Short Courses Australia

Name

Short Courses Australia

Legal name

Global Institute of Marketing Pty Ltd

Website

https://shortcoursesau.edu.au

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Vocational Education and Training

NAICS

Technical and Trade Schools (6115), Exam Preparation and Tutoring (611691)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Training Delivery Providers (In-Person, Virtual, Train-the-Trainer) (BPACANAM)

akta.pro secondary industries

Food Safety, Sanitation & HACCP Training (EDAOAKAG), K–12 Core Curriculum Small-Group Tutoring Centers (Math/ELA/Science/Social Studies) (EDANAHAA), Subject-Specific Short Courses & Academies (e.g., STEM, Business, Arts) (EDAIAIAC)

Keywords

• Vocational education training
• Compliance certification courses
• Hospitality safety training
• Construction industry training
• Secondary school programs

Headquarters

HQ city

Melbourne

HQ country

Australia

HQ region

Oceania

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Others

Revenue model

1. Course Fees: Short Courses Australia generates revenue through fee-for-service short courses. Individual course fees range from $50 to $130 for standard courses, with group pricing available for JOB CAMP programs ($130 per person). Onsite workplace training is priced at $950-$15,000 depending on course type and group size. Payment is accepted online via credit card, Afterpay, PayPal, or bank transfer.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Short Courses Australia operates as an Australian Registered Training Organisation (RTO 41261) delivering nationally accredited short courses across hospitality (RSA, food safety, barista), workplace safety (first aid/CPR, construction White Card, traffic control, EWP, forklift), gaming (RCG/ARCG), and property inspection (building, pest, swimming pool barrier). Delivery channels include four owned training centres in Melbourne, Port Melbourne, Sydney, and Parramatta; live virtual classrooms via Zoom; and onsite workplace training delivered across Victoria, NSW, and Queensland.

Product overview

Short Courses Australia operates as a Registered Training Organisation (RTO 41261) offering a portfolio of vocational education and compliance certification programs. The core offering consists of short courses across hospitality (RSA, food safety, barista, waiter training), workplace safety (first aid, construction White Card, traffic control, EWP, forklift), gaming (RCG, ARCG), and property inspection (building, pest, swimming pool). Programs are delivered through fixed training centres in Melbourne, Sydney, Parramatta, and Brisbane, as well as mobile onsite delivery to workplaces and schools. The company also operates educational pathways for secondary school students through JOB CAMP programs, VCE VET certificates, and exam preparation tutoring (VCE, HSC, QCE). Course delivery combines face-to-face classroom instruction with virtual classrooms via Zoom, supported by a student portal for enrollment, resources, and payment management.

Differentiator

Problem solved

Functional benefit

Products and services

• Responsible Service of Alcohol (RSA) Training

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Victorian, NSW and Queensland Secondary SchoolscoreStrategic or Co-development Partner · 1 January 2018Short Courses Australia has partnered with over 500 secondary schools across Victoria, New South Wales, and Queensland since 2018 to deliver vocational education and training (VETDSS) programs, JOB CAMP employment preparation courses, and exam preparation tutoring.
• Hospitality Host Employers (NSW)coreStrategic or Co-development PartnerShort Courses Australia partners with hospitality businesses across Sydney and Regional NSW as host employers for JOB CAMP program. Host employers provide supervised work experience opportunities and potential employment for JOB CAMP participants who are certified in RSA, RCG, ARCG, FSH, FSS, barista, and waiter skills.
• NSW Government - Smart & Skilled ProviderminorOthersShort Courses Australia is a Smart & Skilled Provider approved training provider for the Targeted Priorities Prevocational and Part Qualification (TPPPQ) Grants Program (Legal Org 509982), providing funding for eligible JOBSEEKERS in regional areas and low-SES backgrounds.

Scale indicators3 records

Recent moves9 records

Expansion highlights5 records

Direct peers

• Allens Training: One of Australia's largest private RTOs (RTO 90909) delivering first aid, CPR, RSA, White Card and other compliance courses across multiple states. Highly comparable in product breadth, multi-state footprint, and B2B/B2C blended channel strategy.
• AlertForce: Australian RTO offering short-course compliance training in RSA, construction safety (White Card), traffic control, and first aid. Directly comparable to Short Courses Australia in catalog mix, target customers, and physical-centre-plus-onsite delivery model.
• Skills Certified Australia: Private RTO offering short courses in hospitality, construction, traffic control, and first aid across Australian states. Comparable catalog, comparable customer segments (hospitality workers, construction entrants), and comparable regulatory accreditation approach.
• TrainSmart Australia: Private Australian RTO offering vocational short courses across hospitality, business, construction, and workplace safety. Comparable in catalog breadth, ASQA accreditation, and mixed delivery (face-to-face plus online) channel strategy.
• Real Estate Training Solutions (RETS): Australian RTO delivering short vocational courses including property inspection, pest management, and building inspection — directly overlapping with SCA's property-inspection catalog. Comparable private RTO with state-specific accreditation footprint.
• Australia Wide First Aid: National RTO specialising in first aid and CPR training with physical locations across multiple Australian capital cities. Directly comparable as a same-day-certificate, multi-centre compliance training provider in an overlapping course category.
• Food Safety Australia: Specialist RTO focused on food safety handler and supervisor courses (FSH, FSS) with NSW Food Authority approval. Directly comparable to the food safety portion of SCA's catalog and competes for the same hospitality-worker customers.

Broad incumbents

• TAFE NSW: Government-owned vocational education provider offering certificate-level hospitality, construction, and food safety training across NSW. Competes with SCA for the same compliance-course buyers but as part of a much broader publicly funded portfolio.
• St John Ambulance Australia: Established national incumbent delivering first aid and CPR training across Australia under a recognised charitable brand. Overlaps with SCA's first-aid portfolio but operates at much larger scale and broader mission than a single private RTO.

Regional players

• Australian Training and Education Network (ATEN): Australian RTO delivering vocational and short-course programs; comparable in private RTO structure, ASQA registration, and B2C/B2B training delivery. Smaller geographic footprint makes it a regional rather than national direct peer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/short-courses-australia

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Short Courses Australia