SPEED.FIT
SPEED.FIT is a Berlin-based German EMS whole-body training fitness company founded in 2006, operating 2 owned clubs and 7 partner Terminals across Germany. It serves individual consumers with a proprietary SPEEDtrainer device, 10-15 minute sessions, personal coaching, and certified nutrition programs.
- Company typePrivate
- Founded2006
- HeadquartersBerlin, Germany
- Headcount11–50
- GTM typeB2C
- OfferingServices
What SPEED.FIT does
SPEED.FIT Management GmbH is a Berlin-headquartered German fitness company founded in 2006 that operates a chain of EMS (Electrical Muscle Stimulation) whole-body training studios under the SPEEDtraining brand. Its flagship offering combines the proprietary SPEEDtrainer device — featuring a patented carbon electrode system developed from the know-how of EMS inventor Karl-Heinz Rippe — with the Erfolgs-Konzept, a structured coaching program that assigns each member a personal Erfolgscoach conducting bioimpedance (BIA) body composition check-ins every 1-4 weeks. The portfolio spans full-service premium clubs (300-400 sqm with up to 12 SPEEDtrainer stations), SPEED.FIT Terminal satellite locations co-located within partner fitness studios, mobile personal training delivered to customer-chosen locations, and complementary nutrition programs including the §20 SGB-certified Ernährungsführerschein (reimbursable by German statutory health insurers) and the SPEED-SLIM blood-value-based metabolic program.
The business serves individual German consumers seeking time-efficient fitness solutions, with two distinct customer cohorts: weight loss/fat reduction (the primary segment) and muscle building/body toning. The core value proposition rests on two 15-minute sessions per week replacing conventional ~90-minute gym visits, supported by ten peer-reviewed University of Bayreuth studies validating outcomes across fat loss, muscle building, back pain relief, and urinary incontinence.
Revenue is generated primarily through recurring weekly membership subscriptions (priced 17.90-34.90 EUR/week depending on frequency and contract length, positioned 25-50% below typical EMS market rates), one-time trial training fees (19.90 EUR), mobile personal training (29.90 EUR plus travel), and recurring add-on packages such as the Wäschepaket, Getränkepaket, and Lymphdrainage. Go-to-market is direct-to-consumer, combining online booking via website and WhatsApp, in-club test training sessions, and consultative selling led by Erfolgscoaches. The company operates 2 wholly-owned clubs (Berlin Mitte, Brandenburg) and 7 Terminal partner locations across Germany (Düsseldorf, Halle, Kalefeld, Munich, Porta Westfalica, Verl, Wülfrath), with no disclosed external funding, ownership held by Managing Director Torsten Danneberg, and a lean corporate headcount of 13.
SPEED.FIT firmographics
Firmographics- Name
- SPEED.FIT
- Legal name
- SPEED.FIT Management GmbH
- Website
- https://speed.fit
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- SPEED.FIT is a Berlin-based German EMS whole-body training fitness company founded in 2006, operating 2 owned clubs and 7 partner Terminals across Germany. It serves individual consumers with a proprietary SPEEDtrainer device, 10-15 minute sessions, personal coaching, and certified nutrition programs.
- Ownership category
- akta.pro rank
SPEED.FIT industry classification
Industry- Product category
- EMS Fitness Training Services
- NAICS
- Fitness and Recreational Sports Centers (71394), Diet and Weight Reducing Centers (812191), Sports and Recreation Instruction (61162)
- akta.pro primary industry
- General Personal Training (In-Person & Virtual) (HSADAAAA)
- akta.pro secondary industries
- Weight Loss & Body Transformation Training (HSADAAAC), Strength & Conditioning Personal Training (HSADAAAB)
Keywords
Where SPEED.FIT is headquartered
LocationHeadquarters
- HQ city
- Berlin
- HQ country
- Germany
- HQ region
- Europe
Offices9 records
Markets served
SPEED.FIT business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Club Membership Fees: SPEED.FIT generates primary revenue through recurring club membership fees. Memberships are priced on a weekly basis and offer different tiers based on training frequency (1x/week vs. unlimited) and contract duration. Members receive access to SPEEDtrainer equipment, coaching, and various service packages. This is the dominant revenue stream.
- Testtraining (Trial Training): One-time fee for initial trial training sessions, which include personal training, individual consultation, and full demonstration of services. Trial training serves as the primary customer acquisition touchpoint before membership conversion.
- Personaltraining: SPEED.FIT offers mobile personal training where coaches travel to customers at their preferred location (home, office, etc.). This premium service includes an introductory session at 29.90 EUR plus travel costs, and ongoing training sessions. It provides revenue from customers who prefer 1:1 training outside club settings.
- Supplementary Add-ons and Packages: Optional add-on packages including Wäschepaket (clothing/equipment rental, 5 EUR/week), Lymphdrainage (14.90 EUR/week), Getränkepaket (beverage package, 6 EUR/week), and Erfolgs-Konzept (success coaching package). These upsell streams increase revenue per member.
- Nutrition Programs (Ernährungsführerschein, SPEED-SLIM): Revenue from nutrition coaching programs. The Ernährungsführerschein is a 12-week certified course that is 100% reimbursable by German health insurers. SPEED-SLIM is a blood-value-based metabolism program. These programs generate revenue while also serving as customer retention and upsell mechanisms.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | SPEED.FIT Membership (1x/week) – 24-month contract |
| Subscription | Multi-year contract | SPEED.FIT Membership (unlimited) – 12-month contract |
| Subscription | Multi-year contract | SPEED.FIT Membership (unlimited) – 6-month contract |
| Subscription | Monthly | SPEED.FIT Terminal Membership (Porta Westfalica) |
| Subscription | Monthly | SPEED.FIT Terminal Membership (Düsseldorf) – Introductory |
| One time/ perpetual license | Pay-as-you-go | Testtraining (Trial Training) |
| Unit Pricing | Pay-as-you-go | Personaltraining (Mobile Training) – Introductory |
| Subscription | Multi-year contract | Wäschepaket (Clothing Package Add-on) |
| Subscription | Multi-year contract | Lymphdrainage (Lymphatic Drainage) Add-on |
| Subscription | Multi-year contract | Getränkepaket (Beverage Package) Add-on |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
SPEED.FIT product offering
Product offeringCore offering
SPEED.FIT operates fitness studios that deliver whole-body EMS (Electrical Muscle Stimulation) training using a proprietary SPEEDtrainer device with a patented carbon electrode system. Each session lasts only 10-15 minutes, with two sessions per week claimed sufficient for fat loss or muscle building. Members receive a personal Erfolgscoach, regular body composition check-ups, and access to supplementary nutrition programs (SPEED-SLIM, Ernährungsführerschein).
Product overview
SPEED.FIT is an EMS (Electrical Muscle Stimulation) fitness company offering a portfolio of training products and services built around its core SPEEDtraining methodology. The flagship offering combines the SPEEDtrainer (a proprietary EMS device with patented carbon electrode technology, formerly called BodyTransformer) with a structured Erfolgs-Konzept coaching program. The company operates full-service SPEED.FIT Club studios (300-400 sqm facilities with up to 12 SPEEDtrainer stations), SPEED.FIT Terminal satellite locations in partner fitness facilities, and offers SPEED.FIT Personaltraining for at-home or on-site sessions. Supplementary services include SPEED-SLIM (a blood-analysis-based metabolic program), the Ernährungsführerschein (a certified 12-week nutrition course), and Erfolgscheck body composition analysis using Bioimpedanzanalyse (BIA).
Differentiator
Problem solved
Functional benefit
Products and services
- SPEEDtraining (EMS Whole-Body Training Membership) Whole-body EMS (Electrical Muscle Stimulation) training service delivered at SPEED.FIT clubs and Terminals. Uses the proprietary SPEEDtrainer with patented carbon electrode system. Two 15-minute sessions per week are claimed sufficient for fat loss or muscle building. Sold via weekly subscriptions (17.90-34.90 EUR/week depending on tier and contract length).
- SPEED.FIT Personaltraining (Mobile Personal Training) One-on-one SPEEDtraining sessions where a SPEED.FIT coach brings the equipment to the customer's preferred location (home, office, travel destination). Includes an introductory session at 29.90 EUR plus travel costs, with ongoing training sessions. Targets customers who prefer private 1:1 training outside club settings.
Quantifiable outcome
- Two 15-minute sessions per week sufficient for visible body fat reduction and muscle building (vs. ~90 minutes conventional gym per session)
- +5 more outcomes
Companies that use SPEED.FIT
Customer profileNamed customers21 records
Segments5 records
Ideal customer profiles1 record
SPEED.FIT technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
SPEED.FIT partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered minor.
- Cleverfit WülfrathminorSPEED.FIT Terminal operates co-located within Cleverfit Wülfrath fitness studio at Zur Loev 29, 42489 Wülfrath. Customers can access SPEEDtraining within the Cleverfit facility. This co-location arrangement allows SPEED.FIT to reach customers in the Wülfrath area without operating a dedicated club.
- Genesis Vital & Gesundheits Club (Verl)minorSPEED.FIT Terminal is hosted within Genesis Vital & Gesundheits Club at Lerchenweg 113, 33415 Verl. The partnership provides SPEED.FIT with established fitness studio infrastructure and an existing health-conscious customer base in the Verl area.
- Das Körperzeiten (Porta Westfalica)minorSPEED.FIT Terminal operates within Das Körperzeiten studio in Porta Westfalica/Eisbergen. This co-location serves the broader region including neighboring cities Rinteln, Bückeburg, Minden, and Bad Oeynhausen.
- KONTUR FITNESS (Munich Bogenhausen)minorSPEED.FIT Terminal at KONTUR FITNESS in Munich Bogenhausen is specialized in problem zone and body styling for women and men, with 10 years of experience. With impressive body styling results, it is positioned as one of the most successful studios in the industry.
- HYPOXI – Figur & Rückenzentrum (Halle)minorSPEED.FIT Terminal is located within HYPOXI – Figur & Rückenzentrum in Augustastraße 6-8, 06108 Halle. The partner studio specializes in figure and back health, with staff having 13 years of experience in health centers, rehab clinics, and as health advisors for health insurance companies.
- Maxx Gym DüsseldorfminorSPEED.FIT Terminal is housed within Maxx Gym Düsseldorf near the main train station. The partner provides equipment training, trainer supervision, nutrition consulting, courses, EMS training, and amenities (drinks, showers, parking).
- Sun Vital – Sonnenstudio (Kalefeld)minorSPEED.FIT Terminal operates co-located with Sun Vital tanning studio in Kalefeld, providing an additional wellness-related amenity for customers who may also use sun bed services.
Scale indicators4 records
Recent moves6 records
Expansion highlights4 records
SPEED.FIT competitors and assessment
Company assessmentBroad incumbents
- McFit / RSG Group: Europe's largest low-cost fitness chain. Competes for the same price-sensitive German fitness consumer with a much broader conventional gym footprint; represents the dominant mass-market alternative to EMS studios.
- fit/one: German fitness chain offering premium-format, time-efficient training at competitive pricing. Broader incumbent that overlaps with SPEED.FIT on the time-efficiency value proposition, though uses conventional equipment.
- cleverfit: Low-cost German fitness chain with hundreds of locations. SPEED.FIT actually operates a Terminal inside a cleverfit studio; broader incumbent in German budget fitness that competes for the same time-pressed consumer.
Emerging players
- EasyMotionSkin: Provider of EMS wearables/suits for fitness and rehab use. Comparable through EMS modality but operates more on the device/wearable side rather than brick-and-mortar studio service.
Others
- HYPOXI: Provider of vacuum and EMS-based figure-shaping training. SPEED.FIT operates a Terminal inside a HYPOXI studio; adjacent/complementary competitor for body-shaping and weight-loss customers in Germany.
Direct peers
- Körperformen: German EMS studio chain operating premium EMS training studios with a comparable time-efficient training pitch. Direct competitor in the German EMS consumer segment.
- Bodystreet: Germany's largest EMS franchise chain with hundreds of studios nationwide. Most directly comparable peer — same EMS whole-body modality, similar consumer target, multi-location franchise model.
- miha bodytec: German-origin manufacturer and operator of EMS whole-body training equipment, including i-motion bodytec systems. Direct comparable along both device technology and consumer EMS studio operations.
- EMS-Lounge: Germany-based EMS training studio chain. Directly comparable along product offering (EMS whole-body sessions), customer base (fitness and weight-loss consumers), and pricing tier.
Regional players
- Mrs.Sporty: Germany-focused women's fitness franchise emphasizing personal coaching and time-efficient training. Comparable target customer overlap (busy adult consumers wanting guided short sessions) though not EMS-based.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
SPEED.FIT social profiles
Digital presenceSPEED.FIT financial estimates
Financial estimateRevenue estimate
Valuation estimate
SPEED.FIT leadership team
Management profileNumber of profiles
Profiles1 record
SPEED.FIT funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SPEED.FIT M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SPEED.FIT
What does SPEED.FIT do?
SPEED.FIT operates fitness studios that deliver whole-body EMS (Electrical Muscle Stimulation) training using a proprietary SPEEDtrainer device with a patented carbon electrode system. Each session lasts only 10-15 minutes, with two sessions per week claimed sufficient for fat loss or muscle building. Members receive a personal Erfolgscoach, regular body composition check-ups, and access to supplementary nutrition programs (SPEED-SLIM, Ernährungsführerschein).
Is SPEED.FIT a public or private company?
SPEED.FIT is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SPEED.FIT founded?
SPEED.FIT was founded in 2006. It employs 11 to 50 people.
Where is SPEED.FIT based?
SPEED.FIT is headquartered in Berlin, Germany, in the Europe region.
How does SPEED.FIT make money?
Five revenue lines are on record. Club Membership Fees are the primary driver. The others are testtraining (Trial Training), personaltraining, supplementary Add-ons and Packages and nutrition Programs (Ernährungsführerschein, SPEED-SLIM).
Who are SPEED.FIT's main competitors?
Broad incumbents on record are McFit / RSG Group, fit/one and cleverfit. EasyMotionSkin is listed as an emerging player. HYPOXI is listed as an others. Direct peers are Körperformen, Bodystreet, miha bodytec and EMS-Lounge. Mrs.Sporty is listed as a regional player.
Does SPEED.FIT have an API?
No public API is recorded for SPEED.FIT.
What industry is SPEED.FIT in?
SPEED.FIT's product category is EMS Fitness Training Services. Its primary akta.pro industry code is HSADAAAA, General Personal Training (In-Person & Virtual), with a secondary code of HSADAAAC, Weight Loss & Body Transformation Training. Its NAICS code is 71394.