Southern Wash Company

What Southern Wash Company does

Southern Wash Company is a privately held, founder-owned exterior cleaning services business headquartered at 100 Field Drive in Byron, Georgia. Founded in 2014 by Colby Hinson after more than a decade of apprenticeship in the pressure washing industry, the company delivers on-site residential and commercial cleaning services across roughly 20 cities in Central Georgia, including Macon, Warner Robins, Perry, Columbus, Dublin, and McDonough. Service revenue is generated almost entirely through one-time, custom-quoted jobs solicited via a dedicated phone line (478-718-3345) and a website Quick Quote form; a small recurring maintenance plan layer supplements the transactional base.

The service portfolio covers six core offerings: pressure washing for hardscapes, soft washing for pressure-sensitive surfaces (max 60 PSI with chemical agitation), safe chemical roof cleaning for shingle and tile, gutter and downspout cleaning, specialized stain removal (rust, oil, red clay) using commercial-grade acids and degreasers, and awning cleaning. Execution rests on professional-grade equipment with onboard water tanks, soft-wash rigs, boom-lift access for above-two-story work, and chemical solutions not stocked at retail. The company is fully licensed and insured, has approximately seven employees, and operates with one-to-two technician crews per service call.

The go-to-market is direct-to-consumer and locally targeted: a content-and-quote website, organic social channels on Facebook, Instagram, and YouTube, and word-of-mouth in the Central Georgia region. Pricing is per-quote rather than published, varies by property size, surface condition, and service scope, and free estimates are standard. The customer base is overwhelmingly residential homeowners with a secondary commercial property owner/manager segment; no enterprise contracts, recurring SaaS revenue, or external capital are involved.

Name

Southern Wash Company

Legal name

Southern Wash Co.

Website

https://southernwashco.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

Southern Wash Company is a founder-owned exterior cleaning services business in Byron, Georgia, delivering pressure washing, soft washing, roof cleaning, gutter cleaning, stain removal, and awning cleaning to residential and commercial customers across more than 20 Central Georgia cities.

Ownership category

akta.pro rank

Product category

Exterior Cleaning Services

NAICS

Janitorial Services (561720)

SIC

Services-Miscellaneous Repair Services (7600)

akta.pro primary industry

Deep Exterior Cleaning (Pressure Washing, Patios/Driveways, Siding) (HSAEABAJ)

akta.pro secondary industries

House & Building Exterior Soft Washing (Siding/Stucco/Vinyl) (HSAEAMAA), Parking Lot, Garage & Concrete Flatwork Cleaning (HSAIAMAI), Commercial Building & Storefront Washing (HSAIAMAE), Pressure Washing & Exterior Hardscape Cleaning (BPABABAM)

Keywords

• Exterior cleaning services
• Pressure washing services
• Soft washing services
• Roof cleaning services
• Gutter cleaning services

Headquarters

HQ city

Byron

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales

Revenue model

1. Pressure Washing Services: One-time service revenue from pressure washing residential and commercial exterior surfaces including driveways, sidewalks, pool decks, patios, fencing, parking lots, and garage floors. Pricing varies by property size, condition, and service requested.
2. Roof Cleaning Services: One-time roof cleaning services using chemical treatment to remove debris, algae, bacteria, moss, and lichen from shingle and tile roofs. Recommended every 3-5 years for maintenance.
3. Gutter Cleaning Services: Gutter and downspout cleaning services including debris removal, flow checks, and proper water flow restoration.
4. Soft Washing Services: Low-pressure exterior cleaning using chemical solutions for pressure-sensitive surfaces including siding, painted surfaces, and surfaces with biological growth.
5. Awning Cleaning Services: Cleaning services for fabric, vinyl, and metal awnings using specialized cleaning solutions that target dirt, debris, mold, fungus, and mildew.
6. Stain Removal Services: Specialized stain removal services for rust, oil, and red clay stains on concrete and other exterior surfaces using acid-based and degreasing chemicals.
7. Maintenance Plans: Recurring maintenance plans available to keep homes, concrete, gutters, and exterior surfaces clean throughout the year.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Southern Wash Company provides professional exterior cleaning services for residential and commercial properties across Central Georgia. Services include high-pressure washing of hardscapes, low-pressure soft washing for delicate surfaces, chemical roof cleaning, gutter cleaning, specialized stain removal, and awning cleaning. Each service is delivered on-site using professional-grade equipment, on-board water tanks, and specialized chemical solutions with free custom quotes provided before work begins.

Product overview

Southern Wash Company offers a suite of exterior cleaning services for residential and commercial properties across Central Georgia. The core service portfolio consists of Pressure Washing for hard surfaces, Soft Washing for pressure-sensitive exterior surfaces, Roof Cleaning using safe chemical treatments, Gutter Cleaning, Stain Removal for rust/oil/clay, and Awning Cleaning. These services are delivered as professional cleaning services rather than a software product, with the company using professional-grade equipment including water tanks, proper chemical solutions, and trained technicians to provide comprehensive exterior property maintenance.

Differentiator

Problem solved

Functional benefit

Products and services

• Pressure Washing High-pressure water cleaning service for hard surfaces including driveways, sidewalks, parking lots, pool decks, fencing, and concrete structures. Uses professional-grade equipment with adjustable water pressure, proper nozzles, and chemical solutions. Targeted at residential homeowners and commercial property owners in Central Georgia.
• Soft Washing Low-pressure exterior cleaning service using chemical solutions applied via low-pressure wand (maximum 60psi) followed by light agitation with a brush. Suitable for painted surfaces, siding, and areas where pressure washing could cause damage. Targeted at homeowners with pressure-sensitive exterior surfaces.
• Roof Cleaning Safe chemical treatment service for shingle and tile roofs that eliminates debris, algae, bacteria (Gloeocapsa Magma), moss, and lichen growth without damaging the roof or voiding its warranty. Recommended every 3-5 years for maintenance. Targeted at homeowners and property managers seeking roof preservation.
• Gutter Cleaning Gutter and downspout cleaning service that removes leaves, debris, mold, mildew, and nests; includes thorough inspection, debris removal with bagging and disposal, and water flow check to ensure proper function. Targeted at homeowners and property managers.
• Stain Removal Specialized stain removal service for concrete and exterior surfaces targeting rust, oil, and red clay stains using acid-based chemicals and specialized degreasers. Includes high-access work using boom lifts for above 2-story projects. Targeted at homeowners and commercial property owners.
• Awning Cleaning Awning cleaning service for vinyl, fabric, and metal awnings that removes dirt, debris, mold, fungus, and mildew using specialized cleaning solutions that are tough on dirt but gentle on awning fabric. Targeted at both residential and commercial awning owners including property managers.

Quantifiable outcome

• Driveway cleaning completed in under 30 minutes vs. half a day with homeowner equipment
• +1 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• Window Genie: National franchise specializing in window cleaning, pressure washing, gutter cleaning, and exterior surface cleaning. Operates with a similar service mix and direct-to-consumer home service model that closely mirrors Southern Wash's core offerings.
• Window Gang: Franchise-based exterior cleaning provider offering window cleaning, pressure washing, gutter cleaning, and roof cleaning for residential and commercial customers. Direct competitor in the same exterior cleaning service category with a comparable menu and similar target customer.
• Fish Window Cleaning: Largest window cleaning franchise in North America with expanded offerings including pressure washing and gutter cleaning. Targets the same residential and small commercial customers with similar one-time service delivery.

Emerging players

• The Maids: National residential cleaning franchise offering recurring maid services. Targets similar homeowner demographics with a subscription-like service model, representing an alternative outsourced home maintenance provider in the same household wallet.
• Maid Brigade: Residential cleaning franchise with a recurring-service model for homeowners. Competes for share of the household's outsourced home services budget, particularly among busy homeowners who already outsource to providers like Southern Wash.
• Molly Maid: Residential cleaning franchise primarily focused on interior maid services, with some franchisees offering complementary exterior services. Partial overlap with Southern Wash's customer base and recurring service model.

Broad incumbents

• Authority Brands: Franchise platform operating The Grounds Guys, Mr. Handyman, Benjamin Franklin Plumbing, and other home service brands. Adjacent incumbent with capital, marketing, and operational scale that dwarfs a single regional pressure washing operator.
• Neighborly Inc. Parent company of multiple home service franchise brands including Window Genie, Mr. Rooter, and Molly Maid. Represents the scaled, multi-brand incumbent model against which a single-location operator like Southern Wash competes.
• The Grounds Guys: Franchise brand offering lawn care, landscaping, and exterior maintenance services, often bundling pressure washing. Larger network with broader service portfolio but overlapping customer base and similar operational model.
• Mr. Handyman: National home repair and maintenance franchise that often includes exterior cleaning in its service menu. Targets the same homeowner segment with a broader portfolio of services and franchise-driven brand recognition.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCgm_icvmjfbDoF0L6Mp3kyQ/featured?view_as=subscriber
• Facebookfacebook.com/southernwashco
• Instagraminstagram.com/southernwashcompany
• LinkedInlinkedin.com/company/southern-wash-company

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Southern Wash Company