The Abbey Creative

What The Abbey Creative does

The Abbey Creative is an Indonesia-based performance marketing agency founded in 2021, headquartered in Kalideres, West Jakarta. The firm manages paid advertising campaigns for Indonesian SMBs and business owners across Meta (Facebook/Instagram), Google (Search, Display, YouTube), and TikTok Ads, and complements paid-media services with sales funnel building, landing page development, Shopify e-commerce build-outs, custom web development, and high-performance copywriting. Its technical execution relies on standard platform tooling (Google Ads, Meta Ads Manager, TikTok Ads Manager, Google Analytics, Facebook Pixel, Google Merchant Center) and human-led data-driven testing, prospecting, and retargeting — there is no proprietary technology stack, no AI/ML capabilities, and no software product beyond the agency service offering.

The company earns revenue through professional-services retainers tied to managing client advertising budgets, with a disclosed cumulative managed ad spend of Rp 8.369 billion (approximately USD 514,000) since inception. Its structured intake form segments clients into three monthly ad-budget tiers — Rp 5-30 million (SMB), Rp 30-90 million (mid-market), and >Rp 90 million (high-spend/enterprise) — supporting a consultative, sales-led go-to-market executed via website contact form and WhatsApp. The firm holds official Google Partner and Shopify Partner certifications, which function both as platform access benefits and credibility signals, and it markets itself through an active educational blog targeting Indonesian SMBs with platform-specific paid-advertising guides.

Name

The Abbey Creative

Legal name

The Abbey Creative

Website

https://theabbeycreative.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

The Abbey Creative is an Indonesia-based performance marketing agency founded in 2021 that manages paid advertising on Meta, Google, and TikTok for Indonesian SMBs, supplemented by sales funnel, landing page, Shopify, and web development services. It is Google Partner and Shopify Partner certified with 11 employees in West Jakarta.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Advertising Agencies (54181), Media Buying Agencies (54183)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Performance Creative & Ad Content Production (for Paid Media) (MPAAACAG)

akta.pro secondary industries

Performance Creative & Ad Production (Dynamic/Iterative) (BPAFACAI), Creative & Brand Campaign Development (BPAFAAAB)

Keywords

• Performance marketing services
• Paid media advertising
• Digital marketing agency
• Shopify store development
• Landing page design

Headquarters

HQ city

West Jakarta

HQ country

Indonesia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Managed Digital Advertising Services: The Abbey Creative earns revenue by managing paid advertising budgets on behalf of clients across Meta Ads, Google Ads, and TikTok Ads. They additionally build sales funnels, landing pages, Shopify stores, and websites for clients. The company has managed over Rp 8.369 billion in client ad spend since 2021.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

The Abbey Creative is a performance marketing agency that manages paid advertising campaigns on behalf of clients across Meta Ads, Google Ads, and TikTok Ads. It builds the supporting marketing infrastructure for those campaigns, including sales funnels, landing pages, Shopify e-commerce stores, business websites, and high-performance copywriting. Engagements are delivered as managed monthly services for Indonesian SMBs and mid-market businesses.

Product overview

The Abbey Creative operates as a performance marketing agency offering a comprehensive suite of digital marketing services. Their portfolio centers on paid advertising across major platforms (Meta Ads, Google Ads, TikTok Ads) combined with supporting services including Sales Funnel Building, Landing Page Building, Shopify Building, Web Development, Content Marketing, and High Performance Copywriting. The company utilizes a data-driven approach to testing, prospecting, and retargeting to help businesses achieve sustainable growth, having managed over 8 billion Rupiah in ad spend since 2021. Their integrated service model combines advertising management with the creation of necessary marketing infrastructure and content to drive measurable results for clients.

Differentiator

Problem solved

Functional benefit

Products and services

• Meta Ads / Social Media Marketing Paid advertising management on Meta platforms (Facebook and Instagram) for businesses seeking to reach target audiences, increase sales conversions, build brand awareness, and improve engagement through data-driven campaign strategies.
• Google Ads Paid advertising management on Google platforms, including Search Network, Display Network, and YouTube campaigns, utilizing keyword targeting and campaign types such as Search, Display, and Shopping.
• TikTok Ads Paid advertising management on the TikTok platform, leveraging ad formats including In-Feed Ads, TopView Ads, and Branded Hashtag Challenges to reach younger demographics.
• Sales Funnel Building Strategic development of sales funnels that guide potential customers from awareness through to conversion, using data-driven testing, prospecting, and retargeting methodologies.
• Landing Page Building Development of high-converting landing pages optimized for digital marketing campaigns, designed to increase sales conversions and serve as key assets for running targeted advertising.
• Shopify Building E-commerce website development and optimization services on the Shopify platform, helping online store owners maximize their website's sales potential.
• Web Development

Quantifiable outcome

• Managed over Rp 8.369 billion in client advertising budget since 2021
• +1 more outcomes

Named customers10 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Partnerships

Two partnerships are on record, tiered core.

• GooglecoreTechnology or IntegrationThe Abbey Creative is a certified Google Partner, holding official partner status with Google. This partnership enables them to access Google Ads platform features, insights, and partner-exclusive resources for managing client campaigns across Google Search, Display, and YouTube advertising.
• ShopifycoreTechnology or IntegrationThe Abbey Creative is a Shopify Partner, enabling them to build, optimize, and manage Shopify-based e-commerce storefronts for their clients. As a partner, they leverage Shopify's platform capabilities to deliver e-commerce solutions alongside their paid advertising services.

Scale indicators1 record

Recent moves5 records

Expansion highlights3 records

Direct peers

• Disruptive Advertising: Disruptive Advertising is a PPC and performance marketing agency focused on paid search, paid social, and lifecycle marketing. Its service mix and SMB-to-mid-market positioning closely parallel The Abbey Creative's paid media and funnel-building offerings.
• Lyfe Marketing: Lyfe Marketing is a digital marketing agency specializing in social media advertising, paid media, and content for SMBs. Its SMB-centric paid social focus aligns closely with The Abbey Creative's customer segment and platform emphasis.
• WebFX: WebFX is a full-service digital marketing agency offering paid media, SEO, web development, and content marketing. Its integrated service stack and SMB-to-mid-market targeting mirror The Abbey Creative's bundled offerings.
• Directive: Directive is a performance marketing agency focused on paid media and SEO for B2B and mid-market clients. Its emphasis on performance-driven paid campaigns and cross-channel media buying parallels The Abbey Creative's core model.
• KlientBoost: KlientBoost is a US-based performance marketing agency specializing in paid media (Google, Meta, LinkedIn), landing page optimization, and CRO. It's directly comparable to The Abbey Creative in its focus on performance-driven paid acquisition for SMB and mid-market clients.
• Thrive Internet Marketing Agency: Thrive is a full-service digital marketing agency offering paid media, SEO, web design, and social media marketing. Like The Abbey Creative, it serves SMBs with integrated digital marketing services across multiple platforms.
• Tinuiti: Tinuiti is a performance marketing agency focused on paid media, SEO, and Amazon advertising across Meta, Google, and TikTok. Its multi-platform paid acquisition focus makes it a relevant performance-marketing peer for The Abbey Creative.

Regional players

• MarkPlus: MarkPlus is an Indonesian marketing services firm led by Hermawan Kartajaya offering consulting, branding, and digital marketing services. As a regional Indonesian agency, it competes with The Abbey Creative for the same domestic SMB and mid-market performance marketing clients.

Broad incumbents

• Ogilvy: Ogilvy is a global creative and advertising network with operations in Indonesia. It competes with The Abbey Creative for performance marketing budgets at the upper end of the SMB and mid-market segments while offering broader brand and creative capabilities.
• Dentsu: Dentsu is a global advertising and media network with an Indonesian presence offering paid media, creative, and digital transformation services. As a broad incumbent, it competes for the same Indonesian advertising budgets with much larger scale and global brand resources.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/theabbeycreative

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Abbey Creative