Tillers Turf Company Ltd
Tillers Turf Company Ltd is a privately held UK specialist turfgrass producer cultivating golf, landscape and wildflower turf across 2,400+ acres at Springwood Farm, supplying enterprise golf venues, stadiums, landscapers and biodiversity projects nationwide via direct sales, e-commerce and a regional distributor network.
- Company typePrivate
- Founded1990
- HeadquartersNewark, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Tillers Turf Company Ltd does
Tillers Turf Company Ltd is a privately held UK specialist turfgrass producer founded in 1990, operating from Springwood Farm in Thorney, Nottinghamshire, with a managed land base exceeding 2,400 acres across 100 individual fields at its Lincolnshire production site. The company cultivates and supplies specialist turf to three primary verticals — golf courses, landscape projects, and wildflower/ecology installations — with a product portfolio spanning over twenty named turf variants (Rootzone Greens, Poa Bent, Creeping Bent, Arena, Arena Gold, Fescue, Fescue Bent, Tetraploid, RTF, Heathland, Flora Pollinator, Flora Meadow, Flora Aqua) plus screened topsoil and a hybrid turf line.
Production is supported by substantial capital infrastructure: GPS-guided precision farming for mowing, fertilisation and plant protection; approximately 15 miles of irrigation pipe feeding 30 irrigation guns and over 1,000 sprinklers from sustainable water sources; and a mowing fleet exceeding 20 units with 100m combined cutting width, including a 23-gang V-Mow with a 16-metre cutting width. Sustainability practices include minimum 80% year-round ground coverage, ten hectares of dedicated habitat and ecology preservation, and a Lincolnshire Environmental Award (2014) recognition for senior manager Richard Owens.
The company runs a sales-led go-to-market motion with quote-based pricing, direct enterprise sales via phone/email, an owned e-commerce platform (turfshop.co.uk), and an eight-partner UK distributor network covering England and Scotland. Customers include AELTC (Wimbledon), Tottenham Hotspur FC, Deutsche Bank Park, Trump International Scotland, and a broad base of UK golf clubs. The company has 16 employees, is privately held with no disclosed institutional investment, and has not raised external funding.
Tillers Turf Company Ltd firmographics
Firmographics- Name
- Tillers Turf Company Ltd
- Legal name
- Tillers Turf Company Limited
- Website
- https://tillersturf.co.uk
- Company type
- Private
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Tillers Turf Company Ltd is a privately held UK specialist turfgrass producer cultivating golf, landscape and wildflower turf across 2,400+ acres at Springwood Farm, supplying enterprise golf venues, stadiums, landscapers and biodiversity projects nationwide via direct sales, e-commerce and a regional distributor network.
- Ownership category
- akta.pro rank
Tillers Turf Company Ltd industry classification
Industry- Product category
- Specialty Turfgrass Production
- NAICS
- Nursery and Floriculture Production (11142), Floriculture Production (111422)
- SIC
- Agricultural Production-Crops (100)
- akta.pro primary industry
- Sod, Turfgrass & Groundcover Production (AFAGAHAL)
Keywords
Where Tillers Turf Company Ltd is headquartered
LocationHeadquarters
- HQ city
- Newark
- HQ country
- United Kingdom
- HQ region
- Europe
Offices9 records
Markets served
Tillers Turf Company Ltd business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Specialist Golf Course Turf Sales: Sale of specialist turf products for golf courses including greens turf, bunker turf, tees, fairways, pathways, heathland turf, and ecology/wildflower turf. Products available in small roll (1.62m x 0.62m = 1m²) and big roll formats.
- Landscape Turf Sales: Sale of landscape turf products for residential, commercial, and estate applications including Arena, Arena Gold, Rye Tall Fescue, and Tetraploid varieties.
- Wildflower Turf Sales: Sale of wildflower turf products including Flora Pollinator, Flora Meadow, and Flora Aqua for biodiversity and ecological projects.
- Screened Topsoil Sales: Sale of screened topsoil for landscaping and golf course applications.
- Bespoke Wildflower Mixes: Contract growing service for bespoke wildflower blends based on minimum order quantities, with specific species to fit club colors, ecological management plans, or locality requirements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard turf products - quote-based pricing |
| One time/ perpetual license | Multi-year contract | Bespoke wildflower mixes - contract pricing |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Tillers Turf Company Ltd product offering
Product offeringCore offering
Tillers Turf grows and supplies specialist turfgrass products from a 10,000,000m² farm in Lincolnshire, UK. The portfolio covers golf course turf (greens, bunkers, tees, fairways, pathways, heathland), landscape turf for residential and commercial use, and wildflower/ecology turf products (Flora Pollinator, Flora Meadow, Flora Aqua), plus supporting screened topsoil and bespoke wildflower contract growing.
Product overview
Tillers Turf Company Ltd is a leading UK grower of specialist turfgrass products supplying golf courses, landscapes, and wildflower turf markets. The company operates a large-scale production site spanning approximately 10,000,000m² across 100 individual fields at Springwood Farm in Lincolnshire. Their product portfolio encompasses three main categories: Golf Course Turf products (including Greens Turf variants such as Rootzone Greens, Poa Bent, Creeping Bent, and Greens on Soil; Bunker products including Revetting Turf, Bunker Lining, and Long and Wispy Fescue; Tees/Approaches/Fairways products including Golf Arena, Arena Gold, Arena Gold Shortcut, Fescue, Fescue Bent, and Tetraploid; Heathland Turf; and Ecology Turf with Flora Pollinator, Flora Meadow, and Flora Aqua); Landscape Turf products (Arena, Arena Gold, Rye Tall Fescue, and Tetraploid variants); and Wildflower Turf products mirroring the Flora range. The company also offers supporting products including Screened Topsoil, Turf Calculator, Topsoil Calculator, and Revetting Turf Calculator tools. All products are produced by qualified greenkeepers using carefully selected seed cultivars grown in free-draining indigenous sandy soils.
Differentiator
Problem solved
Functional benefit
Brands
- Flora Pollinator: Wildflower turf product containing 100% wildflower mixture of annual and perennial species for ecological enhancement.
- Flora Meadow
- Flora Aqua
Products and services
- Rootzone Greens Turf Flagship golf green turf grown on USGA specification rootzone with a 50:50 fescue bent sward, ensuring compatibility between turf and rootzone for efficient water and nutrient infiltration on modern golf greens.
- Poa Bent Greens Turf Golf green turf designed to match existing poa bent swards typical of established UK and Northern European golf greens, managed in traditional manner.
- Creeping Bent Greens Turf Monoculture creeping bent turf producing consistent growth habit, texture and temperate response for fast, smooth putting surfaces under high tournament conditions.
- Greens on Soil Turf Golf turf grown on light, sandy indigenous soil ideal for traditional soil-based push-up golf greens, maintained to 6mm height with a dense sward.
- Revetting Turf High-quality revetting turf used for construction of traditional revetted bunker faces, produced over a minimum of three years with predominantly fescue sward for structure and stability.
- Bunker Lining Turf Affordable alternative to specialist bunker liners, typically laid upside down to reduce sub-surface contamination and provide a clean level base for bunker sand installation.
- Long and Wispy Fescue Slabs Naturalised look fescue slabs maintained at 40mm height for instant definition enhancement to bunker complexes and golf course areas.
- Golf Arena Turf Durable blend of dwarf perennial ryegrasses with smooth stalked meadowgrass and creeping red fescue for heavy wear areas including tees, surrounds, fairways and semi-rough.
- Arena Gold Turf Hard-wearing turf blending finest perennial dwarf ryegrass and fescue cultivars for a fine leaved appearance on golf courses, particularly high-quality tees.
- Arena Gold Shortcut Turf Pre-shortcut Arena Gold product mown to 14mm for faster establishment and quicker passage to play, negating challenges of reducing height of cut on newly laid turf.
- Fescue Turf 100% fescue turf (50% Chewings fescue, 50% Slender creeping red fescue) ideal for links and heathland environments, bunker tops and wispy rough areas.
- Fescue Bent Turf Fine-leaved turf of 30% Chewings fescue and 40% Browntop bent, hand picked to be virtually free of Poa Annua, without perennial ryegrass.
- Tetraploid Turf (Golf) High-performance turf using advanced tetraploid genetics offering superior colour, density and resilience with faster establishment and improved disease resistance.
- Heathland Turf Heather turf harvested from sustainable sources containing common heather, bell heather, cross leaf heather, dwarf gorse and fescue for extending heathland habitat and adding diversity to golf courses.
- Heathland Mix Economical mixture of small heather plants and heathland root systems with seed-bearing indigenous soil for faster regeneration of larger heathland areas.
- Flora Pollinator 100% wildflower mixture of annual and perennial species for adding pollinator habitat without grasses, providing early visual interest that transitions to sustainable perennial species.
- Flora Meadow Wildflower and grass species mixture (80% wildflowers, 20% grasses) containing 20+ wildflower species creating a traditional meadow appearance with biodiversity.
- Flora Aqua Wildflower turf (85% wildflowers, 15% grasses) designed for watercourse banks, drainage swales and areas prone to temporary flooding, with grasses selected to reduce water flow.
- Rye Tall Fescue (RTF) Turf Durable pathway turf (80% Tall fescue, 10% Perennial ryegrass, 10% Smooth-stalked meadow grass) with deep rooting characteristics and saline tolerance, with root depth exceeding 1m.
- Arena Landscape Turf Landscape turf product for residential and commercial landscaping applications, providing a hard-wearing surface for general landscape installations.
- Arena Gold Landscape Turf Premium landscape turf blending perennial dwarf ryegrass and fescue for fine appearance in residential and commercial landscapes.
- Rye Tall Fescue Landscape Turf Hard-wearing landscape turf with deep-rooting tall fescue for durability and drought tolerance in landscape applications.
- Tillers Tetraploid Landscape Turf Landscape version of tetraploid turf with advanced genetics for superior colour, density, resilience and lower maintenance requirements.
- Screened Topsoil Quality screened topsoil for landscape and golf course installations, sold alongside turf products to complement new lawn and green constructions.
- Hybrid Turf Specialist hybrid turf combining natural turf with synthetic reinforcement for enhanced durability and performance, supplied for projects such as NFL stadium installations.
- Bespoke Wildflower Mix Contract Growing Contract growing service for bespoke wildflower blends based on minimum order quantities, with specific species selected to fit club colours, ecological management plans or locality requirements.
Quantifiable outcome
- Root depth in excess of 1m achievable with Rye Tall Fescue (RTF) turf
- +2 more outcomes
Companies that use Tillers Turf Company Ltd
Customer profileNamed customers11 records
Segments3 records
Ideal customer profiles3 records
Tillers Turf Company Ltd technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Tillers Turf Company Ltd partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core, minor and flagship.
- Turfshop (turfshop.co.uk)coreTurfshop is owned and operated by Tillers Turf as their dedicated e-commerce platform for landscape and specialist turf products, delivering to clients throughout the UK.
- Craig West Turf (c/o Germinal Seed)minorDistributor based in Avonmouth, Bristol covering the South West England region.
- The Grass CentreminorDistributor operating from Dobbies Garden Centre in Gateshead, covering the North East England region.
- The New Lawn Company OxfordminorDistributor based in Culham, Oxfordshire covering the Oxfordshire region.
- Nigel Belcher Turf & Paving LtdminorDistributor based at Hillier Garden Centre in Hermitage, Berkshire covering the Berkshire region.
- Origin Amenity NationwideminorNational distributor based in Bolton covering England (excluding Scotland).
- Origin Amenity ScotlandminorRegional distributor based in Newbridge, Midlothian covering Scotland.
- Tillers Turf BagshotminorRegional distribution point at Longacres Garden Centre in Bagshot, Surrey operated by Craig Lees.
- Golf Environment AwardsflagshipLong-standing sponsor of the Golf Environment Awards, promoting sustainability and environmental good practices on golf courses.
- The Links ClubflagshipLong-standing sponsor promoting sustainability and environmental good practices on vital tracts of golf course land.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
Tillers Turf Company Ltd competitors and assessment
Company assessmentBroad incumbents
- DLF Seeds: World's largest grass seed company with significant UK and European turf market presence. Provides seed cultivars used in turf production and supplies amenity and sports markets comparable to Tillers.
- Barenbrug UK: Global grass seed breeder with significant UK presence serving agriculture, amenity, and sports turf markets. Comparable customer base in golf and sports turf, but operates as a seed breeder rather than a turf producer.
- Germinal: UK and Ireland seed house that supplies amenity grass seed used in turf production (including being a Tillers distribution partner through Craig West Turf). Comparable in serving the golf and landscape amenity market, though primarily a seed supplier rather than a turf grower.
Regional players
- NG Turf: Large US sod producer serving golf courses, sports fields, and residential landscape markets across the southeastern United States. Comparable business model and customer segments to Tillers, but US-focused geography.
- West Coast Turf: One of the largest turf producers in the western United States, serving golf courses, sports fields, and landscape markets. Comparable scale and product breadth to Tillers but operating in a different geography.
Direct peers
- Paynes Turf: Established UK turf grower supplying both landscape and sports markets. Direct competitor to Tillers in the landscape turf and golf course renovation segments with comparable product offerings.
- Lindum Turf: Specialist UK turf producer with a focus on sports and landscape markets. Comparable scale and product breadth to Tillers, with overlapping customer base in golf courses and amenity landscaping.
- Harrowden Turf: Another of the UK's largest specialist turf growers, producing amenity, landscape, and sports turf. Operates multiple production sites and competes directly with Tillers across golf and landscape segments.
- Rolawn: One of the UK's largest turf and topsoil suppliers, offering both landscape and sports-grade turf products. Direct competitor to Tillers' landscape and golf course turf lines across the UK distribution market.
- Origin Amenity (Rigby Taylor): UK-based amenity products supplier and turf distributor. Origin Amenity is both a Tillers distributor and a competitor offering its own turf and amenity product range across the UK market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Tillers Turf Company Ltd social profiles
Digital presenceTillers Turf Company Ltd financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tillers Turf Company Ltd leadership team
Management profileNumber of profiles
Profiles1 record
Tillers Turf Company Ltd funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tillers Turf Company Ltd M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tillers Turf Company Ltd
What does Tillers Turf Company Ltd do?
Tillers Turf grows and supplies specialist turfgrass products from a 10,000,000m² farm in Lincolnshire, UK. The portfolio covers golf course turf (greens, bunkers, tees, fairways, pathways, heathland), landscape turf for residential and commercial use, and wildflower/ecology turf products (Flora Pollinator, Flora Meadow, Flora Aqua), plus supporting screened topsoil and bespoke wildflower contract growing.
Is Tillers Turf Company Ltd a public or private company?
Tillers Turf Company Ltd is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Tillers Turf Company Ltd founded?
Tillers Turf Company Ltd was founded in 1990. It employs 11 to 50 people.
Where is Tillers Turf Company Ltd based?
Tillers Turf Company Ltd is headquartered in Newark, United Kingdom, in the Europe region.
How does Tillers Turf Company Ltd make money?
Five revenue lines are on record. Specialist Golf Course Turf Sales are the primary driver. The others are landscape Turf Sales, wildflower Turf Sales, screened Topsoil Sales and bespoke Wildflower Mixes.
Who are Tillers Turf Company Ltd's main competitors?
Broad incumbents on record are DLF Seeds, Barenbrug UK and Germinal. Regional players are NG Turf and West Coast Turf. Direct peers are Paynes Turf, Lindum Turf, Harrowden Turf, Rolawn and Origin Amenity (Rigby Taylor).
Does Tillers Turf Company Ltd have an API?
No public API is recorded for Tillers Turf Company Ltd.
What industry is Tillers Turf Company Ltd in?
Tillers Turf Company Ltd's product category is Specialty Turfgrass Production. Its primary akta.pro industry code is AFAGAHAL, Sod, Turfgrass & Groundcover Production. Its NAICS code is 11142 and its SIC code is 100.