THE WORKMAN COMPANY INC

What THE WORKMAN COMPANY INC does

The Workman Company, Inc. is a family-owned custom home builder and renovation contractor founded in 2000 by Matt Workman and his wife Angie in Provo, Utah. The firm designs and builds custom homes and executes basement finishing, home additions, large-scale renovations, and small commercial tenant improvements for homeowners and small business owners across Utah County, South Salt Lake County, and Wasatch County. Services are sold direct-to-consumer via phone and website contact, with referrals and Utah Valley Home Builders Association membership serving as primary demand channels. Revenue is generated through one-time project contracts priced after engineered plans are finalized, with progressive billing, small up-front deposits, and additional deposits on special-order products such as cabinets and flooring. Owner Matt Workman personally manages each project with weekly on-site client meetings, supported by a rigorously vetted subcontractor network.

Underlying operations rely on Buildertrend, a cloud-based construction project management platform, to deliver a client-facing portal with 24/7 access to documents, change orders, selections, photo logs, scheduling, and integrated messaging. The firm pairs this technology layer with traditional custom construction services, including pre-construction scoping, design professional referrals, permit handling, and guaranteed pricing on detailed plans. The business remains bootstrapped and independent, with no external investors, parent company, or institutional ownership.

Name

THE WORKMAN COMPANY INC

Legal name

The Workman Company, Inc.

Website

https://theworkmancompany.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Short description

The Workman Company is a family-owned custom home builder and renovation contractor founded in 2000 in Provo, Utah, serving homeowners and small businesses across three Utah counties with bespoke construction services supported by Buildertrend-based online project management.

Ownership category

akta.pro rank

Product category

Custom Home Building & Residential Construction Services

NAICS

New Single-Family Housing Construction (except For-Sale Builders) (236115)

SIC

General Bldg Contractors - Residential Bldgs (1520)

akta.pro primary industry

Custom Home Building (IMAFABAC)

Keywords

• Custom home building
• Home renovation services
• Residential construction
• Home remodeling
• General contracting

Headquarters

HQ city

Provo

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Custom Home Construction: Building custom homes in Utah County, South Salt Lake County, and Wasatch County areas. Provides guaranteed pricing once engineered plans are complete.
2. Home Renovation and Remodeling: Finishing basements, adding onto existing spaces, large home renovation projects, and luxury custom home improvements
3. Commercial Tenant Improvements: Small commercial projects including tenant improvements
4. Progressive Billing: Small deposit to reserve schedule place, followed by progressive billing as work progresses. Special order products (cabinets, flooring) may require deposits applied to final billing.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

The Workman Company is a custom home builder and renovation contractor that designs, prices, and constructs custom homes, basement finishes, home additions, large renovations, and small commercial tenant improvements for clients in Utah County, South Salt Lake County, and Wasatch County. Services are sold directly to homeowners through a sales-led motion with guaranteed pricing once engineered plans are finalized, progressive billing, and a Buildertrend-based client portal for 24/7 project tracking.

Product overview

The Workman Company is a custom home builder and renovation contractor offering a comprehensive suite of construction services centered around custom home building, basement finishing, home additions, and large-scale renovation projects, supplemented by small commercial tenant improvements. The company operates as a traditional construction firm with no modular software products. Client-facing technology is delivered through Buildertrend for online project management access. Services range from initial pre-construction planning through to final construction completion, with guaranteed pricing, weekly on-site project manager meetings, and progressive billing.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Home Building Full-service custom home construction from design through completion, with guaranteed pricing once engineered plans are finalized and personalized customer service throughout the build process. Targeted at homeowners seeking custom homes in Utah County, South Salt Lake County, and Wasatch County.
• Basement Finishing Basement completion services to add living space, value, and functionality to existing homes, featuring custom designs for home theaters, gyms, play areas, and recreational spaces. Targeted at existing homeowners wanting to expand usable square footage.
• Home Additions Space expansion services including room additions and extensions onto existing structures, with creative redesign solutions for challenging situations such as existing infrastructure constraints. Targeted at homeowners needing more room without leaving their current location.
• Large Home Renovation Projects Comprehensive home renovation services including kitchen and bathroom remodels, full-house renovations, and style updates such as Spanish farmhouse-inspired remodels and Feng Shui renovations. Targeted at homeowners undertaking major renovations.
• Commercial Tenant Improvements Small commercial construction projects focused on tenant improvements for business spaces, including refurbishment and construction to meet grand opening requirements. Targeted at small business owners needing commercial construction under tight deadlines.
• Pre-Construction Services Consulting services provided before construction begins, including cost estimation, design professional referrals, project scoping, and planning assistance to customize projects to client budgets. Targeted at prospective clients in the design phase before committing to construction.

Quantifiable outcome

• Customers can track project progress 24/7 through secure online portal
• +1 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Partnerships

Two partnerships are on record, tiered core.

• BuildertrendcoreTechnology or IntegrationBuildertrend is used as the company's cloud-based project management platform. Clients access their accounts through Buildertrend at 1-877-309-0368 for online access to track photos, view build schedules, approve change orders and selections, access documents, submit warranty claims, and communicate with the team 24/7.
• Utah Valley Homebuilder's AssociationcoreStrategic or Co-development PartnerActive membership in the Utah Valley Homebuilder's Association with Matt Workman serving in leadership roles including President (2014), Immediate Past President (2015), and continuing as general board member. The company participates in government affairs and education committees.

Scale indicators2 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• Toll Brothers: Large publicly-traded luxury homebuilder; competes with The Workman Company for high-end custom-home customers in luxury segments but with national footprint and centralized production.
• Case Design/Remodeling: National home remodeling franchise with design-build process for kitchens, baths, additions, and whole-home renovations; directly comparable service offering to The Workman Company's renovation and addition business, though operating in different regional markets.
• David Weekley Homes: National custom homebuilder operating across multiple U.S. metros; comparable to The Workman Company in custom home-building model but at substantially greater scale and geographic breadth.

Direct peers

• Brighton Homes Utah: Utah-based custom and semi-custom homebuilder serving the Wasatch Front; directly comparable to The Workman Company's custom home building offering within overlapping Utah County service areas.
• Ivory Homes: Utah's largest homebuilder operating primarily in the Salt Lake / Utah County corridor; competes directly with The Workman Company for new-home customers in the same geography, though at much higher volume and broader price range.
• Wadman Corporation: Long-standing Utah general contractor and construction management firm with residential and commercial divisions; comparable to The Workman Company as a regional builder competing for similar Utah-based projects.
• G.M. Petersen Construction: Utah-based general contractor specializing in custom homes, renovations, and commercial tenant improvements; the closest functional peer to The Workman Company in terms of service mix and Utah market presence.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/196095187401519
• LinkedInlinkedin.com/company/the-workman-company-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about THE WORKMAN COMPANY INC