SOHO BOUTIQUE SALON LLC
SOHO Boutique Salon LLC is a single-location boutique salon in Baton Rouge, Louisiana, providing professional hair, waxing, treatment, and special event services to individual consumers, alongside an adjacent retail boutique (STYLE BY SOHO) selling apparel and gifts.
- Company typePrivate
- Founded2017
- HeadquartersBaton Rouge, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What SOHO BOUTIQUE SALON LLC does
SOHO Boutique Salon LLC is a single-location boutique salon founded in 2017 in Baton Rouge, Louisiana, by owner Becky Broussard. The business operates from 7731 Perkins Road, Suite 140, offering professional hair services (cutting, coloring, highlighting, styling), waxing, scalp and keratin treatments (including Kerastase protocols), and special event services (bridal and event makeup, updos, spray tanning). A sub-brand, STYLE BY SOHO, operates an adjacent boutique selling apparel, accessories, and gifts both in-store and via a Shopify e-commerce storefront. The salon functions as a direct-to-consumer retailer of premium professional hair care lines, holding authorized retailer status for Kerastase, Oribe, Amika, Color Wow, and Jane Iredale.
The revenue model is a pay-as-you-go unit pricing structure with service prices varying by stylist tier (Level 1 through Level 9) and hair length; gift cards and service packages are sold through a Meevo-powered online portal. Customer acquisition relies on organic social (Instagram, Facebook, TikTok), an email newsletter, and the website's online booking flow. The technology stack is standard for the sector — Meevo for appointment scheduling and customer management, Shopify for the boutique storefront, and Wix for the main website — with no proprietary technology, patents, or AI/ML capabilities disclosed. The company is privately held, has no disclosed funding rounds, no parent company, and no subsidiaries beyond the STYLE BY SOHO sub-brand.
SOHO BOUTIQUE SALON LLC firmographics
Firmographics- Name
- SOHO BOUTIQUE SALON LLC
- Legal name
- SOHO Boutique Salon LLC
- Website
- https://sohoboutiquesalon.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- SOHO Boutique Salon LLC is a single-location boutique salon in Baton Rouge, Louisiana, providing professional hair, waxing, treatment, and special event services to individual consumers, alongside an adjacent retail boutique (STYLE BY SOHO) selling apparel and gifts.
- Ownership category
- akta.pro rank
SOHO BOUTIQUE SALON LLC industry classification
Industry- Product category
- Hair Salon Services
- NAICS
- Beauty Salons (812112), Cosmetics, Beauty Supplies, and Perfume Retailers (456120), Personal Care Services (8121)
- SIC
- Perfumes, Cosmetics & Other Toilet Preparations (2844), Retail-Apparel & Accessory Stores (5600)
- akta.pro primary industry
- Haircutting & Styling Services (HSALAAAD)
- akta.pro secondary industries
- Luxury/High-End Barber Lounges (HSALABAH), Bridal Hair Styling Services (HSALALAA), Special Occasion Hair & Makeup Services (Non-Bridal) (HSALALAH), Professional/Salon Haircare (Backbar & Retail) (CRABABAK)
Keywords
Where SOHO BOUTIQUE SALON LLC is headquartered
LocationHeadquarters
- HQ city
- Baton Rouge
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
SOHO BOUTIQUE SALON LLC business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure, Others
Revenue model
- Hair Services: Core revenue from hair cutting, coloring, styling, and related services performed by professional stylists at various experience levels. Prices vary by stylist level and hair length.
- Special Event Services: Bridal makeup, event makeup, updos, and spray tanning services for special occasions.
- Product Retail Sales: Sale of professional hair care products including Kerastase, Oribe, Amika, Color Wow, Peter Coppola Keratin, Fantasy Tan, Jane Iredale, and Mitch. Also includes STYLE by SOHO boutique merchandise (apparel, accessories, gifts).
- Treatment Services: Kerastase treatments, keratin treatments, and other scalp/hair treatments performed by stylists.
- Waxing Services: Brow wax, lip wax, and chin wax services.
- Gift Cards and Packages: Sale of gift cards and service packages redeemable at both the salon and boutique locations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Kerastase Treatment starting at $35 |
| Unit Pricing | Pay-as-you-go | Hair services with stylist-level pricing |
| Unit Pricing | Pay-as-you-go | Waxing services from $10 |
| Unit Pricing | Pay-as-you-go | Special event services from $35 |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
SOHO BOUTIQUE SALON LLC product offering
Product offeringCore offering
SOHO Boutique Salon delivers professional hair services (cuts, color, highlights, blowouts, styling) for men and women, performed by stylists segmented into nine experience tiers that drive tiered pricing. The salon also offers waxing, Kerastase and keratin treatments, special event services including bridal/event makeup, updos, and spray tan, and retails premium haircare brands plus an adjacent apparel/accessories boutique called STYLE BY SOHO. Gift cards and service packages are sold online and redeemed in-store.
Product overview
SOHO Boutique Salon operates as a single-location boutique salon offering a unified suite of hair, waxing, and treatment services, complemented by a retail division featuring professional hair care products and a separate apparel/accessories boutique. The core service offering includes Hair Services (cuts, styles, color, highlights), Waxing Services (brow, lip, chin), and Treatments (Kerastase and keratin treatments). The retail arm comprises Kerastase professional hair care products, other professional salon products (Oribe, Amika, Color Wow, etc.), and Style by SOHO Boutique (clothing, accessories, gifts). Gift cards and packages are available for both salon and boutique services, with a Meevo-powered online booking system for appointments.
Differentiator
Problem solved
Functional benefit
Brands
- STYLE BY SOHO: Boutique offering products, clothing, accessories, and gifts operating at style-by-soho-4581.myshopify.com
- Style by SOHO
Products and services
- Hair Services
Companies that use SOHO BOUTIQUE SALON LLC
Customer profileNamed customers3 records
Segments1 record
Ideal customer profiles3 records
SOHO BOUTIQUE SALON LLC technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
SOHO BOUTIQUE SALON LLC partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- KerastasecoreSOHO Boutique Salon is an authorized retailer of Kerastase professional hair care products. The salon offers Kerastase treatments ($35) and sells the full range of Kerastase collections including Curl Manifesto, Discipline, Chronologique, Blond Absolu, Nutritive, Resistance, Genesis, Specifique, Densifique, and Styling products.
- OribecoreAuthorized retailer of Oribe premium hair care products.
- Meevo (Online Booking Platform)coreUses Meevo online booking system for appointment scheduling and customer management. Online booking link: login.meevo.com/sohosalon with locationId=102719.
- Jane IredaleminorAuthorized retailer of Jane Iredale mineral makeup products.
- AmikaminorAuthorized retailer of Amika professional hair care products.
- Color WowminorAuthorized retailer of Color Wow hair care products.
Scale indicators1 record
Recent moves5 records
Expansion highlights4 records
SOHO BOUTIQUE SALON LLC competitors and assessment
Company assessmentRegional players
- Roosters Men's Grooming Center: Roosters is a franchise concept offering upscale men's grooming services with retail product lines; comparable to SOHO's higher-end service tier and product retail model, though narrower in customer focus.
Broad incumbents
- Ulta Beauty: Ulta is a national beauty retailer carrying many of the same professional brands (Kerastase, Oribe, Jane Iredale) that SOHO retails, plus in-store salon services. Comparable as a broader incumbent in the premium beauty retail + services space.
- Hand & Stone Massage and Facial Spa: Hand & Stone is a national boutique spa franchise offering personal care services with retail products — comparable to SOHO's positioning of premium service experiences bundled with product retail.
- Great Clips: Great Clips is the largest U.S. hair salon chain, serving a similar end customer (individual consumers seeking haircut services). While scaled and franchise-based, it represents the broader competitive set for SOHO's core service.
Direct peers
- Blo Blow Dry Bar: Blo is a chain of upscale blow-dry and styling bars offering premium hair services with retail product sales — directly comparable to SOHO's boutique-salon, service-plus-product model.
- Drybar: Drybar is a blowout-focused boutique salon franchise that, like SOHO, monetizes premium styling services paired with branded product retail. Comparable in boutique positioning, multi-tier stylist model, and merchandise-led secondary revenue.
- Phenix Salon Suites: Phenix is one of the largest salon-suite concepts in the U.S., directly comparable to SOHO's boutique salon model with multi-stylist, multi-tier offering and premium product retail.
- Bishops Haircuts: Bishops is an upscale boutique salon chain offering tiered service pricing and a premium client experience — closely aligned with SOHO's Level 1–9 pricing structure and boutique positioning.
- Sola Salon Studios: Sola operates a salon suite concept where independent stylists lease space; comparable to SOHO in providing a multi-stylist boutique platform serving both stylists and retail customers with premium products.
- Salon Lofts: Salon Lofts is a boutique salon-suite concept similar to SOHO's structure, offering upscale environments for independent stylists with retail product partnerships.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
SOHO BOUTIQUE SALON LLC social profiles
Digital presenceSOHO BOUTIQUE SALON LLC financial estimates
Financial estimateRevenue estimate
Valuation estimate
SOHO BOUTIQUE SALON LLC leadership team
Management profileNumber of profiles
Profiles4 records
SOHO BOUTIQUE SALON LLC funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SOHO BOUTIQUE SALON LLC M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SOHO BOUTIQUE SALON LLC
What does SOHO BOUTIQUE SALON LLC do?
SOHO Boutique Salon delivers professional hair services (cuts, color, highlights, blowouts, styling) for men and women, performed by stylists segmented into nine experience tiers that drive tiered pricing. The salon also offers waxing, Kerastase and keratin treatments, special event services including bridal/event makeup, updos, and spray tan, and retails premium haircare brands plus an adjacent apparel/accessories boutique called STYLE BY SOHO. Gift cards and service packages are sold online and redeemed in-store.
Is SOHO BOUTIQUE SALON LLC a public or private company?
SOHO BOUTIQUE SALON LLC is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SOHO BOUTIQUE SALON LLC founded?
SOHO BOUTIQUE SALON LLC was founded in 2017. It employs 11 to 50 people.
Where is SOHO BOUTIQUE SALON LLC based?
SOHO BOUTIQUE SALON LLC is headquartered in Baton Rouge, United States, in the North America region.
How does SOHO BOUTIQUE SALON LLC make money?
Six revenue lines are on record. Hair Services are the primary driver. The others are special Event Services, product Retail Sales, treatment Services, waxing Services and gift Cards and Packages.
Who are SOHO BOUTIQUE SALON LLC's main competitors?
Roosters Men's Grooming Center is listed as a regional player. Broad incumbents are Ulta Beauty, Hand & Stone Massage and Facial Spa and Great Clips. Direct peers are Blo Blow Dry Bar, Drybar, Phenix Salon Suites, Bishops Haircuts, Sola Salon Studios and Salon Lofts.
Does SOHO BOUTIQUE SALON LLC have an API?
No public API is recorded for SOHO BOUTIQUE SALON LLC.
What industry is SOHO BOUTIQUE SALON LLC in?
SOHO BOUTIQUE SALON LLC's product category is Hair Salon Services. Its primary akta.pro industry code is HSALAAAD, Haircutting & Styling Services, with a secondary code of HSALABAH, Luxury/High-End Barber Lounges. Its NAICS code is 812112 and its SIC code is 2844.