Shell Geismar Federal Credit Union

Name

Shell Geismar Federal Credit Union

Legal name

OnPath Federal Credit Union

Website

https://sgfcu.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Retail Banking

NAICS

Credit Unions (52213), Credit Unions (522130)

SIC

Savings Institution, Federally Chartered (6035)

akta.pro primary industry

Community Credit Unions (Retail/Consumer Focus) (FSABAEAA)

akta.pro secondary industries

Employer/Occupational Credit Unions (FSABAEAB), Bank & Credit Union Personal Loans (Unsecured Installment) (FSAKAAAL)

Keywords

• Retail banking services
• Consumer lending
• Mortgage loans
• Credit union deposits
• Small business banking

Headquarters

HQ city

Metairie

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Interest Income from Loans: Primary revenue stream from interest charged on auto loans, mortgages, personal loans, credit cards, and business loans. Competitive rates offered to members.
2. Fee-based Services: Various banking fees including ATM fees for out-of-network usage ($3 per transaction), overdraft/NSF fees, wire transfer fees, stop payment fees, and card replacement fees. Some accounts have monthly maintenance fees.
3. Deposit Account Revenue: Using member deposits to fund loans generates interest income. Checking and savings account balances support lending operations.
4. Credit Card Fees: Cash advance fees (3% minimum $5), balance transfer promotions (0% for 6 months on new accounts), and interchange fees on card transactions

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels6 records

Core offering

Shell Geismar Federal Credit Union, now operating as OnPath Federal Credit Union, is a federally chartered, member-owned credit union providing retail banking products to individuals and small businesses in Southeast Louisiana. Its core offerings include checking and savings accounts, credit cards, consumer and auto loans, mortgages and home equity products, and small business banking services, delivered through 11 branches and full-service digital channels.

Product overview

OnPath Federal Credit Union is a member-owned financial cooperative offering a comprehensive suite of banking products and services. The portfolio includes multiple checking account options (Rewards High Yield Checking, Rewards Cash Back Checking, Forward Checking, and Rise Checking), savings products (Regular Savings, Share Certificates, Elite Money Market, Christmas Club), and investment accounts. Credit offerings span personal credit cards (Low Rate Mastercard, World Elite Mastercard, Secured Mastercard), consumer loans, auto loans, recreational loans, and business loans. Mortgage products include Conventional, HELOCs, Home Equity, Construction, FHA/VA, First Time Homebuyer, and Physician & Professional programs. Digital banking services encompass Online Banking, Mobile Banking, and Bill Pay, supplemented by financial counseling and overdraft protection services.

Differentiator

Problem solved

Functional benefit

Brands

• OnPath Foundation: Empowering Southeast Louisiana through education, homeownership, and entrepreneurship to build lasting generational wealth.
• OnPath Rewards

Products and services

• Rewards High Yield Checking A high-yield personal checking account that pays 7% APY on balances up to $10,000 and 0.50% on balances above $10,000, with up to $10 in out-of-network ATM fee refunds and no monthly fee. Qualification requirements include logging into mobile or online banking, enrolling in e-statements, and making 15 or more debit card purchases per cycle. Intended for individual consumer members seeking higher returns on everyday checking balances.
• Rewards Cash Back Checking A personal checking account offering 5% cash back on up to $200 in qualifying debit card purchases, plus up to $10 in out-of-network ATM fee refunds and no monthly fee. Requires e-statements enrollment and 15+ debit card purchases per cycle. Designed for consumers who use debit cards frequently and prefer cash-back rewards over interest.
• Forward Checking A personal checking account with no overdraft or NSF charges and no Courtesy Pay fee. The $6.95 monthly fee is waived when the daily average balance is $500 or more, and the account can be opened with $25. Targeted at consumers who want simple checking without overdraft penalty exposure.
• Rise Checking A second-chance personal checking account designed for members rebuilding their financial history, with a $10 monthly fee, no check writing, and graduated Courtesy Pay limits ($100 after 60 days, $300 after 6 months). Members can graduate to regular checking after 12 months of good standing.
• Regular Savings Account A basic personal savings account with no minimum balance requirement and optional overdraft protection that can be linked to a checking account. Designed for individual members building general savings.
• Share Certificates Term deposit accounts offered with maturities ranging from 6 to 60 months, paying guaranteed fixed rates higher than regular savings. Targeted at members seeking predictable, higher-yield savings for a defined holding period.
• Elite Money Market Account A high-yield money market account offering competitive tiered rates on balances over $25,000, with up to three penalty-free withdrawals per month. Geared toward members holding larger liquid balances who want higher yields than regular savings with continued access to funds.
• Christmas Club Account A dedicated seasonal savings account that lets members save gradually throughout the year for holiday expenses, with funds distributed before Christmas. Intended for consumers planning for predictable annual spending.
• Advantage Business Checking A business checking account designed for small businesses operating in the Greater New Orleans area, providing standard business transaction capabilities through branches and digital channels.
• Low Rate Mastercard A personal credit card offering a 0% introductory APR on balance transfers and purchases for 6 months, with no annual fee. Ongoing regular APRs vary between 13.15% and 17.95% based on creditworthiness. Designed for individual members seeking a low-cost, low-rate card.
• World Elite Mastercard A premium personal credit card earning 1% cash back on all purchases, with purchase alerts, fraud monitoring, and no annual fee or balance transfer fees. Targeted at consumers who want rewards plus robust card security features.
• Secured Mastercard A secured credit card that requires a refundable security deposit and is designed to help members establish or rebuild credit, with competitive ongoing rates. Geared toward consumers with limited or damaged credit histories.
• Business Rewards Mastercard A business credit card offering rewards on business spending, intended for small business owners in the Greater New Orleans area.
• Consumer Loans Unsecured personal loans up to $35,000 with fixed interest rates, no fees, and no prepayment penalties, suitable for home improvements, vacations, debt consolidation, or unexpected expenses. Minimum loan amount $1,000 with fast approval. Targeted at individual consumer members.
• Auto Loans Vehicle financing for new and used automobiles with rates starting at 5.99% APR, flexible repayment terms, fast approval, and pre-approval options for dealer negotiations. Targeted at individual members purchasing personal vehicles.
• Recreational Loans Financing for recreational vehicles including new and used motorcycles, ATVs, jet skis, boats, motors, trailers, and RVs, with quick decisions and trade-in benefits. Designed for individual consumers financing leisure vehicles.
• Business Loans A suite of business financing products for local small businesses, including vehicle loans, equipment loans, lines of credit, and commercial property loans. Designed for small business owners in the Greater New Orleans area needing working capital or asset financing.
• Conventional Mortgages Standard mortgage loans with flexible payment options, competitive fixed or adjustable rates, and no hidden costs. Intended for individual homebuyers with solid credit histories.
• HELOCs Home Equity Lines of Credit providing flexible, revolving access to funds secured by home equity, with variable rates and up to 10-year draw periods. Designed for homeowners needing revolving access to funds for renovations or large expenses.
• Home Equity Loans Fixed-rate home equity loans that let members borrow up to 80% of their home's value for renovations, debt consolidation, or major expenses. Targeted at homeowners who want a fixed payment schedule rather than revolving credit.
• Construction Loans Construction financing for custom-built homes covering land, labor, and materials, with flexible draw schedules and conversion to a permanent mortgage upon completion. Designed for members building a new home.
• FHA/VA Loans Government-backed mortgages requiring as little as 3.5% down (FHA) or 0% down (VA), with flexible credit requirements and exclusive benefits for veterans. Designed for first-time buyers, lower-income borrowers, and qualified service members.
• First Time Homebuyer Loans Mortgage programs tailored for first-time homebuyers with as little as 3% down, no private mortgage insurance (PMI), easy online applications, and personalized mortgage expert support. Targeted at members purchasing their first home.
• Physician & Professional Home Loans Specialized mortgage programs tailored to medical professionals and other high-income professionals, featuring terms and benefits designed for borrowers with significant student debt or irregular income. Targeted at doctors, residents, and qualifying professional members.
• Online Banking A web-based banking platform that lets members manage accounts, transfer funds, pay bills, and view account alerts 24/7 from a browser. Targeted at individual members and small business owners who prefer digital self-service.
• Mobile Banking A smartphone application for iOS and Android that enables mobile check deposits, account management, fund transfers, and digital card controls. Targeted at individual members who prefer mobile-first banking.
• Bill Pay A free electronic bill payment service for checking account holders that supports one-time and recurring payments to any payee in the United States through the digital banking platform. Targeted at individual members managing household bill payments.
• Financial Counseling Free financial counseling and education services delivered through a partnership with BALANCE, including workshops, webinars, and one-on-one sessions to help members reach financial goals. Available to all individual members.
• Overdraft Protection An automatic transfer service that links a member's savings account or line of credit to their checking account to cover overdrafts and avoid NSF fees. Offered to individual checking account holders.
• Courtesy Pay An overdraft coverage service that may cover items that would otherwise be returned when an eligible checking account lacks sufficient funds, with fees charged only when the service is used. Available to qualifying individual checking account holders.
• Skip-A-Pay A service that lets eligible members skip a scheduled loan payment for a fee to provide temporary financial relief during difficult periods. Available to qualifying consumer loan members.
• Insurance Products Insurance offerings for members including home, auto, and life insurance products at discounted rates through a partnership with TruStage. Available to individual members seeking personal insurance coverage.

Quantifiable outcome

• 96% of credit union members favor their experience over a bank
• +2 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature6 records

Partnerships

Six partnerships are on record, tiered core, major and minor.

• Heritage Bank MemberscoreStrategic or Co-development PartnerOnPath FCU welcomed Heritage Bank members following a merger or acquisition, uniting local roots to bring greater value to members' financial journeys. This integration expanded the credit union's membership base in the Greater New Orleans area.
• Co-Op Shared Branching NetworkcoreChannel Partner/ Reseller/ DistributorProvides access to over 5,000 shared credit union branches and 30,000+ surcharge-free ATMs nationwide. Critical for member convenience and network expansion.
• BALANCEmajorStrategic or Co-development PartnerPartnership with BALANCE, an industry-leading nonprofit financial fitness program, to provide members with financial counseling, education modules, webinars, and resources to help achieve financial goals.
• TruStageminorChannel Partner/ Reseller/ DistributorInsurance partner offering members discounts on auto and home insurance products through TruStage insurance programs.
• Employer Business PartnersmajorChannel Partner/ Reseller/ DistributorCompanies like Evonik partner with OnPath FCU to provide employee banking benefits. Employees receive special rates and rewards as part of employer-sponsored credit union membership.
• OnPath FoundationmajorStrategic or Co-development PartnerNonprofit foundation empowering Southeast Louisiana through education, homeownership, and entrepreneurship. Works to build lasting generational wealth in the community.

Scale indicators5 records

Recent moves1 record

Expansion highlights6 records

Direct peers

• Gulf Coast Federal Credit Union: Community credit union serving the Louisiana Gulf Coast region with branches across the New Orleans and Baton Rouge metros. Directly comparable in field of membership, product suite (deposits, consumer loans, mortgages), and community credit union operating model.
• LA Capitol Federal Credit Union: Baton Rouge-rooted community credit union serving state employees and broader Louisiana residents with deposit, lending, and mortgage products. Comparable in scale, charter structure, and community credit union positioning.
• Campus Federal Credit Union: Louisiana-based community credit union originating from LSU and broader academic/employer affiliations, now community-chartered. Comparable in member-owned cooperative model, product mix, and Southeast Louisiana field-of-membership.
• Neighbors Federal Credit Union: Baton Rouge-based community credit union serving Southeast Louisiana with a similar mix of checking, lending, mortgage, and digital banking products. Competes for overlapping Louisiana parish field-of-membership and SMB banking relationships.
• Pelican State Credit Union: Louisiana-headquartered community credit union with statewide eligibility and a comparable deposit/lending product set. Overlaps in serving Louisiana residents and small businesses, including some Greater New Orleans footprint.

Broad incumbents

• First Horizon Bank: Large regional bank with significant Louisiana presence (formerly IberiaBank) competing across consumer, mortgage, and SMB banking in the same New Orleans / Baton Rouge markets where OnPath operates.
• Hancock Whitney Corporation: Regional bank holding company with deep Louisiana and Gulf Coast branch presence offering commercial, retail, and mortgage banking. Broader incumbent competing for the same Southeast Louisiana consumer and SMB deposits and loans but at materially larger scale.
• JPMorgan Chase (Louisiana retail): National bank with growing retail branch presence in New Orleans competing for primary-banking relationships. Larger scale, broader product set, and deeper digital investment make it a key competitive incumbent in the same catchment.

Emerging players

• Digital Federal Credit Union (DCU): Large digitally-native credit union offering high-yield deposit products and consumer lending nationwide. Competes for digitally-engaged members in OnPath's market via better deposit rates without geographic restrictions.
• Alliant Credit Union: Online-first community credit union with open national membership, high-yield savings, and consumer lending products. Emerging competitor for digitally-engaged credit union members, particularly those open to non-regional institutions.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/shell-geismar-federal-credit-union

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Shell Geismar Federal Credit Union