The Wilson Academy

What The Wilson Academy does

The Wilson Academy is a private, nonprofit 501(c)(3) independent coeducational K-12 school operating in the Metro-Atlanta area of Georgia. Founded in 2001 by Byron F. Wilson, who continues to serve as CEO, the school delivers a college-preparatory curriculum built around three pillars: critical thinking, leadership, and financial education. Pedagogical differentiators include 100% individualized placement based on demonstrated mastery rather than age, ability-based student grouping, small class sizes averaging 16 students (17:1 student-to-teacher ratio), and a year-round academic calendar with week-long intersessions. The school reports that more than 90% of students meet or exceed grade-level benchmarks within one year, more than 90% graduate with an academic college scholarship, and TWA students have earned over $7 million in college scholarships over the past two years. Selectivity is meaningful, with a 35-45% acceptance rate and 70%+ of admitted students arriving via referrals from educators, counselors, and current families.

The school's product surface extends beyond core academics. It operates a Dual Enrollment Program through partnerships with six Georgia institutions — Georgia State University, Clayton State University, Georgia Piedmont Technical College, Atlanta Technical College, Georgia Gwinnett College, and Kennesaw State University — enabling students to earn college credit while in high school. Athletics programs include Boys Basketball (National/Varsity/JV), Girls Basketball, Girls Volleyball, and Lady Warrior Cheer, with student-athletes required to maintain a 3.0 GPA. An International Students Program based at the Conyers, GA campus provides ESOL support, on-campus dormitory housing, and supervised study sessions, supported by an annual international travel curriculum (China, Egypt, Italy, India, South Africa). The school maintains two physical campuses: the original Conyers location (2360 Old Covington Hwy., SW) and a new Stone Mountain Campus (6015 Old Stone Mountain Rd) opened in 2026.

Revenue is generated through three streams. Primary revenue is annual K-12 tuition of $12,027 for 2026-27, billed via FACTS Tuition Management, plus a non-refundable $750 commitment fee due upon admission acceptance. Secondary revenue comes from an online merchandise shop (uniforms and supplies) shipping to the U.S., Canada, and Mexico, and from tax-deductible donations and corporate sponsorships accepted under the school's 501(c)(3) status. The school does not disclose revenue figures, does not have external investors or funding rounds, and is governed as an independent nonprofit. There is no public API, mobile app, or disclosed technology platform; the 'proprietary' features referenced are curricular and pedagogical rather than software-based.

Name

The Wilson Academy

Legal name

The Wilson Academy

Website

https://thewilsonacademy.org

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

The Wilson Academy is a nonprofit K-12 private school in Metro-Atlanta, Georgia, founded in 2001, delivering college-preparatory education with critical thinking, leadership, and financial education as core pillars, supported by dual enrollment with six Georgia colleges, selective admissions, athletics, and an international students program.

Ownership category

akta.pro rank

Product category

K-12 Private Education

NAICS

Elementary and Secondary Schools (6111), Sports and Recreation Instruction (611620)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Youth & Scholastic Sports Organizations (K–12, AAU, Club Leagues) (MPAKACAF)

Keywords

• K-12 private education
• College preparatory school
• Critical thinking curriculum
• Dual enrollment program
• International student boarding

Headquarters

HQ city

Stone Mountain

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Tuition Revenue: Annual tuition-based revenue model. 2026-27 tuition is $12,027. Commitment fee of $750 due upon admission acceptance. Payment management through FACTS Tuition Management.
2. Merchandise Sales: Online shop selling school merchandise including uniforms. Ships to US territories, Canada, and Mexico.
3. Donations and Sponsorships: 501(c)(3) nonprofit accepting tax-deductible donations from individual and corporate sponsors to support student resources and programs.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

The Wilson Academy is an independent, nonprofit 501(c)(3) K-12 private school in Metro-Atlanta delivering college-preparatory education through a critical-thinking-based, ability-grouped curriculum with a year-round schedule. The core offering is academic enrollment (K-12), supplemented by a Dual Enrollment Program with Georgia colleges, an International Students Program with on-campus boarding, and competitive athletic programs in basketball, volleyball, and cheerleading.

Product overview

The Wilson Academy is a private, accredited K-12 school offering a rigorous college-preparatory education with a unique emphasis on critical thinking, leadership, and financial education. The core K-12 Private School Education serves as the foundational product, supplemented by a Dual Enrollment Program partnering with Georgia institutions (Georgia State University, Clayton State University, Georgia Piedmont Technical College, Atlanta Technical College, Georgia Gwinnett College, Kennesaw State University). Athletic programs include Boys Basketball (with National/Varsity/JV levels), Girls Basketball, Girls Volleyball, and Lady Warrior Cheerleading. The school also provides an International Students Program with on-campus boarding, an annual International Travel Initiative to countries like India, Italy, Egypt, China, and South Africa, a 501(c)(3) Booster Club for athletics support, and a Financial Education Curriculum integrated throughout. Founded in 2001, the school operates year-round with ability-based grouping and small class sizes averaging 16 students.

Differentiator

Problem solved

Functional benefit

Brands

• Warrior Calendar: The school's official academic year calendar, e.g., '2023-2024' and '2026-27 Warrior School Calendar at a Glance.'
• TWA Booster Club
• TWA Dual Enrollment Parent Portal

Products and services

• K-12 Private School Education Rigorous college-preparatory K-12 education with emphasis on critical thinking, leadership, and financial education. Year-round schedule with small class sizes (average 16 students, 17:1 student-teacher ratio) and ability-based grouping, taught at the Stone Mountain and Conyers campuses.
• Dual Enrollment Program Program allowing qualified TWA students to earn college credit while still enrolled in high school, leveraging Georgia's Dual Enrollment funding program through partnerships with Georgia State University, Clayton State University, Georgia Piedmont Technical College, Atlanta Technical College, Georgia Gwinnett College, and Kennesaw State University.
• International Students Program Comprehensive program for international students including ESOL support, mentorship, cultural immersion activities, and preparation for admission to top US colleges. Located in Conyers, Georgia, 18 miles from Atlanta with access to a global travel hub.
• Residential Boarding Program On-campus dormitories providing safe, structured, and supportive living environment for international students, with supervised study sessions, meal plans, and recreational activities at the Conyers, Georgia campus.
• Boys Basketball Program Elite basketball program with National High School Team (Grind Session), Varsity, and Junior Varsity levels. Players must maintain 3.0 GPA to remain eligible. Alumni have committed to NCAA Division I, II, III, NAIA, and JUCO programs.
• Girls Basketball Program Championship-focused girls basketball program developing elite student-athletes on and off the court, located in Conyers, Georgia with on-campus boarding options and led by Head Coach Ed Culpepper. The Warriors program previously won the 2021 GAPPS D-1 state championship.
• Girls Volleyball Program Girls volleyball team led by Head Coach Pam Booker with Assistant Coach Evonne Fisher, emphasizing a team-first mentality centered on preparation and effort.
• Lady Warrior Cheerleading Program Leadership and personal development cheer program for young women emphasizing confidence, character, sisterhood, and school spirit. Led by Head Coach Dr. L. Allen with multiple assistant coaches.
• International Travel Initiative Annual international travel program taking students abroad to countries including India, Italy, Egypt, China, and South Africa as curriculum-related experiential learning.

Quantifiable outcome

• 90%+ of TWA students graduate with an academic college scholarship
• +4 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Eight partnerships are on record, tiered core and supporting.

• Georgia State UniversitycoreStrategic or Co-development PartnerPreferred dual enrollment institution for TWA students. Provides core academic pathway for college credit while in high school. Part of TWA's dual enrollment support hub offering English Composition, Mathematics, and various core courses.
• Clayton State UniversitycoreStrategic or Co-development PartnerPreferred dual enrollment institution providing general education pathways for TWA students to earn college credit simultaneously with high school diploma.
• Georgia Piedmont Technical CollegesupportingStrategic or Co-development PartnerPreferred dual enrollment institution offering career and technical pathways for TWA students including skilled trades programs (Welding, Automotive, Electrical, HVAC).
• Atlanta Technical CollegesupportingStrategic or Co-development PartnerPreferred dual enrollment institution providing workforce and technical programs for TWA students including healthcare and technology pathways.
• Georgia Gwinnett CollegesupportingStrategic or Co-development PartnerPreferred dual enrollment institution for freshman core pathways, supporting TWA students' transition to college-level coursework.
• Kennesaw State UniversitysupportingStrategic or Co-development PartnerPreferred dual enrollment institution offering advanced academic pathways for TWA's high-performing students seeking rigorous college coursework.
• FACTS Tuition ManagementsupportingOthersThird-party tuition management service used by TWA to provide convenient payment options for families. Handles tuition payment processing and billing.
• TWA Booster ClubsupportingOthers501(c)(3) nonprofit organization supporting Wilson Academy athletics through fundraising, volunteer efforts, and community support. Provides equipment, uniforms, travel expenses, scholarships, and facility improvements.

Scale indicators9 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Atlanta International School: Independent K-12 school in Atlanta with IB curriculum and significant international student population. Directly comparable on the international student/ESOL boarding dimension and rigorous college-prep mission in Metro-Atlanta.
• Pace Academy: Independent coed K-12 school in Atlanta. Comparable as a selective, college-preparatory day school serving affluent Atlanta families with strong athletics and rigorous academics.
• Brandon Hall School: Independent K-12 school in Atlanta (Johns Creek) with a well-known boarding program for international students. Direct peer on international student boarding offerings and small college-prep environment.
• Mount Vernon Presbyterian School: Independent Presbyterian-affiliated K-12 school in Atlanta (Sandy Springs). Comparable as a mission-driven, college-preparatory day school with an innovation/design-thinking curriculum emphasis targeting Atlanta families.
• The Lovett School: Independent K-12 school in Atlanta. Direct peer competing in the Metro-Atlanta college-prep market with similar selectivity, family demographic, and balance of academics and athletics.
• Woodward Academy: Independent coed K-12 college-preparatory school in Metro-Atlanta (College Park, GA). Directly comparable as a private day school competing for the same Atlanta family demographic with rigorous college-prep programming and broad athletics.
• The Westminster Schools: Elite independent K-12 school in Atlanta. Direct competitor for selective-admission college-prep families in Metro-Atlanta, with a much larger endowment and similar mission-driven, high-expectation academic culture.
• The Walker School: Independent K-12 school in Marietta, GA (Metro-Atlanta). Comparable as a college-preparatory day school with strong athletics and small class sizes targeting similar Atlanta families.
• Holy Innocents' Episcopal School: Independent Episcopal K-12 school in Atlanta (Sandy Springs). Direct competitor for selective-admission college-prep families, with comparable athletics programs and a similar tuition/financial-aid profile.

Broad incumbents

• IMG Academy: National sports-focused college-prep boarding school in Bradenton, FL. Comparable as a school combining elite athletics training with college-prep academics and international boarding, though at substantially larger scale and broader geographic reach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/twabasketball
• LinkedInlinkedin.com/company/the-wilson-academy

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Wilson Academy