Target Travel - Tailor-made Tours

What Target Travel - Tailor-made Tours does

Target Travel di Customized Srl – Società unipersonale, trading as Target Travel - Tailor-made Tours, is a privately held Italian tour operator headquartered in Mestre (Venice), Italy, founded in 1985. The company designs and sells fully customised, quote-priced travel itineraries across eight specialised verticals: luxury travel (operated as the sub-brand Your Luxury Travel at yourluxury.travel), wine & gastronomic tours, pre- and post-cruise travel, art & cultural tours, educational journeys, garden tours, religious tours, and performance tours. It serves affluent individual travellers, small private groups, faith-based and educational cohorts, and performing arts ensembles seeking high-touch, human-curated experiences rather than off-the-shelf packages. There is no proprietary software stack, app, or AI/ML capability disclosed; the underlying technology is the firm's 40-year destination and supplier expertise, delivered by a 37-person team out of a single Mestre office.

The business model is a high-touch, consultative sales process: customers and trade partners reach the company by phone (+39 041 5041037), fax, or the multilingual target.travel website (English, Spanish, French), receive a bespoke quote, and book accordingly. Revenue is generated entirely from the sale of these tailor-made tour packages, with no subscription, e-commerce, or marketplace listing layer. Distribution is hybrid: direct-to-consumer via the website and phone, plus indirect via travel advisors and tour operators accessed through memberships in USTOA, Etoa, ASTA, ILTM Cannes, Private Luxury, Journeys, Global Member and Confindustria Venezia. The operator's stated scale signals are €230,000 fully paid-in share capital, 37 employees, and a 2025 World Luxury Travel Award win, with no institutional investors, parent company, or external funding disclosed. Pricing is not publicly listed and is per-itinerary, consistent with the bespoke luxury positioning.

Name

Target Travel - Tailor-made Tours

Legal name

Target Travel di Customized Srl – Società unipersonale

Website

https://target.travel

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

11–50 employees

Short description

Target Travel - Tailor-made Tours is a privately held Italian tour operator, founded in 1985 in Mestre (Venice), that designs fully customised luxury, cultural, gastronomic, religious, and performance travel itineraries for affluent individuals, small groups, and trade partners.

Ownership category

akta.pro rank

Product category

Customized Travel Services

NAICS

Tour Operators (561520), Travel Agencies (561510), Travel Agencies (56151)

akta.pro primary industry

Destination Research & Custom Recommendations (HSACAKAM)

akta.pro secondary industries

Cruise Retail Travel Agencies (THAKABAF), Package Tour Wholesalers (Pre-Packaged FIT/Group Programs) (THAKAJAC)

Keywords

• Tailor-made tour packages
• Bespoke travel itineraries
• Luxury travel services
• Cultural heritage tours
• Wine gastronomy tours

Headquarters

HQ city

Mestre (Venice)

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Others

Revenue model

1. Tailor-made tour sales: Revenue is generated through the sale of customized, bespoke travel itineraries and tour packages. Customers pay for personalized travel experiences spanning multiple tour categories including luxury, gastronomic, cultural, educational, garden, religious, and performance tours, as well as pre- and post-cruise travel arrangements.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Target Travel is an Italian boutique tour operator that designs, prices and delivers fully customised tailor-made travel itineraries for individual travellers and small groups. Its portfolio spans eight specialised verticals — luxury, wine & gastronomy, pre & post cruise, art & culture, educational, gardens, religious, and performance tours — each built around expert-led curation rather than off-the-shelf packages. The company coordinates end-to-end logistics for complex multi-destination journeys and serves customers both directly and through the international travel-trade channel.

Product overview

Target Travel - Tailor-made Tours is a specialist tour operator offering customized travel experiences since 1985. The company operates as a unified platform providing eight distinct tour categories: Luxury Travel (a premium sub-brand operating under YourLuxury.travel), Wine & Gastronomic Tours, Pre & Post Cruise Travel, Art & Cultural Tours, Educational Journeys, Garden Tours, Religious Tours, and Performance Tours. All offerings are characterized by their tailor-made, personalized approach to travel planning, serving various niche segments from luxury travelers to educational institutions and performing arts groups.

Differentiator

Problem solved

Functional benefit

Brands

• Your Luxury Travel: Luxury travel brand operated by Target Travel

Products and services

• Luxury Travel
• Wine & Gastronomic Tours
• Pre & Post Cruise Travel
• Art & Cultural Tours
• Educational Journeys
• Garden Tours
• Religious Tours
• Performance Tours

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core and minor.

• USTOA (United States Tour Operators Association)coreGTM or Marketing PartnerTarget Travel is a member of USTOA, a leading US-based trade association for tour operators. Membership provides credibility, consumer protection (USTOA's $1 million coverage plan), and access to the North American travel advisor and operator network.
• Etoa (European Tourism Association)coreGTM or Marketing PartnerMembership in Etoa, the European Tourism Association, signals active participation in the European travel trade ecosystem and access to European tour operator partnerships.
• ILTM Cannes (International Luxury Travel Market)coreGTM or Marketing PartnerILTM Cannes is a premier annual gathering of the luxury travel community. Participation indicates the company actively networks with luxury travel advisors and operators globally.
• Private LuxuryminorGTM or Marketing PartnerMembership or affiliation with Private Luxury, a curated network of luxury travel specialists, expanding distribution reach within the luxury travel niche.
• JourneysminorGTM or Marketing PartnerAffiliation with Journeys, a travel network or consortium, provides additional market access and co-marketing opportunities.
• Confindustria VeneziaminorGTM or Marketing PartnerMembership in Confindustria Venezia links the company to the Venetian industrial/business association, potentially facilitating B2B and MICE (meetings, incentives, conferences & events) travel opportunities in the Venice region.
• Global MemberminorGTM or Marketing PartnerAffiliation with Global Member, a travel membership organisation, broadens access to a global network of travel professionals and travellers.
• AstaminorGTM or Marketing PartnerMembership in Asta (American Society of Travel Advisors) connects the company with US-based travel advisors and distribution channels.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Cazenove+Loyd: Bespoke luxury travel company delivering tailor-made itineraries with a focus on cultural immersion and exclusive access. Highly comparable to Target Travel on multi-vertical luxury/cultural product and advisor-driven distribution.
• TCS World Travel: Luxury tour operator specializing in private jet expeditions and custom luxury itineraries. Comparable on the high-net-worth customer profile and premium, fully-bespoke service model.
• Audley Travel: Specialist tailor-made tour operator with country-specific destination experts and bespoke itineraries. Mirrors Target Travel's expert-led, customized-trip model and direct-to-consumer advisory approach.
• Butterfield & Robinson: Long-established luxury experiential travel company offering bespoke walking, cycling, and cultural tours. Comparable for its multi-decade heritage, high-end tailor-made proposition, and culture/gastronomy/pilgrimage-style verticals.
• Red Savannah: UK-based bespoke tailor-made tour operator specializing in luxury experiential travel. Comparable to Target Travel in custom itinerary design, multi-vertical product range, and use of destination experts.
• Abercrombie & Kent: Pioneering luxury tour operator offering fully bespoke, high-end private travel itineraries worldwide. Directly comparable to Target Travel in its tailor-made, expert-curated travel model and reliance on luxury travel advisors.
• Kensington Tours: Luxury tour operator offering fully customizable private guided tours across 90+ countries. Closely comparable on bespoke luxury tour design, multi-vertical expertise, and trade-advisor distribution.
• Select Italy: Italy-focused bespoke tour operator offering customized luxury travel experiences across Italy. Strongest direct geographical and product overlap with Target Travel's Italy-led bespoke offering.
• AndBeyond: Luxury travel company operating bespoke tours, safaris, and conservation-led itineraries globally. Comparable for tailor-made luxury model, multi-vertical product, and premium advisor/trade network.

Regional players

• Italia Travels: Italy-focused DMC and tour operator offering customized Italian itineraries. Comparable as a regional Italy-specialist tour operator overlapping with Target Travel's core destination base.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/targettravelC
• LinkedInlinkedin.com/company/target-travel---tailor-made-tours
• Instagraminstagram.com/targettravel_

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Target Travel - Tailor-made Tours