Sun Peaks Grand Hotel & Conference Centre

Name

Sun Peaks Grand Hotel & Conference Centre

Legal name

The Sun Peaks Grand Hotel LLP

Website

https://sunpeaksgrand.com

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Resort Hotel Hospitality

NAICS

Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211), Other Traveler Accommodation (72119)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Hotels & Motels (7011), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Ski & Mountain Full-Service Hotels (THAGAAAJ)

akta.pro secondary industries

Mountain & Ski Luxury Resorts (THAGACAB), Resort Convention Hotels (THAGALAC), Winter Adventure & Mountain Resorts (Ski, Snowboard, Snow Activities) (THAAAAAK)

Keywords

• Mountain resort hospitality
• Hotel accommodations
• Conference services
• Wedding venues
• Ski resort lodging

Headquarters

HQ city

Sun Peaks

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Hotel Room & Suite Accommodations: Primary revenue from the rental of 221 hotel guest rooms across multiple room categories (Deluxe Rooms, Kitchenette, Junior Suite, One Bedroom Suites, Two Bedroom Suites, Summit Floor Room, Summit Floor Junior Suite, Mountain Suite) and 41 Residence apartments (one- and two-bedroom). Revenue is generated through nightly and multi-night stays, with seasonal pricing, special offers, and tiered room categories. Deposit and cancellation policies govern booking terms.
2. Food & Beverage Dining: Revenue from three on-site dining venues: Mantles Restaurant & Lounge (breakfast, lunch, dinner service daily), Morrisey's Public House (pub dining, apres, dinner), and Grand Mornings (takeout breakfast pastries). Additional revenue from in-room event catering, banquet catering, and Harvest Table Wine Dinners at $129.41 per person inclusive of taxes and gratuity.
3. Events, Weddings & Conferences: Revenue from hosting events including weddings (multiple indoor and outdoor venues accommodating 12 to 300 guests), corporate meetings and conferences (12,000 sq ft of flexible meeting space), social events, and micro-ceremony elopement packages. Revenue includes venue rental fees (25% deposit required for weddings), catering, and AV equipment arrangements. Deposit policy requires 25% of total wedding cost to secure the venue.
4. Ancillary Services & Fees: Revenue from ancillary hospitality services including parking (self-parking $33/night, valet parking additional $5/night, EV charging $50/day including parking), pet cleaning fees ($35/day up to $175 per stay), and other guest services. Gift card sales also represent a revenue stream.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels7 records

Core offering

Sun Peaks Grand Hotel & Conference Centre operates a full-service mountain resort hotel with 221 guest rooms across multiple categories and 41 residence apartments in Sun Peaks, British Columbia. The property offers three on-site dining venues (Mantles Restaurant & Lounge, Morrisey's Public House, Grand Mornings), 12,000 square feet of meeting and conference space, and full-service wedding and event hosting including catering and planning. It is the only full-service hotel and conference centre at Sun Peaks Resort, Canada's second-largest ski area.

Product overview

Sun Peaks Grand Hotel & Conference Centre is a full-service mountain resort hotel offering diverse accommodation options ranging from Deluxe Rooms (350 sq/ft) to luxury suites including The Mountain Suite, plus condo-style Residences. The property features three dining venues: Mantles Restaurant & Lounge (elevated dining), Morrisey's Public House (casual pub), and Grand Mornings (breakfast café). For events, the hotel offers 12,000 sq/ft of meeting space including Ballroom and Boardrooms, plus comprehensive wedding services across multiple indoor and outdoor venues. The Summit Club provides exclusive top-floor accommodations with lounge access. Year-round recreational activities are available through the resort. The hotel participates in the Stash Rewards loyalty program for point earning and redemption.

Differentiator

Problem solved

Functional benefit

Brands

• Mantles Restaurant & Lounge: Elevated dining venue at Sun Peaks Grand featuring mountain wellness cuisine with locally inspired menu items, craft cocktails, and BC wines.
• Morrisey's Public House
• Grand Mornings
• Summit Club
• Stash Rewards

Products and services

• Hotel Room Accommodations

Quantifiable outcome

• Six consecutive Tripadvisor Travellers' Choice Awards (2021-2026) — top 10% of properties worldwide
• +3 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Nine partnerships are on record, tiered core and minor.

• Stash RewardscoreGTM or Marketing PartnerThe hotel participates in the Stash Rewards loyalty program, enabling members to earn five points per $1 on eligible room rates and redeem points for free nights at over 250 partner hotels and 1,000+ independent properties across Canada, the U.S., Mexico, and the Caribbean. Stash points have no expiration date and no blackout date restrictions for redemptions.
• Sun Peaks ResortcoreOthersThe hotel is an integral part of Sun Peaks Resort, Canada's second-largest ski area with three mountains, ski lifts, bike park (89+ km of trails), hiking trails, and a golf course. The hotel benefits from the resort's infrastructure, activities, and year-round guest traffic, while the resort benefits from the only full-service hotel on property.
• TripadvisorminorGTM or Marketing PartnerThe hotel maintains an active Tripadvisor listing and has been awarded the Travelers' Choice Award for six consecutive years (2021-2026), placing it among the top 10% of properties worldwide based on guest reviews. Tripadvisor serves as a marketing and discovery platform for the hotel.
• Sun Star (Airport Shuttle)minorChannel Partner/ Reseller/ DistributorSun Star provides airport shuttle service from Kamloops Airport (YKA) to Sun Peaks Resort, approximately 45 minutes each way. The shuttle service is recommended on the hotel's Getting Here page as preferred ground transportation.
• TasteFull Excursions (Shuttle & Wine Tours)minorChannel Partner/ Reseller/ DistributorTasteFull Excursions offers airport shuttle service from Kamloops Airport (YKA) to Sun Peaks Resort and also provides wine tours directly from Sun Peaks, offering guests award-winning Thompson Valley wine experiences. The hotel promotes TasteFull Excursions for both shuttle and wine tour services.
• Peak ShuttlesminorChannel Partner/ Reseller/ DistributorPeak Shuttles provides airport shuttle service from Kamloops Airport (YKA) to Sun Peaks Resort. Listed as a recommended shuttle option on the hotel's Getting Here page.
• Discover Canada ToursminorChannel Partner/ Reseller/ DistributorDiscover Canada Tours provides bus charter services, including from Vancouver Airport (YVR) to Sun Peaks Resort. Available for group transportation needs of hotel guests.
• BC Wineries (Harvest Table Wine Dinners Series)minorStrategic or Co-development PartnerThe hotel partners with BC wineries for its Harvest Table Wine Dinners series at Mantles Restaurant. Partner wineries include Moon Curser Vineyards (Osoyoos), Da Silva Vineyards (Penticton), Corcelettes Estate Winery (Similkameen Valley), Hester Creek Estate Winery (Oliver), Burrowing Owl Estate Winery (Oliver), Stag's Hollow Winery (Okanagan Falls), Sandhill Wines (Kelowna), Stoneboat Vineyards (Oliver), and Phantom Creek Estates (Oliver). Each dinner features a four-course menu paired with the partner winery's wines.
• Air Canada and WestJetminorOthersSun Peaks is served by Air Canada and WestJet via Kamloops Airport (YKA), a 45-minute drive from the resort. Kelowna International Airport (YLW) is also a 2.5-hour drive option. These airline partnerships provide access for guests traveling to the resort.

Scale indicators6 records

Recent moves1 record

Expansion highlights5 records

Direct peers

• Delta Hotels by Marriott Whistler Village Suites: All-suite hotel in Whistler Village offering condo-style accommodations similar to the Sun Peaks Residences product. Provides comparable mix of leisure and small-group business with kitchen-equipped suites and resort amenities.
• Hilton Whistler Resort & Spa: Full-service resort hotel in Whistler Village with ski-in/ski-out positioning, multiple room types including suites, on-site dining, and meeting space. Comparable full-service mountain resort business model serving ski and summer leisure demand.
• The Westin Resort & Spa, Whistler: Full-service mountain resort hotel in Whistler Village offering ski-in/ski-out access, conference and event space, on-site dining, and wedding services. Operates at a comparable mid-upscale tier with similar group/leisure blend and conference center business model.
• Coast Sundance Lodge: Largest hotel at Sun Peaks Resort other than Sun Peaks Grand, offering ski-in/ski-out access and conference facilities. Direct intra-resort competitor for leisure and group demand, though at a smaller scale and without the same breadth of full-service amenities.
• Pan Pacific Whistler Mountainside: Full-service ski-in/ski-out resort hotel in Whistler Village offering suites with full kitchens, on-site dining, spa, and event space. Closely comparable business model with multi-room-category suites and conference/wedding services at a ski resort.
• The Rimrock Resort Hotel: Full-service mountain resort hotel in Banff offering comparable four-season operation with conference space, multiple dining venues, spa, and event services. Similar mid-upscale tier and mountain resort business model, though at a different Western Canadian ski destination.
• Fairmont Chateau Whistler: Full-service luxury mountain resort hotel at Whistler Blackcomb, offering ski-in/ski-out access, conference facilities, multiple dining venues, and a comparable wedding and events business. Most direct comparable in terms of full-service mountain resort positioning in British Columbia, though at a more premium ADR tier.

Broad incumbents

• Four Seasons Resort and Residences Whistler: Luxury mountain resort offering ski-in/ski-out access, residential accommodations, fine dining, and event venues. Operates at a higher luxury tier than Sun Peaks Grand but in the same British Columbia mountain resort market, competing for destination weddings and corporate incentive travel.
• Fairmont Banff Springs: Iconic luxury Canadian mountain resort hotel in Banff, Alberta with extensive conference facilities, multiple dining venues, and a dominant wedding business. Competes for Western Canadian destination weddings, MICE business, and luxury leisure demand that might otherwise consider BC mountain resorts.

Regional players

• Fairmont Tremblant: Full-service ski-in/ski-out mountain resort hotel at Mont-Tremblant in Quebec. Operates in a different geographic region (Eastern Canada) and serves French-Canadian and U.S. Northeast markets, but provides a directly comparable full-service ski resort conference and wedding business model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/sunpeaksgrand
• Instagraminstagram.com/sunpeaksgrand
• LinkedInlinkedin.com/company/sun-peaks-grand-hotel-&-conference-centre

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sun Peaks Grand Hotel & Conference Centre