What TPMN Co., Ltd. does

TPMN Co., Ltd. is a Seoul, Republic of Korea-based programmatic advertising technology company founded in 2013. It operates an AI-powered ad monetization platform that serves two-sided demand: publishers seeking to maximize inventory yield and advertisers (including ad networks) seeking efficient media buying across the APAC region. The platform unifies access to multiple demand sources and ad formats through a single endpoint, supporting omnichannel delivery across WEB, APP, OTT, CTV, and DOOH environments. Core proprietary components include TVPE (Traffic Value Prediction Engine) — an AI system that estimates impression value probability in real time using machine learning on privacy-compliant user pattern data — alongside robotic inventory curation technology, filtering algorithms for yield optimization, and Flexible Integration that supports Standard Open RTB 2.0–2.5, Prebid, Adapters, Ad tags, API, and SDK connectivity. Private Marketplaces (PMP), Curated Marketplace, and Deal Management sub-products extend the platform into premium inventory access and curated traffic packages.

TPMN reports scale metrics of 330 billion-plus monthly ad requests, 150 billion-plus monthly video ad requests, 200 million-plus users reached, and integration with 200,000-plus apps. The company's revenue model is built on transaction fees on programmatic ad impressions, with potential additional revenue from premium inventory access and optimization services; pricing is quote-based and not publicly disclosed. Go-to-market is predominantly product-led, leveraging SDK/API distribution to publishers and demand-side integrations to advertisers and ad networks, complemented by a two-track partnership ecosystem of 20-plus strategic partners and four disclosed service partners. Customer logos and individual case studies are not publicly named; the company instead emphasizes its 10 years (as of the website) of APAC programmatic expertise and its 2022 Financial Times "High-Growth Companies Asia Pacific" recognition as credibility signals.

Name

TPMN Co., Ltd.

Legal name

TPMN co., ltd.

Website

https://tpmn.io

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

TPMN Co., Ltd. operates an AI-powered programmatic advertising platform in APAC, connecting publishers and advertisers through real-time bidding, private marketplaces, and omnichannel ad delivery across WEB, APP, OTT, CTV, and DOOH.

Ownership category

akta.pro rank

Product category

Programmatic Advertising Platform

NAICS

Media Buying Agencies (541830), Media Buying Agencies (54183), Advertising Agencies (54181), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621)

SIC

Services-Advertising (7310), Services-Advertising Agencies (7311), Services-Computer Programming Services (7371)

akta.pro primary industry

Ad Networks & Exchanges (Programmatic RTB) (BPAMALAA)

akta.pro secondary industry

Ad Tech for OTT (SSAI/CSAI, Ad Decisioning, Measurement) (MPAHAJAG)

Keywords

• Programmatic advertising platform
• Mobile ad monetization
• Real-time bidding technology
• Private marketplace deals
• Omnichannel ad delivery

Headquarters

HQ city

Seoul

HQ country

South Korea

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Programmatic Advertising Platform: TPMN operates a programmatic ad monetization platform connecting publishers with advertisers through real-time bidding, private marketplaces, and AI-powered optimization. Revenue is generated through transaction fees on ad impressions and may include fees for premium inventory access and optimization services.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

TPMN operates an AI-powered programmatic ad monetization platform that connects publishers, advertisers, and ad networks through real-time bidding, private marketplace deals, and AI-driven traffic value prediction. The platform supports omnichannel ad delivery across WEB, APP, OTT, CTV, and DOOH formats, with flexible integration via Open RTB 2.0-2.5, Prebid, Adapter, Ad tag, API, and SDK. It processes 330B+ ad requests and 150B+ video ad requests monthly, reaching 200M+ users across 200K+ apps in the APAC region.

Product overview

TPMN is a programmatic ad monetization platform offering a unified solution for both buyers (advertisers/ad networks) and sellers (publishers). The core platform is complemented by specialized sub-products including TVPE (Traffic Value Prediction Engine) for AI-powered impression value prediction, Private Marketplaces (PMP) for premium inventory access, Curated Marketplace for data-driven traffic optimization, Omni-channel Support for multi-device ad delivery (WEB, APP, OTT, CTV, DOOH), Deal Management for PMP package discovery, and Flexible Integration supporting Open RTB 2.0-2.5, Prebid, Adapters, Ad tags, API, and SDK.

Differentiator

Problem solved

Functional benefit

Products and services

• TPMN Programmatic Ad Monetization Platform AI-powered programmatic ad monetization platform that connects publishers, advertisers, and ad networks through real-time bidding, private marketplace deals, and omnichannel auction support across WEB, APP, OTT, CTV, and DOOH.
• TVPE (Traffic Value Prediction Engine) Standalone AI-powered prediction technology that accurately estimates impression value probability in real-time so creatives are shown to users with the highest engagement potential, with robotic inventory curation for budget optimization.
• Private Marketplaces (PMP) Private marketplace offering that combines the strengths of programmatic and direct buying by giving advertisers access to premium inventory matching targeting criteria with programmatic execution and bidding within pre-negotiated CPMs.
• Curated Marketplace Data-driven traffic curation service that provides traffic value prediction for budget optimization, enabling advertisers to scale more efficiently with less infrastructure and maximize ROI.

Named customers1 record

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature4 records

Partnerships

One partnership is on record.

• Unnamed Strategic Partners (20+ logos displayed)coreOthersTPMN displays 20+ partner logos including strategic partners and service partners in the ad tech ecosystem. Specific partner names are not individually listed on the website.

Scale indicators6 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• AppLovin: AppLovin operates AXON, an AI-powered mobile programmatic advertising and monetization platform serving both advertisers and app developers globally. It is the most direct comparator to TPMN's mobile-first, ML-driven programmatic stack at significantly larger scale.
• Moloco: Moloco operates a programmatic ad platform and ML-powered DSP specializing in mobile app monetization and user acquisition. Its AI-driven bidding engine and APAC roots make it a closely comparable peer to TPMN's TVPE-based offering.
• PubMatic: PubMatic is an independent programmatic SSP supporting omnichannel inventory including CTV, video, and mobile. Its publisher-focused yield optimization, omnichannel auction, and header bidding capabilities are highly analogous to TPMN's seller-side offerings.
• InMobi: InMobi is a mobile ad tech platform and programmatic exchange headquartered in India with strong APAC presence, serving advertisers and publishers. Its mobile-first programmatic exchange and curation capabilities directly mirror TPMN's buyer/seller-side platform.
• Magnite: Magnite is one of the largest independent sell-side programmatic platforms, with strong CTV/OTT capabilities. Its omnichannel SSP, CTV focus, and PMP/curation offerings make it a direct comparator to TPMN's omnichannel auction and PMP products.
• Liftoff: Liftoff operates a programmatic ad platform and DSP focused on mobile app user acquisition and programmatic monetization. Its ML-driven bidding, creative optimization, and APAC growth make it a relevant comparable to TPMN.
• The Trade Desk: The Trade Desk is a leading independent DSP for omnichannel programmatic media buying across display, video, CTV, and audio. Its programmatic buying platform, private marketplace access, and AI optimization features closely align with TPMN's buyer-side PMP and TVPE capabilities.
• Digital Turbine: Digital Turbine (including AdColony) provides mobile ad tech, programmatic mediation, and app monetization solutions globally. Its mobile-first programmatic platform, mediation, and demand aggregation overlap directly with TPMN's buyer/seller stack.
• Vungle (Liftoff): Vungle, now part of Liftoff, provides in-app video ad monetization and programmatic ad serving across mobile and CTV. Its omnichannel video ad capabilities and programmatic exchange overlap with TPMN's omnichannel auction and 150B+ monthly video ad request scale.
• ironSource (Unity): ironSource, now part of Unity, operates a mobile ad tech platform spanning mediation, bidding, and programmatic ad monetization for app publishers. Its mobile programmatic exchange and yield optimization tools make it a direct peer to TPMN's publisher monetization stack.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/tpmn

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TPMN Co., Ltd.