The Rainbow
The Rainbow is a Lisbon-based, full-service corporate events agency founded in 2018 that plans and executes team-building, product launches, exhibition stands, brand activations, gaming events, and filming for Portuguese enterprise clients including Samsung, Hovione, and Natixis.
- Company typePrivate
- Founded2018
- HeadquartersLisbon, Portugal
- Headcount11–50
- GTM typeB2B
- OfferingServices
What The Rainbow does
The Rainbow is a privately held, full-service corporate events agency founded in 2018 in Lisbon, Portugal by twin brothers Bruno Fontoura (investment partner) and Bernardo Fontoura (partner). The firm is built around founders who each bring 15 years of event-industry experience, including a five-year international stint in Brazil where they worked on Olympics, World Cup, and Volvo Ocean Race productions. Operations are founder-led and lean, with a stated headcount of 12 employees based at the Lisbon headquarters.
The company sells project-based professional services across an integrated event portfolio: corporate events (employee gatherings, product launches, seasonal celebrations), exhibition stands, team-building, corporate incentive programs, professional filming, gaming event production and stages, brand activations, and digital media / influencer campaigns. Revenue is generated through custom-quoted engagements under a direct-sales model in which both founders are publicly contactable by phone and email; the website portfolio and YouTube/Vimeo video library function as the primary marketing channels for inbound enterprise inquiries. Pricing is bespoke per project and not publicly disclosed.
The customer base is a horizontal mix of Portuguese and international enterprise clients spanning financial services (Natixis, Moche), media (Observador), consumer electronics (Samsung), pharmaceutical (Hovione), automotive (Auto-Europa), retail (JD Sports), technology (SingularityNET, Tradestars, Matrics), gaming (Girl Gamer), and sustainability (Greeni). The firm operates only in Portugal, with no disclosed geographic expansion, external funding, parent company, or subsidiary structure. There are no documented AI, software, or platform products; the offering is a managed-services event delivery model.
The Rainbow firmographics
Firmographics- Name
- The Rainbow
- Legal name
- The Rainbow
- Website
- https://therainbow.pt
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The Rainbow is a Lisbon-based, full-service corporate events agency founded in 2018 that plans and executes team-building, product launches, exhibition stands, brand activations, gaming events, and filming for Portuguese enterprise clients including Samsung, Hovione, and Natixis.
- Ownership category
- akta.pro rank
The Rainbow industry classification
Industry- Product category
- Corporate Event Management Services
- NAICS
- Convention and Trade Show Organizers (56192)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Incentive Travel Programs & Retreat Events (Offsites) (MPAGAHAH)
- akta.pro secondary industry
- General Consumer Expos & Trade Shows (MPAGAFAA)
Keywords
Where The Rainbow is headquartered
LocationHeadquarters
- HQ city
- Lisbon
- HQ country
- Portugal
- HQ region
- Europe
Offices1 record
Markets served
The Rainbow business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Others
Revenue model
- Corporate Event Services: Project-based professional services revenue from planning, consulting, and managing corporate events including team-building activities, product launches, exhibition stands, filming, outdoor events, brand activations, summer and Christmas parties, digital media, influencer campaigns, and gaming events.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
The Rainbow product offering
Product offeringCore offering
The Rainbow is a Lisbon-based, full-service corporate events agency that provides end-to-end consulting, planning, and execution of corporate events for enterprise clients. Its work spans team-building programs, product launches, exhibition stand design and build, brand activations, professional filming, gaming tournaments, outdoor events, and digital media and influencer campaigns, delivered turnkey ("chave na mão") from concept through on-site execution.
Product overview
The Rainbow is a full-service corporate events agency founded in 2018 in Lisbon, Portugal. The company offers a unified suite of event services including corporate events, exhibition stands, team building, incentives, filming, and gaming. Their integrated service portfolio covers the entire event lifecycle from consulting and planning to execution, with additional capabilities in brand activations, digital media, and influencer partnerships. The company does not offer a software platform but rather provides managed event services as a single integrated offering.
Differentiator
Problem solved
Functional benefit
Products and services
- Corporate Events (Eventos Corporativos)
- Exhibition Stand Design and Build
- Team Building Events
- Corporate Incentives and Trips
- Brand Activations
- Professional Filming and Video Production
- Gaming Events and Tournaments
- Digital Media and Influencer Campaigns
Quantifiable outcome
- Successfully hosted over 1200 participants at a single event (Mercado de Natal)
Companies that use The Rainbow
Customer profileNamed customers12 records
Segments1 record
Ideal customer profiles2 records
The Rainbow technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The Rainbow partnerships and signals
Strategic signalScale indicators2 records
Recent moves4 records
Expansion highlights3 records
The Rainbow competitors and assessment
Company assessmentRegional players
- Closer Eventos: Iberian corporate events agency providing planning, production, and brand activation services. Comparable scope of services — corporate events, team building, product launches — for overlapping Portuguese and Spanish enterprise clients.
- Desafio Global: Portugal-based events and brand activation agency delivering corporate events, team building, and incentive programs. Closest geographic peer, serving the same Portuguese enterprise client base with a similar full-service, project-based delivery model.
- Proyectar Eventos: Iberian full-service event agency covering corporate events, exhibitions, and team building for enterprise clients. Direct competitor across the Portuguese/Spanish market in the same service categories.
Broad incumbents
- Jack Morton Worldwide: Global brand experience agency operating at much larger scale across corporate events, brand activations, and experiential marketing. Comparable because it serves the same enterprise marketing buyers and delivers the same category of services The Rainbow provides, but with multi-market reach and dedicated creative teams.
- George P. Johnson Experience Marketing: Large-scale experience marketing agency specializing in corporate events, product launches, trade shows, and brand activations. Overlaps directly with The Rainbow's product launches, exhibition stands, and corporate event lines but operates globally with significantly larger delivery capacity.
Direct peers
- Sparks: Global experiential agency that designs, produces, and measures live brand experiences, corporate events, and activations. Direct competitor in the same service categories — corporate events, brand activations, digital extensions — with comparable integrated end-to-end model.
- NEBU (NEBU Event Solutions): European events and brand experience agency offering end-to-end corporate event management, production, and content services. Comparable in service breadth and in targeting enterprise marketing budgets across Iberia and the EU.
- MKG (MKG Experiences): Independent, full-service experiential marketing agency producing corporate events, brand activations, and content for major brands. Closely comparable to The Rainbow in service mix (planning, production, creative, content) and target audience (enterprise marketing teams), though operating at larger US-based scale.
- Pen & Inc. Event production and brand activation agency serving corporate clients with experiential marketing programs. Similar to The Rainbow in targeting enterprise marketing teams with turnkey event execution and creative services.
- Wizco (Wizco Group): Mid-sized experiential and corporate events agency producing brand activations, conferences, and product launches. Comparable in size, service mix, and project-based B2B sales model to The Rainbow.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
The Rainbow social profiles
Digital presenceThe Rainbow financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Rainbow leadership team
Management profileNumber of profiles
Profiles2 records
The Rainbow funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Rainbow M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Rainbow
What does The Rainbow do?
The Rainbow is a Lisbon-based, full-service corporate events agency that provides end-to-end consulting, planning, and execution of corporate events for enterprise clients. Its work spans team-building programs, product launches, exhibition stand design and build, brand activations, professional filming, gaming tournaments, outdoor events, and digital media and influencer campaigns, delivered turnkey ("chave na mão") from concept through on-site execution.
Is The Rainbow a public or private company?
The Rainbow is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Rainbow founded?
The Rainbow was founded in 2018. It employs 11 to 50 people.
Where is The Rainbow based?
The Rainbow is headquartered in Lisbon, Portugal, in the Europe region.
How does The Rainbow make money?
One revenue line is on record: corporate Event Services.
Who are The Rainbow's main competitors?
Regional players on record are Closer Eventos, Desafio Global and Proyectar Eventos. Broad incumbents are Jack Morton Worldwide and George P. Johnson Experience Marketing. Direct peers are Sparks, NEBU (NEBU Event Solutions), MKG (MKG Experiences), Pen & Inc. and Wizco (Wizco Group).
Does The Rainbow have an API?
No public API is recorded for The Rainbow.
What industry is The Rainbow in?
The Rainbow's product category is Corporate Event Management Services. Its primary akta.pro industry code is MPAGAHAH, Incentive Travel Programs & Retreat Events (Offsites), with a secondary code of MPAGAFAA, General Consumer Expos & Trade Shows. Its NAICS code is 56192 and its SIC code is 7990.