OPTICAL CENTER FASHION & TECHNOLOGY
Optical Center Fashion & Technology is a Guatemalan optical retail chain operating 60+ boutique stores nationwide, selling prescription eyewear, sunglasses, and contact lenses alongside eye exams, corporate vision programs, and subscription services.
- Company typePrivate
- Founded2000
- HeadquartersGuatemala City, Guatemala
- Headcount51–100
- GTM typeB2C
- OfferingServices
What OPTICAL CENTER FASHION & TECHNOLOGY does
Optical Center Fashion & Technology is a Guatemalan optical retail chain operating more than 60 boutique stores across the country, founded in January 2000 with its first location inside Walmart Puerta Parada. The company sells prescription frames, sunglasses, and contact lenses, and offers professional eye exams, extended warranty programs, corporate vision campaigns (Jornadas Corporativas), and a contact lens subscription service. Its assortment is anchored by premium international brands including Ray-Ban, Oakley, Versace, Gucci, Michael Kors, and Tiffany, positioning the chain at the intersection of vision correction and fashion retail.
The business model combines one-time retail purchases with recurring revenue streams through contact lens subscriptions and warranty attachments, and a B2B corporate channel that delivers employer-paid vision programs through partnerships with Banco Promerica, Forza, and Telus International. Pricing is tiered across categories: frames from Q.990 to Q.4,840, sunglasses from Q.1,040 to Q.2,420, and contact lenses from Q.170 to Q.591. The company also operates an e-commerce platform at soyoptical.com, providing a digital sales layer alongside the physical store network.
Optical Center monetizes across four revenue lines: (1) retail optical sales to consumers, (2) professional services revenue from eye exams, (3) subscription and warranty recurring revenue, and (4) corporate B2B contracts delivered through partner organizations. Headquartered in Fraijanes, Guatemala, the company sources its differentiation from nationwide physical-store distribution, brand-portfolio depth, and a 25-year operating history rather than from proprietary technology or data assets.
OPTICAL CENTER FASHION & TECHNOLOGY firmographics
Firmographics- Name
- OPTICAL CENTER FASHION & TECHNOLOGY
- Legal name
- Optical Center Fashion & Technology
- Website
- https://soyoptical.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Optical Center Fashion & Technology is a Guatemalan optical retail chain operating 60+ boutique stores nationwide, selling prescription eyewear, sunglasses, and contact lenses alongside eye exams, corporate vision programs, and subscription services.
- Ownership category
- akta.pro rank
OPTICAL CENTER FASHION & TECHNOLOGY industry classification
Industry- Product category
- Optical Retail
- NAICS
- Optical Goods Retailers (45613), Optical Goods Retailers (456130)
- SIC
- Ophthalmic Goods (3851)
- akta.pro primary industry
- Eyewear Retail & DTC Brands (Frames & Sunglasses) (CRAAAKAK)
- akta.pro secondary industries
- Optical Dispensing & Eyewear Retail (Glasses/Frames/Lenses) (HLAKAKAL), Sunglasses (Non-Prescription) (CRAAAKAB), Prescription Eyewear Frames (Optical) (CRAAAKAA), Luxury & Designer Eyewear (CRAAAKAD)
Keywords
Where OPTICAL CENTER FASHION & TECHNOLOGY is headquartered
LocationHeadquarters
- HQ city
- Guatemala City
- HQ country
- Guatemala
- HQ region
- Latin America
Offices19 records
Markets served
OPTICAL CENTER FASHION & TECHNOLOGY business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure, Technology or R&D
Revenue model
- Retail Sales - Frames and Lenses: Sale of prescription frames (aros oftálmicos) and lenses. Revenue generated from one-time purchases of eyewear products with certified quality and brand names.
- Sunglasses Sales: Sale of sunglasses including polarized options with brand names like Ray-Ban, Oakley, Versace, Gucci, and others.
- Contact Lens Sales: Sale of contact lenses including daily, bi-weekly, monthly, and extended wear options. Also includes color cosmetic lenses. Subscription model available for regular delivery.
- Extended Warranty: Extended warranty program providing coverage for any type of damage for one year. If unused, the warranty cost can be credited toward new lenses in month 13.
- Corporate Vision Services: Corporate eye health campaigns (Jornadas Corporativas) bringing optical services to businesses for their employees.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Contact Lens Pricing |
| Unit Pricing | Pay-as-you-go | Prescription Frames Pricing |
| Unit Pricing | Pay-as-you-go | Sunglasses Pricing |
| Transaction based/ take rate | Pay-as-you-go | 2x1 Promotion |
| Subscription | Annual | Extended Warranty |
| Transaction based/ take rate | Pay-as-you-go | Corporate Discounts |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels7 records
OPTICAL CENTER FASHION & TECHNOLOGY product offering
Product offeringCore offering
Optical Center Fashion & Technology operates a nationwide chain of 60+ boutique optical stores in Guatemala selling prescription eyeglass frames, designer sunglasses, and contact lenses, complemented by professional eye examinations, an extended warranty program, corporate mobile optical services, and an e-commerce platform with in-store pickup. The company combines visual health services with fashion eyewear positioning across premium brand names such as Ray-Ban, Oakley, Versace, Gucci, and others.
Product overview
Optical Center Fashion & Technology is an optical retail company offering a unified customer experience combining visual health and fashion. The core product portfolio consists of ophthalmic frames (Aros Oftálmicos) and sunglasses (Gafas de Sol) featuring over 25 designer brands, complemented by contact lenses (Lentes de Contacto) from Acuvue and Air Optix. Additional services include professional visual exams, an extended warranty program (Garantía Extendida), corporate vision campaigns (Jornadas Corporativas) using mobile optical units, and a contact lens subscription service. The company operates more than 50 boutique optical stores across Guatemala, offering a Shop-in-Shop exclusive experience for Ray-Ban products.
Differentiator
Problem solved
Functional benefit
Products and services
- Ophthalmic Frames (Aros Oftálmicos)
Companies that use OPTICAL CENTER FASHION & TECHNOLOGY
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles2 records
OPTICAL CENTER FASHION & TECHNOLOGY technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
OPTICAL CENTER FASHION & TECHNOLOGY partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- Teluscore20% discount on frame purchases with anti-reflective lenses for Telus employees/affiliates. Valid until April 22, 2026.
- Banco PromericacoreCredit card partnership offering exclusive discounts. Customers receive 100% discount on eye exams when paying with Banco Promerica credit cards for cash purchases.
- Forzacore15% global discount on frame + lens purchases with code 2001110. Provides corporate discount benefits to Forza employees/affiliates.
Scale indicators4 records
Recent moves7 records
Expansion highlights5 records
OPTICAL CENTER FASHION & TECHNOLOGY competitors and assessment
Company assessmentDirect peers
- Visionworks: Optical retailer offering prescription eyewear, sunglasses, contact lenses, and eye exams across hundreds of U.S. locations. Directly comparable multi-brand optical retail format serving consumers with vision correction and fashion eyewear needs.
- Pearle Vision: Franchised optical retail chain providing eye exams, prescription eyewear, and contact lenses in mall and standalone locations. Closely comparable boutique optical retail format with multi-brand assortment and clinical services.
- LensCrafters: Largest North American optical retail chain offering prescription eyewear, sunglasses, contact lenses, and in-store eye exams. Highly comparable to Optical Center as a multi-brand brick-and-mortar optical retailer with professional exam services.
- Sunglass Hut: Global multi-brand sunglasses specialty retailer carrying the same designer brands (Ray-Ban, Oakley, Versace, Gucci) that Optical Center retails. Directly comparable product mix and target customer for the sunglasses category.
Emerging players
- Warby Parker: DTC optical retailer combining eyewear e-commerce with physical retail and home try-on. Comparable business model overlap (prescription frames + sunglasses + eye exams) but with a digital-first operating model that contrasts Optical Center's traditional retail approach.
Regional players
- MultiOpticas: Iberian (Spain/Portugal) and expanding international optical retail chain offering prescription frames, sunglasses, contact lenses, and eye exams. Comparable as a multi-brand optical retailer with similar boutique positioning and national-store network.
- Grupo Mundo Óptico (GMO): Latin American optical retail chain operating across Peru, Guatemala, and Chile. Directly comparable regional peer offering multi-brand prescription eyewear and contact lenses in Latin American markets with similar boutique retail concepts.
- Devlyn: Leading optical retail chain in Mexico with hundreds of stores offering prescription eyewear, sunglasses, contact lenses, and eye exams. Comparable Latin American optical retail format with multi-brand assortment and clinical services.
Broad incumbents
- EssilorLuxottica: Global eyewear conglomerate that owns Ray-Ban, Oakley, and many other designer brands Optical Center retails, plus retail banners like LensCrafters, Sunglass Hut, and Pearle Vision. Comparable as the upstream brand owner and also as an indirect competitor through its global retail portfolio.
- Specsavers: International optical retail group with thousands of stores globally. Comparable as a scaled multi-brand optical retailer, though it primarily operates outside Latin America and uses a partnership/franchise model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
OPTICAL CENTER FASHION & TECHNOLOGY social profiles
Digital presenceOPTICAL CENTER FASHION & TECHNOLOGY financial estimates
Financial estimateRevenue estimate
Valuation estimate
OPTICAL CENTER FASHION & TECHNOLOGY leadership team
Management profileNumber of profiles
OPTICAL CENTER FASHION & TECHNOLOGY funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
OPTICAL CENTER FASHION & TECHNOLOGY M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about OPTICAL CENTER FASHION & TECHNOLOGY
What does OPTICAL CENTER FASHION & TECHNOLOGY do?
Optical Center Fashion & Technology operates a nationwide chain of 60+ boutique optical stores in Guatemala selling prescription eyeglass frames, designer sunglasses, and contact lenses, complemented by professional eye examinations, an extended warranty program, corporate mobile optical services, and an e-commerce platform with in-store pickup. The company combines visual health services with fashion eyewear positioning across premium brand names such as Ray-Ban, Oakley, Versace, Gucci, and others.
Is OPTICAL CENTER FASHION & TECHNOLOGY a public or private company?
OPTICAL CENTER FASHION & TECHNOLOGY is a private company. It is classified as unknown and is currently operating.
When was OPTICAL CENTER FASHION & TECHNOLOGY founded?
OPTICAL CENTER FASHION & TECHNOLOGY was founded in 2000. It employs 51 to 100 people.
Where is OPTICAL CENTER FASHION & TECHNOLOGY based?
OPTICAL CENTER FASHION & TECHNOLOGY is headquartered in Guatemala City, Guatemala, in the Latin America region.
How does OPTICAL CENTER FASHION & TECHNOLOGY make money?
Five revenue lines are on record. Retail Sales - Frames and Lenses are the primary driver. The others are sunglasses Sales, contact Lens Sales, extended Warranty and corporate Vision Services.
Who are OPTICAL CENTER FASHION & TECHNOLOGY's main competitors?
Direct peers on record are Visionworks, Pearle Vision, LensCrafters and Sunglass Hut. Warby Parker is listed as an emerging player. Regional players are MultiOpticas, Grupo Mundo Óptico (GMO) and Devlyn. Broad incumbents are EssilorLuxottica and Specsavers.
Does OPTICAL CENTER FASHION & TECHNOLOGY have an API?
No public API is recorded for OPTICAL CENTER FASHION & TECHNOLOGY.
What industry is OPTICAL CENTER FASHION & TECHNOLOGY in?
OPTICAL CENTER FASHION & TECHNOLOGY's product category is Optical Retail. Its primary akta.pro industry code is CRAAAKAK, Eyewear Retail & DTC Brands (Frames & Sunglasses), with a secondary code of HLAKAKAL, Optical Dispensing & Eyewear Retail (Glasses/Frames/Lenses). Its NAICS code is 45613 and its SIC code is 3851.