STIR Raleigh

What STIR Raleigh does

STIR Raleigh is a single-location, privately held upscale restaurant and craft cocktail bar operating in the Bank of America Tower at North Hills in Raleigh, North Carolina. With approximately 17 employees, the establishment serves lunch, dinner, and weekend brunch to local diners, corporate clients, and private event guests seeking a full-service dining experience centered on craft cocktails, oysters and seafood, and made-from-scratch American cuisine.

The company's core product pillars are craft cocktails built around an in-house artisanal ice program (300-pound ice blocks hand-cut by a dedicated Ice Chef), a cold-bar oyster and seafood program sourced from the Eastern Seaboard and Pacific/Canadian waters, and made-from-scratch food using locally-sourced ingredients. The bar further differentiates through house-made bitters, syrups, and tinctures, barrel-aged and draft cocktails, and a curated 350-bottle premium and rare spirits collection that includes hard-to-allocate bottles such as 23-year Pappy Van Winkle. The underlying "technology" is physical craft and specialty procurement rather than software.

STIR generates revenue through five streams: dine-in restaurant service (lunch, dinner, weekend brunch), a private dining room for on-site events accommodating 22 seated or 25 standing guests, full-service off-site catering (from intimate gatherings to wedding receptions), online ordering for pickup and delivery through the order.online platform, and gift cards sold in $25–$500 denominations. Marketing is driven primarily by Instagram, an email newsletter, and the company website, with no disclosed paid acquisition, no funding history, and no parent company.

Name

STIR Raleigh

Website

https://stirraleigh.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

STIR Raleigh is a privately held, single-location upscale restaurant and craft cocktail bar in Raleigh's North Hills, serving craft cocktails with artisanal ice, oysters, and made-from-scratch food to local diners, corporate clients, and private event guests.

Ownership category

akta.pro rank

Product category

Upscale Restaurant and Craft Cocktail Bar

NAICS

Full-Service Restaurants (722511), Caterers (722320)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Casual Dining Restaurants (THAFACAB)

akta.pro secondary industry

Cocktail Bars & Speakeasies (THAFAEAE)

Keywords

• Craft cocktails
• Artisanal ice program
• Oyster and seafood bar
• Upscale casual dining
• Private event catering

Headquarters

HQ city

Raleigh

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Restaurant Dining: Revenue from food and beverage sales through dine-in service at the restaurant location in Bank of America Tower at North Hills, including lunch, dinner, and weekend brunch service.
2. Private Events & Dining: Revenue from private dining room rentals accommodating 22 guests seated or 25 standing, with full AV capabilities and catering menu.
3. Off-Site Catering: Full-service catering program customized for events, from intimate home gatherings to wedding receptions, including custom menu planning, setup, and cleanup.
4. Online Ordering & Delivery: Revenue from takeout and delivery orders placed through their online ordering system.
5. Gift Cards: Gift cards sold in denominations from $25 to $500, generating revenue upfront before redemption.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels4 records

Core offering

STIR Raleigh is a full-service upscale restaurant serving lunch, dinner, and weekend brunch built around three core offerings: craft cocktails made with in-house artisanal ice and house-made components, a premium oyster and seafood cold bar, and made-from-scratch American cuisine. The restaurant complements its dine-in service with a private dining room for events and an off-site catering program, and sells gift cards as an additional revenue line.

Product overview

STIR Raleigh is a single-location upscale restaurant offering a unified dining experience. The core offerings include craft cocktails made with artisanal ice (300-lb blocks hand-cut on premises), fresh oysters and seafood from the cold bar, and made-from-scratch American cuisine. The restaurant also provides complementary service offerings including private dining room rentals for events and off-site catering services. Gift cards are available for purchase. The establishment is open for lunch, dinner, and weekend brunch, with daily specials rotating every two weeks.

Differentiator

Problem solved

Functional benefit

Products and services

• Craft Cocktails and Artisanal Ice Bar

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Poole's Diner: Chef Ashley Christensen's flagship upscale American restaurant in Raleigh. Direct local peer in upscale full-service dining, cocktail craft, and Triangle foodie audience.
• Death & Taxes: Upscale, wood-fired full-service restaurant in downtown Raleigh with a strong cocktail program. Closest local comparable to STIR in menu ambition, price point, and target customer.
• Bida Munda: Chef Ashley Christensen's modern Lao-inspired upscale concept in downtown Raleigh. Direct local peer for upscale full-service dining, craft cocktails, and the same Triangle dining audience.
• Garland: Chef-owned upscale restaurant in downtown Raleigh with a craft cocktail bar. Direct local peer in independent upscale full-service positioning and scratch kitchen approach.
• The Angus Barn: Long-standing upscale Raleigh steakhouse with a deep wine and spirits program and private dining. Direct local peer for high-check private events and premium spirits-driven guest experience.
• Jolie: Upscale French bistro in Raleigh's North Hills area, sharing the same affluent trade area as STIR. Direct local comparable in price point, full-service model, and cocktail program.

Broad incumbents

• Eddie V's Prime Seafood: National upscale seafood and steak chain with a serious craft cocktail program and live jazz. Broad incumbent peer for premium seafood, oyster bar, and craft cocktail offering at chain scale.
• The Capital Grille: Darden-owned national upscale steakhouse with an award-winning wine list and private dining. Broad incumbent peer for upscale private events, premium spirits, and full-service business dining.

Regional players

• Cúrate: Acclaimed Spanish tapas bar and full-service restaurant in Asheville, NC. Regional peer in upscale chef-driven concept with strong bar program and destination appeal across North Carolina.
• The Durham Hotel Restaurant: Rooftop restaurant at The Durham Hotel in Durham, NC, serving upscale American food and craft cocktails. Regional Triangle-area peer in full-service dining, craft cocktail focus, and event programming.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/p/Csgtf7csULS
• LinkedInlinkedin.com/company/stir-raleigh

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about STIR Raleigh