The Roosevelt Room

What The Roosevelt Room does

The Roosevelt Room is a privately held craft cocktail bar and event venue operating from a 1929 railroad warehouse in downtown Austin's Warehouse District. Founded in June 2015, the venue spans roughly 3,750 square feet across a main floor and a 750-square-foot mezzanine, seating up to 225 guests for full buyouts. The bar program runs an 80+ cocktail menu backed by a 500+ bottle spirits library, serving individual leisure guests as well as corporate and private event clients.

The business monetizes through multiple streams: on-premise beverage and food service (with Head Chef Kyle Mulligan leading the kitchen), private and corporate event buyouts at the venue and at the 275-guest sister venue The Eleanor, mixology classes taught by the bar team, offsite catering, the RoadHaus Mobile Cocktails truck launched October 2021, retail bottled cocktails sold online, and third-party delivery through Uber Eats. Distribution is concentrated in Austin, Texas, with no disclosed geographic expansion.

The company is co-owned by Justin Lavenue, Dennis Gobis, and Matthew Korzelius, and employs 31 people. Industry recognition includes Tales of the Cocktail awards, World's 50 Best Bars Discovery inclusion, and consistent placement on the Top 500 Bars list from 2020 through 2025, anchoring the brand within the U.S. craft cocktail segment.

Name

The Roosevelt Room

Legal name

The Roosevelt Room

Website

https://therooseveltroomatx.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

The Roosevelt Room is a privately held craft cocktail bar and event venue in a 1929 Austin warehouse, co-owned by Lavenue, Gobis, and Korzelius, serving individual guests, private event clients, and class attendees across the main venue, sister venue The Eleanor, and the RoadHaus mobile bar.

Ownership category

akta.pro rank

Product category

Cocktail Bar & Event Venue

NAICS

Drinking Places (Alcoholic Beverages) (7224), Full-Service Restaurants (722511)

SIC

Retail-Eating & Drinking Places (5810), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Cocktail Bars & Lounges (CRANACAD)

akta.pro secondary industry

Cocktail Experiences (Mixology Classes, Cocktail Tours) (THAJAGAG)

Keywords

• Craft cocktail bar
• Event venue hosting
• Private cocktail classes
• Offsite bar catering
• Mobile bar services

Headquarters

HQ city

Austin

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. On-site Bar Service: Direct sales of cocktails, spirits, beer, wine, and food to walk-in and reservation guests. Revenue generated from table service in the downstairs dining room and bar service at the main bar and mezzanine bar. Happy Hour generates additional traffic from 3pm-6pm daily with discounted cocktails and food items.
2. Private Events and Venue Rentals: Event hosting services for parties of up to 225 guests at The Roosevelt Room and 275 at The Eleanor, with capacity for 700+ guests through dual-venue buyouts. Revenue from venue rental, catering services, and event coordination.
3. Cocktail Classes: Public monthly master classes and private cocktail classes for groups. Private classes start at $150/guest for 2-hour courses and $200/guest for 3-hour courses, with minimum 8 guests. Revenue from class fees including instruction, cocktails, and appetizers.
4. Offsite Catering: Bartending and cocktail catering services for offsite events, including the RoadHaus Mobile Cocktail Truck. Full food and beverage catering with custom cocktail menus, beer and wine, and non-alcoholic options. Revenue from service fees, per-head pricing, and rental of the cocktail truck.
5. To-Go and Delivery: Online ordering through Uber Eats for pickup (4pm-11pm daily) and delivery within 10-mile radius. Orders require 30 minutes to 1 hour preparation time. Revenue from alcohol and food sales with Uber Eats commission.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels6 records

Core offering

The Roosevelt Room operates an award-winning cocktail bar and event venue in downtown Austin's Warehouse District, offering a seated cocktail experience featuring 80+ cocktails organized by historical era, 500+ spirits, and an epicurean bar food menu. The business extends beyond the 3,750 sq ft venue to include private event hosting, offsite catering, mobile cocktail services through the RoadHaus truck, and educational cocktail classes for groups of 8-100 guests.

Product overview

The Roosevelt Room is an award-winning cocktail bar and event venue in Austin, Texas, offering a comprehensive portfolio of hospitality services. The core offering centers on the cocktail bar service featuring over 80 cocktails across House Creations (10 innovative cocktails), RR Classic Creations (6 signature cocktails), Classic Cocktails organized by era (53 cocktails), Non-Alcoholic Cocktails, and Featured Indulgences. The venue houses over 500 spirits bottles and operates a Happy Hour program daily. Complementary offerings include an epicurean food menu (Small Fare, Large Fare, Desserts), online ordering via Uber Eats, and catering services. Event services encompass private venue rental (225 guests, 3,750 sq ft) with a Mezzanine bar (60 guests, 300+ spirits), sister venue The Eleanor (275 guests), and offsite catering including the RoadHaus Mobile Cocktails truck. Educational experiences include public monthly Bartending Master Classes and private cocktail classes for groups of 8-100. The business operates as a single unified venue with multiple service lines rather than a modular platform architecture.

Differentiator

Problem solved

Functional benefit

Products and services

• Cocktail Bar Service
• Private Event Venue Rental
• Offsite Catering Service
• RoadHaus Mobile Cocktails
• Cocktail Classes
• Online Ordering & Delivery
• The Eleanor Event Venue

Quantifiable outcome

• Multiple Tales of the Cocktail awards including Best High Volume Bar (2018, 2019, 2020) and Best Bar Team (2020)
• +4 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature3 records

Partnerships

Seven partnerships are on record, tiered major, core and minor.

• RoadHaus Mobile CocktailsmajorStrategic or Co-development Partner · 20 October 2021Mobile cocktail truck concept operated by The Roosevelt Room team. Customized as a 'classically modern' cocktail bar on wheels with full equipment for creating bespoke craft cocktails at offsite events. Six years in development. Separate brand with own website and social media presence (Instagram).
• The EleanorcoreStrategic or Co-development PartnerKindred event venue located next door to The Roosevelt Room, operated by the same ownership. Offers 275 guest capacity with open floor plan, vaulted ceilings, and multiple distinct spaces. Dual-venue buyouts enable events for 350-700+ guests. The Eleanor serves as a sister venue for larger events that exceed The Roosevelt Room's 225-guest capacity.
• OpenTablecoreTechnology or IntegrationReservation platform integration for managing table and bar seat reservations. Handles bookings for 1-10 guests with time-based reservation windows. Large party inquiries (11+) routed through separate inquiry form.
• Uber EatscoreChannel Partner/ Reseller/ DistributorThird-party delivery platform for to-go and delivery orders. Handles logistics for orders within 10-mile radius. Platform manages order processing, delivery routing, and age verification at delivery.
• EventbritemajorChannel Partner/ Reseller/ DistributorTicketing platform for public cocktail class registrations. Hosts monthly RR Bartending Master Class series tickets and provides gift card integration link.
• Gift UpminorChannel Partner/ Reseller/ DistributorGift card sales platform linked from cocktail class page. Provides hosted gift card purchasing for customers.
• LAZ ParkingminorOthersRecommended parking provider located at NW corner of W 5th Street & Guadalupe Street. Discounted parking rates available through reservation widget integration.

Scale indicators6 records

Recent moves4 records

Expansion highlights5 records

Direct peers

• Cure: New Orleans craft cocktail bar from Neal Bodenheimer, repeatedly ranked among World's 50 Best Bars. Direct peer in craft cocktail destination with seated table service.
• Death & Co: Multi-location award-winning cocktail bar (NYC, LA, DC) known for extensive cocktail programs, knowledgeable staff, and industry recognition. Direct peer in the craft cocktail destination category.
• PDT (Please Don't Tell): NYC speakeasy-style cocktail bar with reservations-driven seating, award-winning drinks program, and global brand recognition. Direct comparable in destination cocktail bar model.
• Employees Only: Iconic NYC cocktail bar repeatedly named among World's 50 Best Bars, with sit-down cocktail service, deep spirits program, and craft bartending pedigree. Closest comparable for seated, table-service cocktail experience.
• The Aviary: Grant Achatz's Chicago cocktail institution known for innovative cocktail creation, table service, and multiple James Beard recognitions. Comparable in upscale seated cocktail experience and creative drinks program.
• Smuggler's Cove: San Francisco tiki cocktail destination with massive rum and spirits collection, history-themed menu design, and Tales of the Cocktail recognition. Closely comparable in deep spirits library and historical curation.
• Trick Dog: San Francisco award-winning cocktail bar famous for themed cocktail menus, creative bar team, and World-Class bar recognition from Tales of the Cocktail. Comparable era/themed menu approach and craft cocktail focus.

Emerging players

• Porchlight: NYC cocktail bar with Southern-inspired drinks, spirits-heavy program, and multiple industry award nominations. Comparable seated cocktail experience with smaller footprint than top-tier national names.

Regional players

• Whisler's: Austin East Side cocktail bar with mezcal-focused program, craft cocktails, and live music programming. Direct local competitor for Austin cocktail enthusiasts and event business.
• Half Step: Austin craft cocktail bar on Rainey Street with comparable cocktail program and Austin bar scene positioning. Same geographic market with overlapping customer base and similar award-caliber positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/rooseveltroomatx
• LinkedInlinkedin.com/company/the-roosevelt-room

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Roosevelt Room