The Kitchen Center of Winston-Salem Inc.
The Kitchen Center of Winston-Salem Inc. is a family-owned custom cabinetry and remodeling firm in Winston-Salem, NC, designing and installing kitchens, baths, closets, and storage solutions for residential homeowners across the Piedmont Triad region.
- Company typePrivate
- Founded1984
- HeadquartersWinston-Salem, North Carolina, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What The Kitchen Center of Winston-Salem Inc. does
The Kitchen Center of Winston-Salem Inc. is a privately held, family-owned custom cabinetry and home remodeling company founded in 1984 by Al and Phyllis Scardina and operating from a single showroom at 1128 Burke Street in downtown Winston-Salem, North Carolina. The company designs, supplies, and installs custom cabinetry and storage solutions across three core categories: kitchen design (cabinetry, countertops, islands, outdoor kitchens), bathroom design (custom vanities and cabinetry), and closet and storage design (walk-in closets, garage and workshop storage, laundry and mudroom storage, pantry storage, entertainment centers, and Murphy beds). It does not manufacture cabinetry in-house; instead, it sources from a portfolio of established manufacturers including Wood-Mode, Medallion, Legacy, Bridgewood, JSI, Brookhaven, Design Craft, and Organized Living.
The business operates on a direct-to-consumer, showroom-led go-to-market motion. Customers visit the Winston-Salem showroom and proceed through a three-step engagement: consultation and estimate, design and refinement (with a design retainer applied toward the final purchase), and build and install. Pricing is not publicly tiered; a free design consultation is offered, with project scope determining final spend. Revenue is generated primarily through one-time custom cabinetry sales and professional installation services to residential homeowners in the Piedmont Triad region, including Winston-Salem, High Point, Greensboro, Kernersville, Clemmons, and surrounding communities. The firm holds a BBB A+ accreditation and its founders have earned multiple Wood-Mode Design Awards, supporting a reputation-driven, referral-and-showroom acquisition model. There is no disclosed software platform, no AI capabilities, no e-commerce channel, no external funding, and no second location; the firm is essentially a single-site, family-led design-and-installation business now in its second generation of Scardina family leadership.
The Kitchen Center of Winston-Salem Inc. firmographics
Firmographics- Name
- The Kitchen Center of Winston-Salem Inc.
- Legal name
- The Kitchen Center of Winston-Salem Inc.
- Website
- https://thekitchencenter.com
- Company type
- Private
- Founded year
- 1984
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- The Kitchen Center of Winston-Salem Inc. is a family-owned custom cabinetry and remodeling firm in Winston-Salem, NC, designing and installing kitchens, baths, closets, and storage solutions for residential homeowners across the Piedmont Triad region.
- Ownership category
- akta.pro rank
The Kitchen Center of Winston-Salem Inc. industry classification
Industry- Product category
- Custom Cabinetry & Residential Remodeling
- NAICS
- Home Centers (444110), Wood Kitchen Cabinet and Countertop Manufacturing (337110), Household and Institutional Furniture and Kitchen Cabinet Manufacturing (3371), Showcase, Partition, Shelving, and Locker Manufacturing (337215)
- SIC
- Retail-Home Furniture, Furnishings & Equipment Stores (5700), Retail-Furniture Stores (5712)
- akta.pro primary industry
- Kitchen Cabinets & Custom Millwork Showrooms (CRAIAFAA)
- akta.pro secondary industries
- Bathroom Vanities & Cabinetry Showrooms (CRAIAFAB), Kitchen & Bath Design-Build & Remodeling Showrooms (CRAIAFAG), Closet Systems & Custom Closet Retail (CRAIAJAA), Custom Cabinet Design & Build (HSAPAIAA), Closet Systems & Storage Built-Ins (HSAPAIAI)
Keywords
Where The Kitchen Center of Winston-Salem Inc. is headquartered
LocationHeadquarters
- HQ city
- Winston-Salem, North Carolina
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
The Kitchen Center of Winston-Salem Inc. business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- Custom Cabinetry Sales and Installation: One-time custom cabinetry sales and professional installation services for kitchens, bathrooms, and closets. Revenue generated through direct sales to residential homeowners via showroom consultations and installation projects. Design retainer fees are applied toward cabinetry and installation costs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Free design consultation to discuss vision, storage needs, and provide detailed estimate |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels5 records
The Kitchen Center of Winston-Salem Inc. product offering
Product offeringCore offering
The Kitchen Center of Winston-Salem Inc. sells and installs custom-designed cabinetry for kitchens, bathrooms, and closets, operating through a single retail showroom at 1128 Burke Street in Downtown Winston-Salem. Customers move through a three-step process of consultation and estimate, design and refinement (with a retainer applied to the final purchase), and build/installation, with cabinetry sourced from partner manufacturers including Wood-Mode, Medallion, Legacy, Bridgewood, JSI, Brookhaven, and Design Craft. The company also offers complementary categories such as kitchen countertops and islands, outdoor kitchens, bathroom vanities, closet systems, garage and laundry storage, pantry storage, entertainment centers, and Murphy beds.
Product overview
The Kitchen Center of Winston-Salem Inc. is a custom cabinetry and remodeling company offering a unified suite of products centered on custom cabinet design, fabrication, and installation. The core product portfolio spans three main service categories: Kitchen Design (custom kitchen cabinetry, countertops, kitchen islands, and outdoor kitchens), Bathroom Design (custom bathroom cabinetry and vanities), and Closet & Storage Design (traditional/walk-in closets, shelving systems, garage storage, laundry/mudroom storage, pantry storage, entertainment centers, and Murphy beds). The company operates on a design-through-installation model, providing consultations, custom drawings, material samples, and professional installation services. They partner with cabinet manufacturers including Wood-Mode, Medallion, Legacy, Bridgewood, JSI, Brookhaven, and Design Craft for their cabinetry products.
Differentiator
Problem solved
Functional benefit
Products and services
- Custom Kitchen Cabinetry
Quantifiable outcome
- Multiple Wood-Mode Design Awards received by founders
- +1 more outcomes
Companies that use The Kitchen Center of Winston-Salem Inc.
Customer profileNamed customers8 records
Segments2 records
Ideal customer profiles1 record
The Kitchen Center of Winston-Salem Inc. technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The Kitchen Center of Winston-Salem Inc. partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core.
- Wood-Mode Fine Custom CabinetrycorePremium custom cabinetry manufacturer whose products are showcased and sold through The Kitchen Center showroom. Partnership involves design awards recognition.
- Organized LivingcoreCloset and storage system manufacturer featured as a partner brand in The Kitchen Center's product offerings.
- Medallion CabinetrycoreCabinetry manufacturer whose products are offered through The Kitchen Center showroom.
- Legacy CabinetscoreCabinetry manufacturer partnership providing product options for kitchen, bath, and closet projects.
- Bridgewood CabinetrycoreCabinetry brand offered through The Kitchen Center's showroom.
- JSI CabinetrycoreCabinetry manufacturer featured in The Kitchen Center's product portfolio.
- Brookhaven CabinetrycoreCabinetry brand available through The Kitchen Center showroom.
- Design CraftcoreCabinetry manufacturer partnership providing additional product options for custom projects.
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
The Kitchen Center of Winston-Salem Inc. competitors and assessment
Company assessmentDirect peers
- Kemper Cabinetry: Custom cabinetry manufacturer/dealer network selling through independent showrooms; comparable to The Kitchen Center's role as a Wood-Mode/Medallion/JSI reseller offering designer-led kitchen and bath solutions.
- Closets by Design: Regional and national custom closet and home organization franchise with in-home design consultations, overlapping with The Kitchen Center's closet, pantry, and garage storage offering.
- California Closets: National custom closet and storage solutions franchise with showroom-based designer-led sales; directly comparable to The Kitchen Center's closet and storage design service line.
- Reico Kitchen & Bath: Mid-Atlantic independent kitchen and bath dealer with multiple showroom locations offering custom cabinetry and design services, directly comparable as a multi-brand cabinet showroom serving residential remodeling customers.
- House of Cabinetry: Independent kitchen and bath cabinetry retailer offering premium custom and semi-custom cabinets through showroom locations, directly paralleling The Kitchen Center's kitchen/bath showroom model.
Emerging players
- CliqStudios: Online-direct custom cabinet retailer with designer consultation overlay; an emerging competitor serving a similar residential remodeling customer but through a digital-first channel rather than a single physical showroom.
Regional players
- Triad Kitchen & Bath (regional remodeler): Regional kitchen and bath remodeling contractor serving the Winston-Salem/Piedmont Triad area; comparable as a local full-service kitchen and bath design-build competitor in the same metro.
Broad incumbents
- Home Depot Kitchen Design: National home center with in-store kitchen and bath design services, providing a much larger but lower-touch alternative for budget-tier cabinetry and remodeling projects in the same Winston-Salem trade area.
- IKEA Kitchen Planning: Global modular kitchen and storage retailer with planning services; competes for entry-level kitchen and closet/budget remodel demand rather than The Kitchen Center's premium tier.
- Lowe's Kitchen Design: National home improvement retailer with kitchen and bath design centers offering cabinetry and installation, overlapping with The Kitchen Center on mid-range residential remodels.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
The Kitchen Center of Winston-Salem Inc. social profiles
Digital presenceThe Kitchen Center of Winston-Salem Inc. financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Kitchen Center of Winston-Salem Inc. leadership team
Management profileNumber of profiles
Profiles7 records
The Kitchen Center of Winston-Salem Inc. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Kitchen Center of Winston-Salem Inc. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Kitchen Center of Winston-Salem Inc.
What does The Kitchen Center of Winston-Salem Inc. do?
The Kitchen Center of Winston-Salem Inc. sells and installs custom-designed cabinetry for kitchens, bathrooms, and closets, operating through a single retail showroom at 1128 Burke Street in Downtown Winston-Salem. Customers move through a three-step process of consultation and estimate, design and refinement (with a retainer applied to the final purchase), and build/installation, with cabinetry sourced from partner manufacturers including Wood-Mode, Medallion, Legacy, Bridgewood, JSI, Brookhaven, and Design Craft. The company also offers complementary categories such as kitchen countertops and islands, outdoor kitchens, bathroom vanities, closet systems, garage and laundry storage, pantry storage, entertainment centers, and Murphy beds.
Is The Kitchen Center of Winston-Salem Inc. a public or private company?
The Kitchen Center of Winston-Salem Inc. is a private company. It is classified as family owned and is currently operating.
When was The Kitchen Center of Winston-Salem Inc. founded?
The Kitchen Center of Winston-Salem Inc. was founded in 1984. It employs 1 to 10 people.
Where is The Kitchen Center of Winston-Salem Inc. based?
The Kitchen Center of Winston-Salem Inc. is headquartered in Winston-Salem, North Carolina, United States, in the North America region.
How does The Kitchen Center of Winston-Salem Inc. make money?
One revenue line is on record: custom Cabinetry Sales and Installation.
Who are The Kitchen Center of Winston-Salem Inc.'s main competitors?
Direct peers on record are Kemper Cabinetry, Closets by Design, California Closets, Reico Kitchen & Bath and House of Cabinetry. CliqStudios is listed as an emerging player. Triad Kitchen & Bath (regional remodeler) is listed as a regional player. Broad incumbents are Home Depot Kitchen Design, IKEA Kitchen Planning and Lowe's Kitchen Design.
Does The Kitchen Center of Winston-Salem Inc. have an API?
No public API is recorded for The Kitchen Center of Winston-Salem Inc..
What industry is The Kitchen Center of Winston-Salem Inc. in?
The Kitchen Center of Winston-Salem Inc.'s product category is Custom Cabinetry & Residential Remodeling. Its primary akta.pro industry code is CRAIAFAA, Kitchen Cabinets & Custom Millwork Showrooms, with a secondary code of CRAIAFAB, Bathroom Vanities & Cabinetry Showrooms. Its NAICS code is 444110 and its SIC code is 5700.