Tat Gıda

What Tat Gıda does

Tat Gıda Sanayi A.Ş. is a publicly listed Turkish food manufacturer (Borsa İstanbul: TATGD) founded in 1967 and headquartered in Istanbul. The company is Turkey's leading brand by tonnage in tomato paste, ketchup, and mayonnaise, and holds category leadership in tomato paste by both tonnage and revenue. It operates three production facilities in Bursa (Karacabey and Mustafakemalpaşa) and İzmir (Torbalı), producing a portfolio of 190+ product varieties across five categories: tomato paste and tomato products, sauces (ketchup, mayonnaise), ready meals, pickles, and canned foods. The company is owned by Memişoğlu Group, which acquired it from Koç Holding in 2023, and is led by Veysel Memiş as Chairman and General Manager.

The company's technology centers on food processing and manufacturing, with three proprietary differentiators: a contracted farming model (Sözleşmeli Çiftçi Modeli) sourcing raw materials from 500 contracted farmers (1,000+ total), digital agriculture applications (satellite imaging, sensors, climate stations) that drive 100-110 tons/hectare yields, and renewable energy infrastructure (1.98 MWe solar plant operational, second under construction, targeting 97% renewable coverage). Revenue is generated through one-time product sales across B2B (HoReCa, export) and B2C (retail) channels, with 2025 net sales of 8.2 billion TL (74% domestic, 26% export to 50+ countries across 5 continents). Distribution operates through 58 dealers and 2 distributors domestically, with direct international sales.

In 2025, the company reported 1.3 billion TL gross profit (up 51%), 647 million TL operating profit, 952 million TL EBITDA, and 132 million TL net profit, with a 2026 revenue target of 10.1 billion TL. The business model is transitioning under Memişoğlu Group ownership from a traditional canned food brand to a modern food platform, with new ready-meal product extensions (stuffed vine leaves, 2026), a Netherlands subsidiary for international expansion (March 2025), and sustainability positioning (EcoVadis rating, EBRD partnership for farmer training) supporting both domestic brand premiumization and export growth.

Name

Tat Gıda

Legal name

Tat Gıda Sanayi Anonim Şirketi

Website

https://tatgida.com.tr

Company type

Public

Founded year

1967

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Tat Gıda is Turkey's leading branded food manufacturer in tomato paste, ketchup, and mayonnaise, operating three factories and exporting to 50+ countries. Founded 1967, publicly listed, and owned by Memişoğlu Group since 2023, it serves retail consumers and HoReCa channels domestically and internationally.

Ownership category

akta.pro rank

Product category

Packaged Foods Manufacturing

NAICS

Food Manufacturing (311), Perishable Prepared Food Manufacturing (311991)

SIC

Canned, Frozen & Preservd Fruit, Veg & Food Specialties (2030), Canned, Fruits, Veg, Preserves, Jams & Jellies (2033)

akta.pro primary industry

Deli & prepared foods (retail/foodservice pack) manufacturing (AFAKAHAF)

akta.pro secondary industry

Shelf-Stable/Retort Prepared Meat & Seafood Meals (AFANAFAE)

Keywords

• Tomato paste products
• Tomato-based sauces
• Ready-to-eat meals
• Canned and pickled foods
• Food manufacturing

Headquarters

HQ city

İstanbul

HQ country

Türkiye

HQ region

Europe

Offices6 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. Product Sales: Tat Gıda generates revenue through the sale of food products including tomato paste, tomato products, sauces, ready meals, and pickles. In 2025, net sales revenue was 8.2 billion TL, with 74% from domestic sales and 26% from exports.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Tat Gıda manufactures and sells branded shelf-stable food products under the Tat brand, including tomato paste, tomato products, sauces (ketchup and mayonnaise), ready meals, pickles, and canned foods. The company operates three production facilities in Bursa and İzmir, sells through 58 dealers and 2 distributors domestically, and exports to 50+ countries across 5 continents.

Product overview

Tat Gıda is Turkey's leading food manufacturing company with a diversified product portfolio spanning tomato paste, tomato products, sauces (ketchup and mayonnaise), ready meals, pickles, and canned foods. The company operates with a multi-brand strategy under the core Tat brand, offering over 190 product varieties across 5 categories. Products range from essential pantry staples like tomato paste to innovative ready-to-eat meals featuring traditional Turkish recipes with modern packaging solutions. Tat holds market leadership positions in tomato paste, ketchup, and mayonnaise categories in Turkey by tonnage, while exporting to over 50 countries across 5 continents.

Differentiator

Problem solved

Functional benefit

Products and services

• Tomato Paste (Domates Salçası) Tat's flagship tomato paste product, produced from seasonal summer tomatoes without greenhouse tomatoes, additives, or preservatives. The company maintains market leadership in both tonnage and revenue in the Turkish tomato paste category.
• Tomato Products (Domates Ürünleri) Wide range of tomato-based products including various tomato paste varieties and processed tomato products for consumer and industrial use.
• Sauces (Soslar) — Ketchup and Mayonnaise Sauce portfolio including ketchup and mayonnaise, where Tat holds market leadership position by tonnage in Turkey according to Nielsen data. Includes various sauce formats for retail and food service.
• Ready Meals (Hazır Yemek) Ready-to-eat meal products including barbunya pilaki, fasulye pilaki, zeytinyağlılar, and stuffed vine leaves. Available in multiple packaging formats including cans, trays, and doypack. Features 'Open & Eat' and 'Heat & Eat' concept products.
• Pickles (Turşu) Traditional Turkish pickled products complementing the company's product portfolio in the condiment and preserved foods category.
• Canned Foods (Konserve) Canned food products including various preserved vegetables and traditional Turkish recipes, maintaining market leadership in the sector.
• Tat Zeytinyağlı Yaprak Sarma (Olive Oil Stuffed Vine Leaves) Hand-rolled olive oil stuffed vine leaves prepared with real olive oil, carefully selected vine leaves, and balanced filling using traditional methods. Available in ready-to-eat HYP packaging format.
• Tat Zeytinyağlı Vişneli Yaprak Sarma (Olive Oil Stuffed Vine Leaves with Sour Cherries) Gourmet variety of olive oil stuffed vine leaves with sour cherries, offering consumers a differentiated flavor option. Produced with hand-rolling by female employees in a socially responsible production model.

Quantifiable outcome

• Market leadership in ketchup and mayonnaise by tonnage in Turkey (Nielsen data)
• +4 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered core.

• EBRD (European Bank for Reconstruction and Development)coreStrategic or Co-development PartnerEBRD partnership for young farmer training programs and digital agriculture initiatives. Together with EBRD, Tat Gıda works on data-driven agriculture model expansion and supports sustainable farming practices through training and digital agriculture applications.
• Tekgıda-İş Sendikası (Tekgida-Is Trade Union)coreOthersCollective bargaining agreement with Tekgıda-İş Trade Union for field employees' wages and working conditions. The wages and wage increases of field employees are determined and implemented within the scope of the Collective Bargaining Agreement provisions.

Scale indicators15 records

Recent moves9 records

Expansion highlights6 records

Broad incumbents

• Nestlé: Nestlé is the world's largest food company with broad portfolio including sauces, ready meals, and processed foods. A broad incumbent in the same packaged food space where Tat operates in Turkey.
• Conagra Brands: Conagra Brands is a major American packaged food company with significant presence in canned vegetables, condiments, and shelf-stable meals. Comparable in product format (canned/shelf-stable) and category overlap.
• Yıldız Holding: Yıldız Holding is Turkey's largest food conglomerate and parent of Ülker. As a diversified Turkish food group, it competes with Tat Gıda across multiple food categories and distribution channels.
• Ülker: Ülker is Turkey's largest food conglomerate (part of Yıldız Holding) producing biscuits, chocolate, and packaged foods. It competes in the broader Turkish branded food market with overlapping retail and HoReCa channels.
• Kraft Heinz: Kraft Heinz is a global food giant and the global ketchup leader (Heinz brand). Directly comparable in sauces and condiments category where Tat holds Turkish market leadership in ketchup and mayonnaise.
• Campbell Soup: Campbell Soup is an American canned foods and soups leader with similar product format (canned/shelf-stable) and shelf-stable positioning. Comparable in the canned prepared foods category.

Direct peers

• Mutti: Mutti is an Italian premium tomato products manufacturer specializing in tomato paste, canned tomatoes, and passata. Highly comparable to Tat Gıda's core tomato paste category with similar product positioning and processing technology.
• Bonduelle: Bonduelle is a European leader in canned and frozen vegetables, with similar product format (canned/preserved) and shelf-stable food positioning. Comparable to Tat Gıda in the canned vegetables and prepared foods segments.
• Pınar: Pınar is a major Turkish food company (part of Yaşar Holding) operating in food products including processed foods, dairy, and beverages. It competes with Tat Gıda in the broader Turkish packaged food market with similar scale and distribution channels.
• Tamek: Tamek is a major Turkish food manufacturer producing tomato paste, canned vegetables, and sauces. It directly competes with Tat Gıda in the Turkish tomato paste and canned foods market, making it the closest direct peer in the same geography and product categories.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/tatgida

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tat Gıda