BeMore

What BeMore does

BeMore (thebemorecompany) is a Karachi, Pakistan-based organization development and training firm founded in 2019 by Asma Mustafa Khan. It operates with approximately 19 employees and serves both corporate clients and individual consumers, with five core practice areas: organization development, culture transformation, capability development, competency development, and assessment centers. The firm is privately held and bootstrapped, with no external funding disclosed.

The company's offering is structured around three product lines: BeMore Leaders at Work (corporate consulting and coaching), BeMore Leaders at Home (parenting coaching for individuals), and BeMore Leaders in Life (executive and personal coaching). BeMore has accumulated meaningful operating scale, including 1,229 workshops delivered across 1,683 training days, 250,000 individuals trained in person, 20,000 trained virtually, and a content library of 800+ learning modules. The underlying "technology" is human-delivered methodology and curriculum IP rather than a software platform; there is no disclosed proprietary technology stack or AI/ML capability.

BeMore's business model is hybrid B2B/B2C. Revenue is generated through enterprise field sales (custom-priced corporate OD engagements) and direct-to-consumer coaching (group programs at $250 per participant, one-off coaching at $150 per hour, and a six-call bundle at $680). In 2023 the firm expanded from enterprise-only to a consumer model with the parenting and life-coaching lines, adding direct-to-consumer as a secondary go-to-market alongside enterprise. No Fortune 500 client logos, contract values, or revenue figures are disclosed, limiting visibility into the enterprise revenue concentration.

Name

BeMore

Legal name

thebemorecompany

Website

https://thebemorecompany.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

BeMore is a Karachi, Pakistan-based training and consulting firm founded in 2019 that delivers organization development, culture transformation, and coaching services to corporate clients and individual consumers through its BeMore Leaders at Work, Home, and Life product lines.

Ownership category

akta.pro rank

Headquarters

HQ city

Not specified

HQ country

Pakistan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Corporate Training & Consulting: BeMore provides consulting, coaching, and experiential learning solutions to organizations for leadership development, culture transformation, and capability building. Revenue is generated through workshop delivery, policy design, and assessment center services to enterprise clients.
2. Parenting Coaching Programs: Parenting coaching offered to individuals through Group E Course (open online live program conducted twice yearly at $250/participant), one-off coaching calls ($150/hour), and bundle programs (6 weekly calls at $680).
3. Life Coaching Services: One-on-one executive and personal coaching sessions to help individuals achieve professional and personal goals. Free discovery call offered to qualify leads before paid engagement.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

BeMore is a training and consulting firm that delivers organizational development, culture transformation, leadership development, and coaching services to enterprises, alongside parenting and life coaching programs to individuals. Its core offerings are segmented into BeMore Leaders at Work (consulting, coaching, and experiential learning for organizations), BeMore Leaders at Home (parenting coaching via workshops, Group E Course, and one-on-one calls), and BeMore Leaders in Life (one-on-one executive and personal coaching).

Product overview

BeMore is a training and consulting firm offering a portfolio of coaching and development programs. The core offerings are organized around three life domains: BeMore Leaders at Work (organizational consulting and coaching), BeMore Leaders at Home (parenting coaching), and BeMore Leaders in Life (personal executive coaching). Under Leaders at Home, the company provides a Parenting Workshop, Group E Course, and One to One Calls. BeMore's business model is entirely service-based, delivered through in-person workshops, virtual training, and one-on-one coaching sessions.

Differentiator

Problem solved

Functional benefit

Products and services

• BeMore Leaders at Work Consulting, coaching, and experiential learning solutions delivered to organizations to transform leaders, teams, and organizational culture, with deep expertise in Psychological Safety, Diversity and Inclusion, and Emotional Intelligence. Target buyers are corporate clients seeking leadership development, culture transformation, team effectiveness, psychological safety, diversity and inclusion, and emotional intelligence training.
• BeMore Leaders at Home (Parenting Coaching) Parenting coaching programs drawing from theoretical knowledge and practical experience, offered both within organizations and to individual parents seeking a non-punitive, connection-based parenting approach. Includes a Parenting Workshop, the Group E Course, and one-on-one calls.
• Parenting Workshop Two-day workshop that equips parents with the tools to transition to a non-punitive, connection-based parenting approach, addressing parenting stress that impacts workplace productivity. Designed for both organizational deployment and individual enrollment.
• Group E Course Open-to-all online live parenting program consisting of 8 weekend classes spread over 4 weeks, priced at $250 per participant and conducted twice yearly. Designed for individual parents seeking structured, cohort-based parenting education.
• One to One Coaching Calls One-on-one coaching calls available as single voice/video sessions at $150/hour or as a bundle of 6 weekly calls with WhatsApp support at $680, designed for parents needing help with specific parenting issues.
• BeMore Leaders in Life (One-on-One Coaching) One-on-one coaching sessions for individuals seeking to perform at their fullest potential professionally or personally, helping clients define and achieve goals and overcome obstacles to success. Includes a free 20-minute discovery call with founder Asma Mustafa Khan.

Quantifiable outcome

• 60% of Fortune 500 companies offer parenting education programs

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Korn Ferry: Global organizational consulting firm with executive coaching, leadership development, and culture transformation practices. Comparable as a broader incumbent competing for the same Fortune 500 L&D and culture budgets BeMore targets.

Direct peers

• Tony Robbins Companies: Personal development and life coaching brand combining live events, programs, and 1:1 coaching for individuals and corporate partners. Comparable to BeMore's Leaders in Life coaching and founder-led consumer funnel.
• DDI (Development Dimensions International): Leadership and workforce development consultancy offering assessments, workshops, and culture programs to large enterprises. Directly comparable on assessment-center methodology and enterprise capability-building engagements.
• Hand in Hand Parenting: Parent-training organization offering workshops, courses, and coaching on connection-based, non-punitive parenting. Directly comparable to BeMore's Leaders at Home parenting workshop and Group E Course methodology.
• Dale Carnegie Training: Long-established corporate training and leadership development firm delivering in-person workshops and coaching globally. Comparable to BeMore on experiential workshop delivery and enterprise field sales to Fortune 500-style L&D buyers.
• Center for Creative Leadership: Nonprofit specializing in leadership development, assessment centers, and experiential learning for global organizations. Directly comparable to BeMore's assessment-center and culture-transformation offerings and methodology.
• FranklinCovey: Global leadership and organizational performance consultancy offering workshops, coaching, and content (e.g., The 7 Habits). Directly comparable to BeMore's Leaders at Work practice in delivery model, target buyer, and methodology-driven culture-transformation focus.
• Marshall Goldsmith Group: Executive coaching and leadership development firm built around a founder-led personal brand. Highly comparable to BeMore on founder-anchored credibility, executive coaching, and 1:1 coaching delivery to senior leaders.
• BetterUp: Tech-enabled executive and life coaching platform serving enterprises and individuals. Comparable to BeMore on coaching offerings across work and life domains, while representing the tech-enabled delivery model BeMore lacks.

Emerging players

• Positive Coaching Alliance: Nonprofit delivering coach and parent training programs with partner-network distribution. Comparable as an emerging player in the parenting/workshop training space where BeMore also operates its Group E Course and workshops.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/thebemoreco

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BeMore