The Company Group A/S

What The Company Group A/S does

The Company Group A/S is a Danish privately held holding company (A/S, CVR 33052766) founded in 2008 and headquartered at Ny Banegårdsgade 48, Aarhus C. It operates as a shared service network and branding community for service businesses, anchoring a family of wholly owned subsidiary companies under a unified "Service by feeling" philosophy developed in 2014. The group's purpose is to provide financial, operational, and brand support to entrepreneurs with promising service concepts, with the parent entity acting as shared service provider while subsidiaries focus on their respective competencies.

Currently four subsidiaries are active: The Call Company (telemarketing, customer service, outbound sales, and NGO fundraising), The Startup Company (coworking space and startup hub), The Food Company (corporate catering, canteen operations, and event catering), and The Cleaning Company (office cleaning in Aarhus and Eastern Denmark). The Startup Company also functions as an incubation funnel where tenants can progress into full subsidiary integration. Over the years, the group has launched, divested, or closed several additional ventures, including The Data Company (sold June 2022 at approximately 5M DKK run-rate), The Education Company (closed 2023), The Job Company (closed 2021), The Phone Company, The App Company, and The Finance Company.

The company employs approximately 11 staff at the parent level, including CEO Simon Agger, Finance Manager Johnni Schou Sundgaard, Senior HR Consultant Ellen Vesti, Sales and Marketing Manager Mogens Laursen, and Compliance Manager Armisa Greve Dedeic. Board oversight is provided by Chairman Bo B. Klemmensen and board member Nick Pallesen. The group generates revenue through the consolidated operations of its B2B service subsidiaries, primarily serving regional Danish corporate and NGO clients; pricing is not publicly disclosed. Operations are limited to Aarhus and Eastern Denmark with no current cross-border presence.

Name

The Company Group A/S

Legal name

The Company Group A/S

Website

https://thecompanygroup.dk

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Short description

The Company Group A/S is a Danish holding company that owns and operates four regional service subsidiaries — telemarketing (The Call Company), catering (The Food Company), cleaning (The Cleaning Company), and coworking (The Startup Company) — providing shared branding and operational support under a unified "Service by feeling" philosophy.

Ownership category

akta.pro rank

Headquarters

HQ city

Aarhus C

HQ country

Denmark

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Shared services and group synergies: The Company Group operates multiple service subsidiaries (The Call Company, The Cleaning Company, The Food Company, The Startup Company) under a unified branding and shared services model. Revenue is generated through the combined operations of these subsidiary companies, which provide telemarketing, office cleaning, catering, and coworking space services respectively.
2. Entrepreneurship support and business development: The group provides funding support (both financial and non-financial such as advice, network, customers, suppliers) to entrepreneurs with promising service business ideas, taking equity or partnership stakes in new ventures.

Go-to-market motion1 record

Distribution channels5 records

Marketing channels3 records

Core offering

The Company Group A/S is a Danish shared-service network and holding company that operates multiple service-focused subsidiaries under a unified branding and operational framework. Active subsidiaries include The Call Company (B2B telemarketing, customer service, outbound sales, and NGO fundraising), The Cleaning Company (office cleaning in Aarhus and Eastern Jutland), The Food Company (corporate lunch programs, canteen operations, event catering), and The Startup Company (coworking spaces for entrepreneurs and small businesses). The group additionally recruits entrepreneurs with promising service business ideas, providing funding, mentorship, and access to shared services for equity or partnership stakes.

Product overview

The Company Group A/S is a Danish shared-service network and holding company that houses multiple service-focused subsidiary companies under a unified brand and operational framework. The group operates as a platform comprising The Company Group (parent/holding company), The Call Company (telemarketing and customer service), The Startup Company (co-working/startup hub), The Food Company (catering and canteen services), and The Cleaning Company (office cleaning). All subsidiaries share resources, branding, and the group's "Service by feeling" philosophy, enabling each company to focus on its core competencies while benefiting from collective support, customer base access, and operational synergies.

Differentiator

Problem solved

Functional benefit

Brands

• The Call Company: Customer service and telemarketing services.
• The Startup Company
• The Food Company
• The Cleaning Company

Products and services

• The Call Company Telemarketing, customer service, outbound sales, and NGO fundraising services delivered on a B2B basis to enterprises and nonprofit organizations across Denmark.
• The Cleaning Company Professional office cleaning services for businesses in Aarhus and Eastern Jutland (Denmark).
• The Food Company Corporate lunch solutions, canteen operations, and event catering for business clients, delivered with a stated focus on passion and quality commitment.
• The Startup Company Coworking space and office facilities for a range of companies from sole-proprietor startups to growth-stage companies with more than a decade of experience, located in Aarhus.
• Entrepreneur Integration Program (Service by feeling ecosystem) Structured pathway through which The Company Group recruits, evaluates, and supports service-sector entrepreneurs with funding, mentorship, network access, shared branding, and operational services in exchange for equity or partnership stakes, with successful concepts integrated as new subsidiary companies in the group.

Named customers4 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Two partnerships are on record, tiered minor.

• VirkplanminorStrategic or Co-development Partner · 1 September 2018Partnership in The Data Company, established September 2018. Virkplan partnered with The Call Company and The Company Group to focus on predicting customer needs through data insight. The Data Company was subsequently sold in June 2022.
• Whistleblower SoftwareminorOthersProvides whistleblower hotline service for The Company Group, allowing employees and stakeholders to report concerns securely.

Scale indicators4 records

Recent moves12 records

Expansion highlights5 records

Broad incumbents

• Compass Group: Largest global contract foodservice and support services company — comparable to The Food Company but operating across dozens of countries with much broader service lines.
• Sodexo: Global food services and facilities management company — comparable to The Food Company's corporate catering and canteen operations but with a worldwide customer base.
• ISS A/S: Global Danish facility-services leader with a dominant office-cleaning franchise — directly comparable to The Cleaning Company but at vastly greater scale and with a global footprint.
• Teleperformance: World's largest omnichannel customer-experience and call-center operator — comparable to The Call Company's telemarketing and NGO-fundraising services but operating globally at massive scale.
• WeWork: Global coworking and flexible-workspace provider — directly comparable to The Startup Company but at international scale and with a broader enterprise offering.

Direct peers

• Symbion: Copenhagen-based coworking and business-incubation community offering shared workspace, sparring and ecosystem support to entrepreneurs — closely comparable to The Startup Company and the wider TCG community model.
• SEED Capital: Denmark's leading early-stage investor, combining capital with hands-on operational support to startup founders — comparable to The Company Group's mix of financial and non-financial backing for entrepreneurs.
• DTU Science Park: Danish science and startup park providing workspace, shared services and growth support to early-stage companies — analogous to The Company Group's community-of-companies model in a different region.
• Accelerace: Danish startup accelerator providing structured support, mentorship and shared resources to early-stage entrepreneurs — closely comparable to The Company Group's entrepreneur-integration program, though focused on tech rather than service businesses.

Others

• Danish Chamber of Commerce (Dansk Erhverv): Danish business and employer association providing networking, advisory and shared services to member companies — thematically related as an ecosystem for Danish SMB service businesses, though non-commercial and membership-funded.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/the-company-group-a-s

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Subsidiaries10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Company Group A/S