What Simplicity Life Coaching Ltd. does

Simplicity Life Coaching Ltd. is a UK private limited company founded in 2004 that operates as a small coaching services and content provider, with approximately 7 employees and no disclosed proprietary technology platform, application, or API. The company explicitly serves two customer segments: (1) life and business coaches, whom it helps build, manage, and own successful practices, and (2) individuals seeking personal development and inner peace. There is no management team disclosed in the source data, no investors, and no parent entity, consistent with a founder-operated, closely held micro-business.

The commercial offering is delivered through two core partner brands. The Guiding Matrix (theguidingmatrix.com and fiercekindness.com) supplies a coaching methodology and process framework, while The Coaching Tools Company (thecoachingtoolscompany.com) distributes ready-to-use brandable coaching forms, exercises, and toolkits to coaches and their clients. Both partners are positioned as Core-tier strategic relationships, and the flagship simplicitylifecoaching.com website functions primarily as a top-of-funnel marketing hub that routes visitors to these affiliated storefronts.

Revenue mechanics are limited to one-time license sales of coaching tools through the partner storefronts. No subscription tiers, enterprise contracts, publicly disclosed pricing, or software revenue lines are referenced, and no fundraising, M&A, or capital-markets activity is on record. Distribution is described as global via the partner websites, but the source data provides no traffic, transaction volume, geographic, or revenue figures to validate scale. The company has remained continuously operating with a 2024 copyright on its website, indicating active but low-velocity operations.

Name

Simplicity Life Coaching Ltd.

Legal name

Simplicity Life Coaching Ltd.

Website

https://simplicitylifecoaching.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

1–10 employees

Short description

Simplicity Life Coaching Ltd. is a UK private coaching firm founded in 2004 that partners with life and business coaches through two affiliated brands—The Guiding Matrix (methodology) and The Coaching Tools Company (forms, exercises, toolkits)—to help coaches grow their practices.

Ownership category

akta.pro rank

Product category

Life Coaching Services

NAICS

Educational Support Services (61171), Business Schools and Computer and Management Training (6114), Other Individual and Family Services (624190)

SIC

Services-Educational Services (8200), Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

General Health Coaching (HSADAGAA)

akta.pro secondary industries

Lifestyle & Habit Change Coaching (HSADAGAB), Wellness Program Design & Accountability Coaching (HSADAGAC), Health Coaching & Lifestyle Coaching Education (EDAAAHAG)

Keywords

• Life coaching services
• Coaching methodology
• Coaching tools
• Brandable coaching forms
• Personal development

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations

Revenue model

1. Coaching Tools Sales: Sale of ready-to-use brandable coaching forms, exercises, and toolkits for coaches and their clients through The Coaching Tools Company platform.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels1 record

Core offering

Simplicity Life Coaching Ltd. is a coaching services company that partners with coaches to help them grow, manage, and own successful coaching businesses by providing coaching tools, processes, and methodologies (via The Guiding Matrix and The Coaching Tools Company). It also helps individuals find inner peace and create a life they love through coaching engagements and partner resources.

Product overview

Simplicity Life Coaching Ltd. is a coaching services company founded in 2004 that provides coaching services to help individuals find inner peace and build lives they love. The company operates in partnership with two related coaching brands: The Guiding Matrix (a coaching methodology platform) and The Coaching Tools Company (a provider of branded coaching resources and toolkits). Rather than offering a unified software platform, the company functions as a coaching services provider that directs clients to affiliated tools and methodologies to support coach training and practice development.

Differentiator

Problem solved

Functional benefit

Brands

• The Guiding Matrix: A coaching process and tool that helps people find inner peace, referenced at theguidingmatrix.com and fiercekindness.com
• The Coaching Tools Company

Products and services

• The Guiding Matrix A coaching framework and methodology that helps coaches guide their clients toward personal transformation and successful business growth.
• The Coaching Tools Company Provides ready-to-use brandable coaching forms, exercises, and toolkits designed for coaches and their clients to use in their coaching practices.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• The Guiding MatrixcoreStrategic or Co-development PartnerThe Guiding Matrix is a key partner platform for Simplicity Life Coaching, offering coaching methodology and tools. It is accessible through fiercekindness.com and theguidingmatrix.com. The partnership enables the company to provide comprehensive coaching solutions to coaches seeking to transform their practices and help their clients find inner peace.
• The Coaching Tools CompanycoreChannel Partner/ Reseller/ DistributorThe Coaching Tools Company is a primary distribution partner for Simplicity Life Coaching, providing ready-to-use brandable coaching forms, exercises, and toolkits for coaches and their clients. This partnership enables the company to offer practical tools that coaches can use in their practices.

Scale indicators1 record

Recent moves3 records

Expansion highlights3 records

Direct peers

• Paperbell: Paperbell is a coaching business management platform offering scheduling, payments, forms, and packages for solo coaches. Comparable as both serve individual coaches needing ready-to-use practice tools and client-facing resources, though Paperbell is software-based.
• CoachAccountable: CoachAccountable provides a coaching practice management platform with tools for client tracking, worksheets, and session management. Comparable to Simplicity Life Coaching in its focus on equipping coaches with structured tools and exercises to deliver value to clients.
• Coaching.com: Coaching.com provides a platform and marketplace for coaches to build and grow their practices, offering business tools, client management, and marketing resources. Directly comparable to Simplicity Life Coaching's mission of equipping coaches with tools and methodologies to run successful businesses.
• Simply.Coach: Simply.Coach offers a digital coaching platform with templates, session management, and client engagement tools. Directly comparable as both companies provide coaches with frameworks, forms, and toolkits to manage and grow their practices.
• Noomii: Noomii is a coaching directory and community connecting individuals with life, business, and relationship coaches. Comparable as it operates in the same coaching ecosystem serving both coaches seeking clients and individuals seeking personal development.
• Evercoach by Mindvalley: Evercoach provides coach training programs, tools, and business resources for life and business coaches. Comparable in serving the same customer segment of practicing coaches with methodology and tool-based offerings.

Broad incumbents

• Mindvalley: Mindvalley is a large-scale personal transformation and learning platform offering courses across wellness, mindset, and personal growth. Comparable in addressing individual end-clients seeking personal development, though at much larger scale and broader scope.
• BetterUp: BetterUp is a large enterprise coaching platform combining AI with professional coaching for workforce development. Comparable in the coaching services space but operates at much greater scale targeting corporate buyers rather than individual coaches.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/simplicity-life-coaching-ltd.

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Simplicity Life Coaching Ltd.