Trucker Guide

What Trucker Guide does

Trucker Guide LLC is a privately held, bootstrapped software company founded in November 2022 and headquartered in Alpharetta, Georgia. The company operates a mobile-first navigational platform purpose-built for the commercial trucking industry, offering truck-specific routing, location search, and related services to individual truck drivers, fleet operators, and trucking industry vendors across the United States and (with limited services) Canada.

The core product is the Trucker Guide App, available on iOS and Android (with a 4.7/5 app store rating) and as a web application, providing navigation that avoids low bridges, weight limits, and no-truck zones customized to vehicle dimensions. The platform is built on a proprietary data layer comprising over 450,000 truck-specific points of interest, 15,000+ low clearance bridges with height specifications, 17,000+ live traffic cameras, Doppler weather radar, weigh station status, and diesel price tracking. Supporting products include a web-based Route Planner for dispatchers, a vendor-facing Business Listing portal at business.truckerguideapp.com, and an SMS-based Roadside Connect service for roadside assistance and notifications.

Trucker Guide monetizes primarily through paid vendor business listings, where truck stops, repair shops, restaurants, trailer/tire shops, and other trucking service providers purchase enhanced visibility (banners, promotional videos) to reach the driver user base. The driver-facing app is free under a freemium model designed to maximize user adoption that drives vendor demand. The company operates with approximately 5 employees, has no disclosed institutional funding, and has not released revenue figures. It is incorporated as an LLC under the laws of the State of Georgia and competes against general-purpose mapping services that lack comparable truck-specific depth.

Name

Trucker Guide

Legal name

Trucker Guide LLC

Website

https://truckerguideapp.com

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Short description

Trucker Guide is a privately held mobile and web platform providing truck-specific navigation, 450,000+ points of interest, low clearance data, and route planning tools for commercial drivers, fleets, and trucking service vendors across the United States and Canada.

Ownership category

akta.pro rank

Product category

Trucking Navigation Software

NAICS

Freight Transportation Arrangement (48851)

SIC

Arrangement Of Transportation Of Freight & Cargo (4731)

akta.pro primary industry

Spot Load Boards (Open Marketplace) (TLAEAJAA)

Keywords

• Truck navigation software
• Trucking points of interest
• Fleet route planning
• Low clearance mapping
• Trucking business listings

Headquarters

HQ city

Alpharetta, Georgia

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations

Revenue model

1. Vendor Business Listings: Paid business listing services allowing vendors to keep truck drivers informed with latest business updates, featuring eye-catching banners and promotional videos. This is the primary monetization mechanism for the platform.
2. Freemium Basic Access: Free basic access to search business locations and services on the map, generating user base and traffic that drives vendor paid listings.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Trucker Guide sells a mobile and web-based truck navigation and points-of-interest platform that helps drivers route around low bridges, weight limits, and no-truck zones while discovering truck stops, rest areas, weigh stations, repair shops, and restaurants from a database of 450K+ locations. It supplements routing with 17,000+ live traffic cameras, weather radar, weigh station status, and a diesel price lookup. For vendors serving the trucking industry, it offers paid business listings and promotional placements via a separate vendor portal.

Product overview

Trucker Guide is a navigational platform for the trucking industry offering a mobile app and web-based tools. The core product is the Trucker Guide App, which provides truck-specific navigation avoiding low bridges, weight limits, and no-truck zones. Supporting products include the Route Planner (web app for dispatchers), Business Listing service (vendor-facing), Live Traffic Cameras (17,000+ cameras), and Weather Radar. The platform covers over 450K points of interest including truck stops, rest areas, weigh stations, repair shops, and restaurants across the United States and Canada.

Differentiator

Problem solved

Functional benefit

Brands

• Trucker Guide App: Mobile application for truck navigation, providing truck-friendly GPS directions, low clearance information, weigh station status, and points of interest for truck drivers.
• Trucker Guide Roadside Connect
• Trucker Guide Blog

Products and services

• Trucker Guide App
• Trucker Guide Business Listing
• Trucker Guide Truck Navigation
• Trucker Guide Route Planner

Quantifiable outcome

• Over 450,000 points of interest available for truckers nationwide
• +2 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability4 records

Feature5 records

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Emerging players

• Sygic: Navigation app with a commercial vehicle mode and truck-specific routing; competes for trucker users with offline maps and professional GPS features aimed at professional drivers.
• FourKites: Supply chain visibility platform with real-time transportation tracking; addresses enterprise shippers and carriers with predictive ETA, overlapping with dispatcher-facing use cases.
• Rand McNally: Long-standing provider of truck-specific GPS devices and maps, with a connected fleet platform for commercial drivers and dispatchers; comparable trucker-facing navigation heritage.
• project44: Global supply chain visibility platform providing real-time freight tracking; competes in the dispatcher and shipper-facing segment where Trucker Guide's Route Planner also plays.

Direct peers

• TruckerPath: TruckerPath is one of the most established trucker navigation apps, offering truck-specific routing, fuel prices, weigh station status, and truck stop directories—the closest direct competitor to Trucker Guide on product and audience.
• Hwy Haul: Digital freight platform serving truckers and shippers with load matching and trucker-facing tools, overlapping with Trucker Guide's vertical specialization and driver-side product surface.

Broad incumbents

• Google Maps: Default consumer navigation app with growing truck-specific features; its massive install base, data network, and capital make it the most significant competitive threat to Trucker Guide's niche.
• Samsara: Publicly traded IoT and fleet platform providing telematics, ELD compliance, and routing for commercial fleets; competes for the dispatcher and fleet-operator buyer that Trucker Guide targets with its web route planner.
• Motive (formerly KeepTruckin): Leading fleet management platform with ELDs, GPS tracking, and routing for commercial trucking; serves the same drivers and dispatchers with broader enterprise software capabilities than Trucker Guide.
• HERE Technologies: Enterprise mapping platform offering truck attributes and routing APIs; supplies underlying map data for many commercial transportation applications and competes with Trucker Guide's domain data.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks1 record

Key highlights1 record

Customer concentration

• Xtwitter.com/Trucker_Guide
• Facebookfacebook.com/truckerguideapp
• Instagraminstagram.com/truckerguideapp
• LinkedInlinkedin.com/company/trucker-guide

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Trucker Guide