Sport Solutions

What Sport Solutions does

Sport Solutions is a privately held Peruvian company founded in 2010 that delivers sports marketing and event management services to corporate clients and sports organizations in Peru. Its core offerings include sports marketing consulting, end-to-end sports event organization (field rental, uniforms, refereeing, sponsorship placement, and media publication), below-the-line (BTL) sports-themed activations, sports seminars and conferences, specialized sports communications, and corporate team training programs designed to improve workplace climate and employee integration through sports. The firm is headquartered in Lima with a team of seven employees and a leadership bench anchored by former Peruvian national team footballers and veteran sports media professionals.

The company's revenue model is predominantly project-based professional services with custom quotations per engagement, complemented by a nascent recurring subscription layer. In May 2021, Sport Solutions formed a strategic alliance with GAD_, an international OTT and digital experiences provider, to enter the Peruvian market with subscription-based sports streaming platforms, applications, and digital fan engagement tools for sports clubs and federations. The company also produces the #SportsTips content series (three times weekly on YouTube and Facebook) and a blog covering athlete achievements and sports industry analysis, supporting top-of-funnel demand generation.

The customer base is enterprise B2B, concentrated in Lima-based corporations across mining, banking, consumer goods, agriculture, fishing, logistics, manufacturing, and energy, with named clients including Buenaventura, Santander, Mibanco, Camposol, Unilever, Contrans, SN Power, and Transmeridian. Go-to-market is direct enterprise field sales supported by owned social and content channels. The firm is privately held with no disclosed funding, no identified parent or subsidiary entities, and no public listing.

Name

Sport Solutions

Legal name

Sport Solutions

Website

https://sportsolutions.pe

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

Sport Solutions is a privately held Peruvian sports marketing and event management firm that delivers corporate team-building programs, sports event organization, and sports communications services to Peruvian enterprises and sports organizations, with a nascent OTT streaming offering delivered through partner GAD_.

Ownership category

akta.pro rank

Product category

Sports Marketing Services

NAICS

Other Spectator Sports (711219), Sports and Recreation Instruction (611620)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro industry

PRIMARYMPAKAKAL

Sports Business Consulting & Advisory (Strategy, Valuation, Due Diligence)

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Sports Management & Promotion Services

SECONDARYMPAKAKAA

Athlete & Talent Representation (Agents, Managers)

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Sports Management & Promotion Services

SECONDARYHSADAEAG

Performance Analysis & Video Coaching

Home & Personal Services/Fitness, Wellness & Personal Training/Sports Coaching & Athletic Performance

Keywords

• Sports marketing consulting
• Corporate event management
• Sports event organization
• Team building services
• OTT sports streaming

Headquarters

HQ city

Lima

HQ country

Peru

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Sports Marketing Consulting: Provides sports marketing advisory services including brand image consulting and business management for sports organizations and corporate clients
2. Sports Event Organization: Organizes sports events including rental of sports fields, sports uniforms, refereeing services, brand sponsorship presence, and media publication of events
3. BTL Activations: Sports-themed activation services for marketing campaigns and brand engagement
4. Sports Seminars and Conferences: Organization of seminars, conferences, diplomas and sports congresses
5. Sports Communications: Specialized media consulting and communications services for sports organizations
6. Corporate Team Training: Training services for corporate teams focused on team building and workplace integration through sports
7. OTT Platform Services: Subscription-based audiovisual entertainment content services delivered via internet through strategic alliance with GAD_, enabling sports clubs to implement streaming sites and applications

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Sport Solutions is a Peruvian sports marketing and event management company that organizes sports events, provides sports marketing consulting and brand image advice, runs BTL activations and sports seminars/conferences, delivers corporate team-building training through sports, and offers specialized sports communications services. Through a 2021 strategic alliance with GAD_, it also provides subscription-based OTT streaming platforms for Peruvian sports clubs and federations.

Product overview

Sport Solutions is a Peruvian sports marketing and event management company offering a comprehensive suite of services including sports marketing consulting, event organization, BTL activations, sports communications, and corporate team training. The company also provides OTT streaming services through its partnership with GAD_, enabling sports clubs and institutions to implement streaming platforms. Additionally, the company produces #SportsTips, a digital content segment featuring athlete interviews and sports tips distributed via social media.

Differentiator

Problem solved

Functional benefit

Products and services

• Consultoría de Marketing Deportivo (Sports Marketing Consulting) Sports marketing consulting providing brand image advice and business management guidance to corporate clients and sports organizations.
• Organización de Eventos Deportivos (Sports Event Organization) Sports event organization including sports field rental, sports uniforms, refereeing, brand sponsorship presence, and media publication of events.
• Activaciones BTL (BTL Activations) Below-the-line activations related to sports themes, targeting specific audiences through interactive marketing strategies.
• Seminarios, Conferencias, Diplomados y Congresos Deportivos (Sports Seminars, Conferences, Diplomas and Congresses) Organization of sports seminars, conferences, diplomas, and congresses for professional development and knowledge sharing in sports.
• Comunicaciones Deportivas (Sports Communications) Sports communications services providing specialized media advice and PR support for sports organizations and athletes.
• Entrenamiento de Equipos Corporativos (Corporate Team Training) Corporate team training services using sports to improve workplace integration and team dynamics among employees.
• Servicios OTT (Over-The-Top) — OTT Streaming Services Audiovisual entertainment content services available exclusively by subscription through the internet, enabling streaming platforms for sports clubs and institutions. Delivered through strategic alliance with GAD_.

Named customers10 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• GAD_coreStrategic or Co-development Partner · 2 May 2021Strategic alliance for entering Peruvian market with OTT (over-the-top) content streaming services for sports. GAD_ is an international company specializing in digital experiences for sports industry. The partnership enables Sport Solutions to offer streaming platforms, applications, and digital fan engagement tools to Peruvian sports clubs and federations. GAD_ brings proven technology with successful implementations at Universidad de Chile and América de Cali.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Two Circles: Sports data-driven marketing agency owned by Bruin Capital. Combines sports consulting with fan-data and digital activation, comparable to Sport Solutions' ambition of combining corporate event work with digital/OTT fan engagement.
• Dentsu Sports: Sports marketing arm of global advertising group Dentsu. Provides sponsorship consulting and event activation as part of a much broader advertising/media portfolio — analogous to Sport Solutions' consulting-plus-activations model but at holding-company scale.

Direct peers

• Endeavor (IMG): Global sports and entertainment management group (formerly IMG). Offers sports consulting, event management, athlete representation and media rights — the same breadth Sport Solutions aspires to, but at a vastly larger international scale.
• Infront Sports & Media: Sports marketing and media-rights company with strong presence in football federations. Comparable service mix including event organization, sponsorship consulting and digital fan engagement relevant to Sport Solutions' OTT partnership.
• Octagon: Global sports marketing and event-management agency. Directly comparable to Sport Solutions' sports marketing consulting, event organization and athlete activation services, but operating at global scale and serving larger enterprise and federation accounts.
• TEAM Marketing: Sports marketing and services agency (notably the long-standing UEFA partner). Comparable in combining sports consulting, event activation and corporate hospitality services for major sports properties.
• SPORTFIVE (formerly Lagardère Sports): International sports marketing agency providing sponsorship, consulting, event operations and digital fan engagement. Closely aligned with Sport Solutions' service portfolio, particularly its OTT and digital fan-experience offerings via GAD_.

Emerging players

• WSC Sports: AI-powered sports content automation platform for leagues, federations and broadcasters. Comparable technology layer to Sport Solutions' OTT partnership with GAD_, but focused on automated content rather than full streaming platforms.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UC-BJyEvzW_qo13MTm6gauEw
• Facebookfacebook.com/profile
• LinkedInlinkedin.com/company/sport-solutions

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sport Solutions