The Banyans Medical Centre and Specialist Clinics

What The Banyans Medical Centre and Specialist Clinics does

The Banyans Medical Centre and Specialist Clinics is a privately operated, multi-specialty medical practice located in Bowen Hills, Queensland, approximately 4km from Brisbane CBD, housed within the Bowen Hills Medical Specialist Centre. Founded in 2021, the practice integrates general practice services with three specialist sub-brands — Addiction Sciences Queensland, Pain Specialists, and Psychiatry Services — under one roof, supplemented by on-site pathology, Queensland X-Ray (3T MRI, CT, ultrasound), Ace Pharmacy, and a café, with 120 on-site car parks supporting patient access. The clinical service portfolio spans general medicine, women's health, men's health, children's health, skin cancer screening and minor procedures, Transcranial Magnetic Stimulation (TMS), esKetamine treatment, psychology and EMDR, clinical trials including psychedelic-assisted psychotherapy, and bespoke The Banyans Health Plus Day Programs. The technology stack is conventional medical-practice software (practice management, secure patient records, online booking); there is no proprietary technology platform disclosed.

Revenue is generated on a fee-for-service basis from a mix of GP consultations ($98–$280 out-of-pocket after Medicare rebates), skin cancer services ($165–$230), specialist consultations (pain medicine, psychiatry, addiction medicine), day programs, and government-funded NDIS, Workcover, and DVA services. The model combines direct patient access for GP services with a GP-referral pathway for specialist clinics, supported by a network of inpatient facilities (South Pacific Private, The Banyans Residences, Palladium Private, Byron Private) that enables escalation of care. Customer acquisition relies on a mix of content marketing (website blog, SEO targeting Brisbane suburb searches), organic social (Instagram, Facebook, LinkedIn), online self-serve booking, phone-based reception, and referral inflows from external GPs, hospitals, and allied health providers. Legal entity is Bowen Hills Medical Operations Pty Ltd (A.C.N. 646 705 802) as trustee for the Bowen Hills Medical Operations Unit Trust; the practice is privately held with no disclosed institutional investors or funding rounds.

Name

The Banyans Medical Centre and Specialist Clinics

Legal name

Bowen Hills Medical Operations Pty Ltd [A.C.N. 646 705 802] as Trustee for the Bowen Hills Medical Operations Unit Trust

Website

https://thebanyansmedicalcentre.com.au

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

The Banyans Medical Centre and Specialist Clinics is a private Brisbane medical practice offering co-located general practice, pain medicine, psychiatry, and addiction medicine services, supplemented by TMS, esKetamine, day programs, and an inpatient referral network across Queensland and northern NSW.

Ownership category

akta.pro rank

Product category

Primary Care and Specialist Medical Clinics

NAICS

Offices of Physicians (62111), Offices of Physicians, Mental Health Specialists (621112), Outpatient Mental Health and Substance Abuse Centers (621420)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Specialty Outpatient Facilities, Nec (8093)

akta.pro primary industry

Retail & Walk-In Primary Care Clinics (HLAFAGAC)

akta.pro secondary industries

Outpatient Mental Health & Counseling Clinics (HLAFABAC), Psychiatry & Medication Management Platforms (HLALAEAB)

Keywords

• General practice services
• Specialist medical clinics
• Mental health treatment
• Skin cancer screening
• Pain management services

Headquarters

HQ city

Bowen Hills

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Patient Consultations: The primary revenue stream is fee-for-service patient consultations. The practice is a private billing clinic with Medicare rebates available. Consultation fees vary by duration: standard (>$15 min) at $98, long (>$30 min) at $180, and extended (>$45 min) at $280. Skin cancer services are priced separately with standard checks at $165 and long (body mapping) at $230.
2. Specialist Services: Specialist consultations including pain management, psychiatry, addiction medicine, and TMS (Transcranial Magnetic Stimulation) generate revenue through referral-based specialist appointments. These services are provided by credentialed specialists within the facility.
3. Government-Funded Services: The practice also provides NDIS, Workcover, and DVA (Department of Veterans' Affairs) funded services, accommodating patients with various funding arrangements beyond standard private billing.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

The Banyans Medical Centre and Specialist Clinics delivers comprehensive general practice and specialist medical services from a single Bowen Hills facility, including extended GP consultations, pain medicine, psychiatry, addiction medicine, skin cancer screening, and mental health programs such as TMS, esKetamine, and EMDR. The practice operates on a private fee-for-service billing model with Medicare rebates and supplements its in-clinic offering with on-site pathology, imaging, and pharmacy partners, plus referral pathways to inpatient and day-program mental health and addiction facilities.

Product overview

The Banyans Medical Centre and Specialist Clinics is a world-class medical centre offering comprehensive general practice services alongside specialised clinics including Addiction Sciences Queensland, Pain Specialists, and Psychiatry Services—all under one roof. The facility provides a broad range of services spanning general medicine, women's health, men's health, children's health, mental health programs (including TMS, esKetamine treatment, and psychology/EMDR), skin cancer services, and minor procedures. On-site ancillary services include pathology, imaging (Queensland X-Ray), and pharmacy (Ace Pharmacy). The centre serves as a central hub coordinating primary care with specialist and allied health services for comprehensive patient-centered healthcare.

Differentiator

Problem solved

Functional benefit

Products and services

• General Practice (GP) Services

Segments7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core and minor.

• South Pacific PrivatecoreStrategic or Co-development PartnerA fully-accredited, 54-bed private hospital in Northern New South Wales focusing on mood disorders and addictions. The Banyans works closely with South Pacific Private to provide comprehensive inpatient care, with clients receiving wraparound support including medical detox, specialist nursing care, psychiatric assessment, EMDR, counselling, psychotherapy, group therapy, and individualised case management.
• The Banyans ResidencescoreStrategic or Co-development PartnerA premium rehabilitation group located in Brisbane providing world-class treatment for mental health, addiction, and eating disorders. Services target individuals with high levels of responsibility such as business owners or executives seeking long-lasting results with a world-class team. Programs provide tools, insight, and clarity for experiencing the fullness of life.
• Palladium PrivatecoreStrategic or Co-development PartnerLocated in the Sunshine Coast hinterland, Palladium Private provides an ideal setting for clients to immerse themselves in a mental health program away from environmental stress and triggers. The program combines evidence-based psychological and psychiatric care with complementary therapies delivered by a multidisciplinary team.
• Byron Private Holistic Treatment CentrecoreStrategic or Co-development PartnerLocated in beautiful Byron Bay, Byron Private's team applies evidence-based treatment approaches including trauma-based models, gestalt, family/systemic constellation work, neurobiology, and mindfulness. Programs combine medical and clinical care with natural therapies including massage, naturopathy, yoga, and meditation.
• Ace PharmacycoreStrategic or Co-development PartnerOn-site pharmacy providing comprehensive, specialised services and personalised solutions. Maintains a community mindset while embracing innovation including e-script ordering. Located within the Bowen Hills Medical Specialist Centre facility, open Monday to Friday 8am-6pm and Saturday 8am-1pm.
• Queensland X-RaycoreStrategic or Co-development PartnerQueensland X-Ray Bowen Hills provides highly specialised diagnostic imaging and interventional procedures including 3T Magnetic Resonance Imaging (MRI), Sports Imaging, CT, X-ray, Ultrasound, and EOS Imaging services. One of the first EOS Imaging services in the inner north of Brisbane city. Open Monday to Friday 7am-6pm.
• Figgz Café and RestaurantminorStrategic or Co-development PartnerA family-owned on-site café that prepares everything in-house, striking a balance between nutritious and indulgent. Offers a range of gluten-free, dairy-free, and vegan options, cakes, savouries, and menu items. Provides a convenient stop before and after appointments.
• Monarch Mental Health GroupcoreStrategic or Co-development PartnerFounded by Dr Ted Cassidy, Monarch Mental Health Group focuses on developing next-step mental health treatments for patients with depression, anxiety, and related mental health conditions. Dr Cassidy serves as Executive Chair of the Board, Chief Medical Officer and Founder, providing TMS and esKetamine treatments to patients through The Banyans specialist clinics.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Aurora Healthcare: Australian operator of mental health and addiction treatment facilities. Comparable as an established provider in the inpatient mental health/addiction space where Banyans refers patients through its partner network.
• Healius: Large Australian primary care, pathology, and imaging operator (formerly Primary Health Care). Comparable as a major ambulatory healthcare provider, though far broader and lower-priced than Banyans' premium specialist-integrated model.
• Ramsay Health Care: Australia's largest private hospital operator with significant mental health and rehabilitation services. Comparable as an inpatient partner ecosystem and as a broader incumbent in mental health/addiction care, though hospital-scale rather than clinic-scale.
• Healthscope: Major Australian private hospital operator with mental health and rehabilitation services. Comparable as a partner/competitor ecosystem for inpatient psychiatric and addiction care in Australia.

Others

• Sonic Clinical Services: Subsidiary of Sonic Healthcare operating IPN and Sonic HealthPlus medical centres. Comparable as a large-scale operator of Australian GP clinics, useful for benchmarking operating scale and primary care economics.

Direct peers

• Better Medical: Private GP clinic group operating across Australia with mixed billing models. Directly comparable in offering integrated general practice services across multiple locations, though typically without Banyans' specialist mental health/addiction depth.
• ForHealth Group: Australia's largest GP clinic operator with a network of bulk-billing and mixed-billing medical centres. Direct competitor for primary care patient acquisition in Brisbane's metropolitan suburbs.

Emerging players

• MindSpot Clinic: Australian digital mental health service offering therapist-supported online treatment programs. Comparable as an emerging alternative in the outpatient mental health space, though digital-first versus Banyans' in-person specialist model.

Regional players

• Wesley Hospital (UnitingCare Health): Brisbane-based private hospital with pain and addiction services where Banyans specialists (Dr Rowan, Dr Finn) hold visiting medical officer appointments. Direct regional overlap in specialist care referral pathways.
• Greenleaf Medical Centre: Brisbane-based multi-disciplinary medical centre offering GP and specialist services. Comparable as a regional peer bundling primary care with select specialist offerings under one roof.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/thebanyansbowenhills
• LinkedInlinkedin.com/company/the-banyans-medical-centre-and-specialist-clinics
• Instagraminstagram.com/thebanyansmedicalcentre

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Banyans Medical Centre and Specialist Clinics