnered with Adana Chamber of Commerce to host the first B2B matchmaking event connecting Organized Agricultural Zone (OTB) investors with SERKONDER member companies. The event facilitated discussions on investment projects, greenhouse technologies, infrastructure needs, and solution models.
• Ministry of Agriculture Organized Agricultural Zones Department (Tarım ve Orman Bakanlığı Organize Tarım Bölgeleri Daire Başkanlığı)coreStrategic or Co-development PartnerCollaboration with the Ministry of Agriculture's Organized Agricultural Zones Department for B2B matchmaking events connecting OTB investors with greenhouse technology providers. The partnership supports investment in Turkey's 61 Organized Agricultural Zones, 15 of which are geothermal greenhouse-focused.
• LindeminorStrategic or Co-development PartnerLinde participated as a sponsor in the 3rd Sera Yatirim Gunleri 2026, contributing to discussions on technological transformation and investment needs in the greenhouse sector.
• Aytekin GroupcoreStrategic or Co-development PartnerAytekin Group, represented by Board Member Bülent Aytekin, participated as a sponsor and speaker in the 3rd Sera Yatirim Gunleri, discussing sector technology transformation and investment opportunities.
• Kozanlar GrupcoreStrategic or Co-development PartnerKozanlar Grup, represented by Board Member Halil Kozan, participated in panel discussions at the 3rd Sera Yatirim Gunleri on export capacity and international supply chain dynamics.
• Çıvgın BoyaminorStrategic or Co-development PartnerÇıvgın Boya participated as a sponsor in the 3rd Sera Yatirim Gunleri 2026, supporting the investment platform initiative.
• Mega TarımminorStrategic or Co-development PartnerMega Tarım participated as a sponsor in the 3rd Sera Yatirim Gunleri 2026, contributing to sector dialogue on agricultural investment.

Scale indicators7 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• CEA Alliance: U.S. Controlled Environment Agriculture trade group representing producers and technology suppliers in greenhouses, vertical farms, and indoor agriculture. Comparable to SERKONDER's role in convening greenhouse technology providers and producers around investment, standards, and market development.
• AmericanHort: U.S. horticulture industry association representing growers, breeders, greenhouse manufacturers, and allied suppliers. Closely comparable to SERKONDER as an industry body that aggregates greenhouse producers, equipment providers, and technology companies into a single convening and advocacy organization.
• AVAG: Dutch Greenhouse Technology and Suppliers Association representing companies in greenhouse construction, climate, irrigation, and automation. Directly comparable to SERKONDER as a national-level trade association uniting greenhouse equipment manufacturers in another top-tier greenhouse-producing country.
• Ontario Greenhouse Vegetable Growers: Canadian grower-marketing organization for greenhouse vegetable producers in Ontario. Comparable to SERKONDER's representation of producer/members in a major greenhouse region, including marketing, market development, and industry coordination activities.
• Horticultural Trades Association (HTA): U.K. trade association for horticulture including growers, garden retailers, and suppliers of greenhouse and controlled-environment technology. Plays a directly comparable member-services, lobbying, and events role to SERKONDER in another advanced market.
• FEPEX: Spanish Federation of Associations of Producers and Exporters of Fruits, Vegetables, Flowers and Living Plants. Comparable to SERKONDER's greenhouse-exporter facilitation mission in another major Mediterranean exporting country with strong greenhouse-production overlap.

Regional players

• FederUnacoma: Italian agricultural machinery manufacturers' association representing makers of tractors, implements, and specialized equipment. Serves an overlapping industrial-machinery-for-agriculture constituency with SERKONDER's greenhouse-equipment manufacturer base, though broader in product scope.
• Gartenbau Schweiz (Jardin Suisse): Swiss trade association for horticulture including greenhouse producers and suppliers in a neighboring European market. Comparable in trade-association function to SERKONDER, though operating in a different regulatory and geographic environment.

Broad incumbents

• Zentralverband Gartenbau (ZVG): German central association for horticulture representing producers and allied suppliers including greenhouse operators. Comparable convening and advocacy function for the German greenhouse/horticulture industry, though broader in scope than SERKONDER's narrower equipment-export focus.
• AIPH (International Association of Horticultural Producers): International umbrella body for horticultural producers worldwide, including greenhouse segments. Broader and more globally oriented than SERKONDER, but exercises a comparable convening and policy-advocacy role for the horticultural/greenhouse industry.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/serkonder

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SERKONDER (Turkish Greenhouse Construction and Equipment Manufacturers and Exporters Association)