TM Moto
TM Moto is a privately held Italian motorcycle manufacturer founded in 1977 in Pesaro, producing hand-assembled high-performance motocross, enduro, and supermotard motorcycles, plus e-bikes and apparel, sold through a global dealer network to competitive and recreational riders.
- Company typePrivate
- Founded1977
- HeadquartersPesaro, Italy
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What TM Moto does
TM Moto (legally TM Moto Srl Unipersonale, also referenced as TM Racing SpA Unipersonale) is a privately held Italian motorcycle manufacturer founded in 1977 in Pesaro, Italy, by two friends with a passion for racing. The company designs, manufactures, and sells high-performance motocross (MX), enduro (EN), and supermotard (SMR/SMK/SMX) motorcycles, with displacement ranges from 85cc junior models to 450cc four-stroke fuel-injected machines, in both two-stroke and four-stroke configurations. Over 80% of components are manufactured internally at the Pesaro facility, and every motorcycle is hand-assembled, leveraging proprietary technology including extruded and forged aluminum self-tempering deltabox frames, KYB suspension, Brembo brakes, and the E.MOTICOM electronic fuel injection system. The company also operates a sub-brand, TM CORSE, for racing-focused editions, and offers the Sinfonia E-Bike line as a diversification into electric mobility.
The business model centers on direct-to-consumer motorcycle sales through a global authorized dealer network, supplemented by an e-commerce shop for official apparel and merchandise (jackets, jerseys, pants, polos priced €26-86 per unit) and aftermarket parts. TM Moto maintains active sponsorship and factory partnerships with racing teams competing in the Supermoto World Championship, EnduroGP, MXGP, and Italian national championships, which functions as both a marketing channel and a product proving ground. The customer base consists primarily of competitive and recreational motocross, enduro, and supermotard riders seeking authentic Italian-made, racing-pedigree motorcycles, with a secondary segment in eco-conscious e-bike consumers. Marketing channels include social media (Facebook, Instagram, YouTube), email newsletters, a brand documentary ("Ad ogni costo"), and direct event presence at international racing circuits.
TM Moto firmographics
Firmographics- Name
- TM Moto
- Legal name
- TM Moto Srl Unipersonale
- Website
- https://tm-moto.it
- Company type
- Private
- Founded year
- 1977
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- TM Moto is a privately held Italian motorcycle manufacturer founded in 1977 in Pesaro, producing hand-assembled high-performance motocross, enduro, and supermotard motorcycles, plus e-bikes and apparel, sold through a global dealer network to competitive and recreational riders.
- Ownership category
- akta.pro rank
TM Moto industry classification
Industry- Product category
- Motorcycle Manufacturing
- NAICS
- Motorcycle, Bicycle, and Parts Manufacturing (336991), Other Motor Vehicle Parts Manufacturing (336390)
- SIC
- Motorcycles, Bicycles & Parts (3751), Motor Vehicle Parts & Accessories (3714)
- akta.pro primary industry
- Dirt Bike / Motocross / Enduro Motorcycle Manufacturing (IMACAEAH)
- akta.pro secondary industries
- E-bikes & E-cargo Bikes Manufacturing (IMACAOAA), Wheels, Tires, Brakes & Suspension Components Manufacturing (IMACAOAH), Motorcycle Riding Gear & Apparel Retail (CRAMANAA)
Keywords
Where TM Moto is headquartered
LocationHeadquarters
- HQ city
- Pesaro
- HQ country
- Italy
- HQ region
- Europe
Offices1 record
Markets served
TM Moto business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Personnel, Supply Chain, Marketing or Sales, Technology or R&D
Revenue model
- Motorcycle Sales: Sale of complete motorcycles across Motocross, Enduro, and Supermotard categories, including both standard and CORSE racing editions
- Accessories and Merchandise: Online shop selling official TM accessories, clothing including jackets, jerseys, pants, and promotional items
- Parts and Technical Documentation: Aftermarket parts, spare components, and technical documentation/manuals for motorcycle maintenance
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Clothing - Jackets |
| Unit Pricing | Pay-as-you-go | Clothing - Tops |
| Unit Pricing | Pay-as-you-go | Clothing - Bottoms |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
TM Moto product offering
Product offeringCore offering
TM Moto designs, manufactures, and sells ready-to-race motocross, enduro, and supermotard motorcycles in 85cc to 450cc displacements with both 2-stroke and 4-stroke fuel-injected engine configurations, hand-assembled at its Pesaro, Italy facility with over 80% of components produced in-house. The company also sells the Sinfonia E-Bike, a TM CORSE racing-edition sub-brand of enhanced models, and official apparel and merchandise through dealers and its own online shop.
Product overview
TM Moto is an Italian motorcycle manufacturer founded in 1977 in Pesaro, producing a complete lineup of racing-focused motorcycles across three core segments: Motocross (MX series with 125cc to 450cc engines in both 2-stroke and 4-stroke fuel-injected configurations), Enduro (EN series with similar displacement range), and Supermotard (SMR/SMK/SMX series). The company also offers an E-Bike (Sinfonia) and has a dedicated TM CORSE sub-brand for racing editions with enhanced components. Additionally, TM Moto sells official apparel and merchandise. The product architecture centers on shared platform technology across displacement categories with differentiated variants for racing (CORSE) versus standard production models. Over 80% of components are manufactured internally at their Pesaro facility.
Differentiator
Problem solved
Functional benefit
Brands
- TM CORSE: Racing edition models for Enduro and Motocross designed for competitive riders with technical updates and racing details.
- Sinfonia E-Bike
Products and services
- TM MX Series (Motocross Motorcycles) High-performance motocross motorcycles available in 85cc junior, 125cc, 250cc, 300cc two-stroke versions and 250cc, 300cc, 450cc four-stroke fuel-injected versions, offered in both standard and TM CORSE racing-edition configurations.
- TM EN Series (Enduro Motorcycles) Enduro motorcycles designed for off-road endurance riding, available in 125cc to 450cc displacements with both two-stroke and four-stroke fuel-injected engine options, including TM CORSE racing editions.
- TM SMR/SMK/SMX Series (Supermotard Motorcycles) Supermotard street motorcycles with road racing DNA, available in 85cc junior to 450cc versions with fuel-injected engines across SMR, SMK, and SMX sub-line variants.
- TM Sinfonia E-Bike Electric bicycle model offered under the Sinfonia sub-brand as part of TM Moto's product range, targeted at environmentally conscious consumers seeking premium quality.
- TM CORSE (Racing-Edition Sub-Brand) Racing-focused editions of standard MX and EN models with enhanced technical specifications, racing components, and competition-ready features, positioned as the 'definition of ready to race'.
- TM Moto Apparel & Merchandise Official TM Moto branded apparel and accessories sold through the online shop, including jackets (€76–€86), t-shirts (€26), sweatshirts (€55), polo shirts (€34), and shorts/pants (€30–€35).
Quantifiable outcome
- World Championship titles across multiple disciplines including Enduro World Championship 300 class (2021), multiple Supermoto World Championships, and numerous Italian national championships
Companies that use TM Moto
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles4 records
TM Moto technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
TM Moto partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- CRD MotorsportcoreOfficial racing partnership in MXGP and Italian Pro Prestige championships. CRD Motorsport competes using TM CORSE motorcycles with factory support and technical collaboration for the highest levels of motocross competition.
- TSV Racing Factory TeamcoreOfficial factory team partnership for Supermoto and Enduro competition. TSV Racing represents TM at the highest levels of international competition in S1GP World Championship.
- Youth Team TMcoreJunior development program supporting young talent in Assoluti d'Italia and international youth championships with TM motorcycles and factory support.
- Team Costa Ligure Boano TMminorRegional racing team partnership supporting TM presence in Italian coastal championships.
- Team 11minorSupported racing team receiving factory technical assistance and parts support for competition.
- Boano Factory TeamcoreFactory-supported racing team in Italian championships. Boano Factory Team riders compete on TM motorcycles in Motocross and Enduro categories with factory technical assistance.
- Steels Dr JackminorSponsorship partnership in Italian Junior and Pro Prestige championships with co-branded team naming.
- Rally POVminorCollaborative web series producing enduro content featuring TM motorcycles and test ride events.
- MotorexminorOfficial partner for lubricants and maintenance products. Motorex supplies oils and chemical products for TM motorcycles as shown in footer branding.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
TM Moto competitors and assessment
Company assessmentDirect peers
- GasGas: GasGas (Pierer Mobility-owned since 2019) is a Spanish-origin off-road motorcycle brand directly competing in trial, enduro, and motocross. Similar boutique racing DNA, Spanish/European manufacturing, and overlapping customer base with TM in enduro and supermotard.
- Husqvarna Motorcycles: Husqvarna Motorcycles (also under Pierer Mobility) competes head-to-head with TM in motocross, enduro, and supermoto. Similar premium European positioning, racing pedigree, and overlapping product range (2-stroke and 4-stroke MX/enduro platforms) make Husqvarna a direct peer.
- KTM: KTM is the leading European off-road and motocross/enduro motorcycle manufacturer (parent: Pierer Mobility), directly competing with TM across MXGP, EnduroGP, and Supermoto. Comparable product portfolio, premium racing positioning, and global dealer network make KTM TM's closest large-scale direct peer.
- Beta Motor: Beta is an Italian motorcycle manufacturer based in Florence that is a leading specialist in enduro, trials, and motocross. Comparable Italian craftsmanship, similar size category to TM, and head-to-head competition in EnduroGP and Italian championships make Beta the closest like-for-like Italian peer.
- Sherco: Sherco is a French manufacturer of trials, enduro, and supermotard motorcycles. Similar boutique European positioning with strong enduro racing heritage and a comparable small-to-mid manufacturer profile competing in the same paddocks as TM.
- Fantic Motor: Fantic Motor is an Italian motorcycle manufacturer specializing in enduro, motocross, and e-mountain bikes. Similar heritage Italian brand, comparable size, and direct overlap with TM in enduro and MX racing as well as the emerging e-bike category (Sinfonia equivalent).
Emerging players
- SWM Motorcycles: SWM is a revived Italian motorcycle brand producing enduro, dual-sport, and off-road models. Comparable Italian heritage DNA and similar small-scale manufacturer profile with partial product overlap to TM in enduro segments.
- Stark Future: Stark Future is a Spanish manufacturer of electric motocross and off-road motorcycles (Stark VARG). Comparable in size category and competes with TM in the same racing events; represents the electric-powertrain threat that could reshape TM's ICE-differentiated value proposition.
Broad incumbents
- Yamaha Motor: Yamaha is a major Japanese OEM with broad MX, enduro, and supermoto offerings (YZ, WR lineups). Competes with TM in the same racing championships at vastly greater scale, representing the dominant mass-market alternative to TM's premium niche offering.
- Honda Motorcycles: Honda's CRF line competes directly with TM across motocross and enduro globally. As the largest motorcycle OEM, Honda represents the volume incumbency benchmark against which boutique brands like TM must differentiate on craftsmanship and racing pedigree.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
TM Moto social profiles
Digital presenceTM Moto financial estimates
Financial estimateRevenue estimate
Valuation estimate
TM Moto leadership team
Management profileNumber of profiles
TM Moto funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TM Moto M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TM Moto
What does TM Moto do?
TM Moto designs, manufactures, and sells ready-to-race motocross, enduro, and supermotard motorcycles in 85cc to 450cc displacements with both 2-stroke and 4-stroke fuel-injected engine configurations, hand-assembled at its Pesaro, Italy facility with over 80% of components produced in-house. The company also sells the Sinfonia E-Bike, a TM CORSE racing-edition sub-brand of enhanced models, and official apparel and merchandise through dealers and its own online shop.
Is TM Moto a public or private company?
TM Moto is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was TM Moto founded?
TM Moto was founded in 1977. It employs 11 to 50 people.
Where is TM Moto based?
TM Moto is headquartered in Pesaro, Italy, in the Europe region.
How does TM Moto make money?
Three revenue lines are on record. Motorcycle Sales are the primary driver. The others are accessories and Merchandise and parts and Technical Documentation.
Who are TM Moto's main competitors?
Direct peers on record are GasGas, Husqvarna Motorcycles, KTM, Beta Motor, Sherco and Fantic Motor. Emerging players are SWM Motorcycles and Stark Future. Broad incumbents are Yamaha Motor and Honda Motorcycles.
Does TM Moto have an API?
No public API is recorded for TM Moto.
What industry is TM Moto in?
TM Moto's product category is Motorcycle Manufacturing. Its primary akta.pro industry code is IMACAEAH, Dirt Bike / Motocross / Enduro Motorcycle Manufacturing, with a secondary code of IMACAOAA, E-bikes & E-cargo Bikes Manufacturing. Its NAICS code is 336991 and its SIC code is 3751.