The London West Hollywood at Beverly Hills

What The London West Hollywood at Beverly Hills does

The London West Hollywood at Beverly Hills is a privately held, award-winning luxury all-suite hotel operating since 2008 at 1020 N. San Vicente Blvd., West Hollywood, California, under the operational ownership of Northwood Hospitality. The property offers all-suite accommodations starting at 725 square feet with private terraces, walk-in showers, deep soaking bathtubs, and oversized bathrooms, complemented by a panoramic rooftop pool with luxury cabanas, a comprehensive F&B program anchored by Chef Anthony Keane at Boxwood Restaurant, and traditional British Afternoon Tea service.

Revenue is generated across four primary streams: room revenue, food and beverage (Boxwood Restaurant, Afternoon Tea, Boxwood on The Roof, London Bar, and complimentary breakfast), meetings and events (Kensington Ballroom at 4,000 sq ft, West End Roof Top at 3,800 sq ft, Hampton Court rose garden at 7,565 sq ft, LA's largest Penthouse Suite, a 110-guest Dolby-equipped Screening Room, and the Rooftop Pool Deck accommodating 250 reception guests), and specialty experiences including seasonal brand collaborations such as the Pixi Beauty Afternoon Tea. Pricing follows a tiered unit-pricing model: Metro Suites start at $1,500/night, the Penthouse at $6,500/night, and group rates for 10+ guestrooms start at $325/night with concession tiers scaled to guestroom revenue.

Go-to-market is sales-led through a dedicated corporate sales team (Director of Sales & Marketing Robert Kellermann) supplemented by partnerships with elite luxury travel networks including Virtuoso, Fine Hotels & Resorts (American Express), Signature Travel Network, Serandipians, and Select Hotels & Resorts. Distribution is further amplified through a direct booking website powered by Sabre SynXis with 360-degree venue tours, multi-platform social presence, and a London Loyalty program. Target customers span corporate groups and business travelers, luxury leisure travelers, weddings and celebrations, and entertainment industry clients (press junkets, screenings, premieres).

Name

The London West Hollywood at Beverly Hills

Legal name

The London West Hollywood at Beverly Hills

Website

https://thelondonwesthollywood.com

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

The London West Hollywood at Beverly Hills is a luxury all-suite hotel in West Hollywood, California, operated by Northwood Hospitality, serving corporate groups, luxury leisure travelers, weddings, and entertainment industry clients through accommodations, F&B, and event venues.

Ownership category

akta.pro rank

Product category

Luxury Hotel

NAICS

Traveler Accommodation (7211)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Urban Luxury Hotels (City Luxury) (THAGACAE)

akta.pro secondary industries

Resort Convention Hotels (THAGALAC), Luxury Wellness & Spa Resorts (THAGACAG)

Keywords

• Luxury hotel accommodations
• Meeting and event venues
• Fine dining services
• Wedding and celebration hosting
• Hospitality group bookings

Headquarters

HQ city

West Hollywood

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Technology or R&D

Revenue model

1. Room Revenues: All-suite luxury accommodations with rates starting at $325 for groups. Suite accommodations starting at 725 square feet with private terraces and oversized bathrooms.
2. Food & Beverage: On-site dining at Boxwood Restaurant & Bar, Afternoon Tea service, London Bar, and seasonal rooftop dining (Boxwood on The Roof). Catering services for events.
3. Meetings & Events: Venues include Kensington Ballroom (4,000 sq ft), West End Rooftop (3,800 sq ft), Hampton Court garden (7,565 sq ft), Penthouse Suite, Screening Room (110 guests), and Rooftop Pool Deck. Revenue from venue rentals and catering.
4. Specialty Experiences: Premium experiences including Pixi Beauty Afternoon Tea ($84/person), wellness programming (Soulful Sundays Mingle & Meditation), and partnerships for branded experiences.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels6 records

Core offering

The London West Hollywood at Beverly Hills is an award-winning luxury all-suite hotel offering accommodations starting at 725 square feet with private terraces and oversized bathrooms, paired with multiple on-site dining venues, a rooftop pool, and a portfolio of meeting, wedding, and entertainment event venues. The hotel provides comprehensive banquet and catering services led by Chef Anthony Keane and caters to both individual luxury travelers and corporate group clients.

Product overview

The London West Hollywood at Beverly Hills is an award-winning luxury all-suite hotel property offering a comprehensive portfolio of hospitality services. The core product is the hotel itself, featuring all-suite accommodations starting at 725 square feet with private terraces and oversized bathrooms. The property operates multiple dining venues including Boxwood Restaurant (chef-led contemporary American cuisine), Afternoon Tea at The London (traditional British tea service), Boxwood on The Roof (seasonal rooftop dining), London Bar, and Complimentary Breakfast. Event and meeting services are a significant offering, featuring the Kensington Ballroom (4,000 sq ft), West End Roof Top (3,800 sq ft), Hampton Court rose garden (7,565 sq ft), Penthouse Suite (LA's largest), Screening Room, and Rooftop Pool Deck. The property also offers unique experiences such as the Pixi Beauty Afternoon Tea (seasonal collaboration), Pixi Beauty Cabana Experience, Bryte restorative sleep technology, and London Loyalty reward program. Catering services led by Chef Anthony Keane support events from intimate gatherings to grand weddings.

Differentiator

Problem solved

Functional benefit

Brands

• Boxwood Restaurant: Contemporary American cuisine restaurant highlighting regional California flavors and locally sourced products, led by Chef Anthony Keane.
• London Bar
• Boxwood on The Roof
• Afternoon Tea at The London
• Pixi Beauty Afternoon Tea
• London Loyalty
• Bryte at The London

Products and services

• All-Suite Luxury Accommodations Luxury all-suite hotel accommodations starting at 725 square feet with private terraces, walk-in showers, deep soaking bathtubs, and oversized bathrooms, available for individual leisure and corporate group bookings.
• Premier Suites Collection Premium suite tier offering enhanced luxury amenities and services, including the Penthouse Suite (LA's largest, starting at $6,500/night) and the Metro Suite (starting at $1,500/night).
• Boxwood Restaurant Signature on-site restaurant offering contemporary American cuisine highlighting regional California flavors and locally sourced products, led by Chef Anthony Keane.
• Afternoon Tea at The London Traditional afternoon tea service featuring specialty teas from Rare Tea Company alongside tea sandwiches, warm scones, and pastries.
• Pixi Beauty Afternoon Tea Experience Limited-time collaboration offering British tea tradition combined with seasonal flavors and beauty-inspired moments, featuring a curated menu and the Pixi Glow Bar with complimentary touch-ups and shade matching. Priced at $84 per person ($42 for guests under 12).
• Boxwood on The Roof Seasonal rooftop dining experience offering elevated cuisine with panoramic views of the Los Angeles skyline and Hollywood Hills.
• London Bar Bar and sitting room offering cocktails and beverages in an elegant setting within the hotel.
• Complimentary Breakfast Daily complimentary breakfast menu served at Boxwood Restaurant for hotel guests.
• Kensington Ballroom 4,000-square-foot versatile ballroom designed by David Collins with sophisticated glamour, featuring Kensington Foyer and Marble Terrace for pre-function arrival. Accommodates 400 reception or 250 dinner and dancing.
• West End Rooftop 3,800-square-foot glamorous private rooftop space with views of Beverly Hills, featuring a custom-fit tent with retractable sidewalls available November through March. Accommodates 400 reception or 180 dinner and dancing.
• Hampton Court Garden Elegantly manicured English-style rose garden overlooking West Hollywood toward downtown Los Angeles, accommodating 220 reception or 220 ceremony across 7,565 square feet.
• Penthouse Suite Event Venue LA's largest penthouse suite spanning two floors with personal rooftop deck, fire pit, and panoramic LA vistas, accommodating up to 300 reception guests for private events.
• Rooftop Pool Deck Open-air rooftop pool with panoramic views, plush lounge chairs, teak benches, white-marble fire pit, water feature, four luxury cabanas with LCD TVs and mini refrigerators, and multi-level wooden deck. Accommodates 250 reception.
• Screening Room Luxurious screening room with plush seats, Dolby surround sound, accommodating 110 guests, featuring valet service, dedicated elevator, and private entrance for VIPs.
• Press Junkets & Screening Services Event services for press junkets, red carpet galas, premieres, and screening room events with state-of-the-art AV equipment, complimentary Wi-Fi, and on-site technical support.
• Meetings & Events Planning Services Comprehensive event planning services including customized culinary options, innovative menus, and experienced professionals overseeing every aspect, with state-of-the-art telecommunications and AV equipment.
• Catering Services Custom catering menus created by Chef Anthony Keane featuring contemporary American cuisine with regional California flavors, from passed canapés to specially created tasting menus for events.
• Group Booking Services Group event services for 10 or more guestrooms per night, with group rates starting at $325 and tiered concessions based on guestroom revenue ($20K-$39K, $40K-$59K, $60K+).
• London Loyalty Program Hotel loyalty program offering exclusive benefits and rewards for repeat guests.
• Bryte Restorative Sleep Experience Wellness partnership offering advanced sleep technology and comfort features for hotel guests through in-room Bryte sleep systems.
• Pixi Beauty Cabana Experience Beauty-themed cabana experience at the rooftop pool featuring Pixi Beauty products and services.

Quantifiable outcome

• 6 consecutive years recognized among World's Best Top 15 Hotels in Los Angeles
• +2 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature2 records

Partnerships

Eleven partnerships are on record, tiered core and minor.

• VirtuosocoreChannel Partner/ Reseller/ DistributorElite luxury travel advisor network providing access to high-net-worth travelers through exclusive partner hotels. The London is featured in Virtuoso's portfolio of properties offering added perks to Virtuoso clients.
• Fine Hotels & ResortscoreChannel Partner/ Reseller/ DistributorAmerican Express premium hotel program listing The London as a preferred property. Provides access to American Express card members with exclusive benefits.
• Signature Travel NetworkcoreChannel Partner/ Reseller/ DistributorConsortium of elite travel advisors providing distribution for luxury properties to high-value travelers.
• Select Hotels & ResortsminorChannel Partner/ Reseller/ DistributorLuxury hotel collection partnership for distribution through select travel partners.
• Sabre SynXiscoreTechnology or IntegrationDigital booking engine provider powering online room reservations. Sabre has committed to digital accessibility standards, aligning with The London's ADA compliance values.
• Pixi BeautyminorStrategic or Co-development PartnerSeasonal collaboration offering Pixi Beauty Afternoon Tea experience featuring British tea tradition combined with beauty-inspired moments. Limited-time offering served July 11 - September 27 with curated menu and Pixi Glow Bar services.
• Responsible StayminorStrategic or Co-development PartnerSustainability initiative partnership promoting responsible business practices in hospitality.
• Green KeyminorStrategic or Co-development PartnerEco-certification program recognizing hotels with sustainable practices.
• Bafta Los AngelesminorGTM or Marketing PartnerEntertainment industry partnership supporting screenings and industry events at The London's state-of-the-art screening room.
• SerandipiansminorChannel Partner/ Reseller/ DistributorLuxury travel network providing access to discerning travelers through curated hotel partnerships.
• Responsible StayminorStrategic or Co-development PartnerHuman trafficking awareness training partnership and responsible business initiative aligned with The London's commitment to ethical hospitality practices.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• The West Hollywood EDITION: Boutique luxury lifestyle hotel on Sunset Boulevard operated by Marriott's EDITION brand. Competes directly with The London for design-conscious luxury travelers and group bookings in West Hollywood.
• Sunset Tower Hotel: Historic luxury boutique hotel on Sunset Strip in West Hollywood with residential-style suites and a prominent restaurant. Comparable as a smaller luxury property on the Sunset Strip competing for the same leisure and entertainment-industry guests.
• The Beverly Hilton: Iconic luxury full-service hotel on Wilshire Boulevard in Beverly Hills with extensive meeting and event facilities. Directly comparable to The London as a competing luxury urban property serving corporate groups, weddings, and entertainment-industry events in the same LA corridor.
• The Peninsula Beverly Hills: Five-star luxury hotel in Beverly Hills offering all-suite-style accommodations, rooftop pool, and premium F&B. Competes head-to-head with The London for high-end leisure and corporate guests in the Westside LA luxury segment.
• Sofitel Los Angeles at Beverly Hills: French luxury flag on Beverly Boulevard with rooftop pool, signature restaurant, and event venues. Competes with The London for French-American luxury travelers and corporate groups in the West Hollywood/Beverly Hills market.
• The Beverly Hills Hotel (Dorchester Collection): Legendary luxury hotel operated by Dorchester Collection with iconic event venues and high-end clientele. Competes with The London for ultra-luxury leisure travelers, weddings, and high-profile private events in Beverly Hills.
• Four Seasons Hotel Los Angeles at Beverly Hills: Flagship luxury property on Doheny Drive with comparable suite product, rooftop pool, spa, and significant event and screening capability. Direct competitor for luxury transient, corporate, and entertainment-industry business.
• Waldorf Astoria Beverly Hills: Newer luxury flagship on Wilshire Boulevard offering all-suite accommodations, rooftop pool, and Jean-Georges restaurant. Competes for ultra-luxury leisure, corporate, and high-end wedding business in Beverly Hills.
• SLS Beverly Hills: Luxury lifestyle hotel on La Cienega with rooftop pool and signature dining. Overlaps with The London in target guest profile, suite-style accommodations, and event programming in the Westside luxury corridor.

Emerging players

• Kimpton Hotel Palomar Los Angeles: Boutique lifestyle hotel in Westwood operated by IHG's Kimpton brand with comparable suite product and design-forward positioning. Provides partial overlap in design-conscious leisure and corporate travelers in the greater West LA luxury segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/thelondonweho
• Facebookfacebook.com/thelondonwesthollywood
• Instagraminstagram.com/thelondonweho
• Pinterestpinterest.com/thelondonweho
• LinkedInlinkedin.com/company/london-west-hollywood-hotel

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The London West Hollywood at Beverly Hills