The Syria Campaign

Name

The Syria Campaign

Legal name

The Voices Project USA Inc

Website

https://thesyriacampaign.org

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Human Rights Advocacy

NAICS

Human Rights Organizations (813311), Social Advocacy Organizations (81331), Other Social Advocacy Organizations (813319), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Human Rights & Anti-Discrimination Organizations (BPAGAFAB)

akta.pro secondary industries

Global Health Advocacy, Policy & Rights Organizations (HLAJAKAO), International & Local Implementing NGOs (HLAJAKAD), Global Health Research, Evidence & Technical Assistance Organizations (HLAJAKAN)

Keywords

• Human rights advocacy
• Campaign mobilization
• Refugee protection
• War crimes accountability
• Civil society support

Headquarters

HQ city

St Ives, Cambridgeshire

HQ country

United Kingdom

HQ region

Europe

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Individual Donations: The organization relies on donations from individuals worldwide who support their mission for democracy and human rights in Syria. Donations can be made through their website and are processed via payment providers like Braintree and PayPal.
2. Foundation and Institutional Grants: The organization receives support from foundations and institutional donors. The 2021 annual report thanks board members and institutional donors for their generosity.
3. Legacy Giving / Bequests: The organization accepts planned gifts and bequests through wills, with legal name The Voices Project USA Inc and Federal Tax ID 82-3505967 for US donors.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

The Syria Campaign is a non-profit human rights advocacy organization that mobilizes a global community of supporters to amplify Syrian voices and create pressure on governments and international bodies for action on Syria. It delivers its work through a portfolio of advocacy campaigns (e.g., Syria Waits, Bring Assad to Justice), online petitions, research reports such as the Young Syria initiative, and documentary content including "Maybe Tomorrow" co-directed by Oscar-nominated filmmaker Waad Al-Kateab. The organization supports Syrian frontline humanitarians, activists, families of the detained and disappeared, and refugees through partnerships with on-the-ground civil society groups.

Product overview

The Syria Campaign is a human rights advocacy organization, not a technology product company. Its offerings consist of advocacy campaigns, online petitions, documentary content, and blog/diary content. The organization runs multiple campaigns including petitions for civilian protection in Suwayda, bringing Assad to justice, protecting online spaces from abuse, and supporting Syrian women's leadership. Content offerings include the documentary 'Maybe Tomorrow' and The Syria Diary blog. The organization does not offer software products, platforms, or modules in the traditional sense.

Differentiator

Problem solved

Functional benefit

Products and services

• Maybe Tomorrow (Documentary) A short documentary film co-directed by Oscar-nominated filmmaker Waad Al-Kateab and Syrian activist Wafa Mustafa that follows families searching for their disappeared loved ones in Syria. The film is created with Syrian filmmakers and activists to raise international awareness about enforced disappearances.
• Online Petitions Platform Interactive online platform enabling supporters worldwide to sign petitions calling for action on Syrian civil war issues including civilian protection, justice, humanitarian access, and digital space protections. The platform routes supporter messages to governments, the UN, and other decision makers.
• Young Syria Initiative Research and advocacy initiative that documents the vision of more than 500 young Syrians for their country's future, capturing their daily challenges and demands for justice and democracy. The published report and platform serve as a primary source on Syrian youth perspectives.
• Syria Waits Campaign Advocacy campaign demanding truth and justice for the more than 177,000 people documented as missing or forcibly disappeared in Syria, supporting families searching for loved ones.
• Bring Assad to Justice Campaign Advocacy campaign calling for an end to impunity for war crimes and crimes against humanity, urging governments to support a Syrian-led hybrid special court and protect international law.
• Syria Women's Letter to the UN An open letter campaign signed by more than 335 Syrian women and allies calling on the UN to ensure that women are a driving force in Syria's political transition toward an inclusive democracy.
• EU Online Spaces Protection Campaign Campaign urging the EU to enforce stronger protections for digital spaces from online abuse targeting human rights defenders and social media users, given inadequate action by big tech platforms.
• Prevent Civil War in Syria Campaign Emergency petition calling on the UN and world leaders to push an end to all violence, including Israeli attacks, and to support ceasefire, humanitarian access to Suwayda, and an inclusive national dialogue.

Quantifiable outcome

• 18,000+ signatures collected on Denmark refugee petition
• +2 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered core, major and minor.

• The Voices Project (UK)coreStrategic or Co-development PartnerThe Voices Project is the UK parent entity of The Syria Campaign. It is a private non-profit company limited by guarantee registered in England and Wales (company number 8825761). The Voices Project and The Voices Project USA share common goals, purposes, and overlapping management teams.
• The Voices Project USAcoreStrategic or Co-development PartnerThe US entity of The Syria Campaign, registered as a 501(c)(3) non-profit organization (Federal Tax ID: 82-3505967). Shares common management and organizational goals with The Voices Project UK.
• Voices Project GermanycoreStrategic or Co-development PartnerThe German non-profit entity of The Syria Campaign, operating alongside the UK and US entities to advance the organization's mission.
• The White Helmets (Syrian Civil Defence)majorStrategic or Co-development PartnerWith supporters' specific consent, The Syria Campaign may transfer contact data to The White Helmets to assist their humanitarian work in Syria. The White Helmets is a Syrian civil defence organization supported by the campaign.
• Families for FreedommajorStrategic or Co-development PartnerCoalition partner representing families of the detained and disappeared in Syria. The Syria Campaign supported their advocacy efforts including presence at the Koblenz trial and the Day of the Disappeared event.
• Caesar Families AssociationmajorStrategic or Co-development PartnerAssociation of families whose loved ones were documented as victims of torture and killing in Syrian detention facilities. Partnered on events and advocacy for justice and accountability.
• Association of Detainees and Missing of Sednaya Prison (ADMSP)majorStrategic or Co-development PartnerOrganization supporting survivors of detention and families of the missing. The Syria Campaign partnered on workshops, the Family Center supporting torture survivors, and campaigns for release of long-serving political prisoners.
• Syrian Network for Human Rights (SNHR)majorStrategic or Co-development PartnerHuman rights organization providing data and research on human rights violations in Syria. SNHR data is cited in Syria Campaign reports and advocacy materials.
• Hurras Child Protection NetworkmajorStrategic or Co-development PartnerChild protection organization in northwest Syria. The Syria Campaign partnered with Hurras to improve parental leave pay for teachers and build advocacy capacity.
• Syrian Missing Persons and Forensic TeamminorStrategic or Co-development PartnerOn-the-ground team working to piece together information about kidnapped and disappeared persons in northeast Syria. The Syria Campaign ran workshop sessions to help explore and share their work.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Syrian Civil Defence (The White Helmets): Syria-focused humanitarian organization that The Syria Campaign directly partners with. White Helmets provide frontline search-and-rescue and civil defense inside Syria, while the Campaign amplifies their story to international audiences — a near-identical advocacy-and-amplification model.
• Syria Justice and Accountability Centre: Syria-focused organization pursuing criminal accountability for war crimes and crimes against humanity. Directly comparable to The Syria Campaign's 'Bring Assad to Justice' campaign, which advocates for a Syrian-led hybrid special court.
• Refugees International: Advocacy organization focused on refugee protection and rights globally, including Syria. The Syria Campaign's anti-forced-return petitions (e.g., Denmark campaign with 18,000+ signatures) operate in the same refugee-protection advocacy space.
• Reprieve: International human rights organization that uses legal advocacy, investigations, and public campaigns to secure justice for individuals detained or targeted by states. Closely aligned with The Syria Campaign's work on detainees, disappeared persons, and war-crimes accountability.
• Syrian Network for Human Rights (SNHR): Syria-focused human rights documentation organization that supplies data cited in The Syria Campaign's reports. SNHR combines on-the-ground documentation with international advocacy for accountability — closely overlapping with The Syria Campaign's documentation-and-amplification approach.
• Syria Relief: UK-based Syria-focused humanitarian and advocacy NGO. Comparable in mission, donor base, and geographic scope (UK and US entities), though weighted more toward direct humanitarian delivery than The Syria Campaign's advocacy-first approach.

Broad incumbents

• Amnesty International: Large global human rights advocacy organization with established research, campaigning, and policy functions. Operates on a much larger scale and broader portfolio, but applies the same awareness-to-action advocacy model that The Syria Campaign uses for Syria-specific issues.
• Human Rights Watch: Established international human rights organization producing investigative reports and advocacy campaigns. Comparable research-and-advocacy playbook, though operating globally rather than being focused on a single conflict.
• International Crisis Group: Conflict-focused policy organization producing analysis and recommendations on Syria among other conflicts. Adjacent advocacy and influence model targeting policymakers and international bodies, similar to The Syria Campaign's UN-side-event strategy.

Emerging players

• WITNESS: Human rights organization that uses video and technology to document abuse and amplify voices. Comparable to The Syria Campaign's documentary work (e.g., 'Maybe Tomorrow') and its 'Protect our online spaces' campaign on platform-enabled abuse.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/TheSyriaCmpgn
• Facebookfacebook.com/TheSyriaCampaign
• LinkedInlinkedin.com/company/the-syria-campaign

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about The Syria Campaign