TEREZA, vzdělávací centrum, z.ú.

Name

TEREZA, vzdělávací centrum, z.ú.

Legal name

TEREZA, vzdělávací centrum, z.ú.

Website

https://terezanet.cz

Company type

Private

Founded year

1979

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Environmental Education Services

NAICS

Professional and Management Development Training (611430)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Environmental Education & Outreach (BPAGAGAH)

akta.pro secondary industries

Environmental Science & Sustainability Programs (Ecology, Climate, Conservation) (EDAMABAD), Outdoor & Wilderness Education Schools (Field-Based Learning) (THAAAOAA), Nature-Based / Forest School Early Learning Programs (EDACADAD), Sustainability Engagement, Training & Behavior Change Programs (On-site) (BPABALAK)

Keywords

• Environmental education programs
• School sustainability programs
• Outdoor learning services
• Inquiry-based science teaching
• Teacher professional development

Headquarters

HQ city

Prague

HQ country

Czechia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Program activities and seminar fees: TEREZA generates revenue from delivering seminars, courses, and educational programs to schools, some funded through OP JAK Šablony (a Czech national subsidy scheme). Revenue also comes from room rentals (training spaces in Prague) and summer school fees.
2. Grants and public funding: A significant portion of revenue comes from grants — from public institutions (Ministry of Education MŠMT, Ministry of Environment MZP, Prague, Středočeský kraj, European funding via Operační program Jan Amos Komenský), foundations (Nadace Blíž k Sobě, Clementia Nadace Moneta), and international organizations (UN, UNESCO, NASA for GLOBE). In 2024, TEREZA's total budget was 25.4 million CZK.
3. Corporate and private donations: Corporate CSR/donation revenue from companies (DM drogerie markt, E.ON, ALZA, EY, Generali, AMOS Vision, Green Cat, SC Johnson, F.R.P. HOLDALL, BONATRANS, FAPI, Mattoni, EPET, GasNet, Replastuj/Alpla, My Aura, etc.) and private individuals (individual donors via darujme.cz). These are typically tied to specific projects or activities.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels9 records

Core offering

TEREZA delivers environmental and science education programs and seminars to Czech schools, including the Ekoškola whole-school sustainability network, Badatelé inquiry-based science learning, Les ve škole forest education, Učíme se venku outdoor learning, and the international GLOBE Program (coordinated by TEREZA for Europe and Eurasia). It also co-developed and publishes the Prvouka first-grade science textbook with Vividbooks, runs the BASE CAMP climate workshop and Terra Nostra civic sustainability project, and offers the annual Letní škola TEREZY residential teacher training.

Product overview

TEREZA is an educational center that has operated for 45 years connecting young people with nature. The organization offers a portfolio of environmental education programs including Ekoškola (international eco-school network), Badatelé (inquiry-based science learning), Les ve škole (forest education), Učíme se venku (outdoor learning), GLOBE (international science program), and Eco-Campus (university sustainability). Additionally, TEREZA developed an innovative first-grade science textbook Prvouka in partnership with Vividbooks, and delivers climate education through BASE CAMP workshops, the Terra Nostra civic education project, and the ucimoklimatu.cz portal. The organization also provides OP JAK-funded teacher training seminars, runs an annual Summer School, and offers training room rentals. Together, these programs impact over 1,420 schools, 9,900 teachers, and 230,000 children annually.

Differentiator

Problem solved

Functional benefit

Brands

• Ekoškola: Whole-school program for education for sustainable development
• Učíme se venku
• Les ve škole
• Badatelé
• GLOBE
• Prvouka
• BASE CAMP
• Terra Nostra
• Lessons in Grass
• Eco-Campus
• Kampaň obyčejného hrdinství

Products and services

• Ekoškola (Eco-School) Whole-school sustainability program recognized by UNESCO, in which students participate in environmental decision-making and sustainable practices at their schools. Run as an international network of eco-schools.
• Badatelé (Researchers) Inquiry-based science learning program for schools that develops students' research skills, understanding of the scientific cycle, and environmental awareness through hands-on investigation. Includes 100+ lessons, activities, and prompts for outdoor and inquiry-based teaching.
• Les ve škole (Forest in School) Experiential learning program about forests that brings nature-based education into school settings, connected to the international LEAF program.
• Učíme se venku (Learning Outdoors) Outdoor learning initiative that inspires teachers to incorporate nature-based education into their teaching, promoting learning outside traditional classroom settings.
• GLOBE Program International science and education program that gives students opportunities to participate in data collection and scientific processes contributing to understanding of the Earth system and global environment. TEREZA coordinates the Europe and Eurasia office.
• Prvouka (First-Grade Science Textbook) Innovative interactive textbook for grades 1–2 covering nature, sustainability, energy, circularity, biodiversity, and care for the local environment, developed in partnership with Vividbooks publishing. Piloted in 16 classes with nearly 400 children; approved by the Czech Ministry of Education.
• Eco-Campus Sustainability program for universities supporting establishment of Eco Teams, implementing sustainability strategies, and pursuing international Green Flag recognition.
• BASE CAMP Climate Workshop Gamified climate education workshop for secondary school students, delivered to more than 3,000 students. Finalist at the SDGs 2024 Awards in the education category.
• Terra Nostra (Civic Education for Sustainability) Civic sustainability education project offering gamified workshops, an educational game, facilitator training, Climate School, online climate digital hub, e-learning courses, and podcasts, implemented 2026–2028 with Skautský institut as co-creator and funded by OP JAK.
• OP JAK Šablony Teacher Training Seminars Training seminars funded through the OP JAK Šablony (Jan Amos Komenský Operational Program) scheme for schools, covering topics including inquiry-based teaching, climate education, outdoor learning, and wellbeing. Delivered on-site at schools.
• Letní škola TEREZY (Summer School) Annual residential 4-day summer school for teachers combining outdoor learning, inquiry-based methods, and peer networking in Orlické podhůří. 6,500 CZK per participant in 2026, fundable via OP JAK Šablony. Includes accommodation, full board, program, materials, and certificate.
• ucimoklimatu.cz Climate Education Portal National educational portal launched in collaboration with seven other organizations, providing climate education resources for Czech teachers.
• Prague Training Room Rental Rental of two training rooms at TEREZA's Prague 1 headquarters (Haštalská 17): large attic room for up to ~35 persons and small room for up to 10 persons, with WiFi, flipcharts, projectors, and kitchen facilities. Standard rate 900 CZK/hour (large) and 600 CZK/hour (small); non-profit rates 800 CZK/hour and 450 CZK/hour. Daily rates and weekend surcharges apply.
• Lessons in Grass International outdoor learning program complementing Učíme se venku, focused on increasing green time and reducing screen time for children.

Quantifiable outcome

• Children in TEREZA programs demonstrate more environmentally responsible behavior (water/energy savings, waste prevention and recycling).
• +7 more outcomes

Named customers7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Seven partnerships are on record, tiered core.

• dm drogerie markt (DM)coreStrategic or Co-development PartnerDM drogerie markt is a long-standing CSR partner supporting TEREZA's environmental education programs. They co-developed the BASE CAMP climate workshop for secondary school students. DM's CSR manager Lucie Fürstová stated TEREZA is a partner whose expertise exceeds others.
• NASAcoreStrategic or Co-development PartnerNASA provides international oversight for the GLOBE Program, of which TEREZA is the European and Eurasian coordinator. NASA logos appear on TEREZA's materials as part of the GLOBE international structure.
• Skautský institutcoreStrategic or Co-development PartnerCo-creator of the Terra Nostra civic sustainability education project (2026–2028). Skautský institut contributes expertise in community work, environmental education, and civic participation. Project funded by Operační program Jan Amos Komenský.
• VividbookscoreStrategic or Co-development PartnerCo-publishing partner for the Prvouka (first-grade science textbook) project. Vividbooks handles distribution, printing, and commercial sales while TEREZA provides content expertise and educational methodology.
• Síť středisek ekologické výchovy PavučinacoreStrategic or Co-development PartnerTEREZA is a member of Pavučina, a network of 49 environmental education centers in 13 Czech regions. Together the network supports approximately 570,000 children and adults annually and delivers 13,000+ educational programs.
• UNESCOcoreStrategic or Co-development PartnerUNESCO provides international oversight for the Eco-School (Ekoškola) program and other international education frameworks that TEREZA implements in the Czech Republic.
• UN / OSNcoreStrategic or Co-development PartnerThe United Nations (via UNEP and UN Information Centre for the Czech Republic) provides international backing for GLOBE and other programs coordinated by TEREZA. UNIC Prague head Michal Broža serves on TEREZA's scientific advisory board.

Scale indicators11 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Sluňákov – centrum ekologických aktivit města Olomouce: Olomouc-based Czech environmental education center delivering comparable programs in environmental education, climate awareness, and school-based sustainability projects. Direct competitor in the Czech school market and Pavučina network member with similar funding model.
• Lipka – školské zařízení pro environmentální vzdělávání: Brno-based Czech environmental education center operating similar programs (forest schools, sustainability education, teacher training, school garden programs) for schools and teachers across Moravia. Direct competitor for the same Czech school-segment market and Pavučina network member.

Broad incumbents

• Foundation for Environmental Education (FEE): FEE is the global umbrella organization that coordinates the international Eco-Schools (Ekoškola) program that TEREZA operates in the Czech Republic. It also runs LEAF (Learning About Forests) and Young Reporters for the Environment, with overlapping program structure and methodology.
• WWF Education Programs: Large international conservation organization with school-based educational programs (e.g., WWF Schools Challenge). Competes for environmental education attention and donor funding at global scale, but broader portfolio and less specialized in Czech school delivery than TEREZA.

Others

• GLOBE Program: International science and education program initiated by NASA and supported by NOAA, NSF, DOE, NASA, and USGS, in which TEREZA coordinates the Europe and Eurasia office. Partner/umbrella program rather than competitor.
• Hnutí DUHA (Friends of the Earth Czech Republic): Czech environmental NGO running educational campaigns, volunteer programs, and climate advocacy initiatives. Adjacent rather than direct — competes for environmental awareness mindshare and donor funding rather than schools directly.
• Nadace Partnerství (Partnership Foundation): Czech foundation supporting environmental and civic engagement projects with similar beneficiary base (schools, communities, Czech regions). Operates grant programs and community initiatives that complement TEREZA's educational programs.
• LEAF (Learning About Forests): International forestry education program coordinated by FEE that TEREZA's 'Les ve škole' (Forest at School) program is part of. Program partner/umbrella rather than competitor — provides international network and methodology framework.
• Pavučina – Síť středisek ekologické výchovy: Czech network of 49 environmental education centers that TEREZA belongs to and actively participates in. Acts as both cooperation platform and collective competitive force for the same school/program funding.

Emerging players

• Outward Bound International: Global outdoor experiential education organization operating in 30+ countries with methodology overlap to TEREZA's Učíme se venku (Learning Outdoors) and Badatelé (Researchers) programs. Focuses on youth/adult outdoor learning rather than school curriculum, making it adjacent rather than direct.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/TEREZASdruzeni
• Facebookfacebook.com/VzdelavacicentrumTEREZA
• LinkedInlinkedin.com/company/sdruzeni-tereza
• Instagraminstagram.com/vc_tereza

Revenue estimate

Valuation estimate

Number of profiles

Profiles22 records

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TEREZA, vzdělávací centrum, z.ú.