Sunset Park RV Manufacturing
Sunset Park RV Manufacturing is a privately held Indiana-based OEM that designs and builds ultra-lightweight, price-point travel trailers across six sub-brands (Sunray, Sun Lite, Sun Lite LTD, Sun Trek, VOLT, Retro), selling exclusively through an authorized North American dealer network to individual RV and camping consumers.
- Company typePrivate
- Founded2007
- HeadquartersShipshewana, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Sunset Park RV Manufacturing does
Sunset Park RV Manufacturing is a privately held travel trailer OEM founded in 2007 by Merle Schmucker and headquartered in Shipshewana, Indiana — within the Elkhart County RV manufacturing cluster. The company produces ultra-lightweight, price-point travel trailers organized across six distinct product lines: Sunray (lightweight conventional trailers, dry weights as low as 1,440 lbs), Sun Lite (mini campers and toy haulers), Sun Lite LTD (budget models under 3,000 lbs), Sun Trek (truck bed campers that do not require towing), VOLT (off-grid trailers with proprietary 48V solar systems, 6500W inverters, and 1000W+ solar panels), and Retro (vintage-inspired lifestyle trailers). Core construction technology centers on lightweight materials — vacuum-bonded laminated sidewalls, aluminum framing with high-density foam insulation, one-piece PVC roof membranes, powder-coated steel chassis, and Dexter spring-leaf axles — engineered for towability with standard consumer vehicles.
The company sells exclusively through an authorized dealer network across North America, with no direct-to-consumer hardware channel; an interactive dealer locator, downloadable brochures, and factory tours support the channel. Pricing is set at the dealer level and not publicly disclosed for trailers, while aftermarket accessories (fire rings, roof tents, awnings, ladders, roof racks, Bluetooth speakers) are priced from $48 to $1,125 MSRP. Marketing is concentrated on the company website, Facebook, and Instagram, targeting individual RV and camping enthusiasts across two horizontal personas: general lightweight-camping buyers and budget-conscious campers seeking value under $10,000 price points, with off-grid and adventure positioning as a growing differentiator.
Ownership remains with the founding family: Merle Schmucker (founder, prior custom-home construction background), his brother Marlin Schmucker (partner), and industry veteran Jonathan Yoder (partner). The company is self-funded with no disclosed venture capital, private equity, debt financing, or acquisition activity, and operates as an independent manufacturer with no parent company, subsidiaries, or public listing. Sunset Park has grown over 18 years to claim the position of 4th largest travel trailer manufacturer in North America, expanding the product portfolio by approximately one new line per year from 2023 through 2026.
Sunset Park RV Manufacturing firmographics
Firmographics- Name
- Sunset Park RV Manufacturing
- Legal name
- Sunset Park RV Manufacturing
- Website
- https://sunsettrailers.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Sunset Park RV Manufacturing is a privately held Indiana-based OEM that designs and builds ultra-lightweight, price-point travel trailers across six sub-brands (Sunray, Sun Lite, Sun Lite LTD, Sun Trek, VOLT, Retro), selling exclusively through an authorized North American dealer network to individual RV and camping consumers.
- Ownership category
- akta.pro rank
Sunset Park RV Manufacturing industry classification
Industry- Product category
- Travel Trailer Manufacturing
- NAICS
- Travel Trailer and Camper Manufacturing (336214), Motor Vehicle Body and Trailer Manufacturing (33621)
- SIC
- Truck Trailers (3715)
- akta.pro primary industry
- Trailer Manufacturing (Utility/Enclosed/Flatbed/Car Hauler) (IMACAGAA)
- akta.pro secondary industry
- Outdoor Recreation Equipment Distribution (Camping, Hiking, Climbing) (CRAOAJAB)
Keywords
Where Sunset Park RV Manufacturing is headquartered
LocationHeadquarters
- HQ city
- Shipshewana
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Sunset Park RV Manufacturing business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Travel Trailer Sales: Primary revenue from manufacturing and selling lightweight travel trailers through an exclusive dealer network. The company produces ultra-lightweight, price-point trailers including multiple product lines (Sunray, Sun Lite, Sun Lite LTD, Sun Trek, Volt, Retro) with various floor plans, colors, and options.
- Aftermarket Parts and Accessories: Sales of aftermarket parts and accessories including Fire Rings ($225), 2 Person Roof Tents ($1,125), SP Legless Power Awnings ($475-$1,160), On-The-Go Ladders ($145), Universal Roof Racks ($89.95), and Portable Bluetooth Speakers ($48).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Aftermarket accessories with tiered pricing by size/type |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Sunset Park RV Manufacturing product offering
Product offeringCore offering
Sunset Park RV Manufacturing designs, builds, and distributes ultra-lightweight, price-point travel trailers through an exclusive authorized dealer network across North America. The company offers six product lines (Sunray, Sun Lite, Sun Lite LTD, Sun Trek, VOLT, Retro) plus aftermarket accessories, and ranks as the 4th largest travel trailer manufacturer in North America.
Product overview
Sunset Park RV Manufacturing is the 4th largest travel trailer manufacturer in North America, specializing in ultra-lightweight, price-point travel trailers. The company offers six distinct product lines: Sunray (lightweight travel trailers with multiple floorplans from 109-149 series), Sun Lite (mini campers with traditional and toy hauler models), Sun Lite LTD (budget-friendly trailers under 3000 lbs), Sun Trek (truck bed campers in 550-800 series), VOLT (premium off-grid trailers with industry-leading solar technology), and Retro (vintage-inspired trailers). All products feature standard solar packages, with options for sport packages, confidence packages, and elite packages. The company also sells aftermarket accessories including roof tents, awnings, ladders, and Bluetooth speakers. Products are sold exclusively through authorized dealers across North America.
Differentiator
Problem solved
Functional benefit
Brands
- SUNRAY: Lightweight travel trailers with vibrant colors and unique floorplans, featuring amenities and ample storage. Includes models 109, 109E, 119, 129, 139T, and 149.
- SUNLITE
- SUN LITE LTD
- SUN TREK
- VOLT
- RETRO
Products and services
- Sunray Travel Trailers Lightweight travel trailer line with multiple floorplans (109, 109E, 119, 129, 139T, 149). Features vibrant colors, unique floorplans, and options for off-grid camping with solar packages and sport packages for rugged terrain. Targeted at consumers seeking easy-to-tow, affordable trailers.
- Sun Lite Travel Trailers Mini camper line blending full-size RV amenities with compact size and weight. Offers traditional travel trailers (14FD, 14RB, 15MB, 16BH, 18RD) and toy haulers (14TH, 21TH, 24TH, 25TH, 27WQB) with various sleeping arrangements and the Sport Package for off-road capabilities.
- Sun Lite LTD Travel Trailers Affordable lightweight travel trailers under 3000 pounds with best-in-class interior storage and open floorplans. Models include 13BD, 13BH, 13MJ, 19BH, 19RB, 19RK, and 21DB. Features aerodynamic profile, EZ lube electric brake axles, and 100W solar kit.
- Sun Trek Truck Bed Campers Truck bed campers that fit directly in pickup truck beds, eliminating the need for towing. Four models (550, 600, 700, 800) with varying sizes and features. Features vacuum-bonded laminated sidewalls, 100-watt solar panel, and solid surface counter tops.
- VOLT Off-Grid Travel Trailers Off-grid travel trailer with industry-leading solar technology featuring 48V power system, 6500W inverter, 100 amp lithium battery, and over 1000W of solar panels. Two models (1200, 1500) designed for extended off-grid camping without hookups.
- Retro Travel Trailers Nostalgic travel trailers inspired by 1950s-60s design with modern technology. Features checkerboard floors, pastel accents, and vintage cabinetry. Four models: 126 'Ruby', 136 'Jitterbug', 186 'Cha Cha', and 196 'Betty'.
- 2 Person Roof Tent Body Armor 2-Person Roof-Mounted Tent with mattress and telescoping ladder. Easily mounts to any roof rack and can be set up by one person without tools. MSRP: $1,125.
- SP Legless Power Awning Electric awning upgrade without support legs, featuring built-in LED light strip. Available in 7', 8', 10', or 12' sizes with left or right power source options. MSRP: $475-$1,160.
- On-The-Go Ladder Telescoping ladder for portable roof, roof rack, or awning access. MSRP: $145.
- Universal Roof Rack Adjustable roof rack accessory that attaches to any roof rack for mounting cargo. Base for Roof Top Tent installation. MSRP: $89.95.
- Portable Bluetooth Speaker BT100B Portable Bluetooth Speaker with Li-ion battery and IP67 weather resistance rating. Includes mounting brackets. MSRP: $48.
- Fire Ring Sunset Park Engraved Fire Ring with adjustable cooking grate and powder-coated finish. MSRP: $225.
Quantifiable outcome
- Trailers as light as 1,440 lbs dry weight (Sunray 109)
- +2 more outcomes
Companies that use Sunset Park RV Manufacturing
Customer profileSegments2 records
Ideal customer profiles4 records
Sunset Park RV Manufacturing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature4 records
Sunset Park RV Manufacturing partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights4 records
Sunset Park RV Manufacturing competitors and assessment
Company assessmentBroad incumbents
- Coachmen RV: Coachmen RV, a Forest River brand, manufactures travel trailers and motorhomes across multiple price points. Competes directly with Sunset Park in the entry-level and mid-range travel trailer categories, with broader product portfolio and larger dealer network.
- Forest River: Forest River is a Berkshire Hathaway subsidiary and one of the largest RV manufacturers in North America, with extensive travel trailer, motorhome, and cargo trailer lines. Directly comparable to Sunset Park in the travel trailer category but at materially larger scale and broader product breadth.
- Jayco: Jayco, a subsidiary of Thor Industries, is a major North American travel trailer and fifth-wheel manufacturer with a broad product portfolio. Comparable to Sunset Park across towable RV segments but with significantly larger scale, dealer footprint, and brand recognition.
- Grand Design RV: Grand Design RV, a Winnebago subsidiary, manufactures travel trailers and fifth wheels targeted at premium and mid-range buyers. Directly comparable to Sunset Park in towable RV product but with a stronger dealer footprint and higher-end positioning.
- Winnebago Industries: Winnebago Industries is a major publicly traded RV manufacturer with a significant travel trailer portfolio (including Grand Design and Winnebago-branded trailers). Comparable in product category to Sunset Park with much greater scale, R&D resources, and brand equity.
- Keystone RV: Keystone RV, also owned by Thor Industries, is a leading travel trailer and fifth-wheel manufacturer with multiple sub-brands. Competes directly with Sunset Park across entry-level and mid-range travel trailers but at the largest end of the North American market.
Emerging players
- Airstream: Airstream, a Thor Industries subsidiary, primarily manufactures premium travel trailers and touring coaches focused on iconic design and durability. Adjacent to Sunset Park's travel trailer category but positioned at meaningfully higher price points; useful benchmark for design-led brand positioning.
Direct peers
- Venture RV: Venture RV is a travel trailer manufacturer focused on lightweight towables and sport-oriented models, including Sonic and SportTrek lines. Direct peer to Sunset Park's lightweight, off-grid positioning with similar price-point and feature differentiation strategy.
- Heartland RV: Heartland RV manufactures a wide range of travel trailers, fifth wheels, and toy haulers and competes directly with Sunset Park across multiple product lines including lightweight and toy hauler segments. Operates at a similar mid-sized scale with comparable dealer-distribution model.
- Gulf Stream Coach: Gulf Stream Coach is an Indiana-based RV manufacturer with a broad lineup of travel trailers, motorhomes, and toy haulers. Highly comparable to Sunset Park in product mix, private-company status, and Indiana-based manufacturing footprint.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Sunset Park RV Manufacturing social profiles
Digital presenceSunset Park RV Manufacturing financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sunset Park RV Manufacturing leadership team
Management profileNumber of profiles
Profiles3 records
Sunset Park RV Manufacturing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sunset Park RV Manufacturing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sunset Park RV Manufacturing
What does Sunset Park RV Manufacturing do?
Sunset Park RV Manufacturing designs, builds, and distributes ultra-lightweight, price-point travel trailers through an exclusive authorized dealer network across North America. The company offers six product lines (Sunray, Sun Lite, Sun Lite LTD, Sun Trek, VOLT, Retro) plus aftermarket accessories, and ranks as the 4th largest travel trailer manufacturer in North America.
Is Sunset Park RV Manufacturing a public or private company?
Sunset Park RV Manufacturing is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Sunset Park RV Manufacturing founded?
Sunset Park RV Manufacturing was founded in 2007. It employs 1 to 10 people.
Where is Sunset Park RV Manufacturing based?
Sunset Park RV Manufacturing is headquartered in Shipshewana, United States, in the North America region.
How does Sunset Park RV Manufacturing make money?
Two revenue lines are on record. Travel Trailer Sales are the primary driver. The others are aftermarket Parts and Accessories.
Who are Sunset Park RV Manufacturing's main competitors?
Broad incumbents on record are Coachmen RV, Forest River, Jayco, Grand Design RV, Winnebago Industries and Keystone RV. Airstream is listed as an emerging player. Direct peers are Venture RV, Heartland RV and Gulf Stream Coach.
Does Sunset Park RV Manufacturing have an API?
No public API is recorded for Sunset Park RV Manufacturing.
What industry is Sunset Park RV Manufacturing in?
Sunset Park RV Manufacturing's product category is Travel Trailer Manufacturing. Its primary akta.pro industry code is IMACAGAA, Trailer Manufacturing (Utility/Enclosed/Flatbed/Car Hauler), with a secondary code of CRAOAJAB, Outdoor Recreation Equipment Distribution (Camping, Hiking, Climbing). Its NAICS code is 336214 and its SIC code is 3715.