What Sublimotion Ibiza does

Sublimotion Ibiza is a single-venue immersive gastronomic performance experience operated by THE SUBLIMOTION EXPERIENCE S.L. from the Hard Rock Hotel on Playa d'en Bossa beach in Ibiza, Spain. The concept, co-created by Chef Paco Roncero and creative director Eduardo González of Vega Factory, packages a multi-course avant-garde tasting menu as a synchronized theatrical production that integrates multimedia projections, illusionism, original music, fashion, and visual art. The format is reservation-only and is delivered to a small group of guests per service, with a rotating roster of internationally recognized creative talent including Michelin-starred chefs (Elena Arzak, Dani García, Diego Guerrero, Toño Pérez, Pía León, Ana Roš), illusionist Jorge Blass, composer Lucas Vidal, and designers Roberto Diz and Antonyo Marest.

The underlying technology is multimedia-theatrical rather than software-based: each course is choreographed against bespoke visual, audio, and stage effects produced by Vega Factory. The experience is distributed exclusively through the Hard Rock Hotel Ibiza partnership (operated by Palladium Hotel Group), with brand extensions into luxury ecosystems through partnerships with Perrier-Jouët champagne and Land Rover. Marketing is primarily earned media and luxury-hospitality word-of-mouth, with the company website as the principal booking channel.

Revenue is generated through premium ticket sales for the dining performance; pricing is not publicly disclosed but the offering sits at the top of the global gastronomy market. The company is privately held with no external institutional funding disclosed, operates with 17 employees, and is headquartered in Madrid while delivering its single physical product seasonally in Ibiza. No software product, mobile application, API, or technology IP outside the theatrical production itself is evidenced.

Name

Sublimotion Ibiza

Legal name

THE SUBLIMOTION EXPERIENCE S.L.

Website

https://sublimotionibiza.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Sublimotion Ibiza operates a single immersive gastronomic performance venue at Hard Rock Hotel Ibiza, combining avant-garde multi-course cuisine with theatrical, illusion, and multimedia production for affluent international travelers and corporate groups.

Ownership category

akta.pro rank

Product category

Experiential Fine Dining

NAICS

Full-Service Restaurants (722511)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Private Culinary Experiences (Chef’s Table, Home Dining, Market-to-Meal) (THAJALAH)

Keywords

• Immersive dining experiences
• Fine dining restaurants
• Gastronomic performance
• Luxury culinary experiences
• Avant-garde cuisine

Headquarters

HQ city

Sant Jordi de Ses Salines

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others, Infrastructure

Revenue model

1. Dining Experience Tickets: Revenue is generated through premium ticket pricing for the immersive gastronomic performance experience. Guests pay for the complete multi-course dining event combined with theatrical entertainment.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Sublimotion is a multi-sensory gastronomic experience hosted at Hard Rock Hotel Ibiza that fuses avant-garde cuisine by Michelin-starred chefs with theatrical staging, multimedia projections, illusionism, live music, and visual arts into a single dinner performance. Each seating serves a small number of guests who purchase tickets to a curated, multi-hour immersive meal. The experience is sold directly to individual travelers and small private groups seeking luxury experiential dining.

Product overview

Sublimotion Ibiza is a single immersive gastronomic experience that combines avant-garde cuisine with theatrical performance, multimedia technology, illusionism, music, and visual arts. The experience is hosted at the Hard Rock Hotel in Ibiza and features a rotating cast of internationally renowned chefs, artists, musicians, and performers who collaborate to create a multi-sensory dining show.

Differentiator

Problem solved

Functional benefit

Products and services

• Sublimotion Gastronomic Performance

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Five partnerships are on record, tiered core and minor.

• Hard Rock Hotel IbizacoreStrategic or Co-development PartnerEurope's first Hard Rock Hotel, a five-star hotel on Playa d'en Bossa beach. Hard Rock Hotel Ibiza is a meeting point for international personalities and features 493 rooms (235 suites). Sublimotion operates as the signature dining experience within this venue. Palladium Hotel Group operates Hard Rock Hotel Ibiza under licence.
• Vega FactorycoreStrategic or Co-development PartnerCreative Studio specializing in live communication with 20 years of experience in conception and production of large events and shows. Co-creators of the Sublimotion Concept together with Chef Paco Roncero. Specialists in application of latest technology to entertainment and communication.
• Palladium Hotel GroupminorChannel Partner/ Reseller/ DistributorSpanish hotel chain with over 40 years of experience, operating 48 hotels across six countries. Part of Grupo Empresas Matutes. Operates Hard Rock Hotel Ibiza where Sublimotion is located.
• Perrier-JouetminorGTM or Marketing PartnerChampagne house providing Perrier-Jouët Belle Epoque Rosé for the Sublimotion experience. A premium champagne brand known for its Art Nouveau heritage.
• Land RoverminorGTM or Marketing PartnerBritish luxury car brand owned by Jaguar Land Rover (Tata Motors). Partnership provides luxury transportation experience elements.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• Disfrutar: Two-Michelin-star Barcelona restaurant from the elBulli alumni Oriol Castro, Eduard Xatruch and Mateu Casañas. Comparable avant-garde Spanish haute cuisine with theatrical plating and tasting-menu focus.
• The Fat Duck: Heston Blumenthal's three-Michelin-star experimental restaurant in Bray, UK, pioneering multi-sensory and theatrically presented tasting menus. Direct peer in avant-garde, narrative-driven fine dining.
• DiverXO: Dabiz Muñoz's three-Michelin-star Madrid restaurant known for avant-garde, high-concept tasting menus with strong personality-driven branding. Direct Spanish peer at the apex of creative fine dining.
• Central Restaurante: Virgilio Martínez and Pía León's Lima flagship (multiple times World's Best). Shares Sublimotion's creative-team depth (Pía León is a Sublimotion collaborator) and avant-garde tasting-menu positioning.
• Ultraviolet by Paul Pairet: Single-venue, multi-sensory tasting menu in Shanghai led by a single chef (Paul Pairet), serving one seating per night with synchronized audiovisual elements. Closest direct analogue to Sublimotion's theatrical fine-dining format.
• Alchemist: Copenhagen-based immersive dining experience by Rasmus Munk featuring a multi-room, technology-driven gastronomic performance. Comparable as a single-venue, performance-led ultra-premium dining concept.

Broad incumbents

• Arzak: Three-Michelin-star San Sebastián institution run by Elena Arzak (a Sublimotion collaborator) and Juan Mari Arzak. Comparable Spanish fine-dining heritage and Michelin-tier talent pool feeding Sublimotion.
• Eleven Madison Park: Three-Michelin-star New York flagship from Daniel Humm known for narrative-driven, multi-course tasting menus. Comparable scale and prestige in experiential fine dining internationally.

Emerging players

• Tickets: Albert Adrià's Barcelona concept blending casual tapas formats with avant-garde techniques. Adjacent reference point for Spanish avant-garde dining experiences targeting experiential diners.

Others

• Palladium Hotel Group: Operator of Hard Rock Hotel Ibiza, Sublimotion's anchor venue and channel partner. Relevant not as a competitor but as the infrastructure and distribution counterpart for the Sublimotion experience.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/sublimotionibiza

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sublimotion Ibiza