What Theatre at Work does

Theatre at Work is an Irish experiential learning company that delivers corporate training through live and online theatre-based programmes. Founded in 1990 and headquartered in Dublin, the firm designs interactive plays, scripted case-study scenarios, skills-practice workshops with professional actors, and bespoke film content to address safety culture, diversity and inclusion, leadership development, and interpersonal/commercial skills. Its methodology combines theatrical performance with insights from psychology and learning design, with team members drawn from industry, the arts, psychology and L&D backgrounds. Delivery is provided live onsite at client premises or via streamed online sessions, with programmes adapted to reflect each client's organisational culture and objectives.

The company serves enterprise clients across multiple sectors, including construction, pharmaceuticals, transport, hospitality, energy, retail, aviation and the public sector. Named customers include Tesco, Eli Lilly, Amgen, Abbott, Aer Lingus, Iarnród Éireann (Irish Rail), Veolia, Statkraft, An Post, Jones Engineering, John Paul Construction, Tirlan, Irish Distillers, Viatris, Mallinckrodt and Regeneron. A partnership with Occupli Limited extends reach into the safety, health and environment consulting channel across Ireland and the UK. Programmes are delivered in Ireland, the UK, continental Europe, Asia and the United States.

The business operates as a private professional-services firm with 7 employees, generating revenue through bespoke project-based engagements priced per programme scope, customisation and delivery format, often under multi-year contracts. Pricing is not publicly disclosed; clients obtain quotes via direct enquiry. The company has no disclosed external funding and operates as an independent entity.

Name

Theatre at Work

Legal name

Theatre at Work

Website

https://theatreatwork.ie

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

1–10 employees

Short description

Theatre at Work is a Dublin-based experiential learning company delivering bespoke theatre-based corporate training programmes in safety, diversity, leadership and interpersonal skills to enterprise clients across Ireland, the UK, Europe, Asia and the US.

Ownership category

akta.pro rank

Product category

Corporate Training Services

NAICS

Theater Companies and Dinner Theaters (71111), Performing Arts Companies (7111)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Touring Theatre Productions (MPAGABAC)

akta.pro secondary industries

Classical & Contemporary Theatre (Plays/Drama) (MPAGABAH), Theatre Education, Training & Conservatories (MPAGABAN)

Keywords

• Experiential learning programmes
• Theatre-based training
• Safety culture training
• Leadership development programmes
• Diversity inclusion training

Headquarters

HQ city

Dublin

HQ country

Ireland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Theatre-Based Training Programmes: The company generates revenue through delivering experiential theatre-based training programmes to organisations. Services include live workshops, interactive plays, scripted scenarios, skills practice sessions, and online training. Pricing is likely project-based depending on programme scope, customisation level, and delivery format (live vs online).

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Theatre at Work designs and delivers experiential theatre-based learning programmes for organisations, using live interactive plays, scripted scenarios performed by professional actors, and bespoke film production to address workplace safety culture, diversity and inclusion, leadership, and interpersonal skills. Programmes are delivered both on-site (live) and online, with content tailored to each client's sector and priorities across industries such as construction, pharmaceutical, transport, hospitality, and manufacturing.

Product overview

Theatre at Work is an experiential theatre-based learning company offering a unified portfolio of training programmes delivered through live theatre, digital techniques, and immersive experiences. The core offering comprises five programme areas: Safety, Diversity, Leadership, Interpersonal/Commercial Skills, and Immersed In: Theatre. Each area utilises interactive plays, scripted scenarios, skills practice workshops, film production, and online training as delivery methods. Safety programmes include named titles like Distraction, Safety In Mind, Final Push, Runaway, Stay With Me, Overloaded, The Third Degree, Fallout, and Tenerife 583. Diversity includes The Bridge and disability programmes. All programmes are research-based, facilitated interactive experiences designed to challenge thinking and shift behaviours across sectors including construction, pharmaceuticals, hospitality, transport, and manufacturing.

Differentiator

Problem solved

Functional benefit

Products and services

• Safety Programmes Bespoke theatre-based learning programmes that use scripted scenarios and professional actors to address workplace safety culture and behaviour, for organisations in construction, pharmaceutical, transport, hospitality, and manufacturing sectors.
• Diversity & Inclusion Programmes
• Leadership Development Programmes
• Interpersonal Skills Programmes
• Immersed In: Theatre An immersive theatre-based learning offering that places participants inside scripted workplace scenarios to experience issues first-hand, supporting deeper reflection and behavioural change.
• Online Delivery of Theatre-Based Learning

Quantifiable outcome

• Participants report greater engagement and lasting behavioural change compared to traditional classroom-style training
• +1 more outcomes

Named customers16 records

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• Occupli LimitedcoreImplementation/ SI/ Consulting PartnerTheatre at Work partners with Occupli Limited, a leading provider of professional services and consultancy in safety, health and the environment. With offices in Dublin, Cork and London, Occupli has been working with organisations in Ireland and internationally since 1996, focusing on safety management, compliance and risk reduction. This partnership allows both companies to provide a greater scope of expertise and services to clients in safety.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Skillsoft: Global corporate digital learning platform offering content across leadership, safety, DEIB, and compliance. Operates in the same training categories as Theatre at Work but delivers primarily via technology (video, microlearning, AI coaching) rather than live performance.
• BTS: Global strategy execution and leadership development consultancy serving Fortune 500 clients. Comparable in B2B corporate training for leadership and change management, but operates at materially greater scale with structured business-simulation methodologies rather than theatrical performance.
• Wilson Learning: Global leadership and sales training company with established human performance methodology. Comparable in B2B corporate learning categories (leadership, interpersonal skills) but delivers via structured classroom and digital programmes rather than live theatrical experiences.
• Lane4: UK performance consultancy combining sport psychology and business research to deliver leadership and team development programmes. Overlaps with Theatre at Work in team development and leadership training segments, though uses sport-derived rather than theatrical methodologies.
• Centre for Creative Leadership (CCL): Global leadership development organisation with research-backed programmes for senior executives. Comparable in B2B leadership training but uses assessments, workshops, and coaching rather than theatrical performance as the primary delivery modality.
• Dale Carnegie: Established global corporate training franchise in leadership, communication, and interpersonal skills. Overlaps with Theatre at Work's leadership and interpersonal programme areas, but uses instructor-led classroom and digital delivery rather than theatrical dramatisation.

Direct peers

• Corporate Drama: UK-based theatre training company delivering drama-based corporate training programmes for safety, leadership, and team development. Closely comparable to Theatre at Work in methodology (live drama for organisational learning) and B2B training focus.
• The Second City: Chicago-based improv and comedy organisation with a corporate training division delivering improv-based business workshops. Comparable methodology of leveraging professional performers and theatrical techniques for corporate learning outcomes.
• Applied Improvisation Network (Improbable): Applied improvisation network delivering improv-based training and facilitation to corporate clients. Comparable methodology of using performance arts (improv) for organisational development, leadership skills, and team-building.
• Springboard UK: UK training consultancy offering drama-based and experiential learning for organisations. Comparable in using dramatic techniques and actor-facilitated workshops for corporate leadership, communication, and interpersonal-skills outcomes.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/theatre-at-work
• Instagraminstagram.com/theatre.at.work

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Theatre at Work