Stichting Urgente Noden Nederland (SUN Nederland)

What Stichting Urgente Noden Nederland (SUN Nederland) does

SUN Nederland (Stichting Urgente Noden Nederland) is a Dutch charitable foundation (ANBI-stichting) headquartered in Hilversum, North Holland, founded in 1914. The organization specializes in urgent financial assistance for individuals and families in the Netherlands who fall through gaps in the existing social welfare system. Its core offering is a nationwide network of over 100 local SUN-noodhulpbureaus (SUN emergency aid bureaus) that provide direct financial support through gifts or interest-free loans, disbursed only upon application by professional social service providers such as social workers, debt counselors, and home care nurses acting on behalf of clients. SUN Nederland functions as a national coordinator, with each local bureau established and operated through tripartite partnerships involving municipalities, donors, and professional helper organizations.

The foundation operates without a proprietary technology stack and delivers no software product, API, or AI-driven service. Its portfolio comprises the core emergency aid bureau network, the Project Jongvolwassenen initiative for financially vulnerable young adults aged 18-27 (using a Big 5 framework with €1,000 per participant), and stakeholder-targeted minimagazines (GEZOND for professionals, (OVER)LEVEN for donors, WONEN for municipalities). Strategic partners include FIN, Landelijke Armoedecoalitie, De Sociale Alliantie, Alliantie Kinderarmoede Nederland, VUNN, and multiple vermogensfondsen that funded the 2024 Jongvolwassenen pilots.

Revenue is derived from individual one-time donations (preset €10–€100 or custom amounts via iDEAL/Wero or credit card), periodic tax-deductible gifts (minimum €100 per year for at least five years under ANBI status), corporate and foundation donations, and testamentary bequests. The organization does not sell products or services. As of the most recent disclosures, it maintains a national staff of 18 employees, operates without a parent company or subsidiaries, and is privately held as a non-profit entity.

Name

Stichting Urgente Noden Nederland (SUN Nederland)

Legal name

Stichting Urgente Noden Nederland

Website

https://sunnederland.nl

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

SUN Nederland is a Dutch ANBI charitable foundation, founded in 1914, that operates a nationwide network of over 100 local emergency aid bureaus providing interest-free loans and gifts to individuals in urgent financial need, delivered through partnerships with municipalities, donors, and professional social service providers.

Ownership category

akta.pro rank

Product category

Emergency Financial Assistance

NAICS

Grantmaking and Giving Services (81321), Community Food and Housing, and Emergency and Other Relief Services (6242)

SIC

Services-Social Services (8300)

akta.pro primary industry

Community Foundations (BPAGAKAB)

akta.pro secondary industries

Grantmaking & Philanthropic Funds (Institutional Donors) (BPADAOAB), Income Support & Cash Assistance Programs (BPAIAKAE)

Keywords

• Emergency financial assistance
• Interest-free loans
• Charitable foundation services
• Social welfare programs
• Anti-poverty support

Headquarters

HQ city

Hilversum

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Individual Donations: One-time donations from private individuals via iDEAL/Wero or credit card. Donation options include preset amounts (€100, €50, €25, €10) or custom amounts.
2. Periodic Deductible Gifts: Recurring donations of at least €100 per year for a minimum of 5 years, qualifying as tax-deductible under Dutch ANBI regulations.
3. Corporate Donations: Larger donations from organizations, including vermogensfondsen (endowment funds), corporate foundations, faith communities, and business entities.
4. Testamentary Bequests: SUN Nederland can be included in wills as a charitable beneficiary.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

SUN Nederland operates a nationwide network of SUN-noodhulpbureaus (emergency aid bureaus) that provide interest-free loans and gifts to individuals in the Netherlands facing urgent financial hardship when no other provisions are available. Applications are submitted by professional social service providers on behalf of their clients, and the foundation collaborates with municipalities, donors, and professional helpers to ensure local access across Dutch municipalities. The foundation also runs Project Jongvolwassenen, a targeted initiative using the Big 5 framework to support vulnerable young adults (18-27).

Product overview

SUN Nederland operates as a charitable foundation (ANBI-stichting) that serves as the national specialist for urgent financial needs in the Netherlands. The organization's core offering is a nationwide network of SUN-noodhulpbureaus (SUN emergency aid bureaus) that provide direct financial assistance through gifts or interest-free loans to individuals facing urgent financial hardship. This network is supported by tripartite partnerships with municipalities, donors, and professional service providers. The portfolio also includes Project Jongvolwassenen, a targeted initiative for financially vulnerable young adults, and downloadable minimagazine publications (GEZOND, WONEN, (OVER)LEVEN) for different stakeholder groups. The organization does not offer a technology product, API, or AI-powered services.

Differentiator

Problem solved

Functional benefit

Brands

• SUN-noodhulpbureaus: A nationwide network of local emergency aid offices that provide interest-free loans and gifts to individuals in urgent financial need.
• Project Jongvolwassenen
• SUN-noodhulp

Products and services

• SUN-noodhulpbureaus (SUN Emergency Aid Bureaus) A nationwide network of over 100 local emergency aid offices that provide interest-free loans and gifts to individuals in the Netherlands facing urgent financial hardship, operating in partnership with municipalities, donors, and professional service providers. Applications are submitted by professional helpers (social workers, debt counselors, home care nurses) on behalf of their clients.
• Financiële Noodhulp (Emergency Financial Assistance) Direct financial support in the form of gifts or interest-free loans provided to prevent personal suffering, unnecessary escalation, and societal costs for individuals with urgent financial needs, functioning as a safety net or springboard for adults and children with urgent needs.
• Project Jongvolwassenen (Young Adults Project) A targeted support initiative for financially vulnerable young adults aged 18–27, utilizing the Big 5 framework across five life domains (support, housing, school/work, income, well-being), with €1,000 per participant for personalized support. Includes sub-projects for status holders and young adults with debts.

Quantifiable outcome

• From 15 young adults with debts supported in the pilot, 2 became debt-free and about half of the remaining loans were repaid
• +2 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

13 partnerships are on record, tiered core and minor.

• FIN (Branchevereniging van fondsen & foundations)coreStrategic or Co-development PartnerSUN Nederland is a member of FIN, the branch association for funds and foundations in the Netherlands. This membership indicates SUN Nederland's role as a charitable foundation operating within the Dutch philanthropic sector.
• Landelijke ArmoedecoalitiecoreStrategic or Co-development PartnerSUN Nederland is affiliated with the Landelijke Armoedecoalitie (National Poverty Coalition), a collaborative network of organizations working to address poverty in the Netherlands.
• De Sociale AlliantiecoreStrategic or Co-development PartnerSUN Nederland is a member of De Sociale Alliantie (The Social Alliance), a coalition focused on social welfare and addressing societal challenges.
• Alliantie Kinderarmoede NederlandcoreStrategic or Co-development PartnerSUN Nederland participates in the Alliantie Kinderarmoede Nederland (Alliance for Child Poverty Netherlands), working to address and reduce child poverty in the Netherlands.
• VUNN (Vereniging van Urgente Noden Nederland)coreStrategic or Co-development PartnerVarious SUN-noodhulpbureaus are affiliated with VUNN, the association for urgent needs organizations in the Netherlands.
• Dutch Municipalities (Gemeenten)coreStrategic or Co-development PartnerSUN Nederland collaborates with Dutch municipalities to establish and support local SUN-noodhulpbureaus. Municipalities provide local coordination and often co-fund operations.
• WebstateminorOthersWebstate is listed as an MVO-leverancier (socially responsible supplier) offering special rates to SUN Nederland.
• Bedrukken.nlminorOthersBedrukken.nl is an MVO-leverancier (socially responsible supplier) providing special rates for printing services to SUN Nederland.
• DovendiminorOthersDovendi is an MVO-leverancier (socially responsible supplier) offering special rates to SUN Nederland.
• SocialdebtcoreStrategic or Co-development PartnerSocialdebt collaborated with SUN Nederland on the Jongvolwassenen met schulden (Young Adults with Debts) pilot, investigating whether young adults could be reached earlier and whether the Sociaal Leenfonds provided appropriate support.
• Jeugd Interventie Team (JIT)coreStrategic or Co-development PartnerThe Jeugd Interventie Team collaborated with SUN Nederland on the Jongvolwassenen met schulden pilot to support young adults with debts.
• Sociale Fondsen Den HaagcoreStrategic or Co-development PartnerNoodhulpbureau Sociale Fondsen Den Haag participated as a local partner in the Jongvolwassenen met schulden pilot.
• Belastingdienst (Tax Authority)coreOthersAs an ANBI-stichting, SUN Nederland has special tax status recognized by the Dutch Belastingdienst, allowing donations to be tax-deductible for donors.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Stichting Nationaal Fonds Kinderhulp: Dutch national fund providing direct financial support to children in poverty for clothing, sports, education and leisure. Directly comparable to SUN in mission (urgent financial aid to families in crisis), ANBI structure, donor-funded model, and national reach via local intermediaries.
• Stichting Leergeld Nederland: Dutch national foundation providing direct financial assistance to children from low-income families so they can participate in school and extracurricular activities. Highly comparable to SUN: ANBI foundation, national network of local bureaus, tripartite funding model with municipalities and donors, and focus on emergency financial aid to those falling through gaps in social provisions.
• Stichting Kansfonds: Dutch fund supporting vulnerable groups through grants to local initiatives. Comparable to SUN as a fellow Dutch ANBI grantmaking foundation focused on social welfare and poverty, with similar reliance on individual donors, bequests, and coalition partnerships.
• Stichting Armoedefonds: Dutch foundation dedicated to fighting poverty and its effects through local initiatives and direct aid. Comparable to SUN as a fellow ANBI foundation operating in the Dutch urgent-needs/poverty alleviation space with municipal and donor partnerships.
• Stichting Volksbond Amsterdam: Amsterdam-based foundation providing material and financial support to people in need, including housing and emergency aid. Comparable to SUN in providing emergency financial relief, ANBI status, and Dutch social-welfare orientation, though more regionally focused.

Broad incumbents

• Stichting DOEN: Major Dutch grantmaking foundation funding innovative social enterprises and charities. Comparable as a fellow ANBI Dutch foundation making grants in the social/welfare space, but DOEN operates as a funder of others rather than as a direct emergency aid provider like SUN.
• Het Nederlandse Rode Kruis: Largest humanitarian aid organization in the Netherlands, providing emergency relief across a much wider portfolio including disaster response, first aid, and refugee support. Comparable as a Dutch ANBI nonprofit addressing urgent needs through a national network, but far broader in scope and scale than SUN.

Regional players

• European Anti-Poverty Network (EAPN) Netherlands: Dutch member of the pan-European anti-poverty network, focused on policy advocacy and structural anti-poverty work. Comparable in mission (Dutch poverty alleviation) and ANBI/coalition orientation, but operates at the policy/advocacy layer rather than as a direct emergency aid disburser like SUN.

Emerging players

• VluchtelingenWerk Nederland: Dutch organization supporting refugees and asylum seekers with legal aid, integration support, and emergency material assistance. Comparable in mission overlap (urgent financial/material support to vulnerable populations in the Netherlands) and ANBI status, but specialized to the refugee segment.
• Stichting De Zonnebloem: Dutch national volunteer organization supporting people with physical disabilities through social and recreational programs. Comparable as a Dutch ANBI nonprofit with a national network of local chapters and volunteer-driven service delivery, but focused on disability rather than financial emergency aid.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/stichting-urgente-noden-nederland-sunn

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Stichting Urgente Noden Nederland (SUN Nederland)