Studio Juliana Ribeiro

What Studio Juliana Ribeiro does

Studio Juliana Ribeiro (legal name: Studio de Dança Juliana Ribeiro) is a private, founder-owned contemporary dance education studio founded in 2011 and based in Curitiba, Brazil. The studio delivers progressive dance training for children, youth, and adults across five named stages (Preparatório, Básico, Intermediário, Avançado), tracked through a proprietary color-coded "sock" progression system that signals each student's level. Core offerings include Contemporary Dance and Classical Ballet classes, plus Ballet Fit and Yoga, delivered at the studio's own Studio Batel location and through embedded classes at five partner schools — Colégio Medianeira, Colégio Assunção, and three Colégio Dom Bosco units (Ahú, Batel, Mercês). The studio also operates Cia Juliana Ribeiro, a wholly-owned professional dance company (founded 2014, ~15 dancers) that develops top student talent for theater performances across Brazil.

The business is anchored on a "humanized" teaching methodology developed by founder Juliana Ribeiro, a dancer, choreographer, and physical education teacher with a Master's candidacy in Arts and 80+ personal festival awards. Revenue is generated through recurring monthly tuition for group classes, one-on-one private lessons (booked via WhatsApp), ticketed performances by Cia Juliana Ribeiro, and corporate/workshop training (e.g., municipal teacher workshops in Curitiba). Marketing runs primarily through organic social channels (Instagram, Facebook, YouTube, Pinterest), a content blog (Dance Curitiba, partnered with Jornal Bem Paraná), and annual showcase events (Gala Noite, the planned 2026 "Capítulo XV" 15th-anniversary spectacle). The studio holds no external funding and operates with approximately 10 employees across a single city, with its geographic footprint effectively limited to Curitiba despite national performance reach via the dance company.

Name

Studio Juliana Ribeiro

Legal name

Studio de Dança Juliana Ribeiro

Website

https://studiojulianaribeiro.com.br

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Studio Juliana Ribeiro is a founder-owned contemporary dance education studio in Curitiba, Brazil, founded in 2011, offering progressive group classes (children to adults), private lessons, and a professional dance company across its own studio and five partner-school locations.

Ownership category

akta.pro rank

Product category

Dance Education Services

NAICS

Fine Arts Schools (61161), Dance Companies (711120)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Dance Education (Ballet, Contemporary, Hip-Hop, Cultural Dance) (EDAMAAAH)

akta.pro secondary industries

Corporate Learning & Training Content Development (EDAGAKAC), Dance Fitness Classes (e.g., Zumba) (HSADABAD)

Keywords

• Contemporary dance education
• Classical ballet classes
• Dance training programs
• Choreographic performances
• Dance company productions

Headquarters

HQ city

Curitiba

HQ country

Brazil

HQ region

Latin America

Offices7 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Dance Classes (Recurring Tuition): Ongoing dance classes for children, youth, and adults including Contemporary Dance, Classical Ballet, Ballet Fit, and Yoga. Classes are offered at multiple units with recurring weekly schedules.
2. Private Lessons: Customized one-on-one dance instruction for children, youth, or adults with personalized schedules, instructors, and objectives. Targeted at festival preparation, wellness, and professional development.
3. Dance Company Performances: Professional dance company (Cia Juliana Ribeiro) performs at theaters across Brazil, generating revenue through ticket sales and cultural event bookings.
4. Workshops and Corporate Training: Corporate workshops for dance educators and institutional training, such as the municipal teacher training workshop in Curitiba.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

Studio Juliana Ribeiro operates a contemporary dance and classical ballet school in Curitiba, Brazil, offering progressive training programs for children, youth, and adults through a proprietary humanized methodology tracked by a color-coded sock progression system. The studio runs classes at its flagship Studio Batel and partner school locations, produces annual authorial performances, and operates the professional Cia Juliana Ribeiro dance company.

Product overview

Studio Juliana Ribeiro is a dance education studio offering a unified portfolio centered on contemporary dance and classical ballet instruction. The core offering consists of progressive training programs (Preparatório through Avançado) for students aged 3 to adult, supported by a colored sock system that tracks student progression. The studio produces annual authorial performances and operates a professional dance company (Cia Juliana Ribeiro). Additional offerings include private classes, workshops, a dance research project (Sarau), and a blog. Classes are delivered at the official Studio Batel location and through partner school partnerships (Colégio Medianeira, Colégio Assunção, Colégio Dom Bosco).

Differentiator

Problem solved

Functional benefit

Products and services

• Formação em Dança Contemporânea (Contemporary Dance Training Program) Progressive five-stage training program (Preparatório Infantil, Preparatório Juvenil/Adulto, Básico, Intermediário, Avançado) for students aged 3 to adult, with progression symbolized by a color-coded sock system. Focused on contemporary dance techniques, body awareness, creative expression, and personal development.
• Ballet Clássico (Classical Ballet Classes)

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Five partnerships are on record, tiered core.

• Casa HoffmanncoreStrategic or Co-development PartnerPartnership with Casa Hoffmann (Centro de Estudo do Movimento) for artistic residencies, online mediation classes, and dance research. Juliana Ribeiro was a scholarship resident at the IMP (Investigação do Movimento Particular) program in 2017. Ongoing collaboration includes online workshops and research projects.
• Fundação Cultural de CuritibacoreStrategic or Co-development PartnerCultural foundation partnership supporting dance productions and cultural events. Collaboration on video dance projects and live performances.
• Colégio MedianeiracoreChannel Partner/ Reseller/ DistributorPartner school where Studio Juliana Ribeiro delivers dance classes as part of the school's extracurricular program. Classes range from ballet infantil to contemporary dance for ensino médio.
• Colégio AssunçãocoreChannel Partner/ Reseller/ DistributorPartner school where Studio Juliana Ribeiro delivers ballet and contemporary dance instruction to students from infantil to ensino médio.
• Colégio Dom Bosco (Multiple Units)coreChannel Partner/ Reseller/ DistributorPartner school with multiple locations (Ahú, Batel, Mercês) where Studio Juliana Ribeiro delivers contemporary dance classes to students from 1st through ensino médio.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• The School at Steps: NYC-based dance school offering progressive training in multiple styles including contemporary, with an affiliated performance company (STEPS Repertory Ensemble). Comparable in combining multi-level progressive training, contemporary focus, and student-to-professional pipeline.
• Quasar Cia de Dança: Goiânia-based contemporary dance company founded by Henrique Rodovalho, combining professional performances with a school and training programs. Directly comparable as a Brazilian contemporary dance organization producing original works, running a company, and offering structured dance education.

Broad incumbents

• São Paulo Companhia de Dança: State-sponsored professional contemporary and classical dance company based in São Paulo with associated training programs. Comparable as a Brazilian dance institution combining professional performance with educational formation.
• Grupo Corpo: Brazil's most prominent contemporary dance company based in Belo Horizonte, with an associated school. Comparable as a Brazilian contemporary dance institution combining professional performance, training, and choreography under a single artistic identity, though at a much larger scale.
• Deborah Colker Cia de Dança: Brazilian contemporary dance company founded by Deborah Colker with associated workshops and educational initiatives. Comparable as a Brazilian contemporary dance brand combining choreography, performance, and educational offerings under a single artistic director.
• Pacific Northwest Ballet School: Seattle-based professional ballet company with an affiliated school offering progressive curricula from beginner through pre-professional levels. Comparable as a structured, multi-level dance training school attached to a professional company.
• Cisne Negro Cia de Dança: São Paulo-based contemporary and classical dance company with a long-running school (Escola Cisne Negro). Comparable as a combined dance company + training school model in Brazil, though with broader repertoire and larger scale than Studio Juliana Ribeiro.
• Alvin Ailey American Dance Theater: Iconic American modern dance organization combining a professional company with The Ailey School. Comparable in combining professional company, training school, and proprietary pedagogy under a single artistic identity, though at a vastly larger scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCnCkjLhYlTYXBe2TL0ZqB5A?view_as=subscriber
• Facebookfacebook.com/studiojulianaribeiro
• Instagraminstagram.com/studiojulianaribeiro
• Pinterestbr.pinterest.com/julianaribeirooficial
• LinkedInlinkedin.com/company/studio-juliana-ribeiro

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Studio Juliana Ribeiro