Office of Sport

What Office of Sport does

The Office of Sport is the lead NSW Government state agency responsible for sport and active recreation across New South Wales, Australia. Headquartered at Sydney Olympic Park with 284 employees, it operates as a publicly funded government body (ABN: 31 321 190 047) under the portfolio of the Minister for Sport. The agency distributes government grants to sporting organisations, operates a network of Sport and Recreation Centres and Olympic Sport Venues statewide, and delivers community programs including the Duke of Edinburgh's International Award (youth development), Play Her Way (female participation), Shoosh for Kids (positive sideline behaviour), Learn to Swim, Traditional Indigenous Games, and the Combat Sports Authority regulatory function. It also convenes child-safe sport policy through partnerships with the Office of the Children's Guardian and Play by the Rules.

The agency's "product" is a portfolio of integrated public services rather than a commercial technology platform. No proprietary technology stack, software product, or API is disclosed. Operational assets are physical: sport and recreation centres, Olympic venues, and grant administration systems supporting programs such as the Local Sport Grant Program ($4.65 million pool) and the Play Her Way innovation fund ($500,000 across 16 organisations and 19 projects). Supporting tools include a Female Participation Planning Tool, Concussion in Sport Protocols, and a Sports Events Resource Library aimed at grassroots clubs and State Sporting Organisations.

The business model is government appropriations rather than commercial revenue generation. Funding flows from the NSW Government budget, and outputs are grant outflows, venue operations, regulatory oversight (combat and motor sports), and program delivery. There is no pricing model, no private customers in the commercial sense, and no equity financing. Customers are beneficiaries — NSW communities, local sporting clubs, State Sporting Organisations, primary schools, women and girls, Aboriginal communities, and youth aged 14–24 — who receive services, grants, or program access rather than pay for products.

Name

Office of Sport

Legal name

Office of Sport

Website

https://sport.nsw.gov.au

Company type

Public

Operating status

Operating

Headcount range

251–500 employees

Short description

The Office of Sport is the NSW Government lead agency for sport and active recreation, distributing grants, operating sport centres and Olympic venues, and delivering community programs statewide across New South Wales.

Ownership category

akta.pro rank

Product category

Public Sport and Recreation Services

NAICS

Fitness and Recreational Sports Centers (71394), Arts, Entertainment, and Recreation (71)

SIC

Services-Membership Organizations (8600), Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Sports Community Relations & Grassroots Program Management (MPAKAKAJ)

akta.pro secondary industries

Olympic & Multi-Sport Governing Bodies (IOC/IPC, Continental Games Federations) (MPAKAFAA), Sports Compliance, Governance & Integrity Services (Safeguarding, Anti-Doping, Match Integrity) (MPAKAKAM), Amateur & Grassroots Sport Associations (Community/Youth Governing Orgs) (MPAKAFAF), Youth & Amateur Sports Tournaments (MPAGAMAF)

Keywords

• Government sport services
• Sport facility operations
• Community recreation programs
• Sport grant administration
• Youth development programs

Headquarters

HQ city

Sydney

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Others

Revenue model

1. Government Funding: As a NSW Government agency, the Office of Sport is funded through government appropriations and budget allocations. Revenue is not generated through commercial product/service sales but through public funding to deliver sport and recreation services to NSW communities.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

The Office of Sport is the lead NSW Government agency for sport and active recreation, operating sport and recreation centres and Olympic venues, distributing grants to community sporting organisations, regulating combat and motor sports, and delivering statewide community programs such as the Duke of Edinburgh's International Award, Play Her Way, Learn to Swim, Child Safe Sport, and Shoosh for Kids. Services are delivered directly by the agency and through funded partner organisations across New South Wales.

Product overview

The Office of Sport is a single-platform government service offering multiple sport and recreation programs and initiatives. The core offerings include sport and recreation centres, Olympic venues, youth development programs (Duke of Edinburgh's Award), safety initiatives (Child Safe Sport, Concussion Protocols), and female participation programs (Play Her Way). Additional services include grant funding (Local Sport Grant Program), regulatory oversight (Combat Sports Authority), cultural programs (Traditional Indigenous Games), and various planning tools for sporting organisations. The portfolio operates as an integrated government service rather than separate commercial products.

Differentiator

Problem solved

Functional benefit

Brands

• Sport and Recreation Centres: Sport and Recreation Centres operated by the Office of Sport across NSW.
• Olympic Sport Venues
• Combat Sports Authority
• Duke of Edinburgh's International Award
• Shoosh for Kids
• Play Her Way
• Learn to Swim Program

Products and services

• Sport and Recreation Centres
• Olympic Sport Venues Olympic-standard sporting venues in NSW that host major sporting events and provide facilities for elite and community sport.
• Local Sport Grant Program Government funding program providing grants to community sporting organisations across NSW to support local sport development.
• Duke of Edinburgh's International Award Global youth development program administered in NSW by the Office of Sport, empowering young Australians aged 14-24 to explore their full potential through structured activities in volunteering, physical fitness, skills, and adventurous journeys.
• Play Her Way NSW Government strategy affirming the commitment to empower women and girls with full access to opportunity and choice in sport, recognising their contribution and enabling participation at all levels.
• Learn to Swim Program Program designed to teach swimming skills and water safety to children and adults across NSW.
• Combat Sports Authority Regulatory body overseeing combat sports in NSW, ensuring safety and compliance in combat sports activities.
• Child Safe Sport Safeguarding initiative working with the sector, Office of the Children's Guardian, Play by the Rules, and other lead child safe agencies to help create child safe sport in NSW.
• Shoosh for Kids Program encouraging positive sideline behaviour at children's sport to create welcoming and enjoyable environments for young participants.
• Traditional Indigenous Games Program promoting traditional Indigenous games that provides cultural education and physical activity opportunities.
• Pathways to Prevention Program focused on the primary prevention of domestic, family, and sexual violence through sport.
• Motor Sports Regulation Regulatory oversight of motor vehicle sports in NSW administered by the Office of Sport.

Quantifiable outcome

• 16 NSW sporting organisations receiving funding for women's sport innovation
• +2 more outcomes

Named customers4 records

Segments7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core.

• Office of the Children's GuardiancoreStrategic or Co-development PartnerThe Office of Sport works with the Office of the Children's Guardian to help create child safe sport in NSW, implementing policies and procedures to safeguard children and young people in sport and recreation settings.
• Play by the RulescoreStrategic or Co-development PartnerCollaborates with Play by the Rules, an initiative that provides information, resources, and tools to help sport and recreation organisations understand and implement child safe practices and anti-discrimination requirements.
• Duke of Edinburgh's International AwardcoreStrategic or Co-development PartnerThe Office of Sport administers the Duke of Edinburgh's International Award in NSW, a global youth development program empowering young Australians aged 14-24 to explore their full potential regardless of location or circumstance through adventurous journeys and skill development.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• VicSport: Victoria's peak body for sport and active recreation, providing governance, funding, and policy support to the state sport sector. Directly comparable as a state-level sport coordination and advocacy body.
• Sport Australia (Australian Sports Commission): Australia's federal sport agency responsible for national sport policy, high-performance funding, and participation programs. Comparable as the federal counterpart delivering sport policy, funding, and participation initiatives across Australia.
• Queensland Department of Tourism, Innovation and Sport: Queensland state government department responsible for sport policy, funding, and facility operations. Comparable as a state-level government sport agency delivering grants, venues, and participation programs.

Broad incumbents

• Sport New Zealand: New Zealand Government's crown entity responsible for sport and recreation policy, funding, and participation. Comparable as a national government sport agency delivering funding, policy, and participation outcomes.
• UK Sport: UK Government agency funding elite sport and Olympic/Paralympic success. Comparable as a government body that funds high-performance sport and operates within an Olympic framework alongside community participation.
• Sport England: UK government-funded body responsible for growing grassroots participation in sport and physical activity. Comparable in mandate (government-backed sport participation funding and policy) and portfolio breadth, though operating at a national level.
• Sport Canada: Canadian Government's sport policy and funding arm, overseeing national sport development, athlete support, and participation. Comparable as a national government sport agency with grantmaking and policy roles.

Regional players

• Active Queensland: Queensland state government initiative focused on increasing physical activity and sport participation. Comparable as a state-level participation program operator, though operating in a different jurisdiction.

Others

• Play by the Rules: Australian initiative providing child safe sport and anti-discrimination resources. Listed as an existing partner of the Office of Sport and directly comparable as a sector-wide integrity and safeguarding service provider.

Emerging players

• Healthway (Western Australian Health Promotion Foundation): Western Australian state agency funding sport and health promotion initiatives. Comparable as a state-government funded body supporting participation, though its primary lens is health promotion rather than sport governance.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/oosnsw
• YouTubeyoutube.com/user/SportandRecreation1
• Facebookfacebook.com/OOSNSW
• LinkedInlinkedin.com/company/nsw-office-of-sport
• Instagraminstagram.com/officeofsportnsw

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Office of Sport