Stadium View Sports Bar & Event Hall

Name

Stadium View Sports Bar & Event Hall

Legal name

Stadium View Sports Bar, Restaurant, & Event Halls

Website

https://thestadiumview.com

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Sports Bar & Event Venue Hospitality

NAICS

Drinking Places (Alcoholic Beverages) (722410), Drinking Places (Alcoholic Beverages) (72241), Spectator Sports (71121)

SIC

Retail-Eating & Drinking Places (5810), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Neighborhood & Sports Bars (THAFAEAA)

akta.pro secondary industries

Sports & Arena Event Venues (Stadiums, Arenas) (THAHAAAF), Sports Bars (CRANACAC)

Keywords

• Sports bar hospitality
• Event venue rentals
• Wedding catering services
• Restaurant bar dining
• Live entertainment venue

Headquarters

HQ city

Green Bay

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Food & Beverage Sales: Full-service restaurant and bar with sports bar menu, specialty menus (fish fry, Sunday broasted chicken, kids menu, game day menu), and drink specials including Double Bubble (buy-one-get-one-free), bottomless mimosas, and daily drink specials.
2. Event Hall Rentals & Catering: Private event hosting including weddings, corporate events, birthdays, fundraisers with custom catering packages. Bronze, Silver, and Gold wedding packages available. Additional revenue from event equipment rentals.
3. Merchandise & Gift Cards: SV apparel online store and virtual gift cards sold through Toast Tab platform.
4. Game Day Parking: Game day parking revenue: cars $40 (first come first serve), buses $100 (reserved), RVs $300-$450 (reserved sizes). Tailgating add-on $20.
5. Loyalty Rewards Program: SV Rewards program earning 5% back daily, 10% back on Tuesdays. Points linked to credit/debit card or digital QR code loyalty card.
6. Shaded Lounges: Four outdoor shaded lounges available for reservation at $25 rental fee each, no minimum spend, automatic 20% gratuity for groups of 6+.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels8 records

Core offering

Stadium View operates a multi-faceted sports bar, restaurant, and event venue complex one block from Lambeau Field in Green Bay, Wisconsin. The venue combines a full-service American-cuisine sports bar with multiple bar venues (Beer Garden, Sky Bar rooftop, outdoor patios), four private shaded lounges, and 12,000 sq. ft. of renovated event halls hosting weddings, corporate events, and celebrations for 30–900+ guests, complemented by weekly live entertainment, a signature craft beer, game day parking, a loyalty rewards program, and online merchandise.

Product overview

Stadium View Sports Bar, Restaurant, & Event Halls is a three-generation family-owned hospitality business operating as a multi-faceted entertainment complex one block from Lambeau Field in Green Bay, Wisconsin. The unified offering combines a sports bar and restaurant with American cuisine, multiple bar venues (Beer Garden Bar, Sky Bar/rooftop bar overlooking Lambeau Field, and outdoor spaces), event halls, and recreational facilities. The core product portfolio includes: the main Sports Bar & Restaurant serving food and drinks with game day experiences; the Sky Bar rooftop venue offering panoramic stadium views; the Beer Garden Bar with live outdoor music; four private SV Shaded Lounges for group reservations; and the Event Halls division featuring three renovated halls (12,000 sq. ft.) for weddings, corporate events, and private celebrations accommodating 30-900+ guests. Supporting offerings include a signature craft beer collaboration (All Gas No F*cking Brakes Light Lager with Fox River Brewing), the SV Rewards loyalty program, online ordering via Toast Tab, SV Apparel/gift card shop, game day parking/RV services, and weekly entertainment including Singo, DJ Trivia, Karaoke, and live music from May-October. The business has achieved national recognition including Forbes #1 Sports Bar in America and Esquire Magazine's Top 100 Bars in the Nation.

Differentiator

Problem solved

Functional benefit

Brands

• All Gas No F*cking Brakes Stadium View Light Lager: A collaborative light beer brewed with Fox River Brewing Co., Stadium View's signature house beer featuring an irreverent homage to the sports bar's culture and motto.

Products and services

• Sports Bar & Restaurant The main sports bar and restaurant operation featuring American cuisine, multiple bars, game day experiences, and live entertainment. Located one block from Lambeau Field in Green Bay, Wisconsin.
• Sky Bar (Rooftop Bar) Rooftop bar overlooking iconic Lambeau Field offering casual seating, karaoke on Friday nights, and panoramic views of the stadium district.
• Beer Garden Bar
• Event Halls (Traditions, Legends, Tailgate Halls)
• Wedding Services
• Private Events Hosting
• SV Shaded Lounges
• Game Day Parking & RV Services
• All Gas No F*cking Brakes Stadium View Light Lager Signature craft light lager brewed in collaboration with Fox River Brewing Company (Oshkosh, WI) celebrating the Stadium View brand and local community partnership.
• Sports Bar Food Menu
• Friday Fish Fry
• Sunday Broasted Chicken
• SV Rewards Loyalty Program
• SV Online Shop (Apparel & Gift Cards)
• Weekly Entertainment Programming
• Live Music on Outdoor Patio
• Game Day Experience
• Drink Menus & Daily Specials

Quantifiable outcome

• Forbes #1 Sports Bar in America recognition
• +4 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Fox River Brewing Co.coreStrategic or Co-development PartnerCollaboration to create 'All Gas No F*cking Brakes Stadium View Light Lager' - an irreverent homage to Stadium View's brand identity. Fox River Brewing Co. (30-year-old Oshkosh brewery owned by brothers Jay, John, and Joe Supple) brewed the signature beer featuring Stadium View branding. This is a celebration of local flavor, late nights, early mornings, laughter, hard work, and hometown pride. Anchored by flagship BLU Bobber Blueberry Ale found at Stadium View, Lambeau Field, and Brewer Stadium.
• WeddingWireminorGTM or Marketing PartnerWedding venue listing and promotional partner on WeddingWire wedding planning platform
• The KnotminorGTM or Marketing PartnerFeatured on The Knot wedding planning platform as a wedding venue option in Green Bay, Wisconsin

Scale indicators7 records

Recent moves11 records

Expansion highlights5 records

Emerging players

• Punch Bowl Social: Eatertainment concept combining scratch kitchen, craft beverages, bowling, and private event spaces. Comparable in mixing large-format event halls with bar/restaurant operations and nightlife entertainment.

Direct peers

• Titletown Brewing Company: Green Bay brewpub near Lambeau Field offering house-brewed beer, full menu, and event spaces. Comparable multi-vertical mix (restaurant + brewery + events) in the same Titletown submarket.
• The Anvil Pub & Grill: Green Bay-area sports bar and grill with proximity to Lambeau Field, multiple bar locations, and game-day specials. Directly competes with Stadium View for pre-game and post-game Packer fan traffic.
• Kroll's West: Long-standing Green Bay restaurant and sports bar near Lambeau Field serving burgers, Friday fish fry, and Packer game-day crowds. Direct competitor for game-day F&B and parking revenue in the same Titletown district.

Broad incumbents

• Dave & Buster's: National entertainment venue combining full-service restaurant and bar with arcade and event spaces. Comparable in event hosting (corporate, private parties) and large-footprint bar/restaurant operations.
• Twin Peaks Restaurant: National sports lodge chain with multiple bars, large-format TVs, and casual dining. Comparable sports bar business model with a focus on game-day atmosphere at scale.
• Buffalo Wild Wings: National sports bar chain with wings, beer, and game-day viewing as core offerings. Represents scaled competition in the sports bar category with a multi-unit footprint and broader marketing budget.

Regional players

• Wicked Hop: Milwaukee-based sports bar and event venue offering rooftop dining, private events, and craft beer. Comparable single-market multi-venue sports bar model, but in a different Wisconsin metro.

Others

• Door County Brewing Co. Wisconsin craft brewery with taproom and branded distribution. Adjacent to the brand-licensing playbook Stadium View could pursue with Fox River Brewing, illustrating the regional craft beer ecosystem.
• Fox River Brewing Co. Oshkosh-based brewery partner co-producing the 'All Gas No F*cking Brakes' Stadium View Light Lager. Ecosystem partner rather than competitor; relevant for understanding the brand extension model and distribution potential.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/SVeventhalls
• Instagraminstagram.com/stadium_view_event_halls
• LinkedInlinkedin.com/company/stadium-view-sports-bar-&-grill

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stadium View Sports Bar & Event Hall