What Tandem Communication does

Tandem Communication is a privately held, Montreal-based integrated marketing and event communications agency founded in 2002 by Eveline and Stéphane. Operating under the tagline "Stratégie | Création | Communication | Événementiel | Numérique" (Strategy, Creation, Communication, Events, Digital), the firm delivers a 360-degree service portfolio that spans strategic communications consulting, creative design and branding, event production and scenography, video production, digital marketing and social media management, and flexible outsourcing/impartition services. The agency runs an in-house multidisciplinary team — creative directors, art directors, technical directors, project managers, account managers, and coordinators — that executes the full project lifecycle from concept through on-site delivery.

The firm operates as a B2B professional services business, generating revenue through project-based mandates, annual retainers, and recurring event production contracts awarded via competitive tender (appels d'offres), direct relationship management, and referrals. Client acquisition is sales-led and concentrated in Quebec and across Canada, with no disclosed international operations. The customer base spans large enterprises across banking (BNP Paribas, Banque Nationale), gaming (Ubisoft Montréal, Behaviour Interactive), retail (Metro, Super C, Aubainerie), aerospace (Pratt & Whitney, Aéro Montréal), government (Canadian Heritage, Ville de Montréal, Government of Quebec), education (Université de Montréal), and non-profits (IBCR, Éducaloi). Several anchor relationships have persisted for 10+ years, including BNP Paribas (since 2011), Ubisoft (since 2011), Banque Nationale (since 2004), BRP (since 2004), and Patrimoine canadien (since 2013).

Tandem has no proprietary technology platform, no AI/ML capability disclosures, no external funding, and no parent company. Its competitive position rests on 23+ years of accumulated brand reputation, a portfolio of marquee event productions (notably Canada Day celebrations in Montreal and Laval, the 21K de Montréal running series, BNP Paribas tennis hospitality, and Ubisoft employee celebrations), bilingual French/English execution, and demonstrated ability to win competitive government and enterprise tenders. The firm pivoted to virtual event production during the COVID-19 pandemic and in 2022 formally repositioned from "Tandem communication événementielle" to "Tandem Communication" to reflect its broader integrated offering.

Name

Tandem Communication

Legal name

Tandem Communication

Website

https://tandemcommunication.ca

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

11–50 employees

Short description

Tandem Communication is a Montreal-based, privately held integrated marketing and event communications agency founded in 2002, serving enterprise, government, and institutional clients across Quebec with strategy, creative, event production, digital, and video services.

Ownership category

akta.pro rank

Product category

Marketing & Advertising Services

NAICS

Advertising, Public Relations, and Related Services (5418), Public Relations Agencies (54182), Public Relations Agencies (541820)

SIC

Services-Motion Picture & Video Tape Production (7812), Communications Services, Nec (4899)

akta.pro primary industry

Integrated Full-Service Creative Agencies (MPAAAAAA)

akta.pro secondary industries

Hybrid Conferences & Conventions (In-Person + Streamed) (MPAGAOAC), Hybrid/Virtual Meetings Production & AV Services (THACAFAM)

Keywords

• Integrated marketing services
• Event management agency
• Communications strategy
• Creative design services
• Digital marketing agency

Headquarters

HQ city

Montreal

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Integrated Communications and Event Services: Tandem generates revenue by providing integrated communications services including strategy, creation, event management, and digital communications to enterprise and government clients. Revenue is derived from project-based mandates, annual retainers, and ongoing client relationships. The agency operates across multiple industry verticals including financial services, technology, retail, government, non-profit, and education.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Tandem Communication is a 360-degree integrated marketing and event communications agency offering strategy, creation, event production and logistics, digital marketing, and video production services. The firm operates an in-house multidisciplinary creative studio and delivers end-to-end project management for corporate, government, institutional, and non-profit clients in Quebec and across Canada.

Product overview

Tandem Communication is a 360-degree integrated marketing and event communication agency headquartered in Montreal, Quebec. Founded in 2002, the agency operates as a full-service communication firm offering a comprehensive portfolio of services organized around five core pillars: Strategy, Creation, Communication, Events (Événementiel), and Digital. The agency's offerings span strategic communications consulting, creative design and branding, event management and production, digital marketing including social media management and SEO, video production, and flexible outsourcing solutions. The agency serves a diverse clientele including major corporations, government entities, and non-profit organizations, with notable long-term partnerships with organizations such as BNP Paribas, Ubisoft Montreal, the Government of Canada, and the University of Montreal.

Differentiator

Problem solved

Functional benefit

Products and services

• Communication Strategy Services Strategic communication planning and consultation to help enterprise, government, and institutional clients achieve their objectives through targeted messaging and brand positioning.
• Event Management and Production Full-service event production including logistics, scenography, hospitality programs, and on-site coordination for corporate events, public celebrations, conferences, and large-scale community events.
• Creative Studio and Design Integrated creative services including visual identity, branding, graphic design, catalog creation, and artistic direction for marketing materials and brand campaigns.
• Digital Marketing and Social Media Social media management, content strategy, email newsletters, SEO optimization, and digital advertising campaigns across multiple platforms including Facebook, Instagram, and LinkedIn.
• Video Production Professional video content creation including promotional videos, event coverage, live streams, and multi-platform video campaigns for corporate and institutional clients.
• Outsourcing Services (Impartition) Flexible staffing solutions providing specialized talent for administrative support, social media management, event logistics, and project-based needs on a contract basis.
• Venue Finding and Space Rental Services Event venue identification and accompaniment services to find ideal spaces for seminars, conferences, product launches, and other corporate events.

Quantifiable outcome

• Managed 85,000 concurrent viewers for Behaviour Interactive's Dead by Daylight anniversary live stream
• +3 more outcomes

Named customers29 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered core and minor.

• Bureau international des droits des enfants (IBCR)coreStrategic or Co-development Partner · 25 October 2024Tandem renewed its partnership with IBCR to support the organization's 30th anniversary celebration in November 2024. Tandem designed the visual identity for the event, developed a communication strategy, created interactive booths, and managed event logistics for an immersive and interactive evening at the National Archives of Montreal. The partnership has included multiple events including REPERE conferences and child rights forums.
• Ubisoft MontréalcoreStrategic or Co-development PartnerOngoing partnership since 2011. Tandem has been responsible for Ubisoft's annual employee holiday party (9 consecutive years), game launch events, summer camp events, open house events at Ubisoft Sherbrooke, and the Assassin's Creed Mirage launch. The relationship has grown to include employee engagement events and family celebrations.
• BNP ParibascoreStrategic or Co-development PartnerPartnership since 2011 involving hospitality programs for tennis events including the BNP Paribas Open at Indian Wells and the Coupe Banque Nationale (Rogers Cup) in Montreal. Tandem manages VIP guest logistics, designs and sets up branded hospitality suites, and provides on-site support during tournaments.
• Groupe NOVIPROcoreStrategic or Co-development PartnerPartnership since 2024 for the Portrait TI reports - a major annual Canadian technology landscape study. Tandem has contributed for 4 consecutive years (2023-2026) providing strategy, art direction, project management, content creation, digital production, and deployment. The 10th edition was published in 2026.
• Université de MontréalcoreStrategic or Co-development PartnerLong-standing partnership renewed in 2024 through a competitive tender process. Tandem manages the annual 'À la rencontre de l'UdeM' welcome event for new students, the rector's luncheon, and contributes to university communications and events. The partnership has included welcome events with over 1,000-1,300 attendees.
• Patrimoine canadien (Canadian Heritage)coreStrategic or Co-development PartnerOngoing mandate since 2013 (over 10 years) producing Canada Day celebrations in Montreal and Laval. Tandem handles strategy, creative direction, production, and logistics. During the pandemic, the agency pivoted to virtual celebrations including events at the Olympic Stadium, IllumiNATION show, and Winterlude broadcasts.
• Canada Running SeriescoreStrategic or Co-development PartnerPartnership for the 21K de Montréal running event for 6+ consecutive years. Tandem manages participant services, charity challenge coordination, volunteer management (recruiting ~300 volunteers), and charitable fundraising coordination ($530,000+ raised).
• Go MTL GominorStrategic or Co-development PartnerTandem is a member of the Go MTL Go collective, a group of professionals that can implement, manage, and deploy extensions of major events in downtown Montreal. The group is working on creating fan zones for major sporting events.
• YulismminorStrategic or Co-development PartnerCo-production partner with Tandem for the ÉCO-RDV 2025 event organized by the Ville de Montréal in collaboration with Écotech Québec and PME MTL at the Marché Bonsecours.
• CAMAQ (Comité sectoriel de main-d'œuvre en aérospatiale)minorStrategic or Co-development PartnerTandem was selected through a competitive tender to design and produce the CAMAQ aerospace industry 'Tournée des métiers d'avenir 2026' - a province-wide tour to inspire youth about aerospace careers. Tandem presented the tour's key themes and handled logistics for the launch event with 56 companies and 100+ participants.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Sid Lee: Montreal-based independent creative agency offering integrated advertising, brand strategy, digital, and experiential services to enterprise clients. Directly comparable to Tandem as a Quebec-rooted full-service creative shop serving large enterprise and government accounts.
• TAXE: Montreal-based creative and event-driven agency. Comparable to Tandem in offering scope (creative + events) and Quebec enterprise/government client base.
• Cossette: Quebec-headquartered full-service marketing communications agency offering strategy, advertising, digital, media, and brand experience services. Closest scaled Canadian peer to Tandem in terms of integrated offering and enterprise/government focus.
• Lg2: Quebec-founded independent creative agency with a broad integrated offering across advertising, branding, digital, and content. Comparable to Tandem in scope, geography, and enterprise/government client mix.
• Rethink Canada: Independent Canadian creative agency with integrated brand, advertising, and digital capabilities serving enterprise clients. Comparable to Tandem as a mid-sized independent competing for similar enterprise mandates.

Emerging players

• Jam3: Toronto-based digital experience and creative agency known for interactive campaigns, live streams, and digital activations. Comparable to Tandem on the experiential/digital production side (e.g., Tandem's Behaviour Interactive livestream) but with a stronger digital-first orientation.

Regional players

• Bensimon Byrne: Toronto-headquartered independent creative agency offering integrated advertising and brand communications to enterprise clients. Comparable service offering to Tandem, though operating from a different geography (Ontario vs. Quebec).

Broad incumbents

• Publicis Canada: Canadian arm of global network Publicis Groupe, offering advertising, media, digital, and communications services across all major Canadian markets. Competes with Tandem on enterprise and government RFPs but at significantly greater scale and geographic reach.
• Havas Canada: Canadian operations of Havas Creative Network, providing integrated advertising, communications, and experiential services. Competes with Tandem for similar enterprise and government mandates, with broader geographic coverage.
• Dentsu Creative Canada: Canadian arm of Dentsu's global creative network, offering full-service brand, advertising, and experience design. Competes with Tandem on enterprise RFPs with greater scale and integrated media capabilities.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/tandemcommunication

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tandem Communication