Hurricane Seafood Restaurant
Hurricane Seafood Restaurant is a family-owned, single-location seafood restaurant in St. Pete Beach, Florida, operating since 1977 across three dining levels including a rooftop bar with 360-degree Gulf views, serving local residents, vacationers, and private event guests with fresh gulf seafood, online takeout via Toast Tab, and bespoke catering.
- Company typePrivate
- Founded1977
- HeadquartersSt. Pete Beach, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Hurricane Seafood Restaurant does
Hurricane Seafood Restaurant is a family-owned, single-location seafood restaurant operating at 809 Gulf Way on Pass-A-Grille Beach in St. Pete Beach, Florida. Founded in 1977 by the Falkenstein family from Baltimore, the business operates on the historic site of the original Page's Pavilion bathhouse (built 1912) and the former Casa Bonita Hotel. The venue spans three distinct dining levels: a ground-floor casual dining area, an upscale Level Two, and the Hurricane Watch Roof-Top — a third-level outdoor deck offering 360-degree panoramic views of the Gulf and twin bars. Menu offerings center on gulf-fresh seafood (grouper, salmon, shrimp, scallops, lobster, crab) alongside sandwiches, salads, pasta, bowls, and a full bar program featuring signature cocktails such as the namesake Hurricane. The restaurant holds 13 employees.
The business derives revenue from four primary streams: dine-in food and beverage sales across the three levels, online takeout ordering through the Toast Tab platform, private event catering for groups of 30 to 200 guests at the rooftop venue, and gift card sales via Toast Tab. Pricing follows an a la carte unit model with menu items ranging from approximately $3 (bread service) to $30 (premium seafood entrees and lobster dishes). The customer base spans local St. Pete Beach residents, domestic and international vacationers, and private event hosts — a horizontal segmentation approach with no concentration in any single enterprise account.
The go-to-market is direct-to-consumer, combining physical walk-in traffic, advance reservations, and digital marketing through an owned website plus Facebook and Instagram presence, with SpotHopper as the marketing technology vendor. The underlying technology stack is limited to off-the-shelf SaaS (Toast Tab for POS/online ordering, SpotHopper for digital marketing) — no proprietary AI, data, or platform infrastructure is present. The restaurant maintains WCAG 2.1 Level AA website accessibility compliance and operates year-round with breakfast service Friday through Sunday and lunch/dinner daily.
Hurricane Seafood Restaurant firmographics
Firmographics- Name
- Hurricane Seafood Restaurant
- Legal name
- The Hurricane Seafood Restaurant
- Website
- https://thehurricane.com
- Company type
- Private
- Founded year
- 1977
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Hurricane Seafood Restaurant is a family-owned, single-location seafood restaurant in St. Pete Beach, Florida, operating since 1977 across three dining levels including a rooftop bar with 360-degree Gulf views, serving local residents, vacationers, and private event guests with fresh gulf seafood, online takeout via Toast Tab, and bespoke catering.
- Ownership category
- akta.pro rank
Hurricane Seafood Restaurant industry classification
Industry- Product category
- Casual and Upscale Seafood Restaurant Dining
- NAICS
- Restaurants and Other Eating Places (72251), Food Services and Drinking Places (722)
- SIC
- Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Steakhouses & Seafood Restaurants (THAFACAE)
Keywords
Where Hurricane Seafood Restaurant is headquartered
LocationHeadquarters
- HQ city
- St. Pete Beach
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Hurricane Seafood Restaurant business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- Dine-in Food and Beverage Sales: Point-of-sale revenue from three-level dining experience including casual ground floor, upscale Level Two, and Hurricane Watch Roof-Top. Menu includes seafood appetizers, entrees, sandwiches, salads, pasta dishes, and desserts. Beverages include cocktails, beer, wine, and non-alcoholic drinks.
- Online Ordering and Takeout: Digital ordering through Toast Tab platform enabling takeout orders for customers to enjoy meals off-premises.
- Private Event Catering: Catering services for private parties of 30 to 200 people at the Hurricane Watch Roof-Top venue. Events are bespoke and tailored to customer tastes and needs.
- Gift Card Sales: Digital gift cards available for purchase through Toast Tab platform.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Kids Menu (ages 10 and under) |
| Unit Pricing | Pay-as-you-go | Appetizers and Starters |
| Unit Pricing | Pay-as-you-go | Sandwiches and Burgers |
| Unit Pricing | Pay-as-you-go | Seafood Entrees |
| Unit Pricing | Pay-as-you-go | Pasta and Bowls |
| Unit Pricing | Pay-as-you-go | Salads and Soups |
| Unit Pricing | Pay-as-you-go | Desserts |
| Other | Pay-as-you-go | Private Party Catering |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Hurricane Seafood Restaurant product offering
Product offeringCore offering
The Hurricane Seafood Restaurant is a family-owned, three-level seafood restaurant on St. Pete Beach serving gulf-fresh seafood, sandwiches, pasta, salads, bowls, desserts, and a full bar with cocktails, beer, and wine across a casual ground floor, an upscale Level Two, and the Hurricane Watch Roof-Top with 360-degree views. The core product is in-restaurant seafood dining, complemented by online takeout ordering via Toast Tab, digital gift card sales, and bespoke private event catering for groups of 30 to 200 at the rooftop venue.
Product overview
Hurricane Seafood Restaurant is a historic beachfront seafood dining establishment operating as a single-location restaurant with multiple distinct service areas and offerings. The core product is the main dining experience featuring gulf-fresh seafood menu items including signature dishes like Mom's 1945 Crab Cake Melt, Hurricane Calamari, and Boom Boom Shrimp. The venue is structured across three levels: ground-level casual family dining (the Original Hurricane), Level Two upscale dinner service, and the Hurricane Watch Roof-Top with panoramic sunset views and dedicated rooftop menu. Additional offerings include private event catering (30-200 guests), online ordering via Toast Tab integration, gift cards, a full-service bar with signature cocktails, and a bowl menu with customizable rice bowls. The restaurant has operated continuously since 1977 under the Falkenstein family's ownership.
Differentiator
Problem solved
Functional benefit
Brands
- Hurricane Watch Roof-Top: Third-level rooftop dining area offering 360-degree views of Pass-A-Grille and St. Pete Beach with a rooftop menu and twin bars.
Products and services
- Hurricane Seafood Restaurant - Main Dining A historic seafood restaurant in St. Pete Beach offering casual three-level dining with gulf-fresh seafood including grouper, salmon, shrimp, lobster, and crab, featuring signature dishes such as Mom's 1945 Crab Cake Melt, Hurricane Calamari, and Boom Boom Shrimp. Open daily for lunch and dinner and Friday through Sunday for breakfast, serving individual diners, families, and tourists.
- Hurricane Watch Roof-Top Bar and Dining A third-level outdoor rooftop dining deck with twin bars offering 360-degree views of Pass-A-Grille and St. Pete Beach, serving a dedicated rooftop menu from 1pm-6pm with cocktails, beer, and wine for individual diners and tourists seeking a sunset experience.
- Private Event Catering Bespoke catering services for private parties of 30 to 200 guests hosted at the Hurricane Watch Roof-Top venue, with each event tailored to the customer's tastes and needs. Suited for celebrations, weddings, corporate gatherings, and reunions.
- Online Ordering (Toast Tab)
Companies that use Hurricane Seafood Restaurant
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Hurricane Seafood Restaurant technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Hurricane Seafood Restaurant partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Toast TabcoreToast Tab is the online ordering and point-of-sale platform used by Hurricane Seafood Restaurant. The platform enables customers to place takeout orders online and allows the restaurant to sell gift cards. Integration provides digital ordering capabilities for the restaurant's food and beverage operations.
Scale indicators4 records
Recent moves8 records
Expansion highlights5 records
Hurricane Seafood Restaurant competitors and assessment
Company assessmentDirect peers
- Bonefish Grill: Casual upscale seafood chain (Bloomin' Brands) with a similar seafood-focused menu, full bar, and dine-in service model, competing for the same mid-tier seafood diner and event/group occasion segments.
- Bubba Gump Shrimp Co. National casual seafood chain operating a similar full-service shrimp and seafood menu in tourist destinations, directly comparable to Hurricane in offering Gulf-style seafood, family-friendly dining, and a tourist-driven customer base.
- Pappadeaux Seafood Kitchen: Houston-based full-service Cajun/seafood chain with a large menu, full bar, and high-volume dining room; comparable in menu breadth, seafood specialization, and event/group capability.
- Rum Fish Grill: Beachfront seafood restaurant located at the Guy Harvey Outpost on St. Pete Beach, directly competing with Hurricane for the same tourist and local dine-in traffic, private events, and sunset-view dining occasions in the immediate Pass-A-Grille/St. Pete Beach market.
- Joe's Crab Shack: Casual seafood chain focused on crab, shrimp, and shellfish in a fun, casual setting, directly comparable in menu mix, family-friendly positioning, and tourist-area trade areas.
- Salt Rock Grill: Long-established upscale seafood restaurant in Indian Shores, FL, also family-run with a Gulf Coast seafood menu, full bar, and event capability; directly comparable as a Tampa Bay area independent seafood operator serving locals and tourists.
Broad incumbents
- Landry's Seafood House: National full-service seafood chain (Landry's Inc.) with classic Gulf-style seafood menus, full bar, and group/private dining options, operating as a broader incumbent in the same casual seafood category Hurricane competes in.
- Red Lobster: Largest U.S. casual seafood chain, offering a similar seafood-heavy menu, family-friendly dining, and broad value positioning; competes with Hurricane for the tourist and family seafood dining occasion but at lower price points.
Emerging players
- Captain D's: Quick-service seafood chain with growing off-premises and digital ordering focus, increasingly competing for the same seafood takeout/delivery occasions Hurricane serves via Toast Tab.
Regional players
- Crabby Bill's Off The Hook: Long-standing family-owned Florida Gulf Coast seafood restaurant in Indian Rocks Beach with a similar casual seafood menu and tourist/local mix; directly comparable as a regional independent seafood operator on the same stretch of Pinellas County beaches.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Hurricane Seafood Restaurant social profiles
Digital presenceHurricane Seafood Restaurant compliance and trust
Trust signalCompliance1 record
Hurricane Seafood Restaurant financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hurricane Seafood Restaurant leadership team
Management profileNumber of profiles
Profiles1 record
Hurricane Seafood Restaurant funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hurricane Seafood Restaurant M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hurricane Seafood Restaurant
What does Hurricane Seafood Restaurant do?
The Hurricane Seafood Restaurant is a family-owned, three-level seafood restaurant on St. Pete Beach serving gulf-fresh seafood, sandwiches, pasta, salads, bowls, desserts, and a full bar with cocktails, beer, and wine across a casual ground floor, an upscale Level Two, and the Hurricane Watch Roof-Top with 360-degree views. The core product is in-restaurant seafood dining, complemented by online takeout ordering via Toast Tab, digital gift card sales, and bespoke private event catering for groups of 30 to 200 at the rooftop venue.
Is Hurricane Seafood Restaurant a public or private company?
Hurricane Seafood Restaurant is a private company. It is currently operating.
When was Hurricane Seafood Restaurant founded?
Hurricane Seafood Restaurant was founded in 1977. It employs 11 to 50 people.
Where is Hurricane Seafood Restaurant based?
Hurricane Seafood Restaurant is headquartered in St. Pete Beach, United States, in the North America region.
How does Hurricane Seafood Restaurant make money?
Four revenue lines are on record. Dine-in Food and Beverage Sales are the primary driver. The others are online Ordering and Takeout, private Event Catering and gift Card Sales.
Who are Hurricane Seafood Restaurant's main competitors?
Direct peers on record are Bonefish Grill, Bubba Gump Shrimp Co., Pappadeaux Seafood Kitchen, Rum Fish Grill, Joe's Crab Shack and Salt Rock Grill. Broad incumbents are Landry's Seafood House and Red Lobster. Captain D's is listed as an emerging player. Crabby Bill's Off The Hook is listed as a regional player.
Does Hurricane Seafood Restaurant have an API?
No public API is recorded for Hurricane Seafood Restaurant.
What industry is Hurricane Seafood Restaurant in?
Hurricane Seafood Restaurant's product category is Casual and Upscale Seafood Restaurant Dining. Its primary akta.pro industry code is THAFACAE, Steakhouses & Seafood Restaurants. Its NAICS code is 72251 and its SIC code is 5810.