Stalwood Homes
Stalwood Homes is a family-owned residential builder founded in 1994 in Cobourg, Ontario, designing and constructing custom homes, townhomes, semis, detached homes, condos, and rentals across multiple master-planned communities throughout Northumberland County.
- Company typePrivate
- Founded1994
- HeadquartersCobourg, Ontario, Canada
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Stalwood Homes does
Stalwood Homes is a family-owned residential home builder founded in Cobourg, Ontario by Al Rose around 1994, evolving from a single custom-home operation (first home completed in 1985) into a multi-community developer serving Northumberland County. The company builds and sells a vertically diversified housing portfolio — custom homes, townhomes, semi-detached and fully detached homes, condominiums (including Studio24 Condos from 517 sq ft), and rental units — across multiple master-planned and estate communities including East Village (Freehold Towns, Urban Towns, Studio24 Condos, Dakota Stacked Towns), Deerfield Estates in Baltimore, Cedar Shore Residences (waterfront estate homes from $1,349,000), and Westgate Brighton.
The business operates primarily through direct-to-consumer sales: a staffed model home showroom at 483 Drewery Rd in Cobourg (open Wednesday–Sunday), website registration, and embedded mortgage financing via a core partnership with RBC Royal Bank that offers guaranteed 24-month mortgage approval to qualified buyers. Pricing is unit-based and varies materially by community and product type; a dedicated in-house sales representative with over 25 years of new-home real estate experience and a warranty service team support the buyer lifecycle under Ontario Tarion warranty coverage. Customer segments span first-time buyers, young families, retirees/downsizers, and estate/luxury buyers, with no enterprise or B2B revenue concentration.
Stalwood is privately held with no external institutional investors, no parent company, no disclosed subsidiaries, no funding history, and no M&A activity. Headcount disclosed at the office level is 9, with field construction crews not captured in that figure. The company pursues a stated sustainability goal to reduce construction waste by 50%, and holds an award as Northumberland's Best Builder for eleven consecutive years, underscoring its brand-led positioning in a regional market.
Stalwood Homes firmographics
Firmographics- Name
- Stalwood Homes
- Legal name
- Stalwood Homes
- Website
- https://stalwoodhomes.ca
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Stalwood Homes is a family-owned residential builder founded in 1994 in Cobourg, Ontario, designing and constructing custom homes, townhomes, semis, detached homes, condos, and rentals across multiple master-planned communities throughout Northumberland County.
- Ownership category
- akta.pro rank
Stalwood Homes industry classification
Industry- Product category
- Residential Home Construction
- NAICS
- New Housing For-Sale Builders (236117), New Single-Family Housing Construction (except For-Sale Builders) (236115), New Multifamily Housing Construction (except For-Sale Builders) (236116)
- SIC
- Land Subdividers & Developers (No Cemeteries) (6552)
- akta.pro primary industry
- Custom Home Building (IMAFABAC)
- akta.pro secondary industries
- Single-Family Home Construction (Detached Homes) (IMAFABAA), Multi-Family Residential Construction (Apartments, Condos, Townhomes) (IMAFABAB), Residential Land Development & Subdivision Homebuilding (Build-to-Sell Communities) (IMAFABAL)
Keywords
Where Stalwood Homes is headquartered
LocationHeadquarters
- HQ city
- Cobourg, Ontario
- HQ country
- Canada
- HQ region
- North America
Offices2 records
Markets served
Stalwood Homes business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Others
Revenue model
- New Home Sales: Revenue generated from the sale of newly constructed homes including townhomes, semi-detached, fully detached homes, and condominiums across multiple communities in Northumberland County.
- Custom Home Building: Revenue from custom-designed homes built to individual client specifications, with a process including initial contact, budget pricing, selection process, construction, and handover.
- Rental Properties: Offering rental opportunities throughout Northumberland County as part of their housing portfolio.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Multi-year contract | Cedar Shore Residences waterfront homes starting from $1,349,000 |
| Unit Pricing | Multi-year contract | Studio 24 Condos starting from 517 sq ft |
| Unit Pricing | Multi-year contract | Townhomes, Semi-Detached, and Detached Homes |
| Other | Multi-year contract | Custom Homes |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Stalwood Homes product offering
Product offeringCore offering
Stalwood Homes designs, builds, and sells new residential homes across Northumberland County, Ontario. Offerings include custom-built single-family homes, detached homes, semi-detached homes, townhomes, and condominiums delivered across multiple planned communities (East Village, Deerfield Estates, Cedar Shore Residences, Westgate Brighton), along with rental units and an RBC-supported mortgage pre-approval pathway for buyers.
Product overview
Stalwood Homes is a family-run custom home builder serving Northumberland County, Ontario, offering a comprehensive portfolio of residential products including custom-built homes, townhomes, semi-detached, fully-detached, condominiums, and rental units. The company operates multiple planned communities across Cobourg, Baltimore, Brighton, and Grafton, including East Village (featuring Freehold Townhomes, Urban Townhomes, and Studio24 Condos), Deerfield Estates in Baltimore, Cedar Shore Residences waterfront homes in Cobourg, and Westgate Brighton. Their core offering combines custom home building services with pre-designed home products, supported by mortgage financing partnerships and post-purchase warranty services under the Ontario Tarion warranty program.
Differentiator
Problem solved
Functional benefit
Brands
- East Village: Mixed-use community development in Cobourg featuring Freehold Townhomes, Urban Townhomes, Studio24 Condos, and Dakota Stacked Townhomes
- Deerfield Estates
- Cedar Shore Residences
- Studio24 Condos
Products and services
- Custom Homes Fully bespoke single-family homes designed and built to the buyer's specifications, offered under the tagline "Our home, Your way" for households seeking a custom Northumberland County residence.
- Detached Homes Newly constructed detached single-family homes built by Stalwood Homes for individual buyers in Northumberland County communities.
- Semi-Detached Homes Newly constructed semi-detached homes built by Stalwood Homes, providing a lower-maintenance alternative to detached housing in Northumberland County.
- Town Homes Newly constructed townhomes built by Stalwood Homes, available across the East Village (Cobourg), Deerfield Estates (Baltimore), Cedar Shore Residences (Cobourg), and Westgate Brighton (Brighton) communities.
- Condos Newly constructed condominium units built by Stalwood Homes, including the Studio24 Condos at East Village in Cobourg, for downsizers, retirees, and second-home buyers.
- Rentals Rental residential units offered by Stalwood Homes for tenants seeking new-construction housing in Northumberland County.
- East Village - Freehold Townhomes Freehold townhomes within the East Village planned community in Cobourg, Ontario, sold by Stalwood Homes.
- East Village - Urban Townhomes Urban-style townhomes within the East Village community in Cobourg, Ontario, sold by Stalwood Homes.
- East Village - Studio24 Condos Studio24 condominium units within the East Village community in Cobourg, Ontario, sold by Stalwood Homes to downsizers and other buyers.
- Deerfield Estates, Baltimore Townhome and other home offerings within the Deerfield Estates community in Baltimore, Ontario, sold by Stalwood Homes.
- Cedar Shore Residences, Cobourg Townhome and other home offerings within the Cedar Shore Residences community in Cobourg, Ontario, sold by Stalwood Homes.
- Westgate Brighton Townhome and other home offerings within the Westgate community in Brighton, Ontario, sold by Stalwood Homes.
Companies that use Stalwood Homes
Customer profileNamed customers1 record
Segments5 records
Ideal customer profiles3 records
Stalwood Homes technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Stalwood Homes partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights5 records
Stalwood Homes competitors and assessment
Company assessmentBroad incumbents
- Minto Group: Major Ontario-based homebuilder and developer with new home construction in Ottawa, GTA, and South Florida. Comparable product mix including single-family homes, townhomes, and condos in planned communities, with similar direct-to-consumer sales motion.
- Tridel: Ontario's largest condominium developer with extensive GTA high-rise and mid-rise projects. Comparable specifically on the condominium segment of Stalwood's product portfolio (Studio24 Condos), though operating at significantly larger scale in urban markets.
- Mattamy Homes: Canada's largest privately-owned homebuilder with significant Ontario presence across the GTA and surrounding regions. Comparable as a for-sale residential developer building single-family, townhomes, and condos in master-planned communities, though at much larger scale than Stalwood.
Direct peers
- Greenpark Homes: Long-established Ontario homebuilder with communities across the GTA and surrounding regions. Comparable as a for-sale residential builder developing master-planned communities with single-family, townhomes, and condos.
- Tribute Communities: Ontario-based homebuilder focused on GTA-adjacent markets including condos, townhomes, and single-family homes in planned communities. Closely comparable to Stalwood in product mix and family-run operational style, with similar mid-market positioning.
- Losani Homes: Family-owned Ontario homebuilder operating in Ancaster, Dundas, Stoney Creek, and surrounding areas, building single-family homes and townhomes in planned communities. Comparable family-run regional builder model with similar mid-to-upper price positioning.
- Fieldgate Homes: Ontario-based homebuilder developing communities in the GTA and surrounding areas including Whitby, Oshawa, and other eastern GTA locations. Comparable product range and direct-to-consumer sales motion through model home tours.
- Starward Homes: Ontario-based homebuilder focused on single-family homes and townhomes in Durham Region and surrounding areas northeast of Toronto. Comparable product offering and similar geographic expansion trajectory from GTA-adjacent markets.
Regional players
- Ashburn Homes: Family-owned Ontario homebuilder operating in the Quinte/Prince Edward County area, similar to Stalwood's Northumberland County focus. Comparable as a family-run regional builder serving small-town Ontario markets with single-family homes and townhomes.
- Briarwood Homes: Ontario-based homebuilder with developments in the Quinte West and Northumberland-adjacent regions. Comparable as a regional family-run builder focused on small-town Ontario markets with single-family and estate homes.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Stalwood Homes social profiles
Digital presenceStalwood Homes financial estimates
Financial estimateRevenue estimate
Valuation estimate
Stalwood Homes leadership team
Management profileNumber of profiles
Profiles5 records
Stalwood Homes funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Stalwood Homes M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Stalwood Homes
What does Stalwood Homes do?
Stalwood Homes designs, builds, and sells new residential homes across Northumberland County, Ontario. Offerings include custom-built single-family homes, detached homes, semi-detached homes, townhomes, and condominiums delivered across multiple planned communities (East Village, Deerfield Estates, Cedar Shore Residences, Westgate Brighton), along with rental units and an RBC-supported mortgage pre-approval pathway for buyers.
Is Stalwood Homes a public or private company?
Stalwood Homes is a private company. It is classified as family owned and is currently operating.
When was Stalwood Homes founded?
Stalwood Homes was founded in 1994. It employs 1 to 10 people.
Where is Stalwood Homes based?
Stalwood Homes is headquartered in Cobourg, Ontario, Canada, in the North America region.
How does Stalwood Homes make money?
Three revenue lines are on record. New Home Sales are the primary driver. The others are custom Home Building and rental Properties.
Who are Stalwood Homes's main competitors?
Broad incumbents on record are Minto Group, Tridel and Mattamy Homes. Direct peers are Greenpark Homes, Tribute Communities, Losani Homes, Fieldgate Homes and Starward Homes. Regional players are Ashburn Homes and Briarwood Homes.
Does Stalwood Homes have an API?
No public API is recorded for Stalwood Homes.
What industry is Stalwood Homes in?
Stalwood Homes's product category is Residential Home Construction. Its primary akta.pro industry code is IMAFABAC, Custom Home Building, with a secondary code of IMAFABAA, Single-Family Home Construction (Detached Homes). Its NAICS code is 236117 and its SIC code is 6552.