TEAM PARTNER

What TEAM PARTNER does

Team Partner (legal entity TEAMPARTNER SARL) is a French B2B e-commerce platform founded in 2016 and headquartered in Rennes, Bretagne, that sells customized sports textiles, equipment, and corporate apparel to sports clubs, associations, and small businesses. The company builds on earlier basketball-focused retail activity carried out since 2008 under the Macadam Basket brand and now spans catalog across multiple sports (basketball, handball, volleyball, rugby, football, running, cycling) as well as corporate workwear, sourced through an exclusively local Breton network of printers, embroiderers, and sewing workshops using eco-responsible certified inks.

The core technology is a proprietary Club Boutique Platform that allows club or team managers to spin up branded online stores, distribute member access codes, aggregate individual member orders into a single bulk purchase, and set custom resale margins. A personalized quotation (devis) workflow with a Bon à Tirer (BAT) approval step handles customized orders involving screen printing, sublimation, transfer printing, digital printing, and embroidery, with order tracking, delivery pre-notifications, and per-team sorting (one bag per order or family) for club redistribution. Hosting is provided by OVH SARL.

The business model is product-led and transaction-based: clubs pay wholesale catalog prices on consolidated bulk orders (cash at order validation via bank transfer or check), while customization is charged as a separate quote-based surcharge. The Club Boutique Platform itself is offered free to teams, with the company's monetization concentrated in the underlying product and personalization revenue. Pricing is not publicly disclosed (visible only to registered Team members), and distribution is entirely through the company's own teampartner.fr storefront, shipped via Colissimo/Chronopost across France Métropolitaine, Corsica, DOM-TOM, and Monaco. The company is privately held by Gérant Damien Moreau, with no disclosed external funding, a €15,000 share capital, and a 5-person team.

Name

TEAM PARTNER

Legal name

TEAMPARTNER

Website

https://teampartner.fr

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Team Partner is a French B2B e-commerce platform based in Rennes that sells customized sports textiles, equipment, and corporate apparel to sports clubs and small businesses via a proprietary Club Boutique ordering platform backed by local Breton production.

Ownership category

akta.pro rank

Product category

Custom Sportswear and Equipment

NAICS

Sporting and Athletic Goods Manufacturing (33992)

SIC

Wholesale-Apparel, Piece Goods & Notions (5130)

akta.pro primary industry

Team Sports Equipment & Uniforms Retail (CRAMABAE)

Keywords

• Custom sportswear
• Textile personalization
• Sports equipment supply
• Team apparel customization
• Club merchandise platform

Headquarters

HQ city

Rennes

HQ country

France

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Product Sales to Teams (Clubs & Businesses): Team Partner sells sports equipment, textiles, and accessories directly to sports clubs and businesses. Clubs/Teams purchase products at wholesale catalog prices and can set their own resale prices for members, enabling margin generation. Payment is made by the club to Team Partner directly.
2. Customization and Personalization Services: Additional revenue from personalization services (screen printing, embroidery, sublimation, etc.) applied to products, charged as a surcharge on top of product prices. Pricing is provided via custom quotation.
3. Boutique Platform Services: Free platform access for Teams to create and manage their own branded online boutiques. Teams can aggregate member orders and set custom resale margins. The platform facilitates the commercial relationship between Teams and their members.

Pricing tiers

Go-to-market motion3 records

Distribution channels1 record

Marketing channels4 records

Core offering

Team Partner is a French B2B e-commerce company that supplies personalized textile products (jerseys, shorts, T-shirts, polos, workwear) and sports equipment (balls, accessories, bags) to sports clubs, associations, and businesses. It operates a proprietary Club Boutique Platform that enables club managers to create branded online stores, aggregate member orders, and resell products with their own margin. Production (printing, embroidery, sewing) is carried out through local Breton partners using eco-responsible inks.

Product overview

Team Partner is a French B2B e-commerce platform founded in 2016 in Rennes, Brittany, specializing in personalized textile products and sports equipment for clubs and businesses. The platform operates as a unified offering combining an online product catalog with a Club Boutique Platform for managing team orders. The product portfolio spans sports balls (Molten, Spalding), sportswear textiles (jerseys, shorts, T-shirts, sweatshirts, polos), workwear and corporate clothing, and textile personalization services (screen printing, sublimation, embroidery). The core value proposition is enabling sports clubs and companies to purchase customizable sports apparel and equipment with a club margin/resale system, all produced through local Breton partners using eco-responsible practices.

Differentiator

Problem solved

Functional benefit

Products and services

• Club Boutique Platform Online platform that allows club and business managers to build a personalized branded store (theme, colors, logo), select items from the Team Partner catalog, set resale margins, distribute access codes to members, collect orders, and place a single bulk order with Team Partner.
• Textile Personalization Services

Quantifiable outcome

• Quote delivery in 24 hours
• +2 more outcomes

Named customers19 records

Segments1 record

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Two partnerships are on record, tiered core.

• Local Brittany Production Partners (Printers, Embroidery, Sewing)coreTechnology or IntegrationTeam Partner works exclusively with local production partners located in Brittany for all printing, embroidery, and sewing services. The company has built its supply chain around local providers to ensure proximity, quality control, and reduced environmental impact. Inks used are eco-responsible certified.
• OVH SARLcoreTechnology or IntegrationOVH SARL is the hosting provider for the Team Partner website. OVH is a SAS company with capital of 10,069,020 euros, headquartered in Roubaix, France. RCS Lille Métropole 424 761 419.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Hummel: Hummel is a Danish team-sports apparel and equipment manufacturer with custom kits for amateur clubs across handball, football, and basketball, comparable to Team Partner in delivering customizable team-sport apparel and accessories to club customers.
• Jako: Jako is a European team-sports apparel and equipment manufacturer with custom kits for amateur clubs across football, basketball, handball, and more, comparable to Team Partner in serving club-level team-sport procurement with branded apparel and equipment.
• Macron: Macron is an Italian team-sports apparel and equipment manufacturer supplying amateur and semi-professional clubs across Europe, directly comparable to Team Partner's product portfolio of customizable kits, balls, and accessories for sports clubs.
• Decathlon Pro: Decathlon's B2B/pro services arm sells sports equipment, apparel, and customization to clubs, schools, and companies across France. It is the broadest incumbent in Team Partner's space with far greater scale and supply power, but without Team Partner's dedicated club-boutique platform or local Breton positioning.
• Le Coq Sportif: Le Coq Sportif is a French heritage sportswear brand supplying team kits, equipment, and apparel to French clubs and federations, a comparable French-rooted incumbent with team-sport product breadth that overlaps with Team Partner's club-focused catalog.
• Errea: Errea is an Italian team-sports apparel manufacturer offering custom kits and equipment for amateur clubs in basketball, football, volleyball, and rugby, overlapping with Team Partner in customizable team-sport apparel and equipment supply.

Direct peers

• Custom Ink: Custom Ink is a B2B custom apparel platform serving teams, schools, and organizations with group ordering, personalization, and managed storefronts, structurally analogous to Team Partner's club boutique and bulk-order aggregation model for amateur sports clubs.
• Spreadshirt: Spreadshirt operates a B2B/B2C custom apparel and accessory platform with built-in partner/team stores where groups set resale margins and aggregate member orders - functionally the same club boutique model Team Partner runs for French sports clubs.
• Alltricks: Alltricks is a French online sporting goods retailer covering cycling, running, and team sports equipment, directly comparable to Team Partner in geography (France), channel (pure e-commerce), and category (sports equipment and apparel).
• Printful: Printful runs a custom apparel and print-on-demand platform with B2B/wholesale services and integration into stores, comparable to Team Partner's combination of catalog, customization, and managed-storefront functionality for teams and small businesses.

Market position

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/teampartner.fr
• Instagraminstagram.com/teampartner_fr
• LinkedInlinkedin.com/company/teampartner-fr

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TEAM PARTNER