Toerisme Klein-Brabant-Scheldeland

What Toerisme Klein-Brabant-Scheldeland does

Toerisme Klein-Brabant - Scheldeland vzw is a Belgian non-profit association (vzw) operating as the regional tourism promotion body for the Klein-Brabant area, covering the municipalities of Bornem and Puurs-Sint-Amands. Its core function is to develop and promote tourism and recreation in the region through free visitor information, walking and cycling routes, guided tours, an activity database ('UIT in Klein-Brabant'), and curated brochures such as 'Klein-Brabant, het land van Stille Waters'. The organization also actively supports the broader Scheldeland tourism region vision and partners with provincial and national bodies including Toerisme Provincie Antwerpen, Toerisme Scheldeland, and Nationaal Park Scheldevallei. The offering combines digital channels (a content website, MailChimp newsletters, FlipHTML5 brochures, social media) with physical visitor information offices (infokantoren), supported by nature guides (Natuurgidsen Klein-Brabant) and ferry operators (rederijen) as delivery partners.

The business model is inter-municipal cooperation rather than market-priced services: the entity is funded through Bornem and Puurs-Sint-Amands and governed by a directiecomité comprising aldermen and board members from both municipalities, with daily operations run by a tourism coordinator and a tourism staff member. Revenue is not disclosed in commercial terms; nearly all routes, brochures, and visitor information are provided free of charge, with only some guided tours carrying fees. The 2024 rebrand introduced a new logo symbolizing nature, water, heritage, and tourism, alongside a photo-frame social campaign (#groetjesuitkleinbrabant) and a new teambuilding / corporate tourism track, indicating incremental product investment within a fixed geographic scope.

Name

Toerisme Klein-Brabant-Scheldeland

Legal name

Toerisme Klein-Brabant - Scheldeland vzw

Website

https://toerismekleinbrabant.be

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Belgian non-profit (vzw) regional tourism promotion body for Bornem and Puurs-Sint-Amands, delivering free walking and cycling routes, guided tours, activity listings, and visitor information across the Klein-Brabant / Scheldeland region, funded by inter-municipal cooperation.

Ownership category

akta.pro rank

Product category

Regional Tourism Promotion Services

NAICS

Tour Operators (56152), Scenic and Sightseeing Transportation, Land (487110), Historical Sites (712120)

akta.pro primary industry

Multi-Activity & Expedition Packages (Guided Adventure Trips) (THAJABAL)

akta.pro secondary industries

Cycling / MTB / E-Bike Guiding & Rentals (THAAALAG), Bike Rental, Demo & Tour Operators (Retail-Adjacent) (CRAMAHAJ), National Park & Protected Area Tours (THAJAIAA)

Keywords

• Regional tourism promotion
• Walking route guides
• Cycling route maps
• Visitor information services
• Nature heritage tourism

Headquarters

HQ city

Bornem

HQ country

Belgium

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Tourism promotion services: Organization acts as regional tourism promotion body for Bornem and Puurs-Sint-Amands municipalities, funded through municipal cooperation rather than direct revenue generation

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Toerisme Klein-Brabant-Scheldeland vzw is a regional tourism promotion organization that develops and disseminates free walking and cycling routes, a regional activity database (UIT in Klein-Brabant), guided tours, and visitor information for the Klein-Brabant region in the Belgian province of Antwerp. It operates physical visitor information offices and digital channels to connect tourists and day visitors with nature, heritage, water-based, and culinary experiences across the municipalities of Bornem and Puurs-Sint-Amands.

Product overview

Toerisme Klein-Brabant – Scheldeland vzw operates as a regional tourism promotion organization for the municipalities of Bornem and Puurs-Sint-Amands. The offering consists of a unified platform combining free downloadable walking and cycling routes, a comprehensive activity database (UIT in Klein-Brabant), guided tour services, nature and heritage site access, water-based tourism activities, hospitality services including dining and accommodation, and teambuilding packages. Core offerings include the Fietskaart Scheldeland and Wandelkaart Stille Waters map products, Happen en Trappen culinary cycling experiences, and various themed walking routes covering history, nature, and children's activities. The organization recently rebranded with a new logo in 2024.

Differentiator

Problem solved

Functional benefit

Products and services

• Free Walking Routes (Gratis Wandelroutes) Free downloadable walking routes through the Klein-Brabant region, including themed routes such as Verhaeren, kinderroutes (children's routes), stiltegebied (quiet area walks), historical routes, and nature exploration paths for individual visitors and families.
• Free Cycling Routes (Gratis Fietsroutes) Free cycling routes and maps covering the Scheldeland region, including the Fietskaart Scheldeland and culinary cycling experiences for individual visitors.
• Happen en Trappen Culinary cycling experience combining cycling routes with local food and drink stops in Klein-Brabant, offered to visitors seeking a combined gastronomy and recreation package.
• UIT in Klein-Brabant (Activity Database) Comprehensive database of tourist activities including exhibitions, concerts, guided tours, cycling and walking activities in Bornem and Puurs-Sint-Amands, providing visitors with a centralized event calendar.
• Wandelkaart Stille Waters Walking map of the 'Land of Stille Waters' (Quiet Waters) region covering the unique landscape along the Scheldt river, provided to visitors as a printed and digital map.
• Fietskaart Scheldeland Cycling map of the Scheldeland region for self-guided exploration, provided to visitors as a printed and digital map.
• Nature and Heritage Sites Visitor information and access support for nature reserves and heritage sites including Eendenkooi (duck decoy), Hof van Coolhem, Hof ter Zielbeek, Lippelobos, Noordelijk Eiland, Park Fort Liezele, Stiltegebied Bornem, Tekbroek, and Nationaal Park Scheldevallei.
• Guided Tours Guided walking and cycling tours with professional guides for visitors exploring the Klein-Brabant region, available for booking with associated costs.
• Teambuilding Activities (Op stap met je bedrijf) Corporate tourism and team building packages for businesses visiting the region, combining nature, culture, and culinary experiences.
• Accommodation (Logeren) Visitor information and listings for lodging options throughout Klein-Brabant including hotels, B&Bs, and camping facilities.
• Horeca (Hospitality) Listings and information for local hospitality and dining establishments featuring regional 'streeklekkers' (local delicacies).
• Brochure 'Klein-Brabant, het land van Stille Waters' Comprehensive digital and print brochure showcasing all tourism offerings in the region, distributed via physical visitor information offices and the FlipHTML5 digital platform.

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core and supporting.

• Toerisme ScheldelandcoreStrategic or Co-development PartnerSupra-local tourism cooperation supporting the Scheldeland tourism region vision and actions. Toerisme Klein-Brabant - Scheldeland vzw is part of the larger Scheldeland cluster.
• Toerisme Provincie AntwerpensupportingStrategic or Co-development PartnerProvincial tourism body collaborating on optimizing and promoting tourism offerings in the region alongside Toerisme Scheldeland.
• Natuurgidsen Klein-BrabantsupportingStrategic or Co-development PartnerNature guides for Klein-Brabant providing guided nature tours and outdoor experiences in the region.
• Nationaal Park ScheldevalleisupportingStrategic or Co-development PartnerNational Park Scheldt Valley collaboration for nature-based tourism experiences.
• Gemeente BornemcoreStrategic or Co-development PartnerOne of the two municipalities forming the Klein-Brabant tourism region.
• Gemeente Puurs-Sint-AmandscoreStrategic or Co-development PartnerOne of the two municipalities forming the Klein-Brabant tourism region.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Visit Flanders: Regional/national tourism board for Flanders; comparable destination-marketing function at much larger scale, setting the strategic and branding context within which Klein-Brabant operates.
• visit.brussels: Capital-region tourism organization for the Brussels-Capital Region; a well-resourced DMO with a national/international remit that competes for the same Flemish and European visitor attention.
• Toerisme Provincie Antwerpen: Provincial tourism body that collaborates with Toerisme Scheldeland and operates at a higher tier across the province of Antwerp, providing a broader, better-resourced counterpart in the same tourism-promotion category.

Direct peers

• Toerisme Scheldeland: Supra-local tourism cooperation for the Scheldeland region; directly listed as a core partner of Toerisme Klein-Brabant - Scheldeland vzw and overlaps on the same geography and visitor base.

Regional players

• Toerisme Vlaams-Brabant: Regional DMO for Flemish Brabant offering walking/cycling route planning, brochures and visitor information; comparable scope, funding model and target visitor segments within Flanders.
• Westtoer: Provincial tourism organization for West Flanders; comparable Flemish regional DMO promoting cycling, walking and heritage experiences, providing a benchmark for service mix and operating model.
• Toerisme Limburg: Provincial DMO for Limburg with a comparable mix of cycling-route networks, nature and heritage promotion and visitor-information services aimed at domestic and cross-border tourists.
• Toerisme Oost-Vlaanderen: Adjacent provincial DMO serving East Flanders; runs similar walking/cycling route promotion, brochure distribution and visitor information services and competes for the same day-trip and weekend-trip visitors in Flanders.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/toerisme-klein-brabant-scheldeland

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Toerisme Klein-Brabant-Scheldeland