What Solar Light does

Solar Light is a Brazilian direct-to-consumer e-commerce retailer founded in 2021 and headquartered in São Paulo (Tucuruvi neighborhood), operating the online storefront solarlight.com.br. The company sells LED solar lighting systems and complementary electric LED fixtures to residential consumers, small and medium businesses, agricultural and rural properties, municipalities/condominiums, and event/construction buyers across all Brazilian states. With 11 employees and no disclosed external funding, parent company, or institutional investors, Solar Light is structured as an independently operated SME focused exclusively on the Brazilian market.

The product portfolio is organized into three lines: solar lighting (flood lights/refletores from 100W to 1000W, street luminaires in All-in-One and Split configurations, wall lamps/arandelas), electric LED lighting (modular, industrial, and slim reflectors; COB and SMD pétala luminaires; bulbs; ceiling fixtures; portable lanterns), and infrastructure (galvanized steel poles from 1m to 10m and mounting arms/brackets). A 585W monocrystalline photovoltaic panel extends the assortment into residential and commercial solar generation. Core technical components include LiFePO4 lithium batteries providing 10-12 hours of nightly autonomy, PIR motion sensors with 3-meter detection range, photocell-activated dusk-to-dawn operation, IP66/IP67 weather protection, and remote controls. Product certifications cited include CE, RoHS, ISO 9001, Selo Verde, and INMETRO Class A for the solar panel.

The business model is hardware sales through direct-to-consumer e-commerce, with one-time purchase pricing publicly listed in Brazilian Reais from R$22 (entry-level wall lights) to over R$1,600 (complete pole and lighting kits). Payment options include PIX with a 5% discount, credit card installments up to 12x, and boleto bancário, with nationwide shipping fulfilled from São Paulo. Customer acquisition runs through organic Instagram (@solarlightoficial), email newsletter capture, WhatsApp-based sales support, and SEO-optimized product pages. The company reports no partnerships, no acquisitions, no patents, no trademarks, and no management team disclosures in the available data.

Name

Solar Light

Legal name

Solar Light

Website

https://solarlight.com.br

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Solar Light is a Brazilian e-commerce retailer founded in 2021 in São Paulo that sells LED solar and electric lighting fixtures (flood lights, street luminaires, wall lamps, poles, panels) directly to residential consumers, SMBs, and rural/industrial buyers nationwide through solarlight.com.br.

Ownership category

akta.pro rank

Product category

Solar LED Outdoor Lighting

NAICS

Electric Lighting Equipment Manufacturing (33513), Commercial, Industrial, and Institutional Electric Lighting Fixture Manufacturing (335132)

SIC

Electric Lighting & Wiring Equipment (3640)

akta.pro primary industry

Outdoor & Area Lighting (Street, Roadway, Parking, Flood, Sports/Architectural exterior) (IMAGAIAB)

akta.pro secondary industries

PV Balance of System (BOS) & Electrical Infrastructure (Inverters, Transformers, Cabling, Substations) (EUACAGAC), Lighting Controls & Smart Lighting Systems (BPABAGAC), Outdoor Lighting & Landscape Lighting Retail (CRAIAIAJ), Smart Lighting & Electrical (Bulbs, Switches, Outlets, Panels) (HSAPAQAC)

Keywords

• Solar LED lighting
• Outdoor solar fixtures
• Photovoltaic lighting systems
• Solar floodlights
• Public solar luminaires

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure

Revenue model

1. LED Solar Lighting Products: One-time sale of physical LED solar lighting products including refletores (flood lights), luminárias (fixtures), posts, and accessories. Revenue generated from product sales with prices ranging from R$22 (entry-level wall lights) to R$1,150+ (complete pole kits). Additional revenue from shipping fees and installment financing.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Solar Light is a Brazilian e-commerce retailer that sells solar-powered LED lighting products including floodlights (refletores solares), street luminaires, wall lamps, steel poles, brackets, and 585W photovoltaic solar panels. Products range from entry-level R$22 wall lights to complete R$1,600+ pole-and-lighting kits, all designed for autonomous off-grid outdoor illumination with integrated solar panels, LiFePO4 batteries, motion sensors, and IP66/IP67 protection.

Product overview

Solar Light is a Brazilian e-commerce company specializing in solar LED lighting solutions, primarily serving outdoor and public lighting markets. Their product portfolio is organized into three main categories: Solar Lighting (Refletor Solar, Luminária Solar, Arandela Solar), Electric Lighting (Refletor Elétrico, Luminária Elétrica, Lâmpadas, Plafon), and Infrastructure (Poste de Aço, Braços e Hastes). The company also offers complementary products including solar panels, lanterns, RGB color-changing lights, and UV floodlights. Solar Light operates as a single-brand e-commerce platform without a multi-product architecture, selling directly to consumers with products available for immediate delivery throughout Brazil.

Differentiator

Problem solved

Functional benefit

Products and services

• Refletor Solar (Solar LED Reflectors/Floodlights) Solar-powered LED floodlights in wattages from 100W to 1000W with integrated solar panels, lithium batteries, motion sensors, and remote controls. Designed for outdoor illumination of homes, gardens, parking lots, commercial facades, and industrial areas. IP66/IP67 water resistance and automatic dusk-to-dawn operation.
• Luminária Solar (Solar Street/Public Luminaires) Solar-powered LED street lamps for public lighting and outdoor applications, available in All-in-One and Split configurations with wattages from 50W to 1000W. Features integrated batteries, motion sensors, and automatic on/off operation for public, commercial, and residential street lighting.
• Arandela Solar (Solar Wall Lamps) Solar-powered wall-mounted lamps with integrated motion sensors and automatic activation, IP66 water resistance, and adjustable lighting directions. Designed for residential exterior walls, facades, and entrances.
• Refletor Elétrico (Electric LED Floodlights) Electric-powered LED floodlights in Modular, Industrial, and Slim variants with COB and SMD technology options, wattages from 50W to 200W. Designed for wired electrical installation in commercial and residential applications.
• Luminária Elétrica (Electric Luminaires) Electric-powered LED luminaires including COB Pétala and SMD Pétala models for indoor and outdoor residential applications.
• Poste de Aço (Steel Poles) Galvanized steel modular poles for outdoor lighting installation, available in heights from 1 meter to 10 meters, featuring electrostatic painting and modular design for easy assembly. Used as mounting infrastructure for solar and electric luminaires.
• Braços e Hastes (Mounting Arms and Brackets) Steel arms and brackets for mounting luminaires and reflectors on poles or walls, available in 46cm and 50cm length options.
• Placa Painel Solar Fotovoltaico 585W (585W Monocrystalline Photovoltaic Solar Panel) Monocrystalline photovoltaic solar panels rated at 585W with 144 PERC cells and 22.65% module efficiency. Suitable for both grid-tie (on-grid) and off-grid solar energy systems for residential, commercial, and industrial energy generation. Features 25-year linear power warranty and 12-year defect warranty, INMETRO Class A certified.
• Lâmpadas LED (LED Light Bulbs) LED light bulbs including special decorative options such as flame-effect torch bulbs, available in various wattages and color temperatures for residential electrical installation.
• Lanternas LED (Portable Rechargeable LED Lanterns) Portable rechargeable LED floodlights/flashlights with built-in batteries, multiple lighting modes, and high luminosity for emergency, work, and outdoor applications.
• Plafon LED (LED Ceiling Lights) LED ceiling-mounted fixtures for indoor residential electrical installation.
• Kit Poste com Luminárias Solares (Pole Kits with Solar Luminaires) Complete pole and luminaire kits combining galvanized steel poles with solar-powered luminaires, designed as ready-to-install outdoor lighting solutions for professional installers, municipalities, and large property owners.
• Refletor Solar RGB (RGB Color-Changing Solar Floodlights) Color-changing solar-powered LED floodlights with RGB functionality and remote control for decorative outdoor lighting applications such as events, gardens, and architectural illumination.
• Refletor Holofote UV (UV Black Light Floodlights) Electric-powered UV black light floodlights (100W) featuring 216 SMD LEDs for special effects, events, and fluorescence applications.

Quantifiable outcome

• Up to 90,000 lumens brightness on 1000W models
• +4 more outcomes

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Aldo Solar: One of Brazil's largest solar equipment distributors selling PV panels, inverters, and solar lighting products online. Competes with Solar Light across residential and commercial segments with deeper inventory and financing partnerships.
• Solfácil: Brazilian solar marketplace and financing platform connecting installers and consumers with solar equipment suppliers. Adjacent peer given overlap in Brazilian solar product retail and B2B distribution dynamics that affect Solar Light's addressable market.
• Neosolar: Brazilian e-commerce retailer specializing in solar energy equipment including PV panels, inverters, and solar lighting. Directly competes with Solar Light in the Brazilian online solar lighting market with a broader catalog and established institutional customers.
• Fortlev Solar: Brazilian solar energy retailer selling PV modules, inverters, and solar lighting solutions with nationwide distribution. Comparable go-to-market as a multi-category online solar retailer serving Brazilian residential and commercial demand.

Emerging players

• BioLite: US-based company producing solar-powered LED lighting and energy products for off-grid and emerging-market applications. Comparable as a mission-driven solar lighting brand serving off-grid residential and outdoor use cases that overlap with Solar Light's agricultural/rural segment.
• Anern Solar: China-based manufacturer and global supplier of solar LED street lights, flood lights, and integrated solar lighting systems. Likely upstream supplier or competitor to Solar Light's product line, with comparable offerings in the same wattage tiers and configurations.
• Leadsun: Manufacturer of all-in-one and split solar street lights and integrated solar lighting systems sold internationally. Directly comparable product line to Solar Light's solar luminária range (All-in-One and Split configurations); competitor at the supplier/wholesale level.

Regional players

• Fotus Energia Solar: Brazilian solar energy retailer/distributor operating in a similar market with overlapping PV panel and solar lighting product offerings. Comparable as a regional Brazilian solar e-commerce player competing in the same geographic market.

Broad incumbents

• Goal Zero: Established portable solar and lighting brand offering solar panels, battery systems, and LED lighting products globally. Comparable product category and DTC distribution model, though positioned in the premium/outdoor enthusiast segment versus Solar Light's mass-market Brazilian focus.
• Renogy: Global solar products company offering solar panels, batteries, inverters, and outdoor solar lighting with strong e-commerce presence. Comparable on product category (solar-powered outdoor lighting) and DTC motion; represents the global incumbent model against which Solar Light competes in the Brazilian market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/solarlightoficial
• LinkedInlinkedin.com/company/solarlightoficial

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Solar Light