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Ten Kate Racing

Full company profile

uuid005fvb3

Namestring
Ten Kate Racing
Legal namestring
Ten Kate Racing
Company typeenum
Private
Founded yearint
2001
Descriptiontext

Ten Kate Racing is a Dutch family-owned professional motorcycle racing team founded by brothers Gerrit and Ronald ten Kate and headquartered in Nieuwleusen, Overijssel, Netherlands. The team competes in the FIM Supersport World Championship (WorldSSP) with Yamaha R9 motorcycles, supported by Yamaha Racing factory partnership since 2019 and Pata Yamaha as title sponsor. Across its competitive history the organization has won 13 FIM world championship titles (12 WorldSSP, 1 WorldSBK), most recently the 2025 WorldSSP with Stefano Manzi. Day-to-day operations are overseen by team manager Kervin Bos with a lean team of approximately 9 employees.

Beyond competition, Ten Kate Racing operates an integrated motorcycle ecosystem: Ten Kate Racing Products (aftermarket parts), Ten Kate Motoren (dealership), and the Ten Kate Shop (online merchandise). The Motonext initiative, co-founded by Kervin Bos and Peter Schorer, extends the team's motorsport engineering capability into societal and industrial applications. In July 2026, Motonext announced the world's first fully electric ambulance developed in consortium with Envecotricity (German EV motor technology), UMCG Ambulancezorg, the University of Groningen, and HAN University of Applied Sciences, co-funded by the Northern Netherlands Alliance via the European Regional Development Fund.

Revenue is generated through a combination of racing prize money, sponsorship (Pata Yamaha, Yamaha Racing, and additional partners), retail sales across the dealership and merchandise channels, and emerging technology licensing/development services through Motonext. The 2024 KNMV Sustainability Innovation Award recognized the Motonext initiative. As a private family-owned entity, specific revenue figures are not publicly disclosed. The organization celebrated its 25th anniversary during the 2026 home race at TT Circuit Assen.

Short descriptiontext

Ten Kate Racing is a Dutch family-owned motorcycle racing team competing in the FIM Supersport World Championship with Yamaha support, holding 13 world titles. It operates an integrated ecosystem spanning racing, retail, and the Motonext technology-transfer initiative, which launched the world's first fully electric ambulance in 2026.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersNieuwleusen, Netherlands
HQ citystring
Nieuwleusen
HQ countrystring
Netherlands
HQ regionstring
Europe
Markets served

Serves global market

Offices2 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
professional motorcycle racing, world championship racing team, motorsport technology development, electric vehicle powertrain, aftermarket motorcycle parts
Industry3 codes
1Motorsports Teams & Entrants (Factory & Independent)
CodeMPAKAGABPrimaryYes
2Motorcycle Riding Gear & Apparel Retail
CodeCRAMANAAPrimaryNo
3Bike Apparel, Helmets & Protective Gear Retail
CodeCRAMAHACPrimaryNo
NAICS code2 codes
  • Sports Teams and Clubs711211
  • Motorcycle, ATV, and All Other Motor Vehicle Dealers441227
SIC code3 codes
  • Services-Racing, Including Track Operation7948
  • Motorcycles, Bicycles & Parts3751
  • Sporting & Athletic Goods, Nec3949
Product category
Professional Motorcycle Racing Team
Social media profiles1 record
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model4 records
1Racing Competition Prize Money
TypeTransaction Fee
Description

Revenue from competing in FIM World Supersport and World Superbike championships, winning prize money, championship points, and performance-based payments

tenkateracing.nl
2Sponsorship Revenue
TypeSubscription Recurring
Description

Primary sponsorship from Pata Yamaha and support from Yamaha Racing since 2019, plus various partner and sponsor arrangements

tenkateracing.nl
3Products and Merchandise Sales
TypeHardware Sales
Description

Revenue from Ten Kate Racing Products (aftermarket parts), Ten Kate Motoren dealership (motorcycle dealership), and Ten Kate Shop (online merchandise store)

tenkateracing.nl
4Technology Licensing and Development Services
TypeLicensing Royalties
Description

Motonext initiative translating proven technology from international motorsport into societal and industrial applications, including development partnerships and technology transfer

tenkateracing.nl
Marketing channels4 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels5 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Ten Kate Racing is a professional motorcycle racing team competing in the FIM Supersport World Championship and FIM Superbike World Championship, supported by Yamaha Racing since 2019 and title-sponsored by Pata Yamaha. The organization bundles the race team with complementary offerings: Ten Kate Racing Products (merchandise and aftermarket parts), Ten Kate Motoren (motorcycle dealership), Ten Kate Shop (online store), and Motonext (a sustainability initiative translating motorsport technology into societal applications, including the world's first fully electric ambulance). Revenue is generated through sponsorship, prize money, retail sales, and technology licensing/development services.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 value
  • 90% CO₂ emissions reduction achieved by electric ambulance compared to conventional ambulances (Motonext project)
Product overview1 text field

Ten Kate Racing is a Dutch motorcycle racing team operating as an integrated motorsport organization comprising the elite racing team competing in FIM Supersport World Championship with Yamaha R9 motorcycles, the Motonext sustainability initiative translating motorsport technology to societal applications, Ten Kate Racing Products merchandise line, the Ten Kate Motoren motorcycle dealership, and the Ten Kate Racing online store. With twelve World Supersport titles and one World Superbike title since 2001, the organization has built an unrivalled legacy at the highest level of international competition, supported by Yamaha Racing since 2019. The unique combination of race team, product divisions, and technology transfer initiatives creates an exclusive Ten Kate experience bringing everything related to motorcycles and racing together under one roof.

Product and service7 records
1Pata Yamaha Ten Kate Racing Team
CategoryProfessional motorsport racing team
Description

Professional motorcycle racing team competing in the FIM Supersport World Championship (WorldSSP) and FIM World Superbike Championship (WorldSBK), supported by Yamaha Racing since 2019 and title-sponsored by Pata Yamaha. The team operates as an elite competition outfit developing and validating innovative vehicle technologies under extreme conditions.

2Yamaha R9 Racing Motorcycle
CategoryRacing motorcycle
Description

Yamaha R9 motorcycle used by Ten Kate Racing in FIM Supersport World Championship competition, raced at international circuits worldwide as the platform for developing and validating motorcycle technology through elite motorsport competition.

3Fully Electric Ambulance Technology
CategoryElectric vehicle technology
Description

World's first fully electric ambulance technology capable of meeting all operational requirements of emergency medical services, with 350+ km driving range, 160+ km/h top speed sustained for 20 minutes, and approximately 90% CO₂ reduction compared to conventional ambulances. Developed as a consortium product for emergency medical services providers.

4Ten Kate Racing Products
CategoryMotorsport merchandise and aftermarket parts
Description

Branded merchandise and aftermarket racing parts line for motorsport fans and supporters of Ten Kate Racing, sold through a dedicated e-commerce platform.

5Ten Kate Shop Online Store
CategoryMotorsport merchandise
Description

Online merchandise store for Ten Kate Racing apparel, accessories, and fan products, part of the integrated Ten Kate Racing customer experience.

6Ten Kate Motoren Dealership
CategoryMotorcycle dealership
Description

Physical motorcycle dealership in the Netherlands offering motorcycles and related services as a retail component of the Ten Kate Racing ecosystem.

7Motonext Technology Transfer Services
CategoryTechnology licensing and development services
Description

Sustainability initiative by Ten Kate Racing that translates proven technology from international motorsport into societal and industrial applications, including technology licensing, development partnerships, and co-development of electric vehicle powertrains and natural fibre composites for commercial and emergency services applications.

Scale indicator4 records

Each record includes

Type, Value, Description, Source

Partnership9 partners
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2019-01-01
Description

Factory support partnership providing technical backing and resources in the WorldSBK paddock since 2019. Enables access to Yamaha's racing technology and development support.

2Motonext
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Motonext is an initiative founded by Kervin Bos and Peter Schorer that translates proven technology from international motorsport into societal and industrial applications. Ten Kate Racing serves as the real-world laboratory where innovations are developed, tested and validated under demanding conditions.

tenkateracing.nl
3Envecotricity
Strategic tierCoreTypeTechnology or Integration
Description

German company providing unique patented electric motor technology that enables the electric ambulance project. Their technology is the key enabler achieving performance levels previously unattainable for fully electric emergency response vehicles.

tenkateracing.nl
Strategic tierCoreTypeStrategic or Co-development Partner
Description

University Medical Center Groningen ambulance service that requested the feasibility study for the fully electric ambulance project, representing the end-user healthcare provider in the consortium.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

Academic partner in the consortium conducting feasibility research for electric ambulance technology, providing research expertise and validation.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

Conducted feasibility study for the fully electric ambulance project alongside Envecotricity, providing academic research validation.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

Consortium partner contributing to the electric ambulance development project with specialized materials expertise.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

Consortium partner in the electric ambulance development project.

9Pata Yamaha
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Title sponsor of the racing team competing in World Supersport Championship under the Pata Yamaha Ten Kate Racing banner.

tenkateracing.nl
Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Honda-supported WorldSSP effort with a comparable independent-team operating model, racing in the same championship as Ten Kate Racing and competing for similar sponsorships, prize money, and rider talent.

TypeBroad incumbent
Description

Established Italian MotoGP team operating as a satellite squad with multi-sponsor revenue, merchandising, and licensing programs. Comparable in business model (private racing team with integrated brand monetization) but operates in a higher-tier championship with larger budgets.

TypeDirect peer
Description

Factory-supported WorldSBK entry combining a niche manufacturer with an established racing program, sharing the satellite-team economics and title-sponsor-driven revenue model that Ten Kate Racing operates under with Pata Yamaha.

4LCR Honda
TypeDirect peer
Description

Independent Honda satellite team in MotoGP, with title-sponsor partnerships (e.g., Idemitsu, Castrol) and a comparable privately-held satellite team structure that leverages factory backing for competitive performance and brand visibility.

TypeDirect peer
Description

Belgian privateer motorsport operation that has competed in MotoGP, Moto2, and WorldSBK, sharing Ten Kate Racing's profile as a privately-held, sponsor-funded multi-series racing organization with merchandise and licensing extensions.

TypeDirect peer
Description

Independent Yamaha satellite team competing in the FIM Superbike World Championship with factory support, directly comparable to Ten Kate Racing's status as the Yamaha-supported WorldSSP team. Both rely on Yamaha Racing partnerships and sponsor-funded operations.

TypeDirect peer
Description

Triumph's factory-supported WorldSSP entry operating with a comparable independent/satellite team structure, competing in the same championship class as Ten Kate Racing with rider development and prize money as core revenue drivers.

TypeDirect peer
Description

Italian-based independent Kawasaki satellite team that has competed extensively in WorldSSP with multiple titles, including a long rivalry with Ten Kate Racing in the same championship class. Operates a similar satellite-team business model relying on factory support and rider development.

9MIE Racing Team
TypeDirect peer
Description

Independent Honda-supported team competing in WorldSBK and WorldSSP, structured similarly to Ten Kate Racing as a satellite team reliant on factory backing, sponsor funding, and rider talent to compete at world championship level.

TypeDirect peer
Description

Historical Yamaha satellite team in MotoGP/WorldSBK with title sponsorship from Petronas, mirroring Ten Kate Racing's title-sponsor-driven model (Pata Yamaha) and dependence on factory Yamaha Racing support for competitive performance.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights5 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers2 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles3 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

Subsidiaries4 records

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Ten Kate Racing

Professional Motorcycle Racing Teamtenkateracingsbk.com

Ten Kate Racing is a Dutch family-owned motorcycle racing team competing in the FIM Supersport World Championship with Yamaha support, holding 13 world titles. It operates an integrated ecosystem spanning racing, retail, and the Motonext technology-transfer initiative, which launched the world's first fully electric ambulance in 2026.

What Ten Kate Racing does

Ten Kate Racing is a Dutch family-owned professional motorcycle racing team founded by brothers Gerrit and Ronald ten Kate and headquartered in Nieuwleusen, Overijssel, Netherlands. The team competes in the FIM Supersport World Championship (WorldSSP) with Yamaha R9 motorcycles, supported by Yamaha Racing factory partnership since 2019 and Pata Yamaha as title sponsor. Across its competitive history the organization has won 13 FIM world championship titles (12 WorldSSP, 1 WorldSBK), most recently the 2025 WorldSSP with Stefano Manzi. Day-to-day operations are overseen by team manager Kervin Bos with a lean team of approximately 9 employees.

Beyond competition, Ten Kate Racing operates an integrated motorcycle ecosystem: Ten Kate Racing Products (aftermarket parts), Ten Kate Motoren (dealership), and the Ten Kate Shop (online merchandise). The Motonext initiative, co-founded by Kervin Bos and Peter Schorer, extends the team's motorsport engineering capability into societal and industrial applications. In July 2026, Motonext announced the world's first fully electric ambulance developed in consortium with Envecotricity (German EV motor technology), UMCG Ambulancezorg, the University of Groningen, and HAN University of Applied Sciences, co-funded by the Northern Netherlands Alliance via the European Regional Development Fund.

Revenue is generated through a combination of racing prize money, sponsorship (Pata Yamaha, Yamaha Racing, and additional partners), retail sales across the dealership and merchandise channels, and emerging technology licensing/development services through Motonext. The 2024 KNMV Sustainability Innovation Award recognized the Motonext initiative. As a private family-owned entity, specific revenue figures are not publicly disclosed. The organization celebrated its 25th anniversary during the 2026 home race at TT Circuit Assen.

Ten Kate Racing firmographics

Firmographics
Name
Ten Kate Racing
Legal name
Ten Kate Racing
Website
https://tenkateracingsbk.com
Company type
Private
Founded year
2001
Operating status
Operating
Headcount range
1–10 employees
Short description
Ten Kate Racing is a Dutch family-owned motorcycle racing team competing in the FIM Supersport World Championship with Yamaha support, holding 13 world titles. It operates an integrated ecosystem spanning racing, retail, and the Motonext technology-transfer initiative, which launched the world's first fully electric ambulance in 2026.
Ownership category
akta.pro rank

Ten Kate Racing industry classification

Industry
Product category
Professional Motorcycle Racing Team
NAICS
Sports Teams and Clubs (711211), Motorcycle, ATV, and All Other Motor Vehicle Dealers (441227)
SIC
Services-Racing, Including Track Operation (7948), Motorcycles, Bicycles & Parts (3751), Sporting & Athletic Goods, Nec (3949)
akta.pro primary industry
Motorsports Teams & Entrants (Factory & Independent) (MPAKAGAB)
akta.pro secondary industries
Motorcycle Riding Gear & Apparel Retail (CRAMANAA), Bike Apparel, Helmets & Protective Gear Retail (CRAMAHAC)

Keywords

  • Professional motorcycle racing
  • World championship racing team
  • Motorsport technology development
  • Electric vehicle powertrain
  • Aftermarket motorcycle parts

Where Ten Kate Racing is headquartered

Location

Headquarters

HQ city
Nieuwleusen
HQ country
Netherlands
HQ region
Europe

Offices2 records

Markets served

Ten Kate Racing business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

  1. Racing Competition Prize Money: Revenue from competing in FIM World Supersport and World Superbike championships, winning prize money, championship points, and performance-based payments
  2. Sponsorship Revenue: Primary sponsorship from Pata Yamaha and support from Yamaha Racing since 2019, plus various partner and sponsor arrangements
  3. Products and Merchandise Sales: Revenue from Ten Kate Racing Products (aftermarket parts), Ten Kate Motoren dealership (motorcycle dealership), and Ten Kate Shop (online merchandise store)
  4. Technology Licensing and Development Services: Motonext initiative translating proven technology from international motorsport into societal and industrial applications, including development partnerships and technology transfer

Go-to-market motion1 record

Distribution channels5 records

Marketing channels4 records

Ten Kate Racing product offering

Product offering

Core offering

Ten Kate Racing is a professional motorcycle racing team competing in the FIM Supersport World Championship and FIM Superbike World Championship, supported by Yamaha Racing since 2019 and title-sponsored by Pata Yamaha. The organization bundles the race team with complementary offerings: Ten Kate Racing Products (merchandise and aftermarket parts), Ten Kate Motoren (motorcycle dealership), Ten Kate Shop (online store), and Motonext (a sustainability initiative translating motorsport technology into societal applications, including the world's first fully electric ambulance). Revenue is generated through sponsorship, prize money, retail sales, and technology licensing/development services.

Product overview

Ten Kate Racing is a Dutch motorcycle racing team operating as an integrated motorsport organization comprising the elite racing team competing in FIM Supersport World Championship with Yamaha R9 motorcycles, the Motonext sustainability initiative translating motorsport technology to societal applications, Ten Kate Racing Products merchandise line, the Ten Kate Motoren motorcycle dealership, and the Ten Kate Racing online store. With twelve World Supersport titles and one World Superbike title since 2001, the organization has built an unrivalled legacy at the highest level of international competition, supported by Yamaha Racing since 2019. The unique combination of race team, product divisions, and technology transfer initiatives creates an exclusive Ten Kate experience bringing everything related to motorcycles and racing together under one roof.

Differentiator

Problem solved

Functional benefit

Products and services

  • Pata Yamaha Ten Kate Racing Team Professional motorcycle racing team competing in the FIM Supersport World Championship (WorldSSP) and FIM World Superbike Championship (WorldSBK), supported by Yamaha Racing since 2019 and title-sponsored by Pata Yamaha. The team operates as an elite competition outfit developing and validating innovative vehicle technologies under extreme conditions.
  • Yamaha R9 Racing Motorcycle Yamaha R9 motorcycle used by Ten Kate Racing in FIM Supersport World Championship competition, raced at international circuits worldwide as the platform for developing and validating motorcycle technology through elite motorsport competition.
  • Fully Electric Ambulance Technology World's first fully electric ambulance technology capable of meeting all operational requirements of emergency medical services, with 350+ km driving range, 160+ km/h top speed sustained for 20 minutes, and approximately 90% CO₂ reduction compared to conventional ambulances. Developed as a consortium product for emergency medical services providers.
  • Ten Kate Racing Products Branded merchandise and aftermarket racing parts line for motorsport fans and supporters of Ten Kate Racing, sold through a dedicated e-commerce platform.
  • Ten Kate Shop Online Store Online merchandise store for Ten Kate Racing apparel, accessories, and fan products, part of the integrated Ten Kate Racing customer experience.
  • Ten Kate Motoren Dealership Physical motorcycle dealership in the Netherlands offering motorcycles and related services as a retail component of the Ten Kate Racing ecosystem.
  • Motonext Technology Transfer Services Sustainability initiative by Ten Kate Racing that translates proven technology from international motorsport into societal and industrial applications, including technology licensing, development partnerships, and co-development of electric vehicle powertrains and natural fibre composites for commercial and emergency services applications.

Quantifiable outcome

  • 90% CO₂ emissions reduction achieved by electric ambulance compared to conventional ambulances (Motonext project)

Companies that use Ten Kate Racing

Customer profile

Named customers2 records

Segments2 records

Ideal customer profiles3 records

Ten Kate Racing technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature3 records

Ten Kate Racing partnerships and signals

Strategic signal

Partnerships

Nine partnerships are on record, tiered core and minor.

  • Yamaha RacingcoreStrategic or Co-development Partner · 1 January 2019Factory support partnership providing technical backing and resources in the WorldSBK paddock since 2019. Enables access to Yamaha's racing technology and development support.
  • MotonextcoreStrategic or Co-development PartnerMotonext is an initiative founded by Kervin Bos and Peter Schorer that translates proven technology from international motorsport into societal and industrial applications. Ten Kate Racing serves as the real-world laboratory where innovations are developed, tested and validated under demanding conditions.
  • EnvecotricitycoreTechnology or IntegrationGerman company providing unique patented electric motor technology that enables the electric ambulance project. Their technology is the key enabler achieving performance levels previously unattainable for fully electric emergency response vehicles.
  • UMCG AmbulancezorgcoreStrategic or Co-development PartnerUniversity Medical Center Groningen ambulance service that requested the feasibility study for the fully electric ambulance project, representing the end-user healthcare provider in the consortium.
  • University of Groningen (RUG)coreStrategic or Co-development PartnerAcademic partner in the consortium conducting feasibility research for electric ambulance technology, providing research expertise and validation.
  • HAN University of Applied SciencescoreStrategic or Co-development PartnerConducted feasibility study for the fully electric ambulance project alongside Envecotricity, providing academic research validation.
  • New Born RubberminorStrategic or Co-development PartnerConsortium partner contributing to the electric ambulance development project with specialized materials expertise.
  • Visser LeeuwardenminorStrategic or Co-development PartnerConsortium partner in the electric ambulance development project.
  • Pata YamahacoreChannel Partner/ Reseller/ DistributorTitle sponsor of the racing team competing in World Supersport Championship under the Pata Yamaha Ten Kate Racing banner.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Ten Kate Racing competitors and assessment

Company assessment

Direct peers

  • Honda VHR Racing (WorldSSP): Honda-supported WorldSSP effort with a comparable independent-team operating model, racing in the same championship as Ten Kate Racing and competing for similar sponsorships, prize money, and rider talent.
  • Bimota by Kawasaki Racing Team: Factory-supported WorldSBK entry combining a niche manufacturer with an established racing program, sharing the satellite-team economics and title-sponsor-driven revenue model that Ten Kate Racing operates under with Pata Yamaha.
  • LCR Honda: Independent Honda satellite team in MotoGP, with title-sponsor partnerships (e.g., Idemitsu, Castrol) and a comparable privately-held satellite team structure that leverages factory backing for competitive performance and brand visibility.
  • Marc VDS Racing Team: Belgian privateer motorsport operation that has competed in MotoGP, Moto2, and WorldSBK, sharing Ten Kate Racing's profile as a privately-held, sponsor-funded multi-series racing organization with merchandise and licensing extensions.
  • GRT Yamaha WorldSBK Team: Independent Yamaha satellite team competing in the FIM Superbike World Championship with factory support, directly comparable to Ten Kate Racing's status as the Yamaha-supported WorldSSP team. Both rely on Yamaha Racing partnerships and sponsor-funded operations.
  • Dynavolt Triumph (WorldSSP team): Triumph's factory-supported WorldSSP entry operating with a comparable independent/satellite team structure, competing in the same championship class as Ten Kate Racing with rider development and prize money as core revenue drivers.
  • Kawasaki Puccetti Racing: Italian-based independent Kawasaki satellite team that has competed extensively in WorldSSP with multiple titles, including a long rivalry with Ten Kate Racing in the same championship class. Operates a similar satellite-team business model relying on factory support and rider development.
  • MIE Racing Team: Independent Honda-supported team competing in WorldSBK and WorldSSP, structured similarly to Ten Kate Racing as a satellite team reliant on factory backing, sponsor funding, and rider talent to compete at world championship level.
  • Petronas Yamaha SRT: Historical Yamaha satellite team in MotoGP/WorldSBK with title sponsorship from Petronas, mirroring Ten Kate Racing's title-sponsor-driven model (Pata Yamaha) and dependence on factory Yamaha Racing support for competitive performance.

Broad incumbents

  • Gresini Racing: Established Italian MotoGP team operating as a satellite squad with multi-sponsor revenue, merchandising, and licensing programs. Comparable in business model (private racing team with integrated brand monetization) but operates in a higher-tier championship with larger budgets.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights5 records

Customer concentration

Ten Kate Racing social profiles

Digital presence

Ten Kate Racing financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Ten Kate Racing leadership team

Management profile

Number of profiles

Profiles3 records

Ten Kate Racing subsidiaries and ownership

Company hierarchy

Subsidiaries4 records

Ten Kate Racing funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Ten Kate Racing M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ten Kate Racing

What does Ten Kate Racing do?

Ten Kate Racing is a professional motorcycle racing team competing in the FIM Supersport World Championship and FIM Superbike World Championship, supported by Yamaha Racing since 2019 and title-sponsored by Pata Yamaha. The organization bundles the race team with complementary offerings: Ten Kate Racing Products (merchandise and aftermarket parts), Ten Kate Motoren (motorcycle dealership), Ten Kate Shop (online store), and Motonext (a sustainability initiative translating motorsport technology into societal applications, including the world's first fully electric ambulance). Revenue is generated through sponsorship, prize money, retail sales, and technology licensing/development services.

Is Ten Kate Racing a public or private company?

Ten Kate Racing is a private company. It is classified as family owned and is currently operating.

When was Ten Kate Racing founded?

Ten Kate Racing was founded in 2001. It employs 1 to 10 people.

Where is Ten Kate Racing based?

Ten Kate Racing is headquartered in Nieuwleusen, Netherlands, in the Europe region.

How does Ten Kate Racing make money?

Four revenue lines are on record. Racing Competition Prize Money is the primary driver. The others are sponsorship Revenue, products and Merchandise Sales and technology Licensing and Development Services.

Who are Ten Kate Racing's main competitors?

Direct peers on record are Honda VHR Racing (WorldSSP), Bimota by Kawasaki Racing Team, LCR Honda, Marc VDS Racing Team, GRT Yamaha WorldSBK Team, Dynavolt Triumph (WorldSSP team), Kawasaki Puccetti Racing, MIE Racing Team and Petronas Yamaha SRT. Gresini Racing is listed as a broad incumbent.

Does Ten Kate Racing have an API?

No public API is recorded for Ten Kate Racing.

What industry is Ten Kate Racing in?

Ten Kate Racing's product category is Professional Motorcycle Racing Team. Its primary akta.pro industry code is MPAKAGAB, Motorsports Teams & Entrants (Factory & Independent), with a secondary code of CRAMANAA, Motorcycle Riding Gear & Apparel Retail. Its NAICS code is 711211 and its SIC code is 7948.

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