SpaceKind
- Company typePrivate
- Founded-
- HeadquartersRemote / Virtual, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
SpaceKind firmographics
Firmographics- Name
- SpaceKind
- Website
- https://spacekind.org
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
SpaceKind industry classification
Industry- Product category
- Leadership and Personal Development Training
- NAICS
- Professional and Management Development Training (611430), Professional and Management Development Training (61143), Educational Support Services (611710)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Cohort-Based Course Platforms (EDAFAIAB)
- akta.pro secondary industry
- Online/Hybrid Lifelong Learning Platforms & Open Enrollment Programs (EDAAAEAL)
Keywords
Where SpaceKind is headquartered
LocationHeadquarters
- HQ city
- Remote / Virtual
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
SpaceKind business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Cohort Training Tuition (Level I & II): SpaceKind's primary revenue stream comes from 8-week live online training cohorts offered at three tiers: Professional ($950), Platinum Package ($1,950), and Student/Rising Income ($250). Cohorts launch three times per year (January, April, September). Level II advanced training is offered separately as an 8-session continuation. Payment options are available and registration is managed through their website and event ticketing platform.
- Self-Paced Video Course: A self-paced video version of the SpaceKind course is available through Thinkific at $49 per participant. This lower-priced offering targets individuals who cannot commit to the live cohort schedule and serves as an entry point to the broader SpaceKind ecosystem.
- 1-on-1 Coaching: SpaceKind alumni and community members can book individual coaching sessions with facilitators Alex Karl and Rachel Lyons. Sessions are scheduled through booking platforms (spacekind.as.me and rachellyons.as.me) as an add-on service for personalized leadership support.
- Backpacking Expeditions: SpaceKind organizes 4-day wilderness expeditions in the Redwood forests of Mendocino County (Leggett, CA) at $445 per person, with a 50% discount for a spouse or guest. This in-person experience complements the online training and serves as a community-building and alumni retention vehicle.
- Merchandise: SpaceKind sells branded merchandise (t-shirts, hats, hoodies, totes, mugs) through Bonfire.com, providing ancillary revenue and brand visibility. The founder personally endorses the softness and quality of the t-shirts.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | Student & Rising Income — $250 for the 8-week live training program |
| Subscription | Pay-as-you-go | Professional — $950 for the 8-week live training program |
| Subscription | Pay-as-you-go | Platinum Package — $1,950 for the premium experience |
| One time/ perpetual license | Pay-as-you-go | Self-Paced Video Course — $49 |
| Unit Pricing | Pay-as-you-go | Backpacking Expedition — $445 per person |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels7 records
SpaceKind product offering
Product offeringCore offering
SpaceKind delivers an 8-week cohort-based online leadership and personal development training program for the global space community, structured around the proprietary Hero's Journey framework and using Loretta Hidalgo Whitesides' book The New Right Stuff as the curriculum anchor. Offerings include Level I and Level II live training cohorts, a self-paced video course, 1-on-1 coaching, and in-person wilderness backpacking expeditions.
Product overview
SpaceKind is a personal development and leadership training platform for the space community, offering a portfolio of progressive programs centered around an 8-week Hero's Journey curriculum. The core product is the Level I live online training (offered at $950 professional or $250 student/rising income), which includes weekly Zoom sessions, buddy partnerships, and a structured syllabus from Ordinary World through Return Home. An optional Platinum Package ($1,950) adds 1-on-1 sessions and scholarship sponsorship. Alumni can continue with Level II advanced training or opt for the self-paced video course ($49). The company also offers 1-on-1 coaching, in-person experiences like the Backpacking Expedition, and community events including the Yuri's Night Family Reunion—all designed to complement the core training journey.
Differentiator
Problem solved
Functional benefit
Brands
- The New Right Stuff: Book authored by Loretta Hidalgo Whitesides used as textbook for SpaceKind training program
- SpaceKind Level I
- SpaceKind Level II
- SpaceKind Backpacking Expedition
- SpaceKind Video Course
- SpaceKind MasterMind
Products and services
- SpaceKind Level I Training The foundational 8-week live online leadership training program using the Hero's Journey framework. Features weekly 75-minute Zoom sessions, buddy partnerships, weekly reading assignments from The New Right Stuff, and life challenges. Cohorts run in January, April, and September with sessions at 12pm or 5pm Pacific. Targets individuals in or aspiring to the space community.
- SpaceKind Level II Training Advanced 8-session continuation course for SpaceKind alumni with weekly challenges, deeper reading discussions, exercises, and support. Offered in both US and European time zones. Targets graduates of SpaceKind Level I seeking deeper leadership development.
- SpaceKind Video Course Self-paced video-only version of the SpaceKind training course available on Thinkific. Allows participants to start anytime and complete the material independently. Priced at $49. Targets individuals who cannot commit to the live cohort schedule.
- 1-on-1 Coaching Personalized leadership coaching sessions with SpaceKind facilitators Alex Karl and Rachel Lyons. Alex specializes in life vision and project planning; Rachel focuses on leadership expansion and personal mission development. Targets SpaceKind alumni and community members seeking individualized support.
- SpaceKind Backpacking Expedition 4-day in-person wilderness experience in coastal redwood forests along South Fork Eel River in Mendocino County, California. Includes guided morning and evening reflections, solo self-reflection time, hiking, swimming, and camping under the stars. Priced at $445/person with a 50% spouse/guest discount.
Quantifiable outcome
- Alumni report transformational personal growth, with testimonials citing life-changing experiences, career pivots, and the formation of deep personal and professional relationships.
- +2 more outcomes
Companies that use SpaceKind
Customer profileNamed customers9 records
Segments3 records
Ideal customer profiles3 records
SpaceKind technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature1 record
SpaceKind partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Virgin GalacticcoreVirgin Galactic is the organization where SpaceKind's methodology originated — founder Loretta Whitesides led the New Right Stuff training program at Virgin Galactic for five years before spinning it out as SpaceKind. Loretta herself is a Founder Astronaut at Virgin Galactic, and her husband George T. Whitesides is the former CEO. The relationship provides deep credibility within the commercial space industry and a natural alumni pipeline.
- Yuri's NightcoreLoretta Whitesides and her husband are the Co-Creators of Yuri's Night, the annual worldwide space party celebrating the dual Russian and U.S. space anniversaries on April 12. SpaceKind hosts annual Family Reunions at Yuri's Night Los Angeles, providing a built-in event platform, global brand visibility, and community recruitment channel.
- BonfireminorBonfire is the merchandise platform through which SpaceKind sells branded apparel (t-shirts, hoodies, hats, totes, mugs). The merchandise serves brand identity and community expression rather than being a primary revenue driver.
- Redwood Adventure CampcoreRedwood Adventure Camp in Leggett, California is the venue partner for SpaceKind's Backpacking Expeditions — annual 4-day wilderness experiences in the coastal redwood forests along the South Fork Eel River. The partnership enables SpaceKind to offer an immersive, nature-based complement to its online training program.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
SpaceKind competitors and assessment
Company assessmentDirect peers
- Landmark Worldwide: Landmark offers cohort-based leadership and personal development programs delivered through in-person and virtual workshops, similar in structure to SpaceKind's live cohorts. Both rely on experiential frameworks and community-driven retention.
- Marie Forleo's B-School: B-School is an annual cohort-based online training program focused on entrepreneurship and personal development, sold at a premium price point. Directly comparable to SpaceKind in cohort cadence (annual cycle), tiered pricing, and community-led GTM motion.
- MasterClass: MasterClass delivers premium online video courses taught by recognized experts to a broad consumer audience. Comparable to SpaceKind's self-paced video course on Thinkific ($49), but lacks the live cohort/community component that anchors SpaceKind's pricing.
- Mindvalley: Mindvalley operates cohort-based online personal transformation and learning programs with multiple pricing tiers and a global community. It is directly comparable to SpaceKind's cohort-based leadership development model, though it serves a broader audience rather than the space industry niche.
Broad incumbents
- International Space University: ISU provides graduate-level professional development programs for the global space sector, including cohort-based residential and online programs. Overlaps SpaceKind's space-professional target audience but is degree-granting and academically oriented rather than focused on personal leadership development.
- Robbins Research International: Tony Robbins' organization operates large-scale live personal development and leadership events, premium coaching programs, and masterminds. Comparable in product ladder (live training, Masterminds, 1-on-1 coaching) and premium pricing tiers but at vastly larger scale across a general (non-space) audience.
- Singularity University: Singularity University offers executive education and leadership programs at the intersection of technology, including space, and human potential. It overlaps SpaceKind's space-industry-meets-leadership positioning but operates at much larger scale with corporate/enterprise focus.
Emerging players
- Reforge: Reforge runs cohort-based professional development programs for product and growth leaders, with selective admission and premium pricing. Comparable in cohort model and career-stage targeting, though focused on tech operators rather than space industry professionals.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
SpaceKind social profiles
Digital presenceSpaceKind financial estimates
Financial estimateRevenue estimate
Valuation estimate
SpaceKind leadership team
Management profileNumber of profiles
Profiles8 records
SpaceKind funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SpaceKind M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SpaceKind
What does SpaceKind do?
SpaceKind delivers an 8-week cohort-based online leadership and personal development training program for the global space community, structured around the proprietary Hero's Journey framework and using Loretta Hidalgo Whitesides' book The New Right Stuff as the curriculum anchor. Offerings include Level I and Level II live training cohorts, a self-paced video course, 1-on-1 coaching, and in-person wilderness backpacking expeditions.
Is SpaceKind a public or private company?
SpaceKind is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SpaceKind founded?
SpaceKind was founded in -1. It employs 1 to 10 people.
Where is SpaceKind based?
SpaceKind is headquartered in Remote / Virtual, United States, in the North America region.
How does SpaceKind make money?
Five revenue lines are on record. Cohort Training Tuition (Level I & II) is the primary driver. The others are self-Paced Video Course, 1-on-1 Coaching, backpacking Expeditions and merchandise.
Who are SpaceKind's main competitors?
Direct peers on record are Landmark Worldwide, Marie Forleo's B-School, MasterClass and Mindvalley. Broad incumbents are International Space University, Robbins Research International and Singularity University. Reforge is listed as an emerging player.
Does SpaceKind have an API?
No public API is recorded for SpaceKind.
What industry is SpaceKind in?
SpaceKind's product category is Leadership and Personal Development Training. Its primary akta.pro industry code is EDAFAIAB, Cohort-Based Course Platforms, with a secondary code of EDAAAEAL, Online/Hybrid Lifelong Learning Platforms & Open Enrollment Programs. Its NAICS code is 611430 and its SIC code is 8200.