What The Gabriel Method does

The Gabriel Method is a privately held, founder-led wellness education business operating across Australia (The Gabriel Method Pty Ltd, Sydney) and the United States (Wellness Angels LLC, DBA The Gabriel Method Super Alive), with founder Jon Gabriel based in New Zealand. The company commercializes a mind-body methodology for sustainable weight loss built on four proprietary frameworks: SMART Mode visualization (a hypnagogic-state visualization technique targeting theta brainwaves to deactivate FAT Programs, the company's term for Famine and Temperature survival mechanisms), Prolonged Digestive Quiescence (PDQ, a digestive-rest protocol using blended superfoods), the 5-Blocker diagnostic framework (Sleep, Digestion, Chronic Stress, Emotional Safety, Age-Related Inflammation), and a visualization library. Core deliverables include an international-bestselling book (translated into 14+ languages, distributed in 60 countries), four ancillary books (Visualization for Weight Loss, Fit Kids Revolution, The Gabriel Method Recipe Book, Eat Ice Cream Lose Weight), digital visualization MP3s, a preloaded MP3 player, the 12-Week Total Transformation Program, premium 6-month 1-on-1 coaching (Ultimate Coaching Experience), case study programs, and an annual in-person retreat at the Omega Institute in upstate New York.

The go-to-market is community-led: a freemium eBook lead magnet feeds an email funnel, supported by an extensive blog (56+ pages), success-story and medical-professional testimonial pages, documentary appearances (Hungry for Change, Feeding Obesity, Super Juice Me, Transcendence), and ongoing support group community access. Revenue is split across one-time book and digital product sales, monthly coaching subscriptions, and single-purchase retreats, with a 365-day money-back guarantee on physical and digital products. The company also participates as a core instructor in the Food Matters 90-Day Root Cause Healing Program on a commission basis, which extends channel reach beyond its owned website. Customer evidence indicates a primary segment of women over 40 struggling with yo-yo dieting and metabolic slowdown, with secondary segments of weight-loss-resistance cases, medical professionals seeking referral options, and individuals at life inflection points; documented outcomes range from 15 to 210 pounds of weight loss, with founder-claimed personal results of 220+ pounds sustained over 20+ years.

The operating profile is small and bootstrapped (9 employees, no institutional funding, two legal entities, no M&A history), and the business has been running since 2007 on the strength of the founder's personal transformation story, media exposure, and content library rather than capital-backed scale. Distribution is anchored by self-publishing and standard book retail rather than enterprise channels.

Name

The Gabriel Method

Legal name

Wellness Angels LLC DBA The Gabriel Method Super Alive

Website

https://thegabrielmethod.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

The Gabriel Method is a founder-led wellness education business that sells books, digital products, premium coaching, and an annual retreat built around Jon Gabriel's mind-body weight loss methodology, primarily serving women over 40 struggling with yo-yo dieting across 60 countries.

Ownership category

akta.pro rank

Product category

Weight Loss Coaching

NAICS

Diet and Weight Reducing Centers (812191)

SIC

Books: Publishing Or Publishing & Printing (2731)

akta.pro primary industry

Weight Loss & Body Transformation Training (HSADAAAC)

akta.pro secondary industries

Meditation Apps, Digital Courses & Online Communities (HSADAJAH), Guided Meditation Instruction (1:1 & Group) (HSADAJAA), Weight Loss Coaching (Non-Clinical) (HSADAFAB), Weight Management & Behavior Change Education (EDAAAHAF), Yoga & Meditation Experiences (Studio Classes, Guided Meditation, Mindfulness) (THAJAHAA)

Keywords

• Mind-body weight loss
• Weight loss coaching
• Wellness education
• Visualization programs
• Health transformation retreats

Headquarters

HQ city

Sydney

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Marketing or Sales, Personnel, Operations, Technology or R&D

Revenue model

1. Book Sales: The Gabriel Method book is an international bestseller translated into 14+ languages and available in 60 countries. Secondary books include Visualization for Weight Loss, Fit Kids Revolution, The Gabriel Method Recipe Book, and Eat Ice Cream Lose Weight.
2. Digital Products: Preloaded visualization MP3 players, 12-Week Total Transformation Program, visualization libraries, meditation programs (21-Day Meditation), and online detox programs sold through the website.
3. Coaching Programs: Premium 1-on-1 coaching including Total Transformation Coaching Experience and Ultimate Coaching Experience (6-month personalized coaching with personal coach). These are higher-ticket offerings with ongoing support.
4. In-Person Retreats: Multi-day transformation retreats held at venues like the Omega Institute in upstate New York, featuring direct instruction from Jon Gabriel.
5. Support Group Membership: Ongoing community support group providing access to visualization archives, fitness coaching, and group support.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

The Gabriel Method sells a proprietary mind-body weight loss methodology built around visualization, the FAT Programs framework, and the PDQ protocol. Its product portfolio includes bestselling books (translated into 14+ languages, sold in 60 countries), coaching programs such as the Ultimate Coaching Experience and 12-Week Total Transformation Program, digital visualization MP3s and preloaded MP3 players, a 21-Day Meditation Program, online detox programs, an ongoing Support Group community, and 5-day in-person transformation retreats at the Omega Institute.

Product overview

The Gabriel Method is a mind-body approach to sustainable weight loss created by Jon Gabriel. The core offering is The Gabriel Method book, supplemented by multiple books including Visualization for Weight Loss, Fit Kids Revolution, and The Gabriel Method Recipe Book. The company offers various coaching programs including the Total Transformation Coaching Experience, Ultimate Coaching Experience (6-month), and 12-Week Total Transformation Program. Physical/digital products include visualization MP3s, a preloaded MP3 player, and the 21-Day Meditation Program. In-person offerings include the Omega Retreat (5-day transformation at Omega Institute). The company also offers the PDQ (Prolonged Digestive Quiescence) protocol for biological age reduction, along with support groups, detox programs, and case study programs. A notable collaboration is the Food Matters 90-Day Root Cause Healing Program where Jon teaches the weight release module.

Differentiator

Problem solved

Functional benefit

Brands

• 12-Week Total Transformation Program: A comprehensive coaching program for sustainable weight loss transformation.
• Ultimate Coaching Experience
• Omega Retreat
• PDQ (Prolonged Digestive Quiescence)
• SMART Mode Visualization
• Visualization for Weight Loss
• Fit Kids Revolution
• Eat Ice Cream Lose Weight
• The Gabriel Method Recipe Book

Products and services

• The Gabriel Method (Book) The foundational book by Jon Gabriel presenting the mind-body approach to sustainable weight loss, translated into 14+ languages and sold in 60 countries.
• Visualization for Weight Loss (Book) A book by Jon Gabriel focused specifically on visualization techniques for sustainable weight loss.
• Fit Kids Revolution (Book) A book applying Gabriel Method principles to children's health and weight.
• The Gabriel Method Recipe Book A cookbook companion to the Gabriel Method program.
• 12-Week Total Transformation Program A structured 12-week online coaching program for weight release and total body transformation, including structured curriculum, coaching calls, and community access.
• Ultimate Coaching Experience A 6-month personalized coaching program with a dedicated personal coach who has personal weight loss transformation experience.
• Total Transformation Coaching Experience One-on-one coaching program offering personalized guidance through the Gabriel Method process.
• Total Body Transformation and Biological Age Reduction 1-on-1 Coaching Premium 1-on-1 coaching with Jon Gabriel personally, with limited availability, for individuals ready to prioritize health transformation and biological age reversal.
• Omega Retreat (5-Day Total Transformation Retreat) A 5-day in-person transformation retreat held at the Omega Institute in upstate New York featuring live instruction from Jon Gabriel and the coaching team.
• Support Group Membership Ongoing community support group providing access to visualization archives, fitness coaching from Brian Killian, and group support.
• Visualization MP3 Digital Library Audio visualization recordings available for digital download, including evening visualizations and the Visualization 12-Pack Library.
• Preloaded Visualization MP3 Player A physical MP3 player preloaded with Jon Gabriel's visualization recordings.
• 21-Day Meditation Program A structured meditation program spanning 21 days.
• Online Detox Program A detoxification program component of the Gabriel Method methodology.
• Food Matters 90-Day Root Cause Healing Program A 90-day comprehensive program co-taught by Jon Gabriel within the Food Matters platform, structured in 10 sequential steps and covering gut, hormones, sleep, nervous system, inflammation, and weight release.
• Eat Ice Cream Lose Weight (Book) A book on a nutritional approach using frozen blended foods for health and weight management.

Quantifiable outcome

• 220+ lbs sustainable weight loss maintained for 20+ years
• +3 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Food MatterscoreStrategic or Co-development PartnerJon Gabriel teaches inside the Food Matters 90-Day Root Cause Healing Program, covering weight release work alongside 50 other experts in gut, hormones, sleep, nervous system, and inflammation. The program is structured in 10 sequential steps designed for the body's actual healing order. James Colquhoun and Laurentine Tuome as founders built the program with Jon as a core instructor. Jon earns commission on enrollments through his referral links.

Scale indicators4 records

Recent moves2 records

Expansion highlights5 records

Broad incumbents

• Mindbodygreen: Mindbodygreen is a broad wellness content and education brand spanning articles, courses, and coaching across nutrition, mindfulness, and movement. Comparable as a multi-channel wellness education platform targeting similar conscious-consumer audiences.
• WW (Weight Watchers): WW is the incumbent weight-loss brand offering coaching, community, and digital tools at massive scale. It competes for the same women-40+ demographic and addresses the same chronic-diet-failure pain points, but with a much broader, calorie-point-based methodology.

Direct peers

• Kris Carr: Kris Carr is a wellness author and educator with books, courses, and coaching in the holistic health space. Comparable as a content-led wellness brand leveraging personal transformation storytelling to sell programs.
• Noom: Noom is a direct competitor offering app-based, psychology-driven weight loss coaching with subscription pricing. It serves a similar consumer target seeking sustainable weight loss and operates an analogous freemium/lead-magnet funnel scaled through mobile technology.
• Food Matters: Food Matters is a wellness content and education platform offering documentaries, courses, and programs (including the 90-Day Root Cause Healing program where Jon Gabriel teaches). Directly comparable as a content-and-coaching wellness education business.
• JJ Virgin: JJ Virgin is a nutrition/wellness brand built around a celebrity-author methodology, premium coaching programs, books, and digital products. It directly parallels Gabriel Method's founder-led, content-to-coaching monetization model.
• Jason Fung / The Fasting Method: Dr. Jason Fung's Fasting Method offers online coaching and education around the biological drivers of weight gain (insulin resistance, hormones). It shares Gabriel Method's positioning around addressing root biological causes rather than calorie restriction.

Emerging players

• Headspace: Headspace is a leading meditation and mindfulness app offering guided visualization, courses, and sleep content. Comparable in the visualization/meditation component of Gabriel Method's digital offerings and similar mind-body / mental training orientation.
• Dr. Mark Hyman / The UltraWellness Center: Dr. Mark Hyman's platform offers functional medicine content, books, courses, and practitioner training around root-cause health. Comparable in targeting the same root-cause/biology-driven wellness positioning and overlapping audience of medical professionals cited in Gabriel Method's endorsements.
• Calm: Calm is a meditation and mental wellness app with sleep stories, courses, and visualizations. Overlaps with Gabriel Method's visualization MP3 products and meditation program in product format and mental training methodology.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Customer concentration

• LinkedInlinkedin.com/company/the-gabriel-method

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Gabriel Method